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Text Content

 * What We Offer
   
   
    * WHAT WE OFFER
      
      With a comprehensive suite of qualitative and quantitative capabilities
      and 55 years of experience in the industry, Sago powers insights through
      adaptive solutions.
      
      Learn more
    * Audience
      * Recruitment
      * Panel
      * Communities
    * Solutions
      * Platforms
        * Methodify®Automated research
        * QualBoard®Digital Discussions
        * QualMeeting®Digital Interviews
        * QualMobile®Mobile Ethnographies
      * Services
        * Global Qualitative
        * Global Quantitative
        * In-Person Facilities
    * Expertise
      * Research Consulting
      * Europe Solutions
      * Clinical Research
      * Human Factors
      * Neuromarketing Tools
      * Trial & Jury Consulting

 * Who We Serve
   
   
    * WHO WE SERVE
      
      Form deeper customer connections and make the process of answering your
      business questions easier. Sago delivers unparalleled access to the
      audiences you need through adaptive solutions and a consultative approach.
      
      Industries
      
      
   
    * * Consumer Packaged Goods
      * Financial Services
      * Media Technology
      * Consulting
    * * Healthcare
      * Marketing Research
    * 

 * Who We Are
   
   
    * WHO WE ARE
      
      With a 55-year legacy of impact, Sago has proven we have what it takes to
      be a long-standing industry leader and partner. We continually advance our
      range of expertise to provide our clients with the highest level of
      confidence.
      
      About us
      
    * * Leadership
      * Global Offices
      * Partnerships & Certifications
      * News & Media
      * Researcher Events
      * Careers
   
    * NEWS
      
      News
      
      MANAGED SERVICES: RESEARCH SUPPORT AT YOUR FINGERTIPS
      
      Press Release
      
      SALES & MARKETING LEADERSHIP APPOINTMENTS
      
      News
      
      WHY QUALITATIVE RESEARCH BELONGS IN YOUR MARKETING TOOLBOX
   
    * 

 * Resource Center
   
   
    * RESOURCES
      
      Drop into your new favorite insights rabbit hole and explore content
      created by the leading minds in market research.
      
      See more
      
    * * Blog
      * Insights
      * Case Studies
      * Guides
      * Webinars
      * Knowledge Kit
   
    * FEATURED
      
      BLOG
      
      MEDICATION PRICE CONTROLS: PHARMA VS. THE FEDERAL GOVERNMENT
      
      BLOG
      
      REVOLUTIONIZING PARTICIPANT USER EXPERIENCE: MAKING RESEARCH PARTICIPATION
      SIMPLER AND MORE REWARDING
      
      BLOG
      
      CURIOSITY AND CONCERN: UNPACKING THE PUBLIC PERCEPTION OF AI
   
    * 

Search

 * Get in touch
 *  * Account Logins
    * 
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    * 

 * En
    * Fr
    * De (Ge)
    * Es (Sp)

 * What We Offer
   
   
   * WHAT WE OFFER
     
     With a comprehensive suite of qualitative and quantitative capabilities and
     55 years of experience in the industry, Sago powers insights through
     adaptive solutions.
     
     Learn more
   * Audience
     * Recruitment
     * Panel
     * Communities
   * Solutions
     * Platforms
       * Methodify®Automated research
       * QualBoard®Digital Discussions
       * QualMeeting®Digital Interviews
       * QualMobile®Mobile Ethnographies
     * Services
       * Global Qualitative
       * Global Quantitative
       * In-Person Facilities
   * Expertise
     * Research Consulting
     * Europe Solutions
     * Clinical Research
     * Human Factors
     * Neuromarketing Tools
     * Trial & Jury Consulting
 * Who We Serve
   
   
   * WHO WE SERVE
     
     Form deeper customer connections and make the process of answering your
     business questions easier. Sago delivers unparalleled access to the
     audiences you need through adaptive solutions and a consultative approach.
     
     Industries
     
     
   
   * * Consumer Packaged Goods
     * Financial Services
     * Media Technology
     * Consulting
   * * Healthcare
     * Marketing Research
   * 
 * Who We Are
   
   
   * WHO WE ARE
     
     With a 55-year legacy of impact, Sago has proven we have what it takes to
     be a long-standing industry leader and partner. We continually advance our
     range of expertise to provide our clients with the highest level of
     confidence.
     
     About us
     
   * * Leadership
     * Global Offices
     * Partnerships & Certifications
     * News & Media
     * Researcher Events
     * Careers
   
   * NEWS
     
     News
     
     MANAGED SERVICES: RESEARCH SUPPORT AT YOUR FINGERTIPS
     
     Press Release
     
     SALES & MARKETING LEADERSHIP APPOINTMENTS
     
     News
     
     WHY QUALITATIVE RESEARCH BELONGS IN YOUR MARKETING TOOLBOX
   
   * 
 * Resource Center
   
   
   * RESOURCES
     
     Drop into your new favorite insights rabbit hole and explore content
     created by the leading minds in market research.
     
     See more
     
   * * Blog
     * Insights
     * Case Studies
     * Guides
     * Webinars
     * Knowledge Kit
   
   * FEATURED
     
     BLOG
     
     MEDICATION PRICE CONTROLS: PHARMA VS. THE FEDERAL GOVERNMENT
     
     BLOG
     
     REVOLUTIONIZING PARTICIPANT USER EXPERIENCE: MAKING RESEARCH PARTICIPATION
     SIMPLER AND MORE REWARDING
     
     BLOG
     
     CURIOSITY AND CONCERN: UNPACKING THE PUBLIC PERCEPTION OF AI
   
   * 

 * Get in touch
 * * Account Logins
   * 
   * 
   * 

 * En
   * Fr
   * De (Ge)
   * Es (Sp)


ADAPTIVE SOLUTIONS, CONFIDENT DECISIONS.

Sago is your trusted global market research partner, empowering confident
decisions by connecting human answers to business questions.

Learn more



HomeErin Jewell2023-07-05T14:10:31-04:00
Blog

TOP 3 REASONS BRAND TRACKING IS IMPORTANT FOR YOUR ORGANIZATION

News

NEW PANEL ANNOUNCEMENT: CANADIAN CANNABIS PANEL

Press Release

SCHLESINGER GROUP ANNOUNCES ITS REBRAND AS SAGO

Blog

INTRODUCING SAGO: THE STORY BEHIND OUR NEW BRAND

Take a deep dive into your favorite market research topics

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NEED ANSWERS TO YOUR MOST IMPORTANT BUSINESS QUESTIONS?
JUST SAY GO.


AUDIENCE

Whether the respondents you need are easy to access or hard to reach, Sago helps
you make deeper customer connections.


PLATFORMS

With a comprehensive suite of qualitative and quantitative capabilities, Sago
guides you toward the perfect solution.


SERVICES

Whether you choose our self-serve solutions or a do-it-for-me approach, Sago has
the solutions to accommodate your evolving needs.






EXPERTISE

With a 55-year legacy of impact, Sago has the experts you need to give guidance
on the best path to take in your research journey.


POWERFUL TECHNOLOGY,
MEANINGFUL CONNECTIONS.

At Sago, we don’t sell products, we provide tech-enabled research solutions for
your most important projects. With a full suite of research capabilities, we
utilize technology to make the process of answering your business questions
easier, from insight collection to application.

Get in touch




ANYA SHAPINA

AZRA GAMES


"Methodify, Sago's automated quantitative research engine, is the ideal research
partner for our AAA game development. Their science-based methodologies,
user-friendly interface, and excellent customer service have made research a
breeze. The high-quality sample and insightful qualitative feedback from our
target audience, core gamers, demonstrate Methodify's effectiveness. The
powerful reporting features make me look like a pro to the exec team. Methofify
surpasses traditional options like Survey Monkey in every way. We highly
recommend Methodify for comprehensive and impactful research and concept
testing."


MARTY HURWITZ

CEO, MVI MARKETING LLC


"Not only are the capabilities of Sago everything we were looking for, but the
support of their team made the process a very positive one."


ALAN TUERKHEIMER

LITIGATION CONSULTANT, TRIAL METHODS


Everything about my project with Sago was seamless and minimized any stress I
had. I got recruit updates, the staff was always conscientious and accommodating
of my needs, and it was all around a great experience.


KRISTIN ZYGA

SR DIR, MARKET RESEARCH, BRIGHT INSIGHT


“Sago helped me recruit exactly who I needed for my project and eliminated the
time-consuming admin work I usually have to put into the recruitment process,
leaving more time for meaningful conversations with my audience.”






A TRUSTED GLOBAL INSIGHTS PARTNER

IN THE LAST YEAR…

0


Clients served around the globe.

0


Insights and testing spaces filled.

0
Million


Respondents surveyed globally.


WHETHER YOU’RE AIMING TO LEARN FROM RESPONDENTS LOCALLY OR ABROAD, SAGO HAS YOU
COVERED.

 * Tab
 * All
 * Global Reach
 * Research & Testing Spaces
 * Corporate Offices

TAB



ALL



GLOBAL REACH



RESEARCH & TESTING SPACES



CORPORATE OFFICES




HOW CAN WE HELP SUPPORT YOU AND YOUR RESEARCH NEEDS?

Get in touch






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COMPANY

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