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AGFUNDER NETWORK PARTNERS





NESTLE CHAIRMAN COMMITS TO $3.2M SERIES A FOR HYPERSPECTRAL DRONE IMAGERY
COMPANY GAMAYA

May 25, 2016

Louisa Burwood-Taylor

Swiss drone imagery company Gamaya has raised SFr 3.2 million ($3.2 million) in
Series A funding to develop its hyperspectral imaging sensor and analytics
software platform.

Sandoz Family Foundation, the Swiss family office that’s part of the Novartis
group which spun off its agribusiness unit to become Syngenta, led the round. It
was joined by the chairman of Nestle Peter Brabeck-Letmathe, Seed4Equity, a
social impact fund, and Swiss venture capital firm VI Partners.

Through the use of drone imagery, the company provides farmers with alerts about
pests and disease, yield predictions, and prescriptions for input application
rates. Its current platform services corn, soybean, and sugarcane growers.

Gamaya differentiates itself from others in the drone imagery space through its
hyperspectral sensing technology; the majority of drone imagery companies use
multispectral images. 

Hyperspectral imagery has been available for 20 years, but it’s been an
expensive exercise constructing the equipment, hiring developers, and analyzing
the data, so has mainly been used by large research institutes, space agencies
and the military, according to Igor Ivanov, chief commercial officer of Gamaya.

Gamaya is partnering with the Belgian Nanotechnology Research Institute IMEC to
produce affordable hyperspectral sensors based on a design the Gamaya founders
developed out of Swiss Federal Technological Institute in Lausanne (EPFL). The
novel design can show over 40 bands of light instead of just the four — red,
green, blue, infrared — provided by multispectral cameras.

Multispectral cameras can measure generic characteristics such as if a plant is
healthy or not, but hyperspectral images can go one step further, and diagnose
the exact reason for that state. That’s because the extra bands of light it can
detect can be associated with specific physiological traits within the plant.

“Multispectral imagery is largely limited to enabling analysis based on the
Normalized Difference Vegetation Index (NVDI) and cannot, for instance,
distinguish or classify weeds,” said Ivanov. “With our camera and data analytics
platform we can collect an order of magnitude more information and give more
detailed insights into crop health. We can provide, for example, detailed
diagnostics of nutrient deficiencies, or the presence of weeds.”

The sensor is not Gamaya’s end goal as a business however, it is just the
company’s “enabling technology,” said Ivanov. “Our core expertise is in the
analysis and interpretation of hyperspectral data. We have a very advanced
sensor, that we were forced to develop because there wasn’t anything suitable
available,” said Ivanov.

The company’s main intellectual property is in its analysis of this
hyperspectral imagery using artificial intelligence to produce information about
the plant physiology.

To develop this analytical product for a specific issue, crop and region, Gamaya
needs ground samples from each region to input into its algorithm. Early
adopters or trial customers are helping to provide these, according to Yosef
Akhtman, CEO of Gamaya.

“Once this is done, no further sampling is required and the product can be
deployed regionally,” he said. “The products can be further generalized and
scaled across wider regions once sufficient statistics are acquired. In the
future, we are planning to implement a platform that would provide local
agronomy consultants a simple workflow for the development of custom analytical
products that they can then provide to their respective customers.”

Gamaya will sell sensors along with an integrated software subscription to
intermediaries such as crop consultants, agronomists, and chemicals companies.
It’s also decided to focus its initial go-to-market strategy on Brazil where
farmers are under more pressure to increase efficiencies than in the US, and
also where there are three growing seasons a year to test and iterate the
product.

“The US market is, of course, tremendously important, but also immensely complex
and competitive. Being based in Europe, we feel that we have a better
opportunity to explore other important markets, such as Brazil, where we can
consolidate and validate our technology before bringing it to US. Most likely,
we will be looking for local, well established partners to enter the US market
ones our technology will be sufficiently mature,” said Ivanov.

Getting started in Brazil has not been easy, however; import procedures are
challenging and the working attitude of many Brazilian businesses is very
different to that in Europe, which can make it a difficult working environment,
said Ivanov.

Have news or tips? Email Media@AgFunderNews.com

 * drone, precision ag, sensor, Technology Corner





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