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Submitted URL: http://crowdtwist.com/
Effective URL: https://www.oracle.com/corporate/acquisitions/crowdtwist/
Submission: On December 13 via manual from NL — Scanned from NL

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Oracle and CrowdTwist


ORACLE BUYS CROWDTWIST

On October 2, 2019, Oracle announced it signed an agreement to acquire
CrowdTwist, the leading cloud-native customer loyalty solution to empower brands
to offer personalized customer experiences. The CrowdTwist solution offers over
100 out-of-the-box engagement paths, providing rapid time-to-value for marketers
to develop a more complete view of the customer. The transaction is now closed
and the CrowdTwist team will join the Oracle Customer Experience (CX) Cloud
organization.

In today’s omni-channel environment, customer retention is critical to every
business and loyalty is the unifying component for a brand across all marketing
initiatives. Yet, many loyalty products offer static, single-channel,
spend-and-get programs loaded with services and customization, creating
difficult to adapt programs which are costly to implement and maintain.
CrowdTwist’s cloud loyalty solution offers adaptable programs tailored to the
needs of the customer to offer discounts, points, check-ins or rewards.

Together, Oracle and CrowdTwist will enable organizations of all sizes to
deliver personalized engagement and extend loyalty and reward programs to a
brand’s most beneficial customer behaviors.

 * Read the press release
 * Oracle CrowdTwist—CX Loyalty and Engagement Marketing
 * Support for CrowdTwist products
 * CrowdTwist Developer Help Center


INFORMATION FOR CUSTOMERS AND PARTNERS

 * Overview and Frequently Asked Questions (PDF)


SUPPORT, SERVICES, AND SALES

CrowdTwist customers and partners: Please use your existing contacts for
professional services and sales.

Oracle is currently reviewing the existing CrowdTwist product roadmap and will
be providing guidance to customers in accordance with Oracle’s standard product
communication policies. Any resulting features and timing of release of such
features as determined by Oracle’s review of CrowdTwist’s product roadmap are at
the sole discretion of Oracle. All product roadmap information, whether
communicated by CrowdTwist or by Oracle, does not represent a commitment to
deliver any material, code, or functionality, and should not be relied upon in
making purchasing decisions. It is intended for information purposes only, and
may not be incorporated into any contract.

Cautionary Statement Regarding Forward-Looking Statements

This document contains certain forward-looking statements about Oracle and
CrowdTwist, including statements that involve risks and uncertainties concerning
Oracle’s proposed acquisition of CrowdTwist, anticipated customer benefits and
general business outlook. When used in this document, the words “anticipates”,
“can”, “will”, “look forward to”, “expected” and similar expressions and any
other statements that are not historical facts are intended to identify those
assertions as forward-looking statements. Any such statement may be influenced
by a variety of factors, many of which are beyond the control of Oracle or
CrowdTwist, that could cause actual outcomes and results to be materially
different from those projected, described, expressed or implied in this document
due to a number of risks and uncertainties. Potential risks and uncertainties
include, among others, the possibility that the anticipated synergies of the
combined companies may not be achieved after closing, the combined operations
may not be successfully integrated in a timely manner, if at all, general
economic conditions in regions in which either company does business may
deteriorate and/or Oracle or CrowdTwist may be adversely affected by other
economic, business, and/or competitive factors. Accordingly, no assurances can
be given that any of the events anticipated by the forward-looking statements
will transpire or occur, or if any of them do so, what impact they will have on
the results of operations or financial condition of Oracle or CrowdTwist. You
are cautioned to not place undue reliance on forward-looking statements, which
speak only as of the date of this document. Neither Oracle nor CrowdTwist is
under any duty to update any of the information in this document.


LEARN MORE

See all acquisitions

CrowdTwist—Drive engagement and loyalty.

CrowdTwist login

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