urlscan.io logo urlscan.io
SecurityTrails logo

digiday.com Open in urlscan Pro
192.0.66.72  Public Scan

Go To Rescan Add Verdict Report
Submitted URL: http://digiday.cmail7.com/t/t-l-vkjdtdl-yhtkdttjv-yh/
Effective URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-fa...
Submission: On February 12 via api from US — Scanned from US
 Behaviour Indicators
Similar DOM Content API
Verdicts

Summary

This website contacted 30 IPs in 2 countries across 22 domains to perform 92 HTTP transactions. The main IP is 192.0.66.72, located in San Francisco, United States and belongs to AUTOMATTIC, US. The main domain is digiday.com. The Cisco Umbrella rank of the primary domain is 235599.
TLS certificate: Issued by R3 on January 13th 2024. Valid for: 3 months.
This is the only time digiday.com was scanned on urlscan.io!

urlscan.io Verdict: No classification

Domain & IP information

IP Address AS Autonomous System
1 1 34.211.30.215 16509 (AMAZON-02)
1 36 192.0.66.72 2635 (AUTOMATTIC)
2 2606:4700::68... 13335 (CLOUDFLAR...)
3 2606:4700::68... 13335 (CLOUDFLAR...)
1 2600:9000:21d... 16509 (AMAZON-02)
1 18.164.101.60 16509 (AMAZON-02)
1 18.67.65.13 16509 (AMAZON-02)
2 192.0.76.3 2635 (AUTOMATTIC)
2 2607:f8b0:400... 15169 (GOOGLE)
3 2607:f8b0:400... 15169 (GOOGLE)
1 2600:1f18:44f... 14618 (AMAZON-AES)
1 34.194.161.83 14618 (AMAZON-AES)
4 2600:141b:1c0... 20940 (AKAMAI-ASN1)
4 2607:f8b0:400... 15169 (GOOGLE)
1 104.26.2.32 13335 (CLOUDFLAR...)
1 199.232.36.157 54113 (FASTLY)
1 34.36.213.229 396982 (GOOGLE-CL...)
1 54.86.203.219 14618 (AMAZON-AES)
1 2606:4700::68... 13335 (CLOUDFLAR...)
4 2607:f8b0:400... 15169 (GOOGLE)
1 104.244.42.197 13414 (TWITTER)
1 104.244.42.131 13414 (TWITTER)
1 2607:f8b0:400... 15169 (GOOGLE)
5 2607:f8b0:400... 15169 (GOOGLE)
3 145.40.89.32 54825 (PACKET)
5 2607:f8b0:400... 15169 (GOOGLE)
3 34.107.204.85 396982 (GOOGLE-CL...)
1 2606:4700::68... 13335 (CLOUDFLAR...)
2 2607:f8b0:400... 15169 (GOOGLE)
1 2607:f8b0:400... 15169 (GOOGLE)
92 30
1    34.211.30.215 (Boardman, United States)

ASN16509 (AMAZON-02, US)
PTR: ec2-34-211-30-215.us-west-2.compute.amazonaws.com
digiday.cmail7.com
36    192.0.66.72 (San Francisco, United States)

ASN2635 (AUTOMATTIC, US)
digiday.com
2    2606:4700::6813:d483 (United States)

ASN13335 (CLOUDFLARENET, US)
www.lightboxcdn.com
3    2606:4700::6812:a07e (United States)

ASN13335 (CLOUDFLARENET, US)
experience.tinypass.com
cdn.tinypass.com
id.tinypass.com
1    2600:9000:21dd:fc00:8:2ae1:d740:93a1 (United States)

ASN16509 (AMAZON-02, US)
cdn.viafoura.net
1    18.164.101.60 (United States)

ASN16509 (AMAZON-02, US)
PTR: server-18-164-101-60.jfk50.r.cloudfront.net
cdn.parsely.com
1    18.67.65.13 (United States)

ASN16509 (AMAZON-02, US)
PTR: server-18-67-65-13.iad89.r.cloudfront.net
js.createsend1.com
2    192.0.76.3 (San Francisco, United States)

ASN2635 (AUTOMATTIC, US)
stats.wp.com
pixel.wp.com
2    2607:f8b0:4006:81d::2008 (United States)

ASN15169 (GOOGLE, US)
www.googletagmanager.com
3    2607:f8b0:4006:824::2002 (United States)

ASN15169 (GOOGLE, US)
www.googletagservices.com
googleads.g.doubleclick.net
1    2600:1f18:44f0:4850:2ae5:cbef:435a:7476 (Ashburn, United States)

ASN14618 (AMAZON-AES, US)
api.viafoura.co
1    34.194.161.83 (Ashburn, United States)

ASN14618 (AMAZON-AES, US)
PTR: ec2-34-194-161-83.compute-1.amazonaws.com
p1.parsely.com
4    2600:141b:1c00:2482::268b (Secaucus, United States)

ASN20940 (AKAMAI-ASN1, NL)
cdn.cxense.com
4    2607:f8b0:4006:809::2002 (United States)

ASN15169 (GOOGLE, US)
securepubads.g.doubleclick.net
1    104.26.2.32 (None, )

ASN13335 (CLOUDFLARENET, US)
frontend-test.secureprivacy.ai
1    199.232.36.157 (New York, United States)

ASN54113 (FASTLY, US)
static.ads-twitter.com
1    34.36.213.229 (Kansas City, United States)

ASN396982 (GOOGLE-CLOUD-PLATFORM, US)
PTR: 229.213.36.34.bc.googleusercontent.com
cdn.pendo.io
1    54.86.203.219 (Ashburn, United States)

ASN14618 (AMAZON-AES, US)
PTR: ec2-54-86-203-219.compute-1.amazonaws.com
i.viafoura.co
1    2606:4700::6811:c376 (United States)

ASN13335 (CLOUDFLARENET, US)
c2.piano.io
4    2607:f8b0:4006:80b::2004 (United States)

ASN15169 (GOOGLE, US)
www.google.com
1    104.244.42.197 (United States)

ASN13414 (TWITTER, US)
t.co
1    104.244.42.131 (United States)

ASN13414 (TWITTER, US)
analytics.twitter.com
1    2607:f8b0:4006:81c::2001 (United States)

ASN15169 (GOOGLE, US)
9333b68da198e1652c5eaf477f9cec0f.safeframe.googlesyndication.com
5    2607:f8b0:4006:816::2001 (United States)

ASN15169 (GOOGLE, US)
tpc.googlesyndication.com
3    145.40.89.32 (Ashburn, United States)

ASN54825 (PACKET, US)
p1cluster.cxense.com
comcluster.cxense.com
id.cxense.com
5    2607:f8b0:4006:816::2002 (United States)

ASN15169 (GOOGLE, US)
pagead2.googlesyndication.com
3    34.107.204.85 (Kansas City, United States)

ASN396982 (GOOGLE-CLOUD-PLATFORM, US)
PTR: 85.204.107.34.bc.googleusercontent.com
data.pendo.io
1    2606:4700::6812:907e (United States)

ASN13335 (CLOUDFLARENET, US)
buy.tinypass.com
2    2607:f8b0:4006:80f::200e (United States)

ASN15169 (GOOGLE, US)
www.google-analytics.com
1    2607:f8b0:4004:c17::9d (Washington, United States)

ASN15169 (GOOGLE, US)
stats.g.doubleclick.net
Apex Domain
Subdomains		 Transfer
36 digiday.com
digiday.com — Cisco Umbrella Rank: 235599
748 KB
11 googlesyndication.com
9333b68da198e1652c5eaf477f9cec0f.safeframe.googlesyndication.com
tpc.googlesyndication.com — Cisco Umbrella Rank: 160
pagead2.googlesyndication.com — Cisco Umbrella Rank: 114
169 KB
7 cxense.com
cdn.cxense.com — Cisco Umbrella Rank: 4997
p1cluster.cxense.com — Cisco Umbrella Rank: 9116
comcluster.cxense.com — Cisco Umbrella Rank: 4552
id.cxense.com — Cisco Umbrella Rank: 10226
82 KB
6 doubleclick.net
securepubads.g.doubleclick.net — Cisco Umbrella Rank: 209
googleads.g.doubleclick.net — Cisco Umbrella Rank: 35
stats.g.doubleclick.net — Cisco Umbrella Rank: 80
163 KB
4 google.com
www.google.com — Cisco Umbrella Rank: 2
1 KB
4 pendo.io
cdn.pendo.io — Cisco Umbrella Rank: 764
data.pendo.io — Cisco Umbrella Rank: 736
145 KB
4 tinypass.com
experience.tinypass.com — Cisco Umbrella Rank: 8588
cdn.tinypass.com — Cisco Umbrella Rank: 6290
id.tinypass.com — Cisco Umbrella Rank: 15632
buy.tinypass.com — Cisco Umbrella Rank: 6741
118 KB
2 google-analytics.com
www.google-analytics.com — Cisco Umbrella Rank: 27
21 KB
2 viafoura.co
api.viafoura.co — Cisco Umbrella Rank: 12766
i.viafoura.co — Cisco Umbrella Rank: 13215
3 KB
2 googletagservices.com
www.googletagservices.com — Cisco Umbrella Rank: 234
95 KB
2 googletagmanager.com
www.googletagmanager.com — Cisco Umbrella Rank: 37
191 KB
2 wp.com
stats.wp.com — Cisco Umbrella Rank: 2786
pixel.wp.com — Cisco Umbrella Rank: 2788
3 KB
2 parsely.com
cdn.parsely.com — Cisco Umbrella Rank: 2976
p1.parsely.com — Cisco Umbrella Rank: 2286
26 KB
2 lightboxcdn.com
www.lightboxcdn.com — Cisco Umbrella Rank: 5176
2 KB
1 twitter.com
analytics.twitter.com — Cisco Umbrella Rank: 774
392 B
1 t.co
t.co — Cisco Umbrella Rank: 643
376 B
1 piano.io
c2.piano.io — Cisco Umbrella Rank: 5626
2 KB
1 ads-twitter.com
static.ads-twitter.com — Cisco Umbrella Rank: 749
15 KB
1 secureprivacy.ai
frontend-test.secureprivacy.ai — Cisco Umbrella Rank: 553349
1 createsend1.com
js.createsend1.com — Cisco Umbrella Rank: 27330
5 KB
1 viafoura.net
cdn.viafoura.net — Cisco Umbrella Rank: 12643
15 KB
1 cmail7.com
digiday.cmail7.com
723 B
92 22
Domain Requested by
36 digiday.com 1 redirects digiday.com
5 pagead2.googlesyndication.com securepubads.g.doubleclick.net
tpc.googlesyndication.com
www.googletagservices.com
5 tpc.googlesyndication.com securepubads.g.doubleclick.net
tpc.googlesyndication.com
4 www.google.com digiday.com
securepubads.g.doubleclick.net
tpc.googlesyndication.com
4 securepubads.g.doubleclick.net www.googletagservices.com
securepubads.g.doubleclick.net
digiday.com
4 cdn.cxense.com cdn.tinypass.com
cdn.cxense.com
3 data.pendo.io cdn.pendo.io
2 www.google-analytics.com digiday.com
www.google-analytics.com
2 www.googletagservices.com digiday.com
securepubads.g.doubleclick.net
2 www.googletagmanager.com digiday.com
www.googletagmanager.com
2 www.lightboxcdn.com digiday.com
1 stats.g.doubleclick.net www.google-analytics.com
1 buy.tinypass.com cdn.tinypass.com
1 id.cxense.com cdn.cxense.com
1 comcluster.cxense.com cdn.cxense.com
1 p1cluster.cxense.com cdn.cxense.com
1 9333b68da198e1652c5eaf477f9cec0f.safeframe.googlesyndication.com securepubads.g.doubleclick.net
1 analytics.twitter.com digiday.com
1 t.co digiday.com
1 c2.piano.io cdn.tinypass.com
1 i.viafoura.co digiday.com
1 cdn.pendo.io digiday.com
1 static.ads-twitter.com www.googletagmanager.com
1 frontend-test.secureprivacy.ai www.googletagmanager.com
1 googleads.g.doubleclick.net www.googletagmanager.com
1 id.tinypass.com cdn.tinypass.com
1 p1.parsely.com digiday.com
1 pixel.wp.com digiday.com
1 api.viafoura.co cdn.viafoura.net
1 cdn.tinypass.com experience.tinypass.com
1 stats.wp.com digiday.com
1 js.createsend1.com digiday.com
1 cdn.parsely.com digiday.com
1 cdn.viafoura.net digiday.com
1 experience.tinypass.com digiday.com
1 digiday.cmail7.com 1 redirects
92 36
Subject Issuer Validity Valid
digiday.com
R3		 2024-01-13 -
2024-04-12		 3 months crt.sh
lightboxcdn.com
Cloudflare Inc ECC CA-3		 2023-10-09 -
2024-10-08		 a year crt.sh
sni.cloudflaressl.com
Cloudflare Inc ECC CA-3		 2023-08-13 -
2024-08-12		 a year crt.sh
viafoura.com
Amazon RSA 2048 M02		 2023-08-08 -
2024-09-06		 a year crt.sh
*.parsely.com
Amazon RSA 2048 M02		 2023-05-06 -
2024-06-03		 a year crt.sh
*.createsend1.com
DigiCert Global G2 TLS RSA SHA256 2020 CA1		 2023-08-07 -
2024-08-10		 a year crt.sh
*.wp.com
Sectigo ECC Domain Validation Secure Server CA		 2023-11-28 -
2024-12-28		 a year crt.sh
*.google-analytics.com
GTS CA 1C3		 2024-01-09 -
2024-04-02		 3 months crt.sh
*.g.doubleclick.net
GTS CA 1C3		 2024-01-09 -
2024-04-02		 3 months crt.sh
*.cxense.com
DigiCert TLS RSA SHA256 2020 CA1		 2023-04-14 -
2024-04-13		 a year crt.sh
ads-twitter.com
DigiCert Global G2 TLS RSA SHA256 2020 CA1		 2023-07-21 -
2024-07-19		 a year crt.sh
cdn.pendo.io
GTS CA 1D4		 2024-02-01 -
2024-05-01		 3 months crt.sh
piano.io
Cloudflare Inc ECC CA-3		 2023-03-27 -
2024-03-26		 a year crt.sh
www.google.com
GTS CA 1C3		 2024-01-09 -
2024-04-02		 3 months crt.sh
t.co
DigiCert Global G2 TLS RSA SHA256 2020 CA1		 2024-01-04 -
2025-01-02		 a year crt.sh
*.twitter.com
DigiCert Global G2 TLS RSA SHA256 2020 CA1		 2023-11-07 -
2024-11-05		 a year crt.sh
tpc.googlesyndication.com
GTS CA 1C3		 2024-01-09 -
2024-04-02		 3 months crt.sh
pendo.io
GTS CA 1D4		 2024-01-30 -
2024-04-29		 3 months crt.sh
*.google.com
GTS CA 1C3		 2024-01-09 -
2024-04-02		 3 months crt.sh

This page contains 6 frames:

Primary Page: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Frame ID: 06405EFF3EB8834803D27D27B1F11E43
Requests: 78 HTTP requests in this frame

Frame: https://cdn.cxense.com/sp1.html
Frame ID: A487A3AE10DEDCC811E13DDCA0165FD6
Requests: 4 HTTP requests in this frame

Frame: https://9333b68da198e1652c5eaf477f9cec0f.safeframe.googlesyndication.com/safeframe/1-0-40/html/container.html
Frame ID: BF073F24AE0424D5B7A7E19C14DF4C91
Requests: 1 HTTP requests in this frame

Frame: https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsuu92qUZKVxKPR_yuuCL9sCcEw1piD8LGErJvwzlYGQkaoL7l3PDJl_Ks2Zdokfu5YiTPMRiH58DJeVjAtSnupOTVcrCy03er4DWsY4vfV-WPUUQQ0qQCD4afUqdnnAZHYqwBOvMMyDBTDknH7scz9gpE_xnvd7itsD5h8RqCeXE3PSlTn7vC8J5hwtlmQdWKQe3BXYG9lYFOvQZp7wdKJIfvTsYLoA7C9g70lgVH5s5aXiS2LAWiDL-RI7C9u8id9LCqRMAjsNYsy_yqRBHxef6sMsFmX2OPHiuqh6s3g_9TmT9k51xGonHn40HwaSzuXlQb9mGHPFSl1oduz3fSttAijK2_TkKIPKGh990A&sai=AMfl-YS6dQR_R1x2n2XlHRSUK9iI347T8_oqY_xuRTFNLdPgFIqjqxFg7eK_0DJsCrd3czDnbPmBQ0_7Ov80nzLhR287qXWSwbAjh2RbDvr9mlWHlvU8x9VLpjd_1TSsag&sig=Cg0ArKJSzFDIRm377orTEAE&uach_m=%5BUACH%5D&adurl=
Frame ID: D7147D4E1268A31829B3E08C5E19A1EF
Requests: 8 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/sodar/sodar2/225/runner.html
Frame ID: 3DD706C4D8FBB3B77922388479C15ED2
Requests: 3 HTTP requests in this frame

Frame: https://www.google.com/recaptcha/api2/aframe
Frame ID: A78AB91AB5CB1B117AA5326F2C6C3767
Requests: 2 HTTP requests in this frame

Screenshot
Live screenshot
Full Image

Page Title

Q&A: Why advertisers are leveraging marketing mix modeling to quantify external sales factors  - Digiday

Page URL History Show full URLs

  1. http://digiday.cmail7.com/t/t-l-vkjdtdl-yhtkdttjv-yh/ HTTP 302
    https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quanti... HTTP 301
    https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quanti... Page URL

Detected technologies

Overall confidence: 100%
Detected patterns
  • <link rel=["']stylesheet["'] [^>]+/wp-(?:content|includes)/
  • /wp-(?:content|includes)/
Overall confidence: 100%
Detected patterns
  • googletagservices\.com/tag/js/gpt(?:_mobile)?\.js
Overall confidence: 100%
Detected patterns
  • googlesyndication\.com/
Overall confidence: 100%
Detected patterns
  • google-analytics\.com/(?:ga|urchin|analytics)\.js
Overall confidence: 100%
Detected patterns
  • googletagmanager\.com/gtm\.js
  • googletagmanager\.com/gtag/js
Overall confidence: 100%
Detected patterns
  • lightbox(?:-plus-jquery)?.{0,32}\.js

Page Statistics

92
Requests

100 %
HTTPS

53 %
IPv6

22
Domains

36
Subdomains

30
IPs

2
Countries

1834 kB
Transfer

4578 kB
Size

31
Cookies

Page URL History

This captures the URL locations of the websites, including HTTP redirects and client-side redirects via JavaScript or Meta fields.

  1. http://digiday.cmail7.com/t/t-l-vkjdtdl-yhtkdttjv-yh/ HTTP 302
    https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis& HTTP 301
    https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis Page URL

Redirected requests

There were HTTP redirect chains for the following requests:

92 HTTP transactions

Resource
Path		 Size
x-fer		 Type
MIME-Type
Primary Request /
digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/
Redirect Chain
  • http://digiday.cmail7.com/t/t-l-vkjdtdl-yhtkdttjv-yh/
  • https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis&
  • https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
109 KB
19 KB 		Document
General
Check archive.org
Download Go to
Full URL
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
1daeadd7c7b0e51ea33065193560768f0a62000074c10e1a0e0b0b74e191fe18
Security Headers
Name Value
X-Frame-Options SAMEORIGIN

Request headers

Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36
accept-language
en-US,en;q=0.9

Response headers

accept-ranges
bytes
cache-control
max-age=300, must-revalidate
content-encoding
br
content-type
text/html; charset=UTF-8
date
Mon, 12 Feb 2024 22:08:50 GMT
host-header
a9130478a60e5f9135f765b23f26593b
server
nginx
vary
Accept-Encoding
x-cache
MISS
x-frame-options
SAMEORIGIN
x-hacker
If you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-rq
mia1 96 185 443

Redirect headers

content-type
text/html; charset=UTF-8
date
Mon, 12 Feb 2024 22:08:49 GMT
host-header
a9130478a60e5f9135f765b23f26593b
location
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
server
nginx
x-cache
MISS
x-frame-options
SAMEORIGIN
x-hacker
If you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-redirect-by
WordPress
x-rq
mia1 96 185 443
/
digiday.com/_static/ 		108 KB
15 KB 		Stylesheet
General
Check archive.org
Download Go to
Full URL
https://digiday.com/_static/??-eJyNi1EOQDAQBS+klhDiQ5yl2pKNtZpuRXp7RCI+fc6bN3B4ZTaOjiN42mdkAW0V6eSCgJEPKTv5/Foy+N+8f2RDu3WPtigRRtrMogjHoEMCiYlcviLfxbD2ZVs0TV2VVXcCOrA6yw==
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
c228e9106002280dfe7af5431942001902acc7c2ccc4a7fb85496ec10e1eb4a1

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 184 443
last-modified
Tue, 30 Jan 2024 19:32:19 GMT
server
nginx
vary
Accept-Encoding
x-cache
HIT
content-type
text/css;charset=utf-8
cache-control
max-age=31536000
accept-ranges
bytes
/
digiday.com/_static/ 		15 KB
4 KB 		Stylesheet
General
Check archive.org
Download Go to
Full URL
https://digiday.com/_static/??-eJzTLy/QzcxLzilNSS3WzyrWz01NyUxMzUnNTc0rQeEU5CRWphbp5qSmJyZX6uVm5uklFxfr6OPTDpRD5sM02efaGpobmJmZGBuaGAAARKsu2w==
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
3d2c10cf69410c10177fc6e56937d05151b182841fa6aee36f651d587d91fbb8

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 184 443
last-modified
Tue, 30 Jan 2024 19:32:20 GMT
server
nginx
vary
Accept-Encoding
x-cache
HIT
content-type
text/css;charset=utf-8
cache-control
max-age=31536000
accept-ranges
bytes
related-posts-block-styles.min.css
digiday.com/wp-content/mu-plugins/search/elasticpress-next/dist/css/ 		222 B
404 B 		Stylesheet
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-content/mu-plugins/search/elasticpress-next/dist/css/related-posts-block-styles.min.css?m=1707245662g
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
9790593b4acafa770479511a888914881594976c5dcad980c82e781c5625ff44

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 96 184 443
last-modified
Tue, 06 Feb 2024 18:54:22 GMT
server
nginx
etag
"65c2805e-de"
x-cache
HIT
content-type
text/css
cache-control
max-age=31536000
accept-ranges
bytes
content-length
222
/
digiday.com/_static/ 		463 KB
89 KB 		Stylesheet
General
Check archive.org
Download Go to
Full URL
https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
ef993c74d9caabe593a3de10987c722165449982fc11e5881e9678d9db66feb5

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Tue, 06 Feb 2024 12:27:47 GMT
server
nginx
vary
Accept-Encoding
x-cache
HIT
content-type
text/css;charset=utf-8
cache-control
max-age=31536000
accept-ranges
bytes
/
digiday.com/_static/ 		107 KB
37 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://digiday.com/_static/??-eJzTLy/QzcxLzilNSS3WzwKiwtLUokoopZebmaeXVayjj0+Rbm5melFiSSqy4uT8vJLUvBL9gpzS9My8Yv3EFN2cxMrUIrBuOEc3Ja2ANB1A1fa5tobmBmZmJsaGJgZZAN8cRac=
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
eb362074084c1a2cc49e9c23f3e8b769d976df3a34d8bee0c18d2b7e12bd9930

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Tue, 30 Jan 2024 19:32:20 GMT
server
nginx
vary
Accept-Encoding
x-cache
HIT
content-type
application/javascript
cache-control
max-age=31536000
accept-ranges
bytes
lightbox_speed.js
www.lightboxcdn.com/vendor/5a9c5a6f-b8c1-47bb-829a-55322a8adccd/ 		3 KB
1 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://www.lightboxcdn.com/vendor/5a9c5a6f-b8c1-47bb-829a-55322a8adccd/lightbox_speed.js
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2606:4700::6813:d483 , United States, ASN13335 (CLOUDFLARENET, US),
Reverse DNS
Software
cloudflare /
Resource Hash
5792ce52b87aeb4b8a3de62966df3d91b3b4ed4a1ba135874c4459a4bfd35b38

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

x-ms-blob-type
BlockBlob
date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
cf-cache-status
HIT
content-md5
c9iW8S0cm4LYubTGuvlAoA==
age
214
cf-polished
origSize=4971
x-ms-lease-status
unlocked
cf-bgj
minify
last-modified
Mon, 12 Feb 2024 20:25:51 GMT
server
cloudflare
vary
Accept-Encoding
content-type
application/javascript
x-ms-request-id
f7a17a44-a01e-002d-12f2-5d9bf0000000
cache-control
public, max-age=60
x-ms-version
2009-09-19
cf-ray
8548270afb9f6dbc-MIA
expires
Mon, 12 Feb 2024 22:09:50 GMT
piano-integration.min.js
digiday.com/wp-content/plugins/digiday-media-network-plugin/inc/modules/piano/assets/js/ 		22 KB
7 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-content/plugins/digiday-media-network-plugin/inc/modules/piano/assets/js/piano-integration.min.js?m=1705080690g
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
c8f4b7d342b1618b2d17abd462e6fba6824a3ea1b9247b542b14bbf196fa1f91

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Fri, 12 Jan 2024 17:31:30 GMT
server
nginx
etag
W/"65a17772-57ea"
vary
Accept-Encoding
x-cache
HIT
content-type
application/javascript
cache-control
max-age=31536000
accept-ranges
bytes
load
experience.tinypass.com/xbuilder/experience/ 		3 KB
1 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://experience.tinypass.com/xbuilder/experience/load?aid=6LaRkvUre6&ver=2.1
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2606:4700::6812:a07e , United States, ASN13335 (CLOUDFLARENET, US),
Reverse DNS
Software
cloudflare /
Resource Hash
4e0e9ef49a23565fd82fd337460f9ad435e21d5d08bc8b2c11c9b6869033df4f
Security Headers
Name Value
Strict-Transport-Security max-age=86400; includeSubDomains

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

pragma
date
Mon, 12 Feb 2024 22:08:50 GMT
strict-transport-security
max-age=86400; includeSubDomains
content-encoding
br
cf-cache-status
HIT
last-modified
Mon, 12 Feb 2024 21:45:22 GMT
server
cloudflare
age
1408
vary
Accept-Encoding, Origin
content-type
application/javascript; charset=UTF-8
cache-control
public, max-age=1800
cf-ray
8548270ae85331ef-MIA
alt-svc
h3=":443"; ma=86400
x-request-id
stqeunk0z3
expires
Mon, 12 Feb 2024 22:38:50 GMT
index.js
cdn.viafoura.net/entry/ 		47 KB
15 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://cdn.viafoura.net/entry/index.js?ver=9.11.1
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2600:9000:21dd:fc00:8:2ae1:d740:93a1 , United States, ASN16509 (AMAZON-02, US),
Reverse DNS
Software
AmazonS3 /
Resource Hash
dbe87824e1354d3b33ed16504744415bb0468fceabc0553a8bbdfa1bf704a7ce

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

x-amz-version-id
XpPs30lpciyTgVG28LeK6VA_ad_S4DUE
content-encoding
br
via
1.1 48d2977daea5b632b090c1400ef6bfcc.cloudfront.net (CloudFront)
date
Mon, 12 Feb 2024 22:01:11 GMT
x-amz-cf-pop
EWR53-C2
age
460
x-amz-server-side-encryption
AES256
x-cache
Hit from cloudfront
x-amz-replication-status
COMPLETED
alt-svc
h3=":443"; ma=86400
last-modified
Tue, 06 Feb 2024 17:40:36 GMT
server
AmazonS3
etag
W/"e72e6ee57c0c1191f8a89654bc7803ae"
vary
Accept-Encoding
content-type
text/javascript
cache-control
public,max-age=600,s-max-age=60
x-amz-cf-id
zezIYDBhgkxk2KOaxdm18r_k3Pq0MSO6dctLFVlaPiix0NpX1U36Jw==
digiday_logo.svg
digiday.com/wp-content/themes/digiday/client/new-assets/images/ 		1 KB
888 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/themes/digiday/client/new-assets/images/digiday_logo.svg
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
1dccdfe6e63bf409084f263322c613008b0bb0ec3b42017f39c9fc7975f9ffa8

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 184 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
W/"638ebd7c-54a"
vary
Accept-Encoding
x-cache
HIT
content-type
image/svg+xml
cache-control
max-age=31536000
accept-ranges
bytes
icon_search.svg
digiday.com/wp-content/themes/digiday/client/new-assets/images/ 		793 B
686 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/themes/digiday/client/new-assets/images/icon_search.svg
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
06807dcb441d230704a5794d4b3ffca4d0aa337b03cf36665911e5c4c9e4ddd2

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
W/"638ebd7c-319"
vary
Accept-Encoding
x-cache
HIT
content-type
image/svg+xml
cache-control
max-age=31536000
accept-ranges
bytes
icon_close-black-alt.svg
digiday.com/wp-content/themes/digiday/client/new-assets/images/ 		2 KB
892 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/themes/digiday/client/new-assets/images/icon_close-black-alt.svg
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
941c9d7a7a2d3af560b33cab4d936aec1cc0d018fe11ab320367865c0a093033

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
W/"638ebd7c-8af"
vary
Accept-Encoding
x-cache
HIT
content-type
image/svg+xml
cache-control
max-age=31536000
accept-ranges
bytes
icon_envelope-black.svg
digiday.com/wp-content/themes/digiday/client/new-assets/images/ 		835 B
682 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/themes/digiday/client/new-assets/images/icon_envelope-black.svg
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
338b28653519822fd7c1145412353d762f8f3ed528d17938a83936d59d8fae70

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 184 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
W/"638ebd7c-343"
vary
Accept-Encoding
x-cache
HIT
content-type
image/svg+xml
cache-control
max-age=31536000
accept-ranges
bytes
icon_close-white.svg
digiday.com/wp-content/themes/digiday/client/new-assets/images/ 		1 KB
787 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/themes/digiday/client/new-assets/images/icon_close-white.svg
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
2e578fedd2c0c338721d4eb3f7b9cb09cf8352a63d64e5db071230ed361c82f0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
W/"638ebd7c-537"
vary
Accept-Encoding
x-cache
HIT
content-type
image/svg+xml
cache-control
max-age=31536000
accept-ranges
bytes
google-screensaver-gif.gif
digiday.com/wp-content/uploads/sites/3/2022/04/ 		109 KB
109 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2022/04/google-screensaver-gif.gif?w=160&h=100&crop=1
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
7f8b016689f2e2840da9cd5f7c7d44403b9013834be9bf8ee554fbef18a3fdab

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 80 86 443
last-modified
Mon, 12 Feb 2024 05:08:50 GMT
server
nginx
x-cache
HIT
content-type
image/gif
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
111275
Screen-Shot-2023-12-15-at-10.45.18-AM.png
digiday.com/wp-content/uploads/sites/3/2023/12/ 		129 KB
130 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2023/12/Screen-Shot-2023-12-15-at-10.45.18-AM.png
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
590a20600280ac44a93396baafe4438cc00f6775d52a81088d407ff7a4c14e6e

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 80 86 443
last-modified
Mon, 12 Feb 2024 22:08:50 GMT
server
nginx
etag
"de49c7af7b5c05f8"
x-cache
MISS
content-type
image/webp
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
132274
money-drain-digiday.jpg
digiday.com/wp-content/uploads/sites/3/2023/06/ 		918 B
1 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2023/06/money-drain-digiday.jpg?resize=68,68
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
92221462cfa08ef2e7458fd070fc3e6dcac3df67a9cd62d6d35548b52b880667

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 91 52 443
last-modified
Fri, 09 Feb 2024 16:21:03 GMT
server
nginx
etag
"f995c1d26b3509cc"
x-cache
HIT
content-type
image/webp
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
918
Clinch-banner.png
digiday.com/wp-content/uploads/sites/3/2024/01/ 		6 KB
6 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2024/01/Clinch-banner.png?resize=68,68
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
9350220a070baaca8580eb51f477d55713b09cea8972920007028a88bd5817f5

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 86 237 443
last-modified
Tue, 06 Feb 2024 11:09:55 GMT
server
nginx
etag
"61b53d8b91d8a2c3"
x-cache
HIT
content-type
image/webp
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
5634
digiday_media.svg
digiday.com/wp-content/themes/digiday/client/new-assets/images/ 		2 KB
1 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/themes/digiday/client/new-assets/images/digiday_media.svg
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
20f31ec17420470e5ee5845ea1718c376124e6d9d5c0f751e9cbb5c508ae47d9

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
W/"638ebd7c-967"
vary
Accept-Encoding
x-cache
HIT
content-type
image/svg+xml
cache-control
max-age=31536000
accept-ranges
bytes
/
digiday.com/_static/ 		131 KB
42 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://digiday.com/_static/??-eJyNzTEOgzAMheELlZioiE6Is1SNWxySOLKTVtyeDAxMqPP7fj345Y7SK1SHCl7BkRb4YnIs0KbMYXtTCM2gFBMpGa83uIgEP9jss7B0UlOhiP9kp69LvjCveog5TvbRj+Nwt0PvdykLSiM=
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
dc6dacff9a56a6947dcf1eea394b6bbb7c4da52d6febaa470487a37450c41fe6

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Tue, 30 Jan 2024 19:32:20 GMT
server
nginx
vary
Accept-Encoding
x-cache
HIT
content-type
application/javascript
cache-control
max-age=31536000
accept-ranges
bytes
i18n.min.js
digiday.com/wp-includes/js/dist/ 		9 KB
4 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-includes/js/dist/i18n.min.js?ver=7701b0c3857f914212ef
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
698e93fe491cc7bbf07a470579a33dbd0db53c19142b7be41ebfd39a23aef11f

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 184 443
last-modified
Tue, 30 Jan 2024 19:32:20 GMT
server
nginx
etag
W/"65b94ec4-24e5"
vary
Accept-Encoding
x-cache
HIT
content-type
application/javascript
cache-control
max-age=31536000
accept-ranges
bytes
loader.js
digiday.com/wp-content/mu-plugins/wp-parsely-3.13/build/ 		3 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-content/mu-plugins/wp-parsely-3.13/build/loader.js?ver=f5c2d06f6755fda3f6d4
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
57298ae9c2168c3f86b4f4e67b9b6a222ce706ed3c8191f391c03d37760d253e

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 184 443
last-modified
Tue, 06 Feb 2024 18:54:46 GMT
server
nginx
etag
W/"65c28076-bf9"
vary
Accept-Encoding
x-cache
HIT
content-type
application/javascript
cache-control
max-age=31536000
accept-ranges
bytes
p.js
cdn.parsely.com/keys/digiday.com/ 		73 KB
26 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://cdn.parsely.com/keys/digiday.com/p.js?ver=3.13.3
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
18.164.101.60 , United States, ASN16509 (AMAZON-02, US),
Reverse DNS
server-18-164-101-60.jfk50.r.cloudfront.net
Software
nginx /
Resource Hash
e4f859fe0930aad69730b6e9ad2de9e12a4e4fca96a8ed733994a000a6a0b8a9

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

pragma
public
date
Mon, 12 Feb 2024 12:29:50 GMT
content-encoding
gzip
via
1.1 1abf103face183cd8172f37e6ac30038.cloudfront.net (CloudFront)
last-modified
Wed, 15 Mar 2023 18:48:37 GMT
server
nginx
x-amz-cf-pop
JFK50-P5
age
34740
etag
W/"64121305-124e7"
x-cache
Hit from cloudfront
content-type
application/javascript
cache-control
max-age=86400, public
x-amz-cf-id
kZbVFpe-36SAuIhK59-cSzg7CX99RgP-swO0ixJeSzDVUfBjuZDA6g==
expires
Tue, 13 Feb 2024 12:29:50 GMT
/
digiday.com/_static/ 		9 KB
3 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://digiday.com/_static/??-eJzTLy/QTc7PK0nNK9EvyUjNTS3WT8lMz0xJrNTPSy3XLS5JLMlM1s8q1k8sAjJyUvVyM/P0sop19InVV5xZAtNkn2traG5gamBhYGZpkAUA9uwr4w==
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
fad69e17dd128b33af4c6283287406b6537059c63355e76923a288e34869d10f

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Fri, 12 Jan 2024 17:31:30 GMT
server
nginx
vary
Accept-Encoding
x-cache
HIT
content-type
application/javascript
cache-control
max-age=31536000
accept-ranges
bytes
copypastesubscribeformlogic.js
js.createsend1.com/javascript/ 		12 KB
5 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://js.createsend1.com/javascript/copypastesubscribeformlogic.js?ver=1.0
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
18.67.65.13 , United States, ASN16509 (AMAZON-02, US),
Reverse DNS
server-18-67-65-13.iad89.r.cloudfront.net
Software
csw /
Resource Hash
4233d20e2ed04cc0407f293250823004c3f04ff1062da57d5e63c6c896fe8e2a
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Frame-Options SAMEORIGIN
X-Xss-Protection 1; mode=block

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 21:39:33 GMT
content-encoding
gzip
x-content-type-options
nosniff
via
1.1 1b6db55df4d0459558669f7d008cda9c.cloudfront.net (CloudFront)
x-amz-cf-pop
IAD89-P1
age
1756
x-cache
Hit from cloudfront
x-xss-protection
1; mode=block
x-ua-compatible
IE=edge
referrer-policy
no-referrer-when-downgrade
last-modified
Mon, 12 Feb 2024 21:39:33 GMT
server
csw
x-frame-options
SAMEORIGIN
vary
Accept-Encoding
content-type
text/javascript; charset=utf-8
access-control-allow-origin
*
cache-control
public, max-age=3600
x-amz-cf-id
owEXI1SPmUPlX1O1K_MDjeWHJNqQYW5EY9lm0vi9_dcRqyEAyl0hVA==
expires
Mon, 12 Feb 2024 22:39:33 GMT
/
digiday.com/_static/ 		4 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://digiday.com/_static/??-eJyVjUsOwjAMBS+EMXQR0QXiLG4SIreJHeXTittThLpgyfLNk2Zwy2BVmpeGOfbAUtFxYEcvSN4xgfi2aVng+yKLxaSuR19xZXpqL4Q28kdwbOBdGAo1VjnP9YT/RqaodqmYC1uWAI2m6I/ID9ztj3S/mnEYLmY0t/kNpGhN/A==
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
bbc992ffba0b67914cb8fbdf2df850dd0a8ccd9441cc10f890b9fd216c575b6d

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Wed, 16 Aug 2023 17:29:28 GMT
server
nginx
vary
Accept-Encoding
x-cache
HIT
content-type
application/javascript
cache-control
max-age=31536000
accept-ranges
bytes
e-202407.js
stats.wp.com/ 		7 KB
3 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://stats.wp.com/e-202407.js
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.76.3 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
4f9f4e2e225088f9cf3b6b54aa421e0f776d1802255505d2f752e1f83f441641

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

x-minify-cache
hit
x-nc
HIT mia
date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
server
nginx
x-minify
t
etag
W/14377-1704402356353.6772
vary
Accept-Encoding
access-control-allow-methods
GET, HEAD
content-type
application/javascript
access-control-allow-origin
*
cache-control
max-age=31536000
alt-svc
h3=":443"; ma=86400
expires
Mon, 10 Feb 2025 15:38:56 GMT
network-article.min.js
digiday.com/wp-content/plugins/digiday-media-network-plugin/static/js/ 		1 KB
808 B 		Script
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-content/plugins/digiday-media-network-plugin/static/js/network-article.min.js?m=1705080690g
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
8504a2eee0f287122b3f728a4ed565d7d3acdafb04e8c7922155427378042c02

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-rq
mia1 96 185 443
last-modified
Fri, 12 Jan 2024 17:31:30 GMT
server
nginx
etag
W/"65a17772-4f7"
vary
Accept-Encoding
x-cache
HIT
content-type
application/javascript
cache-control
max-age=31536000
accept-ranges
bytes
gtm.js
www.googletagmanager.com/ 		282 KB
98 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://www.googletagmanager.com/gtm.js?id=GTM-K62HL6S
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:81d::2008 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
Google Tag Manager /
Resource Hash
18cc64ba0f739fcee5ae696a05fc97444ecf55c2d4c7cc7964b826b0dfe17908
Security Headers
Name Value
Strict-Transport-Security max-age=31536000; includeSubDomains
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
strict-transport-security
max-age=31536000; includeSubDomains
cross-origin-resource-policy
cross-origin
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
99482
x-xss-protection
0
last-modified
Mon, 12 Feb 2024 21:41:32 GMT
server
Google Tag Manager
vary
Accept-Encoding
content-type
application/javascript; charset=UTF-8
access-control-allow-origin
*
cache-control
private, max-age=900
access-control-allow-credentials
true
access-control-allow-headers
Cache-Control
expires
Mon, 12 Feb 2024 22:08:50 GMT
gpt.js
www.googletagservices.com/tag/js/ 		96 KB
29 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://www.googletagservices.com/tag/js/gpt.js
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:824::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
6843936bbd1a2f03d5a01be63e71fc9ab462a6fd208d76602a85e2a843c89451
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-content-type-options
nosniff
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
cross-origin-resource-policy
cross-origin
content-disposition
attachment; filename="f.txt"
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
29405
x-xss-protection
0
server
cafe
etag
731 / 19765 / m202402070101 / config-hash: 9868783054943702314
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
private, max-age=900, stale-while-revalidate=3600
timing-allow-origin
*
expires
Mon, 12 Feb 2024 22:08:50 GMT
truncated
/ 		1 KB
0 		Image
General
Check archive.org
Download Go to Show image
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
3ae2214bd0c315823f0f59a019391cd5a3017e010c60f622c1aa723d4fc22eed

Request headers

accept-language
en-US,en;q=0.9
Referer
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

Content-Type
image/svg+xml
truncated
/ 		2 KB
0 		Image
General
Check archive.org
Download Go to Show image
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
9bd3a7d1c157a46f4355a5e3a736ddc1df884a099800d9db5cbd93e7dbf98d36

Request headers

accept-language
en-US,en;q=0.9
Referer
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

Content-Type
image/svg+xml
b4e3c51c317dc47eb1c2a19330e2ccc6.woff2
digiday.com/wp-content/themes/digiday/new-static/fonts/ 		26 KB
26 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-content/themes/digiday/new-static/fonts/b4e3c51c317dc47eb1c2a19330e2ccc6.woff2
Requested by
Host: digiday.com
URL: https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
77d221fb5a9f1e1dbfd1b9ae72b7348aee224a48c2d8714db6c971363b79d821

Request headers

Referer
https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Origin
https://digiday.com
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 96 185 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
"638ebd7c-6840"
x-cache
HIT
content-type
application/font-woff2
access-control-allow-origin
*
access-control-allow-methods
GET, HEAD
cache-control
max-age=31536000
accept-ranges
bytes
content-length
26688
fcff7d7cb5ca23c06333819a33c92f3e.woff2
digiday.com/wp-content/themes/digiday/new-static/fonts/ 		26 KB
26 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-content/themes/digiday/new-static/fonts/fcff7d7cb5ca23c06333819a33c92f3e.woff2
Requested by
Host: digiday.com
URL: https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
5797d598860b3c80778942869bfdd22c78d97be3a2675c67fe24366c62f95c78

Request headers

Referer
https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Origin
https://digiday.com
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 96 184 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
"638ebd7c-66b0"
x-cache
HIT
content-type
application/font-woff2
access-control-allow-origin
*
access-control-allow-methods
GET, HEAD
cache-control
max-age=31536000
accept-ranges
bytes
content-length
26288
truncated
/ 		31 KB
31 KB 		Font
General
Check archive.org
Download Go to
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
6db83b2803fed3f9b574567755102b18c401904a374c8acf4c9a2e9b0159cb4f

Request headers

Referer
Origin
https://digiday.com
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

Content-Type
application/x-font-woff;charset=utf-8
1e91381cb4c002cdd7262be05a4b7510.woff2
digiday.com/wp-content/themes/digiday/new-static/fonts/ 		62 KB
62 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-content/themes/digiday/new-static/fonts/1e91381cb4c002cdd7262be05a4b7510.woff2
Requested by
Host: digiday.com
URL: https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
e98838f5615ef1b770afa611ee8e16049049748d057d5610899de9cd93f85e1e

Request headers

Referer
https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Origin
https://digiday.com
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 96 184 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
"638ebd7c-f6e8"
x-cache
HIT
content-type
application/font-woff2
access-control-allow-origin
*
access-control-allow-methods
GET, HEAD
cache-control
max-age=31536000
accept-ranges
bytes
content-length
63208
2485f3187833c08171eccf30502f29a8.woff2
digiday.com/wp-content/themes/digiday/new-static/fonts/ 		67 KB
67 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-content/themes/digiday/new-static/fonts/2485f3187833c08171eccf30502f29a8.woff2
Requested by
Host: digiday.com
URL: https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
88b092c202e94117aeb6017ebdb11575645e637b41545a35a3a3c45d76acdd1c

Request headers

Referer
https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Origin
https://digiday.com
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 96 185 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
"638ebd7c-10b80"
x-cache
HIT
content-type
application/font-woff2
access-control-allow-origin
*
access-control-allow-methods
GET, HEAD
cache-control
max-age=31536000
accept-ranges
bytes
content-length
68480
3113599c81842ebf9458615bcca7d689.woff2
digiday.com/wp-content/themes/digiday/new-static/fonts/ 		33 KB
34 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://digiday.com/wp-content/themes/digiday/new-static/fonts/3113599c81842ebf9458615bcca7d689.woff2
Requested by
Host: digiday.com
URL: https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
fbadddf0e1cf233df173ad0e2029404e84603a4c7465981bffaf66c7991766e4

Request headers

Referer
https://digiday.com/_static/??-eJydj9EKwjAMRX/ILjrEPonfEtq4Bdu0LB1lf29xKio+iK+5OfckULNxSQpJgTJSJAXPA3tcQKgaLVjYgVOFc9tSExJ6mrrI0rXhBn7G1U1E8hXMYR5YnqSJ5BmNUKlpupg1BRYHMfk5NEVmlASoSkVv5RmXiiGYe8ObpYFh9rQuetSRm1f/P+Tlp0fyoT3F485ubd/3+4O9AlidhAA=
Origin
https://digiday.com
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 96 185 443
last-modified
Tue, 06 Dec 2022 03:56:44 GMT
server
nginx
etag
"638ebd7c-8518"
x-cache
HIT
content-type
application/font-woff2
access-control-allow-origin
*
access-control-allow-methods
GET, HEAD
cache-control
max-age=31536000
accept-ranges
bytes
content-length
34072
Screenshot-2024-01-30-at-8.56.13-AM.png
digiday.com/wp-content/uploads/sites/3/2024/01/ 		5 KB
5 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2024/01/Screenshot-2024-01-30-at-8.56.13-AM.png?resize=68,68
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
afcef46776a4bb732cc22d1613a41ef8a527d6cfd16deb775628a14e1554deff

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 80 130 443
last-modified
Tue, 06 Feb 2024 09:02:59 GMT
server
nginx
etag
"02d4fcc8bcf44f09"
x-cache
HIT
content-type
image/webp
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
5256
Screenshot-2024-01-29-at-10.20.30-AM.png
digiday.com/wp-content/uploads/sites/3/2024/01/ 		4 KB
4 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2024/01/Screenshot-2024-01-29-at-10.20.30-AM.png?resize=68,68
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
0f3d2f6a893fd5c694dcb64b085d2be69823a1f6f363e66ecaa24879a4d8ef73

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 80 130 443
last-modified
Tue, 06 Feb 2024 15:50:11 GMT
server
nginx
etag
"9a4f6a1263a55d26"
x-cache
HIT
content-type
image/webp
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
4200
confessions_guy3.jpg
digiday.com/wp-content/uploads/sites/3/2019/04/ 		430 B
633 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2019/04/confessions_guy3.jpg?resize=68,68
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
8b11d6b00de97d31f6271614e15e23f99392ae0a4ee899ebcde0cf710f1b8314

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 87 107 443
last-modified
Wed, 07 Feb 2024 02:04:59 GMT
server
nginx
etag
"3b6cf6d65727c4a4"
x-cache
HIT
content-type
image/webp
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
430
cookie-calendar-digiday.jpg
digiday.com/wp-content/uploads/sites/3/2024/02/ 		1 KB
2 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2024/02/cookie-calendar-digiday.jpg?resize=68,68
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
d2420e8673fb6c01425ce6ed0197a85b3f3ba2451899ec649d814130b06ce048

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 87 131 443
last-modified
Tue, 06 Feb 2024 09:58:13 GMT
server
nginx
etag
"6be5bda7fda19db0"
x-cache
HIT
content-type
image/webp
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
1490
vegas-creators-digiday.png
digiday.com/wp-content/uploads/sites/3/2024/01/ 		7 KB
7 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2024/01/vegas-creators-digiday.png?resize=68,68
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
76bdaa50447354972e5b16a08562be65d2ebba7780de0556c1d6a721cb71e8d9

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 80 86 443
last-modified
Tue, 06 Feb 2024 22:49:21 GMT
server
nginx
etag
"53ca4f4197827e60"
x-cache
HIT
content-type
image/webp
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
6822
football-revenue-digiday.gif
digiday.com/wp-content/uploads/sites/3/2024/02/ 		38 KB
38 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2024/02/football-revenue-digiday.gif?w=68&h=68&crop=1
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
b880729882277e1adc4c563cbbb62adcbed1f9ceb3a6c6940e0a39e2272b4d3a

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 80 86 443
last-modified
Wed, 07 Feb 2024 00:55:08 GMT
server
nginx
x-cache
HIT
content-type
image/gif
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
39170
cost-cutting-digiday.jpg
digiday.com/wp-content/uploads/sites/3/2023/04/ 		1 KB
2 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://digiday.com/wp-content/uploads/sites/3/2023/04/cost-cutting-digiday.jpg?resize=68,68
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.66.72 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
e841f16744e9c64ad01c3223cb2f1638eea56c2d6bc52331d13149d0977494ed

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-rq
mia1 87 203 443
last-modified
Tue, 06 Feb 2024 21:45:29 GMT
server
nginx
etag
"66309066cb32d095"
x-cache
HIT
content-type
image/webp
cache-control
max-age=31536000
accept-ranges
bytes, bytes
content-length
1368
digibox.gif
www.lightboxcdn.com/z9g/ 		35 B
272 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://www.lightboxcdn.com/z9g/digibox.gif?c=1707775730419&h=digiday.com&e=p&u=44577
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2606:4700::6813:d483 , United States, ASN13335 (CLOUDFLARENET, US),
Reverse DNS
Software
cloudflare /
Resource Hash
8337212354871836e6763a41e615916c89bac5b3f1f0adf60ba43c7c806e1015

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

x-ms-blob-type
BlockBlob
date
Mon, 12 Feb 2024 22:08:50 GMT
cf-cache-status
HIT
content-md5
KNaBTzCeoon4R8ac+RGUxg==
age
301103
cf-polished
status=not_needed
x-ms-meta-cbmodifiedtime
Fri, 02 Dec 2022 00:02:02 GMT
content-length
35
x-ms-lease-status
unlocked
cf-bgj
imgq:85,h2pri
last-modified
Fri, 02 Dec 2022 00:02:38 GMT
server
cloudflare
etag
0x8DAD3F8864E2F29
vary
Accept-Encoding
content-type
image/gif
x-ms-request-id
04ba4002-001e-0064-1e2e-12a890000000
x-ms-version
2009-09-19
accept-ranges
bytes
cf-ray
8548270b3be66dbc-MIA
tinypass.min.js
cdn.tinypass.com/api/ 		389 KB
115 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://cdn.tinypass.com/api/tinypass.min.js
Requested by
Host: experience.tinypass.com
URL: https://experience.tinypass.com/xbuilder/experience/load?aid=6LaRkvUre6&ver=2.1
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2606:4700::6812:a07e , United States, ASN13335 (CLOUDFLARENET, US),
Reverse DNS
Software
cloudflare /
Resource Hash
3dd796287ac19df561c7a6d98cfb1cb4132645e09f09a918635fcd745f0c6ab9
Security Headers
Name Value
Strict-Transport-Security max-age=86400; includeSubDomains

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
x-amz-version-id
VyI0eyUTd3cNou0mGPAHKrur_FRcXsPK
content-encoding
br
cf-cache-status
HIT
strict-transport-security
max-age=86400; includeSubDomains
x-amz-request-id
KWZ07GTC7G9WHBNN
age
11400
x-amz-server-side-encryption
AES256
x-amz-replication-status
COMPLETED
alt-svc
h3=":443"; ma=86400
x-amz-id-2
ZOOd8coHbN4W9VqyakdOurdSD9llbj9WNTEEA5q8pxYl4+eX7NM+Tn25Bpu7gAzz3LCmmIYT6z0VSuk0FYiEYA==
last-modified
Wed, 07 Feb 2024 10:19:55 GMT
server
cloudflare
etag
W/"0ca341e6f6a2ecb1eca2ac91d371dee4"
vary
Accept-Encoding
content-type
application/javascript
cache-control
public, max-age=14400
cf-ray
8548270b690931ef-MIA
expires
Tue, 13 Feb 2024 02:08:50 GMT
v2
api.viafoura.co/v2/digiday.com/bootstrap/ 		7 KB
3 KB 		Fetch
General
Check archive.org
Download Go to
Full URL
https://api.viafoura.co/v2/digiday.com/bootstrap/v2
Requested by
Host: cdn.viafoura.net
URL: https://cdn.viafoura.net/entry/index.js?ver=9.11.1
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f18:44f0:4850:2ae5:cbef:435a:7476 Ashburn, United States, ASN14618 (AMAZON-AES, US),
Reverse DNS
Software
nginx/1.18.0 (Ubuntu) /
Resource Hash
42649dd7a33ce54112691b37816845a28e741f2acee193f72983710a9fffeb67

Request headers

Referer
https://digiday.com/
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36
Content-Type
text/plain;charset=UTF-8

Response headers

x-instance-id
i-0c885829d3a090b71
pragma
no-cache
date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
gzip
server
nginx/1.18.0 (Ubuntu)
vary
Accept-Encoding
access-control-allow-methods
GET, POST, OPTIONS, PUT, DELETE, PATCH, HEAD
content-type
application/json;charset=UTF-8
access-control-allow-origin
https://digiday.com
cache-control
max-age=0
access-control-allow-credentials
true
access-control-allow-headers
Accept,Authorization,Cache-Control,Content-Type,DNT,If-Modified-Since,Keep-Alive,Origin,User-Agent,X-Requested-With
expires
Mon, 12 Feb 2024 22:08:50 GMT
g.gif
pixel.wp.com/ 		50 B
177 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://pixel.wp.com/g.gif?v=ext&blog=38341125&post=529362&tz=-5&srv=digiday.com&hp=vip&j=1%3A13.0&host=digiday.com&ref=&fcp=1314&utm_campaign=digidaydis&rand=0.16838616524117822
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
192.0.76.3 San Francisco, United States, ASN2635 (AUTOMATTIC, US),
Reverse DNS
Software
nginx /
Resource Hash
f3a8992acb9ab911e0fa4ae12f4b85ef8e61008619f13ee51c7a121ff87f63b1

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

access-control-allow-origin
*
date
Mon, 12 Feb 2024 22:08:50 GMT
cache-control
no-cache
server
nginx
alt-svc
h3=":443"; ma=86400
content-length
50
content-type
image/gif
/
p1.parsely.com/plogger/ 		43 B
257 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://p1.parsely.com/plogger/?rand=1707775730588&plid=db6b64e7-117b-4a3c-b3cd-ecbd295c0df5&idsite=digiday.com&url=https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis%23038%3Butm_medium%3Drss%26%23038%3Butm_source%3Dgeneral-rss%3Futm_medium%3Demail%26utm_campaign%3Ddigidaydis%26utm_source%3Dpublishing%26utm_content%3D240103&urlref=&screen=1600x1200%7C1600x1200%7C24&data=%7B%22user_type%22%3A%22general%22%7D&sid=1&surl=https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis%23038%3Butm_medium%3Drss%26%23038%3Butm_source%3Dgeneral-rss%3Futm_medium%3Demail%26utm_campaign%3Ddigidaydis%26utm_source%3Dpublishing%26utm_content%3D240103&sref=&sts=1707775730529&slts=0&title=Q%26A%3A+Why+advertisers+are+leveraging+marketing+mix+modeling+to+quantify+external+sales+factors%C2%A0+-+Digiday&date=Mon+Feb+12+2024+12%3A08%3A50+GMT-1000+(Hawaii-Aleutian+Standard+Time)&action=pageview&pvid=cee5b6e3-7f63-40bc-b231-30b574e14f6c&u=pid%3Dffc2749d-393a-40b5-a514-4219d5a316de
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
34.194.161.83 Ashburn, United States, ASN14618 (AMAZON-AES, US),
Reverse DNS
ec2-34-194-161-83.compute-1.amazonaws.com
Software
nginx /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

Date
Mon, 12 Feb 2024 22:08:50 GMT
Cache-Control
no-cache
Last-Modified
Monday, 12-Feb-2024 22:08:50 GMT
Server
nginx
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
cx.cce.js
cdn.cxense.com/ 		23 KB
6 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://cdn.cxense.com/cx.cce.js
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
HTTP/1.1
Security
TLS 1.3, , AES_256_GCM
Server
2600:141b:1c00:2482::268b Secaucus, United States, ASN20940 (AKAMAI-ASN1, NL),
Reverse DNS
Software
AkamaiNetStorage /
Resource Hash
4b80e46450200d3fabd65323bf5a91b8d31e919438a8cd48b9f8e8bd8b23edac

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

Date
Mon, 12 Feb 2024 22:08:50 GMT
Content-Encoding
gzip
Last-Modified
Fri, 01 Dec 2023 11:02:02 GMT
Server
AkamaiNetStorage
Vary
Accept-Encoding
Content-Type
application/x-javascript
Access-Control-Allow-Origin
*
Cache-Control
max-age=3600
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
6055
Expires
Mon, 12 Feb 2024 23:08:50 GMT
pubads_impl.js
securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/ 		436 KB
137 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/pubads_impl.js
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:809::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
244f9013ff972cac8f03cdac206e08c733ba70140153ed7607ee424b58272341
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 21:54:39 GMT
content-encoding
br
x-content-type-options
nosniff
age
851
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
cross-origin-resource-policy
cross-origin
content-disposition
attachment; filename="f.txt"
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
139960
x-xss-protection
0
server
cafe
etag
11977059823252198946
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, immutable, max-age=31536000
timing-allow-origin
*
expires
Tue, 11 Feb 2025 21:54:39 GMT
verify
id.tinypass.com/id/api/v1/identity/token/ 		197 B
841 B 		Script
General
Check archive.org
Download Go to
Full URL
https://id.tinypass.com/id/api/v1/identity/token/verify?browser_id=lsjhkr64c8z6scxo&page_view_id=lsjhkr64r2vparit&content_type=article&page_title=Q%26A%3A+Why+advertisers+are+leveraging+marketing+mix+modeling+to+quantify+external+sales+factors%C2%A0&callback=jsonp4179&client_id=6LaRkvUre6&site=https%3A%2F%2Fdigiday.com
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2606:4700::6812:a07e , United States, ASN13335 (CLOUDFLARENET, US),
Reverse DNS
Software
cloudflare /
Resource Hash
1ee6b074246b0eff49ec8f5424b02bca1d45bd72ee24bc6f6ba7341b4ab614c8
Security Headers
Name Value
Strict-Transport-Security max-age=86400; includeSubDomains

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
strict-transport-security
max-age=86400; includeSubDomains
content-encoding
br
cf-cache-status
DYNAMIC
p3p
CP="ALL ADM DEV PSAi COM OUR OTRo STP IND ONL", CP="NON DSP COR OUR IND"
x-forwarded-https
on
alt-svc
h3=":443"; ma=86400
x-request-id
Mq6kr8saW92
pragma
no-cache
wn
prod-id-10-0-91-219
server
cloudflare
access-control-allow-methods
GET, POST, PUT, DELETE, OPTIONS, HEAD
content-type
application/javascript
access-control-allow-origin
*
server-time
0.000
cache-control
no-cache, no-store, must-revalidate, no-cache="set-cookie"
access-control-allow-credentials
true
cf-ray
8548270ccaf031ef-MIA
access-control-allow-headers
origin, content-type, accept, authorization
expires
Thu, 01 Jan 1970 00:00:00 GMT
js
www.googletagmanager.com/gtag/ 		282 KB
94 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://www.googletagmanager.com/gtag/js?id=G-SVGCV3Q0XS&l=dataLayer&cx=c
Requested by
Host: www.googletagmanager.com
URL: https://www.googletagmanager.com/gtm.js?id=GTM-K62HL6S
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:81d::2008 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
Google Tag Manager /
Resource Hash
b9b8089bc911b81686ed24439d482e6a9a6b6c827e7e31aed654389f5fa773ab
Security Headers
Name Value
Strict-Transport-Security max-age=31536000; includeSubDomains
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
strict-transport-security
max-age=31536000; includeSubDomains
server
Google Tag Manager
vary
Accept-Encoding
content-type
application/javascript; charset=UTF-8
access-control-allow-origin
*
cache-control
private, max-age=900
access-control-allow-credentials
true
cross-origin-resource-policy
cross-origin
access-control-allow-headers
Cache-Control
content-length
95668
x-xss-protection
0
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
expires
Mon, 12 Feb 2024 22:08:50 GMT
/
googleads.g.doubleclick.net/pagead/viewthroughconversion/935207614/ 		2 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://googleads.g.doubleclick.net/pagead/viewthroughconversion/935207614/?random=1707775730706&cv=11&fst=1707775730706&bg=ffffff&guid=ON&async=1&gtm=45He4270v78472338za200&gcd=13l3l3l3l1&dma=0&u_w=1600&u_h=1200&url=https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis&hn=www.googleadservices.com&frm=0&tiba=Q%26A%3A%20Why%20advertisers%20are%20leveraging%20marketing%20mix%20modeling%20to%20quantify%20external%20sales%20factors%C2%A0%20-%20Digiday&npa=0&pscdl=noapi&auid=48396574.1707775731&uamb=0&uaw=0&rfmt=3&fmt=4
Requested by
Host: www.googletagmanager.com
URL: https://www.googletagmanager.com/gtm.js?id=GTM-K62HL6S
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:824::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
8a0832b030a4b27495c572242c81e923686de977859b9e7843a7e75d3ee84f1f
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

pragma
no-cache
date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
br
x-content-type-options
nosniff
server
cafe
content-type
text/javascript; charset=UTF-8
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
cache-control
no-cache, must-revalidate
cross-origin-resource-policy
cross-origin
content-disposition
attachment; filename="f.txt"
timing-allow-origin
*
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
1366
x-xss-protection
0
expires
Fri, 01 Jan 1990 00:00:00 GMT
632d8bcc77729a8e6ce3171a.js
frontend-test.secureprivacy.ai/script/ 		0
0 		Script
General
Check archive.org
Download Go to
Full URL
https://frontend-test.secureprivacy.ai/script/632d8bcc77729a8e6ce3171a.js
Requested by
Host: www.googletagmanager.com
URL: https://www.googletagmanager.com/gtm.js?id=GTM-K62HL6S
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
104.26.2.32 -, , ASN13335 (CLOUDFLARENET, US),
Reverse DNS
Software
/
Resource Hash

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers
oct.js
static.ads-twitter.com/ 		56 KB
15 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://static.ads-twitter.com/oct.js
Requested by
Host: www.googletagmanager.com
URL: https://www.googletagmanager.com/gtm.js?id=GTM-K62HL6S
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
199.232.36.157 New York, United States, ASN54113 (FASTLY, US),
Reverse DNS
Software
/
Resource Hash
cf7fcc9f75c8717897bfaef72f303fab423ce1b70c98512aeb3677e4af988dee

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
content-encoding
gzip
last-modified
Thu, 27 Oct 2022 18:08:41 GMT
etag
"32ad004436155ec972bc50e6238b5b67+gzip+gzip"
vary
Accept-Encoding,Host
x-cache
HIT, HIT
content-type
application/javascript; charset=utf-8
p3p
CP="CAO DSP LAW CURa ADMa DEVa TAIa PSAa PSDa IVAa IVDa OUR BUS IND UNI COM NAV INT"
x-tw-cdn
FT
cache-control
no-cache
accept-ranges
bytes
content-length
15375
x-served-by
cache-iad-kiad7000114-IAD, cache-lga21943-LGA
pendo.js
cdn.pendo.io/agent/static/671bac03-2094-4b46-50fd-2285ccdbfaeb/ 		435 KB
144 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://cdn.pendo.io/agent/static/671bac03-2094-4b46-50fd-2285ccdbfaeb/pendo.js
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
34.36.213.229 Kansas City, United States, ASN396982 (GOOGLE-CLOUD-PLATFORM, US),
Reverse DNS
229.213.36.34.bc.googleusercontent.com
Software
UploadServer /
Resource Hash
34eccc4417b0b5e127faf843ec215cdc9abdef08bed16042ea9b9f9c76164f51
Security Headers
Name Value
Strict-Transport-Security max-age=63072000; includeSubDomains

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 21:59:33 GMT
content-encoding
gzip
strict-transport-security
max-age=63072000; includeSubDomains
age
557
x-guploader-uploadid
ABPtcPp_2HMxRlvTw-m-bUn243Fxu5gyzt6_jKyZ3mU4mgRSymxvWTwbLwK8dE5Ug_mWL1KqeCM
x-goog-storage-class
STANDARD
x-goog-metageneration
1
x-goog-stored-content-encoding
gzip
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
146792
last-modified
Thu, 08 Feb 2024 19:14:49 GMT
server
UploadServer
etag
"1c53251f1ea8a97fd7cd6bbaddd4ee10"
vary
Accept-Encoding
x-goog-generation
1707419689087429
x-goog-hash
crc32c=2uxSYA==, md5=HFMlHx6oqX/XzWu63dTuEA==
access-control-allow-origin
*
access-control-expose-headers
*
cache-control
public,max-age=450
x-goog-stored-content-length
146792
accept-ranges
bytes
content-type
application/javascript
ingest
i.viafoura.co/v3/digiday.com/ 		67 B
200 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://i.viafoura.co/v3/digiday.com/ingest?t=%7B%22view%22%3A%7B%22domain%22%3A%22digiday.com%22%2C%22siteUuid%22%3A%2200000000-0000-4000-8000-1bf069fd2908%22%2C%22pageViews%22%3A1%2C%22outgoing%22%3A10%2C%22sessionStart%22%3A1707775731%2C%22isRecirculation%22%3Afalse%2C%22uniqueId%22%3A%2212515a50-4dfd-43c8-8368-c7f9c20a74b7%22%2C%22firstVisit%22%3A1707775731%2C%22previousVisit%22%3A1707775731%2C%22currentVisit%22%3A1707775731%2C%22visitCount%22%3A1%2C%22referrerStart%22%3A1707775731%2C%22refVisitCount%22%3A1%2C%22ref%22%3A%7B%22medium%22%3A%22direct%22%2C%22source%22%3A%22%22%2C%22sharer_uuid%22%3A%22%22%2C%22terms%22%3A%22%22%7D%7D%2C%22meta%22%3A%7B%22domain%22%3A%22digiday.com%22%2C%22site%22%3A%2200000000-0000-4000-8000-1bf069fd2908%22%2C%22section%22%3A%2200000000-0000-4000-8000-1bf069fd2908%22%2C%22pageImage%22%3A%22https%3A%2F%2Fdigiday.com%2Fwp-content%2Fuploads%2Fsites%2F3%2F2023%2F12%2FScreen-Shot-2023-12-15-at-10.45.18-AM.png%22%2C%22ref%22%3A%7B%7D%2C%22vf%22%3Afalse%2C%22url%22%3A%22https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%22%2C%22path%22%3A%22%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%22%2C%22title%22%3A%22Q%26A%3A%20Why%20advertisers%20are%20leveraging%20marketing%20mix%20modeling%20to%20quantify%20external%20sales%20factors%22%2C%22privilege%22%3A%22guest%22%2C%22page_type%22%3A%22article%22%2C%22page_description%22%3A%22The%20factors%20influencing%20sales%20in%20the%20digital%20marketplace%20represent%20an%20intricate%20tapestry%20extending%20far%20beyond%20traditional%20advertising.%20In%20a%20multifaceted%20environment%2C%20where%20any%20event%2C%20development%20and%20trend%20can%20affect%20sales%2C%20advertisers%20must%20employ%20a%20sophisticated%20approach%20to%20understand%20and%20attribute%20these%20myriad%20influences.%20At%20the%20heart%20of%20this%20challenge%20lies%20marketing%20mix%20modeling%20(MMM)%2C%20a%20%5B%E2%80%A6%5D%22%2C%22topics%22%3A%5B%5D%2C%22amp%22%3Afalse%2C%22thirdparty_enabled%22%3Afalse%2C%22container_id%22%3A%22%22%7D%2C%22ua%22%3A%7B%22nl%22%3A%22en-US%22%2C%22nu%22%3A%22Mozilla%2F5.0%20(Windows%20NT%2010.0%3B%20Win64%3B%20x64)%20AppleWebKit%2F537.36%20(KHTML%2C%20like%20Gecko)%20Chrome%2F121.0.6167.160%20Safari%2F537.36%22%2C%22sr%22%3A%221600x1200%22%2C%22sd%22%3A24%2C%22vp%22%3A%221600x1200%22%2C%22dt%22%3A%22Q%26A%3A%20Why%20advertisers%20are%20leveraging%20marketing%20mix%20modeling%20to%20quantify%20external%20sales%20factors%C2%A0%20-%20Digiday%22%2C%22de%22%3A%22UTF-8%22%2C%22dl%22%3A%22en-US%22%7D%2C%22rq%22%3A%221c8e7ab3-07d4-483f-b15d-a2c1b2c69237%22%2C%22w%22%3A%5B%5D%2C%22event_type%22%3A%22analytics.view_lite%22%7D
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.86.203.219 Ashburn, United States, ASN14618 (AMAZON-AES, US),
Reverse DNS
ec2-54-86-203-219.compute-1.amazonaws.com
Software
/
Resource Hash
ebf4f635a17d10d6eb46ba680b70142419aa3220f228001a036d311a22ee9d2a

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

content-type
image/png
date
Mon, 12 Feb 2024 22:08:50 GMT
cache-control
no-cache, no-store, must-revalidate
content-length
67
expires
Fri, 01 Jan 1990 00:00:00 GMT
execute
c2.piano.io/xbuilder/experience/ 		4 KB
2 KB 		XHR
General
Check archive.org
Download Go to
Full URL
https://c2.piano.io/xbuilder/experience/execute?aid=6LaRkvUre6
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2606:4700::6811:c376 , United States, ASN13335 (CLOUDFLARENET, US),
Reverse DNS
Software
cloudflare /
Resource Hash
fd42fff43f2e47028ab793012bc7892f513be884c94242c6a1ec9a8b3f0265aa
Security Headers
Name Value
Strict-Transport-Security max-age=86400; includeSubDomains

Request headers

Accept
application/json
Referer
https://digiday.com/
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36
Content-Type
application/x-www-form-urlencoded

Response headers

date
Mon, 12 Feb 2024 22:08:50 GMT
strict-transport-security
max-age=86400; includeSubDomains
content-encoding
br
cf-cache-status
DYNAMIC
alt-svc
h3=":443"; ma=86400
x-request-id
8l8p4objfz
pragma
no-cache
server
cloudflare
vary
Accept-Encoding, Origin
access-control-allow-methods
POST, GET, OPTIONS
content-type
application/json; charset=UTF-8
access-control-allow-origin
https://digiday.com
access-control-expose-headers
Composer-Request-Control-Policy
cache-control
no-cache, no-store
access-control-allow-credentials
true
cf-ray
8548270df9e89af1-MIA
/
www.google.com/pagead/1p-user-list/935207614/ 		42 B
455 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://www.google.com/pagead/1p-user-list/935207614/?random=1707775730706&cv=11&fst=1707775200000&bg=ffffff&guid=ON&async=1&gtm=45He4270v78472338za200&gcd=13l3l3l3l1&dma=0&u_w=1600&u_h=1200&url=https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis&frm=0&tiba=Q%26A%3A%20Why%20advertisers%20are%20leveraging%20marketing%20mix%20modeling%20to%20quantify%20external%20sales%20factors%C2%A0%20-%20Digiday&npa=0&fmt=3&is_vtc=1&cid=CAQSGwAvHhf_c2NSq17I-ub8CNyoptFeO2DQs8ffIg&random=534020008&rmt_tld=0&ipr=y
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:80b::2004 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
Content-Security-Policy script-src 'none'; object-src 'none'
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

pragma
no-cache
date
Mon, 12 Feb 2024 22:08:50 GMT
content-security-policy
script-src 'none'; object-src 'none'
x-content-type-options
nosniff
server
cafe
content-type
image/gif
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
cache-control
no-cache, no-store, must-revalidate
cross-origin-resource-policy
cross-origin
timing-allow-origin
*
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
42
x-xss-protection
0
expires
Fri, 01 Jan 1990 00:00:00 GMT
cx.js
cdn.cxense.com/ 		112 KB
37 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://cdn.cxense.com/cx.js
Requested by
Host: cdn.cxense.com
URL: https://cdn.cxense.com/cx.cce.js
Protocol
HTTP/1.1
Security
TLS 1.3, , AES_256_GCM
Server
2600:141b:1c00:2482::268b Secaucus, United States, ASN20940 (AKAMAI-ASN1, NL),
Reverse DNS
Software
AkamaiNetStorage /
Resource Hash
b441fe8b0a838bfe27c32d6dc64910e3ed3d55bd06a605b8d4a5c1ea15fe4b7f

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

Date
Mon, 12 Feb 2024 22:08:50 GMT
Content-Encoding
gzip
Last-Modified
Fri, 09 Feb 2024 07:22:06 GMT
Server
AkamaiNetStorage
Vary
Accept-Encoding
Content-Type
application/x-javascript
Access-Control-Allow-Origin
*
Cache-Control
max-age=3600
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
37347
Expires
Mon, 12 Feb 2024 23:08:50 GMT
adsct
t.co/i/ 		43 B
376 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://t.co/i/adsct?bci=1&eci=1&event_id=e2a9f3bb-c64b-42ae-a3b8-522df56c4399&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=d8f49226-c2d1-4f36-9a17-6ac799de8e0a&tw_document_href=https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis%23038%3Butm_medium%3Drss%26%23038%3Butm_source%3Dgeneral-rss%3Futm_medium%3Demail%26utm_campaign%3Ddigidaydis%26utm_source%3Dpublishing%26utm_content%3D240103&tw_iframe_status=0&tw_order_quantity=0&tw_sale_amount=0&txn_id=o9oyv&type=javascript&version=2.3.29
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
104.244.42.197 , United States, ASN13414 (TWITTER, US),
Reverse DNS
Software
tsa_b /
Resource Hash
ac8778041fdb7f2e08ceb574c9a766247ea26f1a7d90fa854c4efcf4b361a957
Security Headers
Name Value
Strict-Transport-Security max-age=0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

x-response-time
76
date
Mon, 12 Feb 2024 22:08:50 GMT
strict-transport-security
max-age=0
server
tsa_b
content-type
image/gif;charset=utf-8
x-transaction-id
a267411b8ae535ce
cache-control
no-cache, no-store, max-age=0
perf
7469935968
x-connection-hash
12ef2063c270ff5d72144e7b776900d8ade309ae89585bd8c402cca94b041811
content-length
43
adsct
analytics.twitter.com/i/ 		43 B
392 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://analytics.twitter.com/i/adsct?bci=1&eci=1&event_id=e2a9f3bb-c64b-42ae-a3b8-522df56c4399&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=d8f49226-c2d1-4f36-9a17-6ac799de8e0a&tw_document_href=https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis%23038%3Butm_medium%3Drss%26%23038%3Butm_source%3Dgeneral-rss%3Futm_medium%3Demail%26utm_campaign%3Ddigidaydis%26utm_source%3Dpublishing%26utm_content%3D240103&tw_iframe_status=0&tw_order_quantity=0&tw_sale_amount=0&txn_id=o9oyv&type=javascript&version=2.3.29
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
104.244.42.131 , United States, ASN13414 (TWITTER, US),
Reverse DNS
Software
tsa_b /
Resource Hash
ac8778041fdb7f2e08ceb574c9a766247ea26f1a7d90fa854c4efcf4b361a957
Security Headers
Name Value
Strict-Transport-Security max-age=631138519

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

x-response-time
7
date
Mon, 12 Feb 2024 22:08:50 GMT
strict-transport-security
max-age=631138519
server
tsa_b
content-type
image/gif;charset=utf-8
x-transaction-id
d28488a489311bbb
cache-control
no-cache, no-store, max-age=0
perf
7469935968
x-connection-hash
1bea4a2075fe5ac81c10a3034a58c40e060469829da60cf0c84bf21bd0a430ff
content-length
43
sp1.html
cdn.cxense.com/ Frame A487 		456 B
659 B 		Document
General
Check archive.org
Download Go to
Full URL
https://cdn.cxense.com/sp1.html
Requested by
Host: cdn.cxense.com
URL: https://cdn.cxense.com/cx.js
Protocol
HTTP/1.1
Security
TLS 1.3, , AES_256_GCM
Server
2600:141b:1c00:2482::268b Secaucus, United States, ASN20940 (AKAMAI-ASN1, NL),
Reverse DNS
Software
AkamaiNetStorage /
Resource Hash
1643f549380aeab61b23502d9f260f7350d9c2bd34dbc3cb0af73644332b6ef5

Request headers

Referer
https://digiday.com/
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36
accept-language
en-US,en;q=0.9

Response headers

Accept-Ranges
bytes
Access-Control-Allow-Origin
*
Cache-Control
max-age=864000
Connection
keep-alive
Content-Encoding
gzip
Content-Length
289
Content-Type
text/html
Date
Mon, 12 Feb 2024 22:08:51 GMT
Expires
Thu, 22 Feb 2024 22:08:51 GMT
Last-Modified
Thu, 30 Nov 2023 11:55:50 GMT
Server
AkamaiNetStorage
Vary
Accept-Encoding
ads
securepubads.g.doubleclick.net/gampad/ 		177 KB
23 KB 		Fetch
General
Check archive.org
Download Go to
Full URL
https://securepubads.g.doubleclick.net/gampad/ads?pvsid=407964306528486&correlator=4280803247578481&eid=31079957%2C31079958%2C31079234%2C31079527&output=ldjh&gdfp_req=1&vrg=202402070101&ptt=17&impl=fifs&iu_parts=77046769%2Cdigiday.com%2Cweb_leaderboard%2Cweb_bfu%2Cweb_rightrail_pos1%2Cweb_rightrail_pos2&enc_prev_ius=%2F0%2F1%2F2%2C%2F0%2F1%2F3%2C%2F0%2F1%2F4%2C%2F0%2F1%2F5&prev_iu_szs=970x90%7C970x250%2C1440x706%2C300x600%2C300x600%7C300x250&ifi=1&sfv=1-0-40&sc=1&cookie_enabled=1&abxe=1&dt=1707775731091&lmt=1707775731&adxs=315%2C80%2C1055%2C1055&adys=125%2C5471%2C1330%2C2896&biw=1600&bih=1200&scr_x=0&scr_y=0&btvi=0%7C1%7C2%7C3&ucis=1%7C2%7C3%7C4&oid=2&u_his=2&u_h=1200&u_w=1600&u_ah=1200&u_aw=1600&u_cd=24&u_sd=1&u_tz=-600&dmc=8&bc=31&nvt=1&uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.&url=https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis%23038%3Butm_medium%3Drss%26%23038%3Butm_source%3Dgeneral-rss%3Futm_medium%3Demail%26utm_campaign%3Ddigidaydis%26utm_source%3Dpublishing%26utm_content%3D240103&vis=1&psz=1600x250%7C1600x0%7C300x0%7C300x0&msz=1600x0%7C1440x0%7C300x0%7C300x0&fws=0%2C4%2C512%2C512&ohw=0%2C1600%2C0%2C0&ga_vid=579612141.1707775731&ga_sid=1707775731&ga_hid=355641067&ga_fc=false&dlt=1707775730137&idt=906&prev_scp=topics%3Dbeyond-ads%26categories%3Dsponsored%26aid%3D529362%26author%3DKochava%26environment%3Dproduction%7Ctopics%3Dbeyond-ads%26categories%3Dsponsored%26aid%3D529362%26author%3DKochava%26environment%3Dproduction%7Ctopics%3Dbeyond-ads%26categories%3Dsponsored%26aid%3D529362%26author%3DKochava%26environment%3Dproduction%7Ctopics%3Dbeyond-ads%26categories%3Dsponsored%26aid%3D529362%26author%3DKochava%26environment%3Dproduction&cust_params=topics%3Dbeyond-ads%26categories%3Dsponsored%26author%3DKochava%26environment%3Dproduction%26breakpoint%3Ddesktop&adks=2225574188%2C2980781401%2C3270295465%2C543202649&frm=20
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/pubads_impl.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:809::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
45c576eb4ba1ba4df89691d4fcc7ec4cbe759952d4229c869a85b94dc248d789
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:51 GMT
content-encoding
br
x-content-type-options
nosniff
google-mediationgroup-id
-2,-2,-2,-2
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
cross-origin-resource-policy
cross-origin
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
23440
x-xss-protection
0
google-lineitem-id
6428864523,6428864523,6428864523,6428864523
pragma
no-cache
server
cafe
google-mediationtag-id
-2
google-creative-id
138457640157,138457640160,138457639686,138457772753
content-type
text/plain; charset=UTF-8
access-control-allow-origin
https://digiday.com
cache-control
no-cache, must-revalidate
access-control-allow-credentials
true
timing-allow-origin
*
expires
Fri, 01 Jan 1990 00:00:00 GMT
container.html
9333b68da198e1652c5eaf477f9cec0f.safeframe.googlesyndication.com/safeframe/1-0-40/html/ Frame BF07 		6 KB
3 KB 		Document
General
Check archive.org
Download Go to
Full URL
https://9333b68da198e1652c5eaf477f9cec0f.safeframe.googlesyndication.com/safeframe/1-0-40/html/container.html
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/pubads_impl.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:81c::2001 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
sffe /
Resource Hash
468959e93f9b4e6f07c6a8f8d0e93d8fcb37d76a8615a93ec153f5842247ba99
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

Referer
https://digiday.com/
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36
accept-language
en-US,en;q=0.9

Response headers

accept-ranges
bytes
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
cache-control
public, immutable, max-age=31536000
content-encoding
br
content-length
2653
content-type
text/html
cross-origin-opener-policy-report-only
same-origin; report-to="ads-gpt-scs"
cross-origin-resource-policy
cross-origin
date
Mon, 12 Feb 2024 22:08:51 GMT
expires
Tue, 11 Feb 2025 22:08:51 GMT
last-modified
Thu, 03 Nov 2022 19:10:08 GMT
report-to
{"group":"ads-gpt-scs","max_age":2592000,"endpoints":[{"url":"https://csp.withgoogle.com/csp/report-to/ads-gpt-scs"}]}
server
sffe
timing-allow-origin
*
vary
Accept-Encoding
x-content-type-options
nosniff
x-xss-protection
0
cx.js
cdn.cxense.com/ Frame A487 		112 KB
37 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://cdn.cxense.com/cx.js
Requested by
Host: cdn.cxense.com
URL: https://cdn.cxense.com/sp1.html
Protocol
HTTP/1.1
Security
TLS 1.3, , AES_256_GCM
Server
2600:141b:1c00:2482::268b Secaucus, United States, ASN20940 (AKAMAI-ASN1, NL),
Reverse DNS
Software
AkamaiNetStorage /
Resource Hash
afaf589a486468f63c165b96d7c860428314f4ff4a8d00e669b96fef70fb6d40

Request headers

accept-language
en-US,en;q=0.9
Referer
https://cdn.cxense.com/sp1.html
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

Date
Mon, 12 Feb 2024 22:08:51 GMT
Content-Encoding
gzip
Last-Modified
Fri, 09 Feb 2024 07:22:06 GMT
Server
AkamaiNetStorage
Vary
Accept-Encoding
Content-Type
application/x-javascript
Access-Control-Allow-Origin
*
Cache-Control
max-age=3600
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
37347
Expires
Mon, 12 Feb 2024 23:08:51 GMT
view
securepubads.g.doubleclick.net/pcs/ Frame D714 		0
0 		Fetch
General
Check archive.org
Download Go to
Full URL
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsuu92qUZKVxKPR_yuuCL9sCcEw1piD8LGErJvwzlYGQkaoL7l3PDJl_Ks2Zdokfu5YiTPMRiH58DJeVjAtSnupOTVcrCy03er4DWsY4vfV-WPUUQQ0qQCD4afUqdnnAZHYqwBOvMMyDBTDknH7scz9gpE_xnvd7itsD5h8RqCeXE3PSlTn7vC8J5hwtlmQdWKQe3BXYG9lYFOvQZp7wdKJIfvTsYLoA7C9g70lgVH5s5aXiS2LAWiDL-RI7C9u8id9LCqRMAjsNYsy_yqRBHxef6sMsFmX2OPHiuqh6s3g_9TmT9k51xGonHn40HwaSzuXlQb9mGHPFSl1oduz3fSttAijK2_TkKIPKGh990A&sai=AMfl-YS6dQR_R1x2n2XlHRSUK9iI347T8_oqY_xuRTFNLdPgFIqjqxFg7eK_0DJsCrd3czDnbPmBQ0_7Ov80nzLhR287qXWSwbAjh2RbDvr9mlWHlvU8x9VLpjd_1TSsag&sig=Cg0ArKJSzFDIRm377orTEAE&uach_m=%5BUACH%5D&adurl=
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H3
Security
QUIC, , AES_128_GCM
Server
2607:f8b0:4006:809::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:51 GMT
x-content-type-options
nosniff
accept-ch
Sec-CH-UA-Arch, Sec-CH-UA-Bitness, Sec-CH-UA-Full-Version, Sec-CH-UA-Full-Version-List, Sec-CH-UA-Model, Sec-CH-UA-Platform, Sec-CH-UA-Platform-Version, Sec-CH-UA-WoW64
server
cafe
content-type
image/gif
access-control-allow-origin
*
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
cache-control
private
cross-origin-resource-policy
cross-origin
timing-allow-origin
*
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
0
x-xss-protection
0
window_focus_fy2021.js
tpc.googlesyndication.com/pagead/js/r20240208/r20110914/client/ Frame D714 		3 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://tpc.googlesyndication.com/pagead/js/r20240208/r20110914/client/window_focus_fy2021.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/pubads_impl.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:816::2001 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
3164db7ef9efc7121ce85192340a653c6cb87e34caa05849c8fd47b7872f9fc5
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 20:50:23 GMT
content-encoding
br
x-content-type-options
nosniff
age
4708
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
cross-origin-resource-policy
cross-origin
content-disposition
attachment; filename="f.txt"
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
1236
x-xss-protection
0
server
cafe
etag
15004572836499977866
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
access-control-allow-origin
*
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Mon, 26 Feb 2024 20:50:23 GMT
ufs_web_display.js
www.googletagservices.com/activeview/js/current/ Frame D714 		205 KB
65 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://www.googletagservices.com/activeview/js/current/ufs_web_display.js?cache=r20110914
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/pubads_impl.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:824::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
sffe /
Resource Hash
a89adcd85f7cfd505dc7b42270543241b2e39b7f87f8551012b736ef64bbef19
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:51 GMT
content-encoding
gzip
x-content-type-options
nosniff
content-security-policy-report-only
require-trusted-types-for 'script'; report-uri https://csp.withgoogle.com/csp/active-view-scs-read-write-acl
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
66416
x-xss-protection
0
server
sffe
cross-origin-opener-policy
same-origin; report-to="active-view-scs-read-write-acl"
etag
"1707309907044448"
vary
Accept-Encoding
report-to
{"group":"active-view-scs-read-write-acl","max_age":2592000,"endpoints":[{"url":"https://csp.withgoogle.com/csp/report-to/active-view-scs-read-write-acl"}]}
content-type
text/javascript
cache-control
private, max-age=3000
accept-ranges
bytes
timing-allow-origin
*
expires
Mon, 12 Feb 2024 22:08:51 GMT
13537482365911198036
tpc.googlesyndication.com/simgad/ Frame D714 		125 KB
125 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://tpc.googlesyndication.com/simgad/13537482365911198036
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/pubads_impl.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:816::2001 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
sffe /
Resource Hash
c89716cbea2d78bc0b00386f04b5275649b5ab8b014f52768acb56f8944b761c
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

allow-fenced-frame-automatic-beacons
true
date
Mon, 12 Feb 2024 22:08:51 GMT
x-content-type-options
nosniff
x-dns-prefetch-control
off
cross-origin-resource-policy
cross-origin
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
127668
x-xss-protection
0
last-modified
Wed, 13 Dec 2023 17:12:02 GMT
server
sffe
report-to
{"group":"content-ads-owners","max_age":2592000,"endpoints":[{"url":"https://csp.withgoogle.com/csp/report-to/content-ads-owners"}]}
content-type
image/jpeg
access-control-allow-origin
*
cache-control
public, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
cross-origin-opener-policy-report-only
same-origin; report-to="content-ads-owners"
expires
Tue, 11 Feb 2025 22:08:51 GMT
l
www.google.com/ads/measurement/ Frame D714 		0
0 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://www.google.com/ads/measurement/l?ebcid=ALh7CaSBwASlvUxsdaHETpJfgsBs_eHl32Q71GAZ3nwM9goZFBY_x2a6spsPmsWwJAM2DEaC6TEPWXY3fORgvUfiZlAm4klcOQ
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/pubads_impl.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:80b::2004 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
/
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers
truncated
/ Frame D714 		209 B
0 		Image
General
Check archive.org
Download Go to Show image
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
b3f2c6732cb520c93934726f94dc878e16993f08a68eeb6c57531d5cd7a92e55

Request headers

accept-language
en-US,en;q=0.9
Referer
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

Content-Type
image/png
p1.js
p1cluster.cxense.com/ Frame A487 		47 B
637 B 		Script
General
Check archive.org
Download Go to
Full URL
https://p1cluster.cxense.com/p1.js
Requested by
Host: cdn.cxense.com
URL: https://cdn.cxense.com/cx.js
Protocol
HTTP/1.1
Security
TLS 1.3, , AES_256_GCM
Server
145.40.89.32 Ashburn, United States, ASN54825 (PACKET, US),
Reverse DNS
Software
Jetty(9.4.28.v20200408) /
Resource Hash
ae999f822a7419023b6a96e9f3d6287c63d1c7f1757e1f43c19aeb15c16eea73

Request headers

accept-language
en-US,en;q=0.9
Referer
https://cdn.cxense.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:51 GMT
last-modified
Sat, 12 Aug 2023 22:08:51 GMT
server
Jetty(9.4.28.v20200408)
etag
1qkkc242csmwa25c3zvjmegl6e
p3p
policyref="http://www.cxense.com/w3c/p3p.xml", CP="NOI CURa ADMa DEVa TAIa OUR BUS IND UNI COM NAV INT"
content-type
text/javascript;charset=utf-8
cache-control
private, proxy-revalidate
content-length
47
expires
Wed, 12 Feb 2025 22:08:51 GMT
rep.gif
comcluster.cxense.com/Repo/ Frame A487 		43 B
468 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://comcluster.cxense.com/Repo/rep.gif?ver=2.8.48&typ=pgv&rnd=lsjhkr64r2vparit&sid=1139713318437283195&loc=https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis%23038%3Butm_medium%3Drss%26%23038%3Butm_source%3Dgeneral-rss%3Futm_medium%3Demail%26utm_campaign%3Ddigidaydis%26utm_source%3Dpublishing%26utm_content%3D240103&new=1&arf=0&ltm=1707775731028&ref=&tzo=600&wsz=1600x1200&res=1600x1200&dpr=1&col=24&bln=en-US&chs=UTF-8&cks=lsjhkrka3waihx43&ckp=lsjhkr64c8z6scxo&glb=&amo=1702660222&cp_userState=anon&cst=1qkkc242csmwa25c3zvjmegl6e
Requested by
Host: cdn.cxense.com
URL: https://cdn.cxense.com/sp1.html
Protocol
HTTP/1.1
Security
TLS 1.3, , AES_256_GCM
Server
145.40.89.32 Ashburn, United States, ASN54825 (PACKET, US),
Reverse DNS
Software
Jetty(9.4.28.v20200408) /
Resource Hash
4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

accept-language
en-US,en;q=0.9
Referer
https://cdn.cxense.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

p3p
policyref="http://www.cxense.com/w3c/p3p.xml", CP="NOI CURa ADMa DEVa TAIa OUR BUS IND UNI COM NAV INT"
date
Mon, 12 Feb 2024 22:08:51 GMT
server
Jetty(9.4.28.v20200408)
content-length
43
content-type
image/gif
id
id.cxense.com/public/user/ 		102 B
674 B 		Script
General
Check archive.org
Download Go to
Full URL
https://id.cxense.com/public/user/id?json=%7B%22identities%22%3A%5B%7B%22type%22%3A%22ckp%22%2C%22id%22%3A%22lsjhkr64c8z6scxo%22%7D%2C%7B%22type%22%3A%22lst%22%2C%22id%22%3A%221qkkc242csmwa25c3zvjmegl6e%22%7D%2C%7B%22type%22%3A%22cst%22%2C%22id%22%3A%221qkkc242csmwa25c3zvjmegl6e%22%7D%5D%2C%22siteId%22%3A%221139713318437283195%22%2C%22location%22%3A%22https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis%23038%3Butm_medium%3Drss%26%23038%3Butm_source%3Dgeneral-rss%3Futm_medium%3Demail%26utm_campaign%3Ddigidaydis%26utm_source%3Dpublishing%26utm_content%3D240103%22%7D&callback=cXJsonpCB1
Requested by
Host: cdn.cxense.com
URL: https://cdn.cxense.com/cx.js
Protocol
HTTP/1.1
Security
TLS 1.3, , AES_256_GCM
Server
145.40.89.32 Ashburn, United States, ASN54825 (PACKET, US),
Reverse DNS
Software
Jetty(9.4.28.v20200408) /
Resource Hash
7c64eb6c3296a679a926a279b50439e3a03c16194b9aeea64da4dfd9becd2980
Security Headers
Name Value
X-Content-Type-Options nosniff

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

pragma
no-cache
date
Mon, 12 Feb 2024 22:08:51 GMT
x-content-type-options
nosniff
server
Jetty(9.4.28.v20200408)
content-type
text/javascript;charset=utf-8
p3p
policyref="http://www.cxense.com/w3c/p3p.xml", CP="NOI CURa ADMa DEVa TAIa OUR BUS IND UNI COM NAV INT"
cache-control
no-store, no-cache, must-revalidate
content-length
102
expires
Mon, 26 Jul 1997 05:00:00 GMT
view
securepubads.g.doubleclick.net/pcs/ Frame D714 		0
0 		Fetch
General
Check archive.org
Download Go to
Full URL
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjstsXNhTLEsiKQLi8sEv9DupDLPzogwaOp2NRhq0o8-wIL2w-B5tFFZ0kBAwz8wh1QIi3H_515gKRcEpvvDE3QPV3eLi5gBR0wiE-O7NnQTUeZCeS3jgiKvWmnmmhPQCdHhOKMS7QZhPQBOCybQ6CVycyoMn0zhcBDLNDriCK1RULbq5_Q37qpxP1jNBtQe6rp5McDhcmaog2pit9O1RUM7MnVGTgdQ1g8mtCcG-7k1Q8SlRRhJSyMMeRb52wd9Stuo_dtfWSvJZqG95rozmuFri7aWcmkphFKZqAM3SNpUCFi0YTl6vXg7jr0dWx0UVd-KoPCJ0k4V_-M5NlwtR2XhL2hL-JR-W1-xxxtfrFM6N&sai=AMfl-YT6fAhm7O44oHwSRGaqmdsv13TvriJpgIwrWk5rGTR9J6OxO85S_xvMutXodZwwPgi-TASBJNv3kHZ9Tp072-NLI34J3LRluJbKhksLRr46Ut7HqOIhCSLXEQmQqA&sig=Cg0ArKJSzAS6EesFHmJFEAE&uach_m=%5BUACH%5D&uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0%3D&adurl=
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/activeview/js/current/ufs_web_display.js?cache=r20110914
Protocol
H3
Security
QUIC, , AES_128_GCM
Server
2607:f8b0:4006:809::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:51 GMT
x-content-type-options
nosniff
accept-ch
Sec-CH-UA-Arch, Sec-CH-UA-Bitness, Sec-CH-UA-Full-Version, Sec-CH-UA-Full-Version-List, Sec-CH-UA-Model, Sec-CH-UA-Platform, Sec-CH-UA-Platform-Version, Sec-CH-UA-WoW64
server
cafe
content-type
image/gif
access-control-allow-origin
*
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
cache-control
private
cross-origin-resource-policy
cross-origin
timing-allow-origin
*
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
0
x-xss-protection
0
expires
Mon, 12 Feb 2024 22:08:51 GMT
sodar
pagead2.googlesyndication.com/getconfig/ 		16 KB
12 KB 		XHR
General
Check archive.org
Download Go to
Full URL
https://pagead2.googlesyndication.com/getconfig/sodar?sv=200&tid=gpt&tv=m202402070101&st=env
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/pubads_impl.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:816::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
dc5d4deaa01ad666edee0f9ede13b7e60bbbb48c5263b8ec26c23aef52677916
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:51 GMT
content-encoding
br
x-content-type-options
nosniff
server
cafe
content-type
application/json; charset=UTF-8
access-control-allow-origin
*
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
cross-origin-resource-policy
cross-origin
content-disposition
attachment; filename="f.txt"
timing-allow-origin
*
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
12159
x-xss-protection
0
671bac03-2094-4b46-50fd-2285ccdbfaeb
data.pendo.io/data/ptm.gif/ 		42 B
102 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://data.pendo.io/data/ptm.gif/671bac03-2094-4b46-50fd-2285ccdbfaeb?v=2.218.1_prod&ct=1707775731806&jzb=eJztlN9v2jAQx_-XTOoTJk6ABpjQhABVTG3ZNCJVm6bIxMZYc-zgHwVW8b_3EiLUaWIPk3jrm33fu8v5ex_lx0vgDiULhoGgTDmxPgStYGX0zjKTOVGAEiU4SZJe0omSQb8VPAsrnDaZoFDkFWVroRiFKpLn2it3EsaTySJ9XKL0cf41naH5FBK8kaBsnCvtMAyp4IKSQzvXRWhLraw2jIZbgnabAyL0mRknYAiLiGFIMrgTLhRHBTG_mKtPYo8KTZmsLk6jrSf1CxDbO2YUkcgSySxakxwGtuEn74osJ0VJBFej5vtU2A-40_9YaQWjwhcjY-3NOWa1NzkbcaZgAIlAq9s0qawgQt5c6FvHm_rSr6SwG5j0lK2VA7tHcRdHuAPelEaXNhi-BFrS7A-Lsy-zx-kiW2b8fo3vp5On3u8ZFFR5bx1XXsr_X84RJgCflVuS1fzczZ0ugaezkqST_dPtAm-ThxT6rQ0pWC3e7bj_zP13zB_Gd7Mpqfg5OAaP6Q16x9aZr4K5WrvI1uCdrSuz1dhbHf9yWBLFPeHVppjK0m8VEo3r5_x_cDM-p0KIElf1ieIQx2GM4y70B4-t0ArCcTuO-u0og7HodcC7jfEb8KQm1QMvgdfH-B28K4NXraAxPo7ifhv-C1dYe3eAjz9fAbtiXC4
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
34.107.204.85 Kansas City, United States, ASN396982 (GOOGLE-CLOUD-PLATFORM, US),
Reverse DNS
85.204.107.34.bc.googleusercontent.com
Software
istio-envoy /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
Strict-Transport-Security max-age=63072000
X-Content-Type-Options nosniff

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:51 GMT
via
1.1 google
x-content-type-options
nosniff
strict-transport-security
max-age=63072000
server
istio-envoy
access-control-max-age
600
access-control-allow-methods
GET,POST
content-type
image/gif
access-control-allow-origin
*
access-control-allow-credentials
false
x-envoy-upstream-service-time
36
access-control-allow-headers
*
content-length
42
alt-svc
clear
671bac03-2094-4b46-50fd-2285ccdbfaeb
data.pendo.io/data/guide.js/ 		496 B
578 B 		Script
General
Check archive.org
Download Go to
Full URL
https://data.pendo.io/data/guide.js/671bac03-2094-4b46-50fd-2285ccdbfaeb?id=5&jzb=eJx1kEtv4kAQhP_LROKUwQ84ICIrQmwOXFhFic-o42lMK_Mw8yCgiP9O24t82Ci36aqa6tb3LU4UKDq_UWIpklW4J4tKPApoGpdsHPTVev233r7Lert5rV_k5g_7yWt2DjF2YZllilpScJk2zmShczY4jyo7gvw6XCSoE_pIAX2Q4FFq5Blasq004D8xDi86S-MU6n6ITh4T2Ej7i8RzRG9BywAag9xDw-eG7DlFs2vAdECtre77FYWHfLZ46j2DipKpfAiTUQsu-QarFi0foCV7Q809igZIT37pHfT7_y59aAoHvvRf2tmINlblPC_yGbMxGEFBBLEc-fZP-p-xBtsmaJFltLv6TVxH7mP-J3sOdYzRxtUYZYn39T1FmeVlVublnPsZcyBnWS6nZbGYFrvOOyWu1xvXZ6-3&v=2.218.1_prod&ct=1707775731808
Requested by
Host: cdn.pendo.io
URL: https://cdn.pendo.io/agent/static/671bac03-2094-4b46-50fd-2285ccdbfaeb/pendo.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
34.107.204.85 Kansas City, United States, ASN396982 (GOOGLE-CLOUD-PLATFORM, US),
Reverse DNS
85.204.107.34.bc.googleusercontent.com
Software
istio-envoy /
Resource Hash
e1bdbfff0ef7c4ebe5d1406aa53329e627b6cccbae99b802d3ba82eebfb6594b
Security Headers
Name Value
Strict-Transport-Security max-age=63072000
X-Content-Type-Options nosniff

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:51 GMT
via
1.1 google
x-content-type-options
nosniff
strict-transport-security
max-age=63072000
server
istio-envoy
access-control-max-age
600
access-control-allow-methods
GET,POST
content-type
application/javascript
access-control-allow-origin
*
access-control-allow-credentials
false
x-envoy-upstream-service-time
16
access-control-allow-headers
*
content-length
496
alt-svc
clear
671bac03-2094-4b46-50fd-2285ccdbfaeb
data.pendo.io/data/guide.gif/ 		42 B
303 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://data.pendo.io/data/guide.gif/671bac03-2094-4b46-50fd-2285ccdbfaeb?jzb=eJwFwIEIAAAAwDDQd3-N1QABFQC5&ct=1707775731809&v=2.218.1_prod
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
34.107.204.85 Kansas City, United States, ASN396982 (GOOGLE-CLOUD-PLATFORM, US),
Reverse DNS
85.204.107.34.bc.googleusercontent.com
Software
istio-envoy /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
Strict-Transport-Security max-age=63072000
X-Content-Type-Options nosniff

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:51 GMT
via
1.1 google
x-content-type-options
nosniff
strict-transport-security
max-age=63072000
server
istio-envoy
access-control-max-age
600
access-control-allow-methods
GET,POST
content-type
image/gif
access-control-allow-origin
*
access-control-allow-credentials
false
x-envoy-upstream-service-time
5
access-control-allow-headers
*
content-length
42
alt-svc
clear
sodar2.js
tpc.googlesyndication.com/sodar/ 		17 KB
7 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://tpc.googlesyndication.com/sodar/sodar2.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202402070101/pubads_impl.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:816::2001 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
sffe /
Resource Hash
61c32059a5e94075a7ecff678b33907966fc9cfa384daa01aa057f872da14dbb
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:52 GMT
content-encoding
gzip
x-content-type-options
nosniff
cross-origin-resource-policy
cross-origin
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
6386
x-xss-protection
0
server
sffe
cross-origin-opener-policy
same-origin; report-to="adspam-signals-scs"
etag
"1637097310169751"
vary
Accept-Encoding
report-to
{"group":"adspam-signals-scs","max_age":2592000,"endpoints":[{"url":"https://csp.withgoogle.com/csp/report-to/adspam-signals-scs"}]}
content-type
text/javascript
cache-control
private, max-age=3000
accept-ranges
bytes
expires
Mon, 12 Feb 2024 22:08:52 GMT
runner.html
tpc.googlesyndication.com/sodar/sodar2/225/ Frame 3DD7 		13 KB
5 KB 		Document
General
Check archive.org
Download Go to
Full URL
https://tpc.googlesyndication.com/sodar/sodar2/225/runner.html
Requested by
Host: tpc.googlesyndication.com
URL: https://tpc.googlesyndication.com/sodar/sodar2.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:816::2001 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
sffe /
Resource Hash
55a119c0394f901a8a297e109c17b5e5402689708b999ab10691c16179f32a4a
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

Referer
https://digiday.com/
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36
accept-language
en-US,en;q=0.9

Response headers

accept-ranges
bytes
age
7152
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
cache-control
public, max-age=31536000
content-encoding
gzip
content-length
5046
content-type
text/html
cross-origin-opener-policy
same-origin; report-to="adspam-signals-scs"
cross-origin-resource-policy
cross-origin
date
Mon, 12 Feb 2024 20:09:40 GMT
expires
Tue, 11 Feb 2025 20:09:40 GMT
last-modified
Mon, 21 Jun 2021 20:47:05 GMT
report-to
{"group":"adspam-signals-scs","max_age":2592000,"endpoints":[{"url":"https://csp.withgoogle.com/csp/report-to/adspam-signals-scs"}]}
server
sffe
vary
Accept-Encoding
x-content-type-options
nosniff
x-xss-protection
0
aframe
www.google.com/recaptcha/api2/ Frame A78A 		829 B
558 B 		Document
General
Check archive.org
Download Go to
Full URL
https://www.google.com/recaptcha/api2/aframe
Requested by
Host: tpc.googlesyndication.com
URL: https://tpc.googlesyndication.com/sodar/sodar2.js
Protocol
H3
Security
QUIC, , AES_128_GCM
Server
2607:f8b0:4006:80b::2004 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
GSE /
Resource Hash
4d289affb75d2de02de9c4cf6e469a3d0ff9d0e4738e3da067f951d141ab4c3c
Security Headers
Name Value
Content-Security-Policy script-src 'report-sample' 'nonce-ml__yovRr6HPumfzupaMfQ' 'unsafe-inline' 'strict-dynamic' https: http: 'unsafe-eval';object-src 'none';base-uri 'self';report-uri https://csp.withgoogle.com/csp/recaptcha/1
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://digiday.com/
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36
accept-language
en-US,en;q=0.9

Response headers

alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
cache-control
private, max-age=300
content-encoding
gzip
content-security-policy
script-src 'report-sample' 'nonce-ml__yovRr6HPumfzupaMfQ' 'unsafe-inline' 'strict-dynamic' https: http: 'unsafe-eval';object-src 'none';base-uri 'self';report-uri https://csp.withgoogle.com/csp/recaptcha/1
content-type
text/html; charset=utf-8
cross-origin-embedder-policy
require-corp
cross-origin-resource-policy
cross-origin
date
Mon, 12 Feb 2024 22:08:52 GMT
expires
Mon, 12 Feb 2024 22:08:52 GMT
report-to
{"group":"recaptcha","max_age":2592000,"endpoints":[{"url":"https://csp.withgoogle.com/csp/report-to/recaptcha"}]}
server
GSE
x-content-type-options
nosniff
x-xss-protection
1; mode=block
s6Lo-ySsTFszeicWuLCsm9BIHYA2isJaSryvoQutTtY.js
pagead2.googlesyndication.com/bg/ Frame 3DD7 		39 KB
15 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://pagead2.googlesyndication.com/bg/s6Lo-ySsTFszeicWuLCsm9BIHYA2isJaSryvoQutTtY.js
Requested by
Host: tpc.googlesyndication.com
URL: https://tpc.googlesyndication.com/sodar/sodar2/225/runner.html
Protocol
H3
Security
QUIC, , AES_128_GCM
Server
2607:f8b0:4006:816::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
sffe /
Resource Hash
b3a2e8fb24ac4c5b337a2716b8b0ac9bd0481d80368ac25a4abcafa10bad4ed6
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://tpc.googlesyndication.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Sun, 11 Feb 2024 20:06:56 GMT
content-encoding
br
x-content-type-options
nosniff
age
93716
content-security-policy-report-only
require-trusted-types-for 'script'; report-uri https://csp.withgoogle.com/csp/botguard-scs
cross-origin-resource-policy
cross-origin
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
15173
x-xss-protection
0
last-modified
Mon, 05 Feb 2024 17:48:00 GMT
server
sffe
cross-origin-opener-policy
same-origin; report-to="botguard-scs"
vary
Accept-Encoding
report-to
{"group":"botguard-scs","max_age":2592000,"endpoints":[{"url":"https://csp.withgoogle.com/csp/report-to/botguard-scs"}]}
content-type
text/javascript
cache-control
public, max-age=31536000
accept-ranges
bytes
expires
Mon, 10 Feb 2025 20:06:56 GMT
sodar
pagead2.googlesyndication.com/pagead/ Frame A78A 		0
0 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://pagead2.googlesyndication.com/pagead/sodar?id=sodar2&v=225&li=gpt_m202402070101&jk=407964306528486&rc=
Protocol
H3
Security
QUIC, , AES_128_GCM
Server
2607:f8b0:4006:816::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
/
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

accept-language
en-US,en;q=0.9
Referer
https://www.google.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers
generate_204
tpc.googlesyndication.com/ Frame 3DD7 		0
10 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://tpc.googlesyndication.com/generate_204?MnCspQ
Protocol
H3
Security
QUIC, , AES_128_GCM
Server
2607:f8b0:4006:816::2001 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
/
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

accept-language
en-US,en;q=0.9
Referer
https://tpc.googlesyndication.com/sodar/sodar2/225/runner.html
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:52 GMT
cross-origin-resource-policy
cross-origin
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
0
activeview
pagead2.googlesyndication.com/pcs/ Frame D714 		42 B
174 B 		Fetch
General
Check archive.org
Download Go to
Full URL
https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjsuf76eD_ivJ8sRrxm88icmoJA9XM60JDK04e4x04vyXFbbmcfBJnrqCr04FloJKgmWrSpBThMxKsVWMvD1oXCXR7eLpakVex33Mtv_MSbQ4ffTqRpJTYomu-R9P7526NysmA8bfUCCa9toScPUN8Jbu_kdcyJpFDVY&sig=Cg0ArKJSzLZeIlg4UnFyEAE&id=lidar2&mcvt=1000&p=0,315,250,1285&mtos=1000,1000,1000,1000,1000&tos=1000,0,0,0,0&v=20240207&bin=7&avms=nio&bs=1600,1200&mc=1&vu=1&app=0&itpl=3&adk=2225574188&rs=4&la=1&cr=0&uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0%3D&vs=4&r=v&co=370853100&rst=1707775731295&rpt=439&isd=0&lsd=0&met=mue&wmsd=0&pbe=0&vae=0&spb=0&ffslot=0&reach=0&io2=0
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/activeview/js/current/ufs_web_display.js?cache=r20110914
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:816::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

pragma
no-cache
date
Mon, 12 Feb 2024 22:08:52 GMT
x-content-type-options
nosniff
server
cafe
content-type
image/gif
access-control-allow-origin
*
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
cache-control
no-cache, must-revalidate
cross-origin-resource-policy
cross-origin
timing-allow-origin
*
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
42
x-xss-protection
0
expires
Fri, 01 Jan 1990 00:00:00 GMT
sodar
pagead2.googlesyndication.com/pagead/ 		0
0 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://pagead2.googlesyndication.com/pagead/sodar?id=sodar2&v=225&t=2&li=gpt_m202402070101&jk=407964306528486&bg=!EhGlEV7NAAaxkZ3akZE7ADQBe5WfOBvslbE-fJt2TZr-11iD9rnwKgsN2RpbaEoXhfvCN4zHlo-mvILro8BL4a2oH1wnAgAAADhSAAAABGgBB5kCxCKye11ThPLvEBljhQPyS2K-SdxIZLik5hobWs6aqbMzAU04JcaKtJ_0QnX8W_WxWL1HqAfYv6Axmd_9-ytbSRbM8l6wSO0vU7kvytSwQi5DtG52zIY00dDBqtuuPf8IpeGHy64RVkG7KDRgc5cOH1jV54Kd6WeRU51NyE-GgBxpXL1beJGIO9lzj2H8I7RgUR8sBRe15cHU_w97XBDTinu1Jc6Von5yhoQG0vYGhTnoPEOblN2fUxvfBRKwfsYJIesgCJVTkN7NXiioveouOSIOD8lZUT3WZsfKxDM8X2bVC52El4ioUiig5c1YM720FfiR6tAcDd2kT8FwcKWpJ2uchJuE_VI4Qmnl8w1w4xZsNHcxklazEc23Xh3m6OsoCALsTzlwOzecn9IyjgDnvtd6mG8cGz9CzHzyMxHmA8Y6QGN-xJDHaR-HdEPZkHppK4allpWhf2ZE11BMRyq0v2g6XXf__tbPaDnL0iygM1ZPdoE0lNXs5coUJFyapiY1I484T_vawkcRyrBtRr3c5K3ov1T3tD_QQuClUK2eF1m-kEkroaqA6WmP5tBoDYdPKAisHTGJgc76jGTeQ2-CffuFIGp3hqfTDV_4rCkc0hQ7rELa3drLG5Pi3p5_QIwQCyjZFmtQFa_CkrTtFfZeZns_uzb7YZwkfl7nf615JY6RVSln1tnHccvQBuSON_lQPuPIenGS64T-Te0F0pvHqVtt172N7bmDCIR0-lfqtg_Go8mTuLrUg2s5CVOHXLpLJv_eLUCwjAvQFcCyjzXyX_9JXRCrNOI8TusmBls_XxnIWz_qTlb9xkLUEQbDe_Z-CpFyZ3a_mDC2XWKKUizKe7UD0WPOWK-Kv8iKBGfwuSCkWWtlWvdvqhPivGiQqjaV09Kx1nT3_htlWxqTBsiy1MuE-_KkTYJ3yzsiKBnNbyI0RsWhVQ
Protocol
H3
Security
QUIC, , AES_128_GCM
Server
2607:f8b0:4006:816::2002 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
/
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers
sdk-runtime-config.js
buy.tinypass.com/api/v3/anon/assets/ 		279 B
521 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://buy.tinypass.com/api/v3/anon/assets/sdk-runtime-config.js?aid=6LaRkvUre6
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2606:4700::6812:907e , United States, ASN13335 (CLOUDFLARENET, US),
Reverse DNS
Software
cloudflare /
Resource Hash
abc9a6ffe942d93bebfc589df657de926cb2213dedb1fbd5b78bb52b618a64d5
Security Headers
Name Value
Strict-Transport-Security max-age=86400; includeSubDomains

Request headers

Accept
application/json
Referer
https://digiday.com/
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

date
Mon, 12 Feb 2024 22:08:54 GMT
strict-transport-security
max-age=86400; includeSubDomains
content-encoding
br
cf-cache-status
HIT
age
8786
p3p
CP="NON DSP COR OUR IND"
x-forwarded-https
on
alt-svc
h3=":443"; ma=86400
x-request-id
Msedr8swqAu
wn
prod-dash-10-0-132-8
last-modified
Mon, 12 Feb 2024 19:42:28 GMT
server
cloudflare
vary
Accept-Encoding
content-type
application/json
access-control-allow-origin
*
server-time
0.005
cache-control
public, max-age=14400
cf-ray
85482721f9c83370-MIA
expires
Tue, 13 Feb 2024 02:08:54 GMT
analytics.js
www.google-analytics.com/ 		52 KB
21 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://www.google-analytics.com/analytics.js
Requested by
Host: digiday.com
URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:80f::200e , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
Golfe2 /
Resource Hash
de36e50194320a7d3ef1ace9bd34a875a8bd458b253c061979dd628e9bf49afd
Security Headers
Name Value
Strict-Transport-Security max-age=10886400; includeSubDomains; preload
X-Content-Type-Options nosniff

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

strict-transport-security
max-age=10886400; includeSubDomains; preload
content-encoding
gzip
x-content-type-options
nosniff
date
Mon, 12 Feb 2024 21:51:43 GMT
last-modified
Tue, 12 Dec 2023 18:09:08 GMT
server
Golfe2
age
1031
vary
Accept-Encoding
content-type
text/javascript
cache-control
public, max-age=7200
cross-origin-resource-policy
cross-origin
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
20994
expires
Mon, 12 Feb 2024 23:51:43 GMT
collect
www.google-analytics.com/j/ 		4 B
206 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://www.google-analytics.com/j/collect?v=1&_v=j101&a=355641067&t=event&ni=1&_s=1&dl=https%3A%2F%2Fdigiday.com%2Fsponsored%2Fqa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors%2F%3Futm_campaign%3Ddigidaydis%23utm_medium%3Demail%26utm_campaign%3Ddigidaydis%26utm_source%3Dpublishing%26utm_content%3D240103&ul=en-us&de=UTF-8&dt=Q%26A%3A%20Why%20advertisers%20are%20leveraging%20marketing%20mix%20modeling%20to%20quantify%20external%20sales%20factors%C2%A0%20-%20Digiday&sd=24-bit&sr=1600x1200&vp=1600x1200&je=0&ec=experienceExecute&el=Experience%20execute&_u=qChAAEABAAAAACAAI~&jid=697857597&gjid=858020267&cid=579612141.1707775731&tid=UA-28482223-1&_gid=1093765050.1707775734&_r=1&_slc=1&z=109711098
Requested by
Host: www.google-analytics.com
URL: https://www.google-analytics.com/analytics.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4006:80f::200e , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
Golfe2 /
Resource Hash
aec60bc104db041b1512185839f18f52986df7e569e5445f740dd60f763fbca8
Security Headers
Name Value
X-Content-Type-Options nosniff

Request headers

Referer
https://digiday.com/
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36
Content-Type
text/plain

Response headers

pragma
no-cache
date
Mon, 12 Feb 2024 22:08:54 GMT
x-content-type-options
nosniff
last-modified
Sun, 17 May 1998 03:00:00 GMT
server
Golfe2
content-type
text/plain
access-control-allow-origin
https://digiday.com
cache-control
no-cache, no-store, must-revalidate
access-control-allow-credentials
true
cross-origin-resource-policy
cross-origin
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
4
expires
Fri, 01 Jan 1990 00:00:00 GMT
collect
stats.g.doubleclick.net/j/ 		2 B
344 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://stats.g.doubleclick.net/j/collect?t=dc&aip=1&_r=3&v=1&_v=j101&tid=UA-28482223-1&cid=579612141.1707775731&jid=697857597&gjid=858020267&_gid=1093765050.1707775734&_u=qChAAEAAAAAAACAAI~&z=1883769813
Requested by
Host: www.google-analytics.com
URL: https://www.google-analytics.com/analytics.js
Protocol
H2
Security
TLS 1.3, , AES_128_GCM
Server
2607:f8b0:4004:c17::9d Washington, United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
Golfe2 /
Resource Hash
6068f86ff5e6d3a3e100e95fd0ab03a5fb9ebfca9386b2c0ee131361a62526c2
Security Headers
Name Value
Strict-Transport-Security max-age=10886400; includeSubDomains; preload
X-Content-Type-Options nosniff

Request headers

Referer
https://digiday.com/
accept-language
en-US,en;q=0.9
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36
Content-Type
text/plain

Response headers

pragma
no-cache
strict-transport-security
max-age=10886400; includeSubDomains; preload
date
Mon, 12 Feb 2024 22:08:54 GMT
x-content-type-options
nosniff
last-modified
Sun, 17 May 1998 03:00:00 GMT
server
Golfe2
content-type
text/plain
access-control-allow-origin
https://digiday.com
cache-control
no-cache, no-store, must-revalidate
access-control-allow-credentials
true
cross-origin-resource-policy
cross-origin
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
2
expires
Fri, 01 Jan 1990 00:00:00 GMT
ga-audiences
www.google.com/ads/ 		42 B
63 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://www.google.com/ads/ga-audiences?t=sr&aip=1&_r=4&slf_rd=1&v=1&_v=j101&tid=UA-28482223-1&cid=579612141.1707775731&jid=697857597&_u=qChAAEAAAAAAACAAI~&z=1613063494
Protocol
H3
Security
QUIC, , AES_128_GCM
Server
2607:f8b0:4006:80b::2004 , United States, ASN15169 (GOOGLE, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 0

Request headers

accept-language
en-US,en;q=0.9
Referer
https://digiday.com/
User-Agent
Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/121.0.6167.160 Safari/537.36

Response headers

pragma
no-cache
date
Mon, 12 Feb 2024 22:08:54 GMT
x-content-type-options
nosniff
server
cafe
content-type
image/gif
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
cache-control
no-cache, no-store, must-revalidate
cross-origin-resource-policy
cross-origin
timing-allow-origin
*
alt-svc
h3=":443"; ma=2592000,h3-29=":443"; ma=2592000
content-length
42
x-xss-protection
0
expires
Fri, 01 Jan 1990 00:00:00 GMT

Verdicts & Comments Add Verdict or Comment

79 JavaScript Global Variables

These are the non-standard "global" variables defined on the window object. These can be helpful in identifying possible client-side frameworks and code.

object| 0 object| 1 object| 2 object| 3 object| 4 object| dataLayer object| adLayersDFP object| adLayersAdServer undefined| $ function| jQuery function| AdLayersDFPAPI function| AdLayersAPI object| pianoSettings object| tag_vars object| tp object| dfpAdUnits object| googletag object| dfpBuiltMappings object| dfpSizeMapping object| dfpAdLayer object| dfpAdDetails object| runtime object| regeneratorRuntime object| wp function| sprintf function| vsprintf string| wpParselySiteId boolean| wpParselyDisableAutotrack object| wpArticle object| customRestRequestData function| createCookie function| eraseCookie function| initVfQ function| checkTPUserAccess function| createViafouraAuthCookie function| subscribeOnVFRequiredAuthEvents object| uas object| _stq object| DIGIOH_LOADER boolean| SENT_LIGHTBOX_PV object| vfQ object| wpParselyHooks object| PARSELY function| _typeof function| st_go function| linktracker_init object| wpcom boolean| pnFullTPVersion number| pnInitPerformance boolean| pnHasPolyfilled object| pn string| __tpVersion object| SWG function| ___tp object| ggeac object| google_tag_data object| google_js_reporting_queue object| google_tag_manager object| GooglebQhCsO boolean| sp_gcm_initialised object| pendo object| vfConfig object| cX function| cxCCE_callQueueExecute object| cxTest function| onYouTubeIframeAPIReady object| PianoESPConfig object| twttr object| ari undefined| google_measure_js_timing number| google_unique_id object| gaGlobal undefined| cXJsonpCB1 object| GoogleGcLKhOms object| google_image_requests string| GoogleAnalyticsObject function| ga object| gaplugins object| gaData

31 Cookies

Domain/Path Name / Value
digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors Name:
Value: test
.lightboxcdn.com/ Name: _cfuvid
Value: V_sKFmjF0rj7a9UJdPbWwBjp02z56BlIst20h5zv8t4-1707775730400-0-604800000
.digiday.com/ Name: _parsely_session
Value: {%22sid%22:1%2C%22surl%22:%22https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038%3Butm_medium=rss&#038%3Butm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103%22%2C%22sref%22:%22%22%2C%22sts%22:1707775730529%2C%22slts%22:0}
.digiday.com/ Name: _pctx
Value: %7Bu%7DN4IgrgzgpgThIC4B2YA2qA05owMoBcBDfSREQpAeyRCwgEt8oBJAEzIEYOBmATgHYe3DgA4ALN34AmEcN4BWEAF8gA
.digiday.com/ Name: _parsely_visitor
Value: {%22id%22:%22pid=ffc2749d-393a-40b5-a514-4219d5a316de%22%2C%22session_count%22:1%2C%22last_session_ts%22:1707775730529}
.digiday.com/ Name: _pcid
Value: %7B%22browserId%22%3A%22lsjhkr64c8z6scxo%22%7D
.digiday.com/ Name: _gcl_au
Value: 1.1.48396574.1707775731
.viafoura.co/ Name: VfSess
Value: 5mek7du3hofmm7k32rv7vt9r3j
.viafoura.co/ Name: vfThirdpartyCookiesEnabled
Value: true
.digiday.com/ Name: _vfa
Value: digiday%2Ecom.00000000-0000-4000-8000-1bf069fd2908.12515a50-4dfd-43c8-8368-c7f9c20a74b7.1707775731.1707775731.1707775731.1
.digiday.com/ Name: _vfz
Value: digiday%2Ecom.00000000-0000-4000-8000-1bf069fd2908.1707775731.1.medium=direct|source=|sharer_uuid=|terms=
.digiday.com/ Name: _vfb
Value: digiday%2Ecom.00000000-0000-4000-8000-1bf069fd2908.2.10.1707775731....
id.tinypass.com/ Name: AWSELBCORS
Value: D54D83371CA73269B30D9CD8F7A2329AB776287862FFD8DC0100DB03DE8A35C665837989733B37F57E521C925EC51A4AC43B51A8C078710D7CE3014F183ADF24B68DC0E97B
.digiday.com/ Name: __pid
Value: .digiday.com
.piano.io/ Name: __cf_bm
Value: udTpdOqM85kItbD2v9Wc_FJKfCFUwx8AcVSSMRG.O4k-1707775730-1-AeEPjC1Ob4OZQh5WUnvUoGfAJwsrdGADGyZPnC1P1Fmf6cFVhT3L9zajeZYLTSd8XbOVBhNpjM2Vhba9dnvBrSw=
.digiday.com/ Name: __tbc
Value: %7Bkpex%7D0kleBnjI33GLqX9SHGczU7Jy3Ik47Tp9Ns0sre5rlVPogW-za7o1FsaeCSnIB2YX
.digiday.com/ Name: __pat
Value: -18000000
.digiday.com/ Name: __pvi
Value: eyJpZCI6InYtbHNqaGtyNmQ3N2dsM2RkMiIsImRvbWFpbiI6Ii5kaWdpZGF5LmNvbSIsInRpbWUiOjE3MDc3NzU3MzA5NDN9
.digiday.com/ Name: xbc
Value: %7Bkpex%7DJmmrn_rWvd70mF8poNPVD-q5qXxi1Ns50oY9QN9L30NhpJebWIbHbw-78ApMdLHR2d8Bwmmj13KxADBM-xqro3gS2uodsZzG0BAZR4UVcoNsACdDHu3Wlk92MPQkMsxa_DSP7cp2KjGDCOiGGZ_Z9G6jYGmv_T-_1QOw-FKERno
.digiday.com/ Name: _pcus
Value: eyJ1c2VyU2VnbWVudHMiOnsiQ09NUE9TRVIxWCI6eyJzZWdtZW50cyI6WyJMVHM6OTQ2YWY0NmFkZmY3MDIyODQ5MGFlN2E4MDBkYmFhNzc0ZGQwOWM4NTpub19zY29yZSJdfX19
.digiday.com/ Name: cX_P
Value: lsjhkr64c8z6scxo
.doubleclick.net/ Name: IDE
Value: AHWqTUnX33cAA6cS0Zy-JVYeMKthnc0QGPemNPHwz1FLz4IOaatHG8eDC-x4tUwi3zg
.twitter.com/ Name: personalization_id
Value: "v1_7i+3BQLZc5W27i52/sJJcQ=="
.digiday.com/ Name: __gads
Value: ID=32c8c68f8d1eebe2:T=1707775731:RT=1707775731:S=ALNI_MYcBKt0q6XJC0-k82bAu8Ye_c_RUQ
.digiday.com/ Name: __gpi
Value: UID=00000dc25d2a817c:T=1707775731:RT=1707775731:S=ALNI_Mb2uyg4vaYQRmbZZSSUYAxA_2BAKA
.t.co/ Name: muc_ads
Value: 4fc6b8c4-6726-478b-9b30-dee7717810b0
.cxense.com/ Name: gckp
Value: iuyhwro75ool12i9iuzibjxky
.digiday.com/ Name: cX_G
Value: cx%3Av095tp4dqgdp3cmw6f15lwhjt%3A1mm5mkjq0e8uv
.digiday.com/ Name: _ga
Value: GA1.2.579612141.1707775731
.digiday.com/ Name: _gid
Value: GA1.2.1093765050.1707775734
.digiday.com/ Name: _gat_pianoTracker
Value: 1

22 Console Messages

Source Level URL
Text
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
network error URL: https://frontend-test.secureprivacy.ai/script/632d8bcc77729a8e6ce3171a.js
Message:
Failed to load resource: the server responded with a status of 404 ()
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.
other warning URL: https://digiday.com/sponsored/qa-why-advertisers-are-leveraging-marketing-mix-modeling-to-quantify-external-sales-factors/?utm_campaign=digidaydis#038;utm_medium=rss&#038;utm_source=general-rss?utm_medium=email&utm_campaign=digidaydis&utm_source=publishing&utm_content=240103
Message:
Third-party cookie will be blocked. Learn more in the Issues tab.

Security Headers

This page lists any security headers set by the main page. If you want to understand what these mean and how to use them, head on over to this page

Header Value
X-Frame-Options SAMEORIGIN

Indicators

This is a term in the security industry to describe indicators such as IPs, Domains, Hashes, etc. This does not imply that any of these indicate malicious activity.

9333b68da198e1652c5eaf477f9cec0f.safeframe.googlesyndication.com
analytics.twitter.com
api.viafoura.co
buy.tinypass.com
c2.piano.io
cdn.cxense.com
cdn.parsely.com
cdn.pendo.io
cdn.tinypass.com
cdn.viafoura.net
comcluster.cxense.com
data.pendo.io
digiday.cmail7.com
digiday.com
experience.tinypass.com
frontend-test.secureprivacy.ai
googleads.g.doubleclick.net
i.viafoura.co
id.cxense.com
id.tinypass.com
js.createsend1.com
p1.parsely.com
p1cluster.cxense.com
pagead2.googlesyndication.com
pixel.wp.com
securepubads.g.doubleclick.net
static.ads-twitter.com
stats.g.doubleclick.net
stats.wp.com
t.co
tpc.googlesyndication.com
www.google-analytics.com
www.google.com
www.googletagmanager.com
www.googletagservices.com
www.lightboxcdn.com
104.244.42.131
104.244.42.197
104.26.2.32
145.40.89.32
18.164.101.60
18.67.65.13
192.0.66.72
192.0.76.3
199.232.36.157
2600:141b:1c00:2482::268b
2600:1f18:44f0:4850:2ae5:cbef:435a:7476
2600:9000:21dd:fc00:8:2ae1:d740:93a1
2606:4700::6811:c376
2606:4700::6812:907e
2606:4700::6812:a07e
2606:4700::6813:d483
2607:f8b0:4004:c17::9d
2607:f8b0:4006:809::2002
2607:f8b0:4006:80b::2004
2607:f8b0:4006:80f::200e
2607:f8b0:4006:816::2001
2607:f8b0:4006:816::2002
2607:f8b0:4006:81c::2001
2607:f8b0:4006:81d::2008
2607:f8b0:4006:824::2002
34.107.204.85
34.194.161.83
34.211.30.215
34.36.213.229
54.86.203.219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