www.gartner.com Open in urlscan Pro
108.138.7.74  Public Scan

Submitted URL: https://app.gartnerformarketers.com/e/er?utm_campaign=RM_NA_2022_SWG_NL_NL11_Conferences_APPS&utm_medium=email&utm_source=Eloqua&cm_...
Effective URL: https://www.gartner.com/en/articles/getting-employees-to-love-workplace-tech?utm_campaign=RM_NA_2022_SWG_NL_NL11_Confere...
Submission: On November 03 via api from US — Scanned from DE

Form analysis 2 forms found in the DOM

<form id="email-form" class="email-form form-1 formStep validator">
  <div class="row">
    <div class="col-xs-12 col-md-6 col-sm-5 full-width-multi-column">
      <div class="form-heading">
        <h3 class="h3">Subscribe to the Latest Insight</h3>
      </div>
    </div>
    <div class="col-xs-12 col-md-6 col-sm-7 full-width-multi-column">
      <div class="email-field-wrapper">
        <div class="form-one full-width-multi-column email-container">
          <span class="field-container">
            <label for="email-address">Work Email</label>
            <input id="email-address" class="form-control step-one-form-control emailAddress" type="email" name="emailAddress" data-validator="email" inputmode="email" errormessage="Please enter a valid business email address." minlength="1"
              required="">
            <span class="icon gcom-icon-check-circle"></span>
          </span>
          <span class="field-container personType">
            <label for="poID">Person Type</label>
            <input id="poID" class="form-control poID" type="text" name="poID">
            <span class="icon gcom-icon-check-circle"></span>
          </span>
          <input type="hidden" name="profileComplete" value="false" class="profileComplete">
          <input type="hidden" name="optinStatus" value="false" class="optinStatus">
          <input type="hidden" name="firstName" value="" class="optedUserFirstName optedinfield">
          <input type="hidden" name="lastName" value="" class="optedUserLastName optedinfield">
        </div>
        <div class="form-one email-check">
          <button type="submit" class="btn btBtn btnNormalWidth button action-button conference-theme-bg-color conference-theme-bg-color-hover conference-theme-border-2px
                               btn-primary conference-theme-text-color step-one-action-button form-submit-button dont-disable" id="continue" errormessage="All fields are required.">
            <i class="gcom-icon-refresh icon-spinner" id="eloqua-final-submit-loading"></i> Continue </button>
        </div>
      </div>
      <div class="row privacy-policy">
        <div class="col-xs-12">
          <div class="privacy-container">
            <span class="privacy-text">
              <p> By clicking the "Continue" button, you are agreeing to the <a href="/en/about/policies/terms-of-use" target="_blank">
               Gartner Terms of Use
            </a> and <a href="/en/about/policies/privacy" target="_blank">
               Privacy Policy.
            </a>
              </p>
            </span>
          </div>
        </div>
      </div>
    </div>
  </div>
</form>

<form id="submit-form" data-index="2" class="submitForm validator hidden" data-form="otherEloqua" data-custom-type="SWG">
  <span class="field-container personType">
    <label for="poID">Person Type</label>
    <input id="poID" class="form-control poID" type="text" name="poID">
    <span class="icon gcom-icon-check-circle"></span>
  </span>
  <div class="submit-form row">
    <div class="col-md-4 col-xs-12 full-width-multi-column">
      <div class="form-heading">
        <h3 class="h3"></h3>
        <h4>Subscribe for the Latest Insight</h4>
      </div>
    </div>
    <div class="col-md-8 col-xs-12 full-width-multi-column">
      <div>
        <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
          <div class="globalsite cmp-globalsite-columncontrol aem-GridColumn aem-GridColumn--default--12">
            <!-- Allow flex columns to collapse on mobile and table (only used when center align option is selected) -->
            <section class="column-control grid-norm no-top-bottom ">
              <div class="row      xs-flex-direction-column sm-flex-direction-column">
                <div class="col-lg-6 col-md-6 col-sm-12 col-xs-12 ">
                  <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 ">
                    <div class="globalsite cmp-globalsite-customformfield aem-GridColumn aem-GridColumn--default--12">
                      <span class="field-container">
                        <label for="dec5411d-0330-4ad0-8643-8b7e22e22c2d">Country</label>
                        <input class="form-control autocomplete-input" type="text" data-source="default-with-elq-countries" data-list-focus="false" autocomplete="none" errormessage="Please select a value." required="true"
                          data-validator="autocomplete" name="country" id="dec5411d-0330-4ad0-8643-8b7e22e22c2d">
                        <input type="hidden" class="form-control" name="country" autocomplete="off" value="">
                        <span class="icon gcom-icon-check-circle"></span>
                        <span class="caret"></span>
                        <ul class="dropdown-menu autocomplete-ul">
                          <li>
                            <a href="javascript:void(0)" data-value="UNITED STATES">UNITED STATES</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="UNITED KINGDOM">UNITED KINGDOM</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CANADA">CANADA</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AUSTRALIA">AUSTRALIA</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="INDIA">INDIA</a>
                          </li>
                          <li class="field-disabled">
                            <span class="field-disabled" disabled="">------</span>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AFGHANISTAN">Afghanistan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ÅLAND ISLANDS">Åland Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ALBANIA">Albania</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ALGERIA">Algeria</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AMERICAN SAMOA">American Samoa</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANDORRA">Andorra</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANGOLA">Angola</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANGUILLA">Anguilla</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANTARCTICA">Antarctica</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ANTIGUA AND BARBUDA">Antigua and Barbuda</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ARGENTINA">Argentina</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ARMENIA">Armenia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ARUBA">Aruba</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AUSTRIA">Austria</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="AZERBAIJAN">Azerbaijan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BAHAMAS">Bahamas</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BAHRAIN">Bahrain</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BANGLADESH">Bangladesh</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BARBADOS">Barbados</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BELARUS">Belarus</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BELGIUM">Belgium</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BELIZE">Belize</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BENIN">Benin</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BERMUDA">Bermuda</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BHUTAN">Bhutan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BOLIVIA">Bolivia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BONAIRE, SINT EUSTATIUS AND SABA">Bonaire, Sint Eustatius and Saba</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BOSNIA AND HERZEGOVINA">Bosnia and Herzegovina</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BOTSWANA">Botswana</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BOUVET ISLAND">Bouvet Island</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BRAZIL">Brazil</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BRITISH INDIAN OCEAN TERRITORY">British Indian Ocean Territory</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BRUNEI DARUSSALAM">Brunei Darussalam</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BULGARIA">Bulgaria</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BURKINA FASO">Burkina Faso</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="BURUNDI">Burundi</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CAMBODIA">Cambodia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CAMEROON">Cameroon</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CAPE VERDE">Cape Verde</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CAYMAN ISLANDS">Cayman Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CENTRAL AFRICAN REPUBLIC">Central African Republic</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CHAD">Chad</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CHILE">Chile</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CHINA">China</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CHRISTMAS ISLAND">Christmas Island</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COCOS (KEELING) ISLANDS">Cocos (Keeling) Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COLOMBIA">Colombia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COMOROS">Comoros</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CONGO">Congo</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CONGO, THE DEMOCRATIC REPUBLIC OF THE">Congo, The Democratic Republic of the</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COOK ISLANDS">Cook Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="COSTA RICA">Costa Rica</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CÔTE D'IVOIRE">Côte D'Ivoire</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CROATIA">Croatia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CUBA">Cuba</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CURAÇAO">Curaçao</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CURAÇAO">Curaçao</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CYPRUS">Cyprus</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="CZECH REPUBLIC">Czech Republic</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="DENMARK">Denmark</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="DJIBOUTI">Djibouti</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="DOMINICA">Dominica</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="DOMINICAN REPUBLIC">Dominican Republic</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ECUADOR">Ecuador</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="EGYPT">Egypt</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="EL SALVADOR">El Salvador</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="EQUATORIAL GUINEA">Equatorial Guinea</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ERITREA">Eritrea</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ESTONIA">Estonia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ETHIOPIA">Ethiopia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FALKLAND ISLANDS (MALVINAS)">Falkland Islands (Malvinas)</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FAROE ISLANDS">Faroe Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FIJI">Fiji</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FINLAND">Finland</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FRANCE">France</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FRENCH GUIANA">French Guiana</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FRENCH POLYNESIA">French Polynesia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="FRENCH SOUTHERN TERRITORIES">French Southern Territories</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GABON">Gabon</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GAMBIA">Gambia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GEORGIA">Georgia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GERMANY">Germany</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GHANA">Ghana</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GIBRALTAR">Gibraltar</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GREECE">Greece</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GREENLAND">Greenland</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GRENADA">Grenada</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUADELOUPE">Guadeloupe</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUAM">Guam</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUATEMALA">Guatemala</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUERNSEY">Guernsey</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUINEA">Guinea</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUINEA-BISSAU">Guinea-Bissau</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="GUYANA">Guyana</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HAITI">Haiti</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HEARD/MCDONALD ISLS.">Heard/McDonald Isls.</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HONDURAS">Honduras</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HONG KONG">Hong Kong</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="HUNGARY">Hungary</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ICELAND">Iceland</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="INDONESIA">Indonesia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="IRAN, ISLAMIC REPUBLIC OF">Iran, Islamic Republic of</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="IRAQ">Iraq</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="IRELAND">Ireland</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ISLE OF MAN">Isle of Man</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ISRAEL">Israel</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="ITALY">Italy</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="JAMAICA">Jamaica</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="JAPAN">Japan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="JERSEY">Jersey</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="JORDAN">Jordan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KAZAKHSTAN">Kazakhstan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KENYA">Kenya</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KIRIBATI">Kiribati</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KOREA, DEMOCRATIC PEOPLE'S REPUBLIC OF">Korea, Democratic People's Republic of</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KOREA, REPUBLIC OF">Korea, Republic of</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KUWAIT">Kuwait</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="KYRGYZSTAN">Kyrgyzstan</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LAO PEOPLE'S DEMOCRATIC REPUBLIC">Lao People's Democratic Republic</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LATVIA">Latvia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LEBANON">Lebanon</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LESOTHO">Lesotho</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LIBERIA">Liberia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LIBYA">Libya</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LIECHTENSTEIN">Liechtenstein</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LITHUANIA">Lithuania</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="LUXEMBOURG">Luxembourg</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MACAO">Macao</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MACEDONIA, THE FORMER YUGOSLAV REPUBLIC OF">Macedonia, The Former Yugoslav Republic of</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MADAGASCAR">Madagascar</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALAWI">Malawi</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALAYSIA">Malaysia</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALDIVES">Maldives</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALI">Mali</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MALTA">Malta</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MARSHALL ISLANDS">Marshall Islands</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MARTINIQUE">Martinique</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MAURITANIA">Mauritania</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MAURITIUS">Mauritius</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MAYOTTE">Mayotte</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MEXICO">Mexico</a>
                          </li>
                          <li>
                            <a href="javascript:void(0)" data-value="MICRONESIA, FEDERATED STATES OF">Micronesia, Federated States of</a>
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GETTING EMPLOYEES TO LOVE WORKPLACE TECH

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September 26, 2022

Contributor: Jackie Wiles

They may never love digital workplace technologies, but we can do more to show
employees how tech can help them connect, collaborate and succeed.



Digital workplace applications offer exciting innovations designed to make work
life easier and more productive, so why do employees often react to them with a
shrug — or a grimace?

“Digital workplaces are designed to facilitate new ways of working and equip
people with the digital dexterity they need to drive enterprise goals like
digital transformation. The problem is, too few employees understand or share
the vision of the leaders developing the applications,” says Matt Cain,
Distinguished VP Analyst at Gartner.

If IT leaders really want employees to embrace the digital workplace, they may
need to ditch outdated views about workplace tech and more actively engage with
key stakeholders to hear their concerns and show them the tangible benefits of
digital workplace strategies.

Download IT roadmap: Digital Business Transformation


WHAT IS THE DIGITAL WORKPLACE?

The digital workplace comprises the entire portfolio of applications, devices,
facilities and enabling services that elevate digital dexterity and power new
ways of working — and contribute to employee experience and engagement. 

Gartner defines digital dexterity as employees’ ability and ambition to take
full advantage of existing and emerging technologies to drive business outcomes
— and it’s increasingly important as the digital component of most jobs grows.
Good digital workplace strategies are what’s needed, then, to develop an
engaging and intuitive work environment to boost digital dexterity.

Despite this clear case for the digital workplace, many IT leaders struggle to
drive adoption and utilization of important workplace technologies, let alone
excitement.

Watch now: Key IT Trends Impacting the Future of Work


MISPLACED ASSUMPTIONS ABOUT THE DIGITAL WORKPLACE

The key to success is demonstrating the ability of digital workplace technology
to make life better for employees, whether tech is improving their day-to-day
activities or equipping them better to excel during digital transformation when
processes and ways of working shift.

But IT leaders will have to ask themselves whether their own assumptions about
workplace tech are outdated. Common misconceptions, such as the three cited
here, could stop you from winning over workplace tech users, so it may be time
to shift your mindset.


MYTH NO. 1: TECHNOLOGY ADOPTION WILL HAPPEN WITHOUT CULTURE CHANGE

The pandemic forced remote work into the mainstream, but don’t mistake all that
tech usage for a sudden embrace of the digital workplace. In reality, many
organizations continue to organize work and make decisions the way they did when
everyone worked together in an office. 


For example, video meeting solutions and visual collaboration applications have
been widely adopted, but most organizations use these tools to emulate
previously existing communication and collaboration experiences. They are
missing the opportunity to change processes to reap the full benefit of digital
workplace technology investments and initiate new ways of working.

Demonstrate, instead, how employees can leverage workstream collaboration
applications to reduce the need for meetings or attend fewer meetings (or catch
up on missed meetings) by tapping meeting recordings and transcriptions. Or show
how visual collaboration applications can do much more than simply reproduce a
physical analog conference room whiteboard. 

Recommendations:

 * Create a culture of workforce digital dexterity where leaders and managers
   celebrate and promote the advantages of technology acumen, and make clear the
   connection to career advancement.

 * Develop an “our way of working” narrative that helps employees determine what
   applications to use when, and the proficiencies expected of them. 

 * Develop a peer advocates and champions program at the team level to support
   the cultural and best practice changes desired by the organization.

Download now: How Leaders Can Evolve to Accelerate Digital Growth


MYTH NO. 2: COLLABORATION HAPPENS WHEN PEOPLE WORK TOGETHER AT THE SAME TIME

Despite the growth of distributed teams (even before the pandemic), many
business leaders still view collaboration through a synchronous lens, assuming
that it occurs best when employees are in the same place or application, working
on a common task. But Gartner research shows that asynchronous modes of
collaboration are just as important, if not more so, for achieving high team
innovation, especially in a hybrid world where work schedules often overlap
less.


To support and enable these future-of-work trends, consider using what Gartner
calls the “New Work Hub” as a model for selecting and combining applications and
capabilities to enable the flexibility required by new ways of working,
especially around collaboration.

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While the work hub is a technological construct, take an employee-first approach
to understanding the workplace capability needs for each functional department,
business unit and employee group. For instance, customer support services may
require distinct capabilities to interact, share and receive documents with
clients, with data privacy guaranteed and compliance and security integrated for
safe external collaboration.

The best way to drive adoption is to create a culture of technology curiosity
and sharing, where teammates help each other grow their digital skills by
showing how applications improve outcomes in the course of their work.
Employees’ top preference for skill development is peer learning according to
the Gartner 2021 CIO Technology Skills Outside of IT survey.

Recommendations:

 * Ensure effective and equitable access to collaboration by designing a
   purpose-built new work hub at the center of your digital workplace framework.

 * Accelerate work transparency and accountability by using collaborative work
   management applications to visualize work and optimize the interactions
   between employees.

 * Enable teams to experiment with new collaboration styles, grow communities
   and strengthen weak ties by introducing knowledge/wiki and social networking
   collaboration tools.


MYTH NO. 3: CITIZEN DEVELOPERS’ TECHNOLOGY ISN’T SAFE

Empowered by the availability and power of low-code and “no code” development
tools, citizen developers and other business technologists can now create new
business applications using development tools and runtime environments
sanctioned by corporate IT. If you are still dismissing such activity as “risky
shadow IT,” think again. 


With in-depth knowledge of business activities, citizen developers tangibly
contribute to a range of business objectives and improve business processes,
decision making and even customer-facing capabilities. They perform any number
of activities once owned by IT, such as:

 * Integrating data and designing analytical models

 * Creating and training algorithms

 * Building or customizing user interfaces

 * Creating new and improving existing software functionalities

Business-led technology delivery is an essential ingredient for accelerating and
scaling digital transformation and expanding meaningful workplace technologies,
so embrace it.

Recommendations:

 * Take the work of any citizen developer seriously by helping them develop
   their skills safely with access to training, data and other resources they
   may need.

 * Work with business unit leaders to redesign and redefine technology delivery
   models and responsibilities through the formation of fusion teams.

 * Facilitate a community of practice for citizen developers across departments
   to share knowledge and solutions they’ve built for effective scaling.

In short:

 * Employees rarely share the digital workplace vision held by the leaders and
   teams who provide and operate the applications we use.

 * To spur tech adoption and utilization, and grow digital dexterity, IT leaders
   need to demonstrate the tangible benefits of digital workplace strategy to
   users.

 * And they may need to rethink some outdated misconceptions about what people
   need from the digital workplace and how to deliver it.

Matt Cain, Distinguished VP Analyst at Gartner, is a futurist focusing on the
intersection of technology, job skills and workforce culture. He founded
Gartner's Digital Workplace and Digital Dexterity key initiative, which is
designed to help executive leaders plan and execute technology strategies that
incorporate consumer, workforce and business trends.


EXPERIENCE CHIEF TECHNOLOGY OFFICER CONFERENCES

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Recommended resources for Gartner clients*:

5 Digital Workplace Myths That Impede Workforce Digital Dexterity
Predicts 2022: Digital Workplace Is Foundational for Employee Experience
A Digital Workplace Is Crucial to Digital Transformation
Hype Cycle for Digital Workplace Applications

*Note that some documents may not be available to all Gartner clients.


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