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INTRODUCING CRM

NO LONGER A THREE LETTERED MONSTER.

Your customer is your most valuable asset. Your Customer Relationship Management
system comes in close second.

Marketing, sales, customer support and analytics- CRM software carries a lot of
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LET CRMS DO THE WORK, SO YOU CAN DO THE THINKING.

CRM systems create efficiencies across your business. Automation lightens the
load and streamlines tasks. Analytical and visualization tools make data make
sense.

Seamless Internal Communications

The best crm systems help you improve communications externally and internally:
streamline customer data for all, because isn’t every customer (and employee)
worth it? 

Better Marketing Campaigns

To sell your product means to know how to interact with your customer, that’s
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Are you the cluttered desk-type? No worries. CRM tools sort it all out for you.
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Better Customer Service

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CRM CATEGORIES

Not all CRM systems do the same thing. There is no be-all, end-all best CRM per
se. There’s a CRM platform out there for every human and generally speaking,
their features are separated into three main categories.

Operational CRM

Operational CRM software is the most common variety. It focuses on automating
customer interactions and marketing processes, streamlining your work and
generating leads, then converting them into customers and contacts.

When a customer fills out a contact form online or leaves a blog comment, it
goes into an organized database. Operational CRM interprets this data and
develops offers tailored to specific customers. Similarly, when someone gets in
touch asking for information about a certain product, you can automatically
start targeting more effectively with relevant ads.

The benefits of CRM products in this category are legion. Automation cuts down
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Analytical CRM

So you’ve gathered up some data, but how do you deep dive into securing the true
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CRM analytics mine giant amounts of data and find meaningful patterns. Instead
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detective, you can have everything interpreted automatically.

Analytical CRM tools are particularly useful when it comes to converting leads
into customers. These are the CRM applications that predict shopping habits and
determine how likely a person is to buy something again and again, lending a
helping hand with future marketing decisions and financial forecasting.

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Collaborative CRM

It goes without saying, keeping customers satisfied is all about communication.
Collaborative CRM tools offer major assistance in this arena, and in
communications throughout your business, from team members to external
stakeholders like suppliers and distributors.

Some customers prefer contact via email; others rely on social media or maybe
even the good old-fashioned telephone. It can be hard to keep track of who uses
what. Collaborative CRM software lets you reach out through each channel
automatically while making it easy to share lead information among team members
so you can have consistent, knowledgeable customer service interactions.

In layman’s terms? Collaborative CRM tools offer an effortless customer
satisfaction boost, preserving precious elbow grease for the truly human work.

CRM systems are there to help you out…

CRM systems for small businesses, large businesses, single-person jobs, there’s
a (totally not boring) CRM platform for every human.

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