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Digital advertising campaigns
designed to maximize revenue

Dragon360 is the digital advertising agency that consistently delivers real
impact for B2B brands by designing + managing campaigns through a people-first
approach.

Get Started

We stand the test of time.

Join the club →
15+

years invested in the growth of our clients

92%

of clients work with us beyond year one

4+

years average
client retention

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LET'S FACE IT - THERE'S A REASON YOU'RE HERE

And it's probably because your paid media just isn't getting the job done. Any
of these hit close to home?




NEW CUSTOMERS COST A FORTUNE

Acquisition costs are straining your budget. As ROI dips, defending the spend is
harder, and scaling digital marketing feels impossible next to driving business
growth.


SALES IS CLAIMING LEADS SUCK

Ad spend is wasted on leads that will never convert. Low-quality leads cause
marketing vs. sales blame games and misalignment around the target ICP and
resources.


YOU HAVE A GREAT PRODUCT NO ONE KNOWS ABOUT

Brand and product awareness are holding you back. Whether new to the market or
in a niche space, your ICP probably hasn’t heard of your solution or why they
need it.


PAID MEDIA IS AN UNTAPPED OPPORTUNITY

You’ve dabbled with advertising, but now you can prove its impact with new
campaigns. How do you do this without wasting money and explaining poor results
to leadership?


YOUR AD STRATEGY IS STALE AND ITS RESULTS INDICATE A REFRESH

Your strategy is outdated, with stale content and boring creative. You lack
insights to improve, making it an overwhelming task to refresh your approach.


HOW WE DRIVE SUCCESS

While others focus on quick fixes or reinventing the wheel with strategies that
are completely misaligned to how you do business, we prefer to hit the ground
running while designing an advertising strategy that is people-first,
revenue-driven, and makes sense for your business.

Here’s how we do that:


ALIGN


GOAL + OBJECTIVE SETTING

Setting goals and objectives is the foundation of any campaign. We go beyond
basics, understanding your business deeply, whether it’s product-led or
sales-led, inbound or outbound, large or small team. Our strategy is built to
align perfectly with your business and sales objectives, fitting your unique
needs.




AUDIT


AUDIT + UPDATE EXISTING EFFORTS

Most paid media programs have some strengths. Our initial audit identifies what
works, scales it, and stops inefficiencies through quick wins aligned to goals.
We then design a stronger program starting with extensive audience research.




RESEARCH


AUDIENCE DEVELOPMENT + SEGMENTATION

People are central to our work, beginning with deep audience research to
understand their pains, needs, and priorities. We go beyond basic persona and
ICP data, understanding the decision- making process and segmenting
appropriately to develop effective messaging and positioning.




POSITION


PAID MEDIA POSITIONING + MESSAGING

Clarity is crucial in B2B advertising. Dragon360 focuses on clear, simple
messaging that articulates the problem you solve, tested and validated over
time, based on audience and customer insights.




CREATE


PAID MEDIA-FOCUSED CONTENT AUDIT + STRATEGY

We ensure the right content exists or gets created. By auditing existing content
and identifying needs for new assets, we support campaigns with relevant,
engaging content, helping your brand break through the noise and drive long-term
results.




LAUNCH


LAUNCH, LEARN, SCALE

Dragon360’s advertising management is ongoing, iterative, and revenue-focused.
Our senior experts optimize tirelessly, using consistent testing and ideation to
refine strategy and scale effectively, providing clear reporting and investing
in your growth.

Get Started


WHAT
WE DO


AD CAMPAIGN PLANNING + DESIGN

 * Audience Development + Segmentation
 * Positioning + Messaging
 * Content Audit + Strategy
 * Creative Design + Production




ADVERTISING + MEDIA MANAGEMENT

 * Paid Search + Social
 * Programmatic
 * Audio
 * OTT + CTV




CREATIVE + CONTENT

 * Visual Design
 * Content
 * Landing Pages




Our Work + Impact

Laying the demand generation groundwork for a top international infrastructure
software company

Read more →

Laying the demand generation groundwork for a top international infrastructure
software company

$50MM annual revenue

13K transactions

107K leads generated 

Read case study →

Developing a product-led, enterprise-grade demand gen approach for leading cloud
CAD product development software

Read more →

Developing a product-led, enterprise-grade demand gen approach for leading cloud
CAD product development software

362% growth in revenue YoY

132% increase in product trial sign-ups

74% increase in avg ad CTR

1.3M active Onshape EDU users

Read case study →

Pivoting to precision with an account-based marketing strategy for a pioneering
customer data platform

Read more →

Pivoting to precision with an account-based marketing strategy for a pioneering
customer data platform

2845% ROAS

500% increase in opportunity creation rate

180% increase in customer acquisition rate

Read case study →

See More Results


“EVERY DRAGON GOES ABOVE AND BEYOND TO LEARN THE INS-AND-OUTS OF YOUR BUSINESS
AND BECOME A TRUE EXTENSION OF YOUR TEAM.”

Ashley Infantino, Head of Marketing
Factor


"THEIR ABILITY TO RESPOND TO OUR CHANGING NEEDS HAS BEEN IMPRESSIVE."

Greg Lantz, Senior Manager, Paid Media
Bentley Systems


"THEY ARE A GREAT TEAM FULL OF SMART, ENTREPRENEURIAL PEOPLE. THEY REALLY
UNDERSTAND THE BUSINESS AND OUR UNIQUE NEEDS."

Matt Myers, Head of Marketing
Haven Life




Ready to flip your advertising strategy from money-wasting to money-making. Book
intro call →

 * hello@dragon360.com
 * 845 383 0890

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