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WHERE ARE PEOPLE MOVING TO IN 2024? HINT: THERE’S BEEN A SHIFT!

MOVING TRENDS

by Alex Keight Posted on May 20, 2024
It seems the dust is finally settling from the shake-up caused by the pandemic,
and we’re beginning to see emerging moving patterns arise from economic and
lifestyle factors rather than remote work or family obligations. The shine of
the pandemic boom cities is wearing off, and many people are fleeing previously
popular cities in favor of the next hot spot where the weather is mild, the cost
of living is manageable, and the quality of life is satisfying. But where are
people moving to in 2024 exactly? We’ve crunched the numbers and analyzed the
latest set of PODS customer moving data to find out.

Thinking of making a move yourself? Start by getting a quote from PODS.

Sure, this year’s report is full of fan favorites, but it’s also full of
city-level surprises and insight into the moving trends to watch in the coming
year. Utilizing this information from our PODS moving data, we’ll talk about
what region is seeing the biggest uptick in new move-ins and why, and we’ll
explain how even though the housing inventory is filling up and housing prices
are slowly beginning to come back down to pre-pandemic numbers, we can’t quite
call it a buyer’s market just yet. We’ll also uncover the biggest common
denominator across our most moved-out of states in 2024 and dive into why people
are relocating to some of the most moved-to cities of 2024. 

Before we dive into all the details, though, here’s a quick look at our key
moving trend takeaways. 


We’re seeing more people move to the Southern Appalachian region, which includes
states like North Carolina, South Carolina, Tennessee, Georgia, and Alabama.


BIG PICTURE: 2024 MOVING TREND TAKEAWAYS


WHERE ARE MOST PEOPLE MOVING TO IN 2024?

We’re seeing more people move to the Southern Appalachian region, which includes
states like North Carolina, South Carolina, Tennessee, Georgia, and Alabama.
People are also continuing to move to select Florida cities and long-standing
retirement favorites such as Boise, Portland (ME), and Phoenix. 


WHAT IS THE BEST STATE TO LIVE IN 2024?

The best state to live in will depend on personal preferences and budget, of
course. While we can’t speak for everyone, our latest PODS data suggests that
many people have the Carolinas at the top of their lists as the best state to
live in. And we can’t blame them; the low cost of living, good quality of life,
access to nature, thriving food scene, and vibrant metro areas are easy to fall
in love with. 


WHERE ARE COMPANIES MOVING TO IN 2024?

Companies are flocking to southern sunbelt states like Texas, Georgia, Arizona,
North Carolina, and Tennessee, according to global data center Iron Mountain.
These cities offer lower operational costs, tax incentives, and better value for
employees. Popular cities for company relocations include Austin, Atlanta,
Phoenix, Raleigh, and Nashville. 


WHERE ARE MOST AMERICANS MOVING TO? 

Our latest data shows that Americans are still seeking out new homes in sunny
southern states — but where they are unpacking is starting to shift. This year’s
PODS long-distance moving data reveals that movers are swapping out previously
hot move-to markets like Florida and Texas for spots in Tennessee, the
Carolinas, and Georgia. More than 60 percent of the most moved-to cities were in
these three southern states, with the Carolinas accounting for a whopping 30
percent of the top 20 cities with the most move-ins. 


The Myrtle Beach, SC/Wilmington, NC, area holds onto its crown as the number one
most moved-to city for the second year in a row — a PODS moving trends first.


CITIES WITH THE HIGHEST NUMBER OF MOVE-INS

Last year, Florida claimed half of the top 10 spots on our list. This year, that
stat goes to a rising dynamic duo: North and South Carolina. We see
Greenville-Spartanburg, SC, climbing six spots to come in 4th on our list, while
North Carolina’s Charlotte, Raleigh, and Asheville made equally notable gains
into the top 10 after ranking below 15th in 2023. 

Even more impressive? The Myrtle Beach, SC/Wilmington, NC, area holds onto its
crown as the number one most moved-to city for the second year in a row — a PODS
moving trends first! 

Why the love toward the Carolinas? Aside from offering residents a low cost of
living, access to the outdoors, and a solid quality of life, it’s possible the
rise in popularity of these two states is part of a larger moving trend we’re
seeing centered around the Southern Appalachian region. States within this
region — Georgia, Tennessee, North Carolina, Alabama, and South Carolina — are
home to the overwhelming majority of this year’s most moved-to locations and are
among some of the fastest-growing cities in the U.S. We’ll take a deeper look
into this trend later.

Returning outliers on our frequent flyer list include Portland (ME), Boise, and
Phoenix. All three cities continue to make gains in 2024. Portland (ME) is
inching up the list, moving up one spot into 12th. Boise, the number one city
back in 2021, seems to be taking a steady route back up increments of four,
coming in 11th this year after ranking 15th last year and 19th in 2022. Phoenix
makes the biggest jump from 18th last year to 7th this year. We’ve mentioned
before that these cities make for popular moves with retirees, so we aren’t
surprised to see that our data shows the majority of people moving here are over
65 years old (closely followed by movers between 55 and 64 years old). As a
growing number of Baby Boomers begin to reach retirement age, it’s also not
surprising these destinations are repeat rankers. 

Quite a few new-from-last-year cities made their debut, including Atlanta, GA;
Johnson City, TN; Huntsville, AL; Dover, DE; and Greensboro, NC. Last year’s
newcomers Savannah, GA, and Raleigh, NC, made reappearances, with Raleigh making
one of the largest leaps we’ve seen, moving up 14 spots from 20th to 6th. 

Here’s a full breakdown of the top 20 cities in the U.S. that have seen the most
growth, with their position on our list from last year in parenthesis.


Houston ranks third on our list of cities with the highest number of move-ins.



CITIES WITH THE HIGHEST NUMBER OF MOVE-INS RANKED

Rank City 1 Myrtle Beach, SC/Wilmington, NC (1st in 2023) 2 Ocala, FL (4th in
2023)
3 Houston, TX (5th in 2023)
4 Greenville-Spartanburg, SC (10th in 2023)
5 Charlotte, NC (16th in 2023)
6 Raleigh, NC (20th in 2023) 
7 Phoenix, AZ (18th in 2023)
8 Knoxville, TN (7th in 2023)
9 Jacksonville, FL (8th in 2023)
10 Asheville, NC (17th in 2023)
11 Boise, ID (15th in 2023) 
12 Portland, ME (13th in 2023)
13 Nashville, TN (11th in 2023)
14 Atlanta, GA (Not ranked in 2023)
15 Johnson City, TN (Not ranked in 2023)
16 Huntsville, AL (Not ranked in 2023)
17 Dover, DE (Not ranked in 2023)
18 Orlando, FL (3rd in 2023)
19 Savannah, GA (19th in 2023) 20 Greensboro, NC (Not ranked in 2023)


FLORIDA LOSES ITS STRONGHOLD AS THE MOST POPULAR STATE FOR MOVE-INS

Florida has long been a reigning champion on our list, but this year’s data
shows there is trouble in paradise. New moves to the state have significantly
dwindled. In 2023, Florida dominated our top 20 list with six cities, including
five in the top 10. This year? Only three Floridian cities made the cut: Ocala,
Jacksonville, and Orlando (the latter plummeting from 3rd to 18th on the list).
Tampa Bay and Sarasota didn’t make the top 20 this year, despite previously
ranking in the top 10. Also missing? Last year’s 12th most popular city,
Melbourne. 

This leaves Florida tied for third on our list, alongside the newly-ranked
Tennessee. 

So what happened here? The answer is likely a combination of circumstances that
include predicted slowed economic growth, skyrocketing insurance rates, the
effects of climate change, and an overall decrease in home value appreciation.
In other words, the risks and costs of owning a home in Florida may outweigh the
reasons to move to Florida.

Over the last few years, increasingly severe weather has also taken its toll on
the state. High-category hurricanes, tornadoes, and waterspouts have become more
and more common and have given residents a big reason to move. This extra risk
has translated into wildly elevated home insurance premiums, and, according to a
recent report by digital insurance agency Insurify, Florida homeowners paid an
average annual home insurance premium of $10,996 in 2023, more than $8,500
higher than the national average! Insurance rates have already spiked 19.8
percent over the last two years. It’s predicted premiums in Florida will likely
rise another 7 percent this year and even more in 2025 — if insurance is even
available. Insurify notes that, since 2019, 12 Florida home insurance companies
have declared insolvency, while Farmers Insurance stopped insuring Florida homes
altogether, and other insurance companies have non-renewed policies. 

Additionally, according to Zillow, average Florida home values have only
increased 3.3 percent in the last year. This is only about half as much as the
previous year-over-year increase and 0.8 percent less than the 4.1 percent
national increase in average home values. 

Though notably, Ocala is strongly second on our list, bucking the trend for the
rest of the state. A high risk of hurricane damage and corresponding
skyrocketing insurance rates along Florida’s coast may be pushing Floridian
movers inland.


Raleigh, Charlotte, and Asheville all made it into our top-10 list of most
moved-to cities.


THE CAROLINAS ARE SEEING NOTABLE NEW RESIDENT NUMBERS

Last year, we noted the Carolinas were worth watching, and this year, they’ve
not only taken the trophy as the number one spot for new moves but also broken a
record. As mentioned above, the Myrtle Beach, SC/Wilmington, NC, area is
officially the first spot to top our most moved-to list for two years in a row. 

North Carolina flexed its growth with three cities in the top 10: Charlotte,
Raleigh, and Asheville, while Greensboro, NC, finished off our list in 20th. 

It appears movers are getting wind of the many perks of living in the Carolinas,
making them two of the most moved-to states in 2024, according to our customer
data. Both states offer beautiful beaches, forestlands, mountains, and vibrant
metro cities. The cost of living comes in just below the national average and
the quality of life is good. Four-season weather, southern charm, history, and
dynamic arts, culture, food, and wine scenes are big draws, too. Residents can
also look forward to a growing economy (particularly in North Carolina) and
lower tax rates than many other U.S. states. 

The median age in popular cities like Charlotte and Raleigh hovers in the
mid-30s, while Asheville tends to draw a slightly older demographic with a
median age of 40. All three cities have a welcoming vibe, good job market, and
creative flair, and they offer an affordable, above-average quality of life.


OTHER STATES WITH HIGH MOVE-IN NUMBERS

As mentioned above, Tennessee tied with Florida for the third most popular state
for new moves. This year’s Tennessee takeover sees Knoxville, Nashville, and
Johnson City in the top 20. It seems the Volunteer State is next in line for a
population boom, with many of its new residents reportedly moving from
California or flocking from former favorites like Florida and Texas. 

And with all of the attention Southern Appalachian region states have been
drawing, we’re not surprised that Tennessee is at the top of our list. Similar
to the Carolinas, movers may be drawn to the state’s four-season weather,
lower-than-average cost of living, affordable housing, and good quality of life.
Tennessee is also celebrated for its lack of state income tax, live music, food
and drink scene, and positive economic outlook. Residents also have access to
the outdoors, quality schools, and a thriving job market. Nashville, Johnson
City, and Knoxville all have lower-than-average median ages in the mid-30s,
making them a draw for young professionals and young families alike. 

Another southern state within the booming Appalachian region is Georgia. For the
past three years, Savannah, GA, has clung to its spot toward the bottom of our
list, and this year, it’s joined by the Peach State’s capital, Atlanta. Atlanta
ranked 8th on our 2022 list for most new move-ins but failed to make an
appearance last year. This time, “The A” placed 14th. Overall, Georgia offers
residents a mild climate and affordable living — particularly for retirees — and
movers are likely drawn to Atlanta and Savannah as culture-rich cities with
friendly locals, too.


Los Angeles maintains its number one spot on our list of cities with the highest
move-out numbers.


WHERE ARE PEOPLE MOVING FROM? CITIES WITH THE HIGHEST MOVE-OUT NUMBERS 

Cost of living continues to be a common denominating factor when it comes to
cities experiencing the most move-outs. As we’ve seen in our data from previous
years, expensive metro areas have put the squeeze on residents who are fleeing
to cities and states with lower overall costs of living (and, often, better
access to the outdoors). 

Rising rent prices, a housing struggle, high tax rates, and overcrowding are
common issues in many of the cities that top this year’s move-out list. Los
Angeles returns in the number one spot, followed by major metropolitan cities
(and repeat offenders) like San Francisco, Miami, and Long Island, NY (part of
the greater NYC area that PODS services). Unsurprisingly, these cities are also
some of the most expensive metro areas in the country. 

This year, we noticed a bigger trend in what appears to be city-level move-outs,
with some regions and states only seeing big moves out of specific cities. These
cities include Denver, Hartford (CT), Baltimore, Chicago, Minneapolis, Austin,
Portland (OR), and Miami. 



CITIES WITH THE HIGHEST NUMBER OF MOVE-OUTS RANKED

Rank City 1 Los Angeles, CA (1st in 2023) 2 Northern California (San Francisco
area) (2nd in 2023) 3 South Florida (Miami area) (5th in 2023) 4 Long Island, NY
(Serving parts of NYC) (4th in 2023) 5 Austin, TX (Not ranked in 2023)  6
Central Jersey, NJ (6th in 2023) 7 Chicago, IL (3rd in 2023) 8 San Diego, CA
(14th in 2023) 9 Stockton-Modesto, CA (9th in 2023) 10 Hudson Valley, NY (11th
in 2023) 11 Santa Barbara, CA (10th in 2023) 12 Denver, CO (18th in 2023) 13
Boston, MA (Not ranked in 2023) 14 Baltimore, MD (12th in 2023) 15 Hartford, CT
(20th in 2023) 16 Portland, OR (Not ranked in 2023) 17 Fresno, CA (Not ranked in
2023) 18 Bakersfield, CA (Not ranked in 2023) 19 Northern New Jersey (Serving
parts of NYC) (15th in 2023) 20 Minneapolis, MN (Not ranked in 2023)


CALIFORNIA CONTINUES TO SEE THE HIGHEST NUMBER OF MOVE-OUTS

California continues to lead the pack with the largest out-migration numbers,
according to the latest PODS data. The number of California cities on our top 20
move-out list has increased from six to seven, and four California markets rank
in the top 10, including Los Angeles, San Francisco, San Diego, and
Stockton-Modesto. The various locations of these cities point to the fact that
this is a statewide exodus. 

Los Angeles and San Francisco are no strangers to our list by now. These two
major cities continue to occupy the number one and number two spots for the
third year in a row. This is the first time Fresno and Bakersfield have appeared
on our list, though. 

The Golden State has a reputation for imposing high sales, income, and property
taxes. The cost of living is approximately 50 percent higher in California than
the national average, and housing costs can be prohibitive. For example, home
values in California have increased 6.4 percent over the last year, more than 2
percent above the national average, according to Zillow. And the national
average cost for a rental in the U.S. is around $1,725 for a one-bedroom
apartment, but it reaches an average of $2,525 in California, $3,275 in San
Francisco, and $2,700 in Los Angeles, according to RentCafe data. 

Additionally, California’s congested cities and rising rates of crime and
homelessness may also be contributing factors, pushing people who are searching
for more affordable cities with better access to nature and fewer crowds to make
the move to areas with somewhat comparable arts, culture, and food scenes. How
many people are moving out of California, specifically? In 2020, the state’s
population loss was enough to cost it a congressional seat. And although
population loss has lessened, it was still at a net loss of over 91,000 people
in 2023. 


Declining affordability, being priced out of housing, and a lack of space for
new builds are being cited as leading factors in Austin’s rising move-out
numbers.


TRENDS SUPPORT MORE MOVE-OUTS ON THE CITY LEVEL

Austin, TX, is new to the ranks this year. During the pandemic, this Texan
darling saw unprecedented growth, as tech companies and residents flocked to the
booming city. When the city didn’t even scratch the top 20 of most moved-to
cities last year, we had a feeling it might point to the end of this era. 

According to U.S. Census Bureau data, Austin is reporting a decline in net
migration for the first time in two decades. The main reason? Declining
affordability, being priced out of housing, and a lack of space for new builds
are being cited as leading factors. Moving to Texas doesn’t come with the same
top-tier benefits it once did. 

In addition to Austin, Fresno, and Bakersfield, three more cities are making
first-time appearances on the list this year, including Boston, Portland (OR),
and Minneapolis. Boston’s appearance on the list seems to be another by-product
of Massachusetts’ rising cost of living. The state is in the upper top five
nationally when it comes to cost of living, median home prices, tax rates, and
rent prices — and Boston is leading the charge. 

Factors contributing to an exodus from the remaining newbie cities are likely
driven primarily by safety concerns, as each of these cities struggles with
high, above-average, and growing crime rates. On top of this, Portland (OR)
struggles with an overwhelming population of unhoused residents, open use of
hard drugs, and one of the highest tax rates in the country (despite having no
sales tax). Similarly, crime levels in Minneapolis are compounded with soaring
housing costs and high tax rates.


Florida’s 2024 Atlantic hurricane season is predicted to be a doozy, and it may
lead to even higher insurance premium rate hikes or limited availability of
coverage — both of which may negatively impact the state’s appeal to prospective
residents.


WATCHLIST: MOVING TRENDS 2024


INFLATION AND INTEREST RATES

According to the U.S. Bureau of Labor Statistics, the consumer price index went
up 3.5 percent over the last year, from March 2023 to March 2024. The consumer
price index tracks the cost of goods over several markets and is often used as a
gauge for inflation. In May 2024, the Federal Reserve announced that it will
keep key interest rates at the current 20-year high of roughly 5.3 percent —
blaming the rate stagnation on ongoing inflation. 

The housing market is affected by inflation and interest rates, and the effects
of high interest rates and rising costs of living will likely steer the housing
market even further throughout the year. Inventory is already growing in several
states. Moody Analytics reports that housing prices have already fallen in
nearly half of U.S. states, citing the struggles buyers are having with securing
an affordable mortgage. 


RETURN-TO-OFFICE REGULATIONS

As more and more companies reinstate return-to-office mandates, it’s likely we
may see more corresponding migration between cities and states. Currently,
according to our latest PODS data set, the vast majority of moves PODS is
facilitating in and out of the top 20 cities on our lists are not job-related
moves, however. 


SEVERE WEATHER AND NATURAL DISASTERS

As mentioned, climate change has impacted weather patterns, causing several
areas around the U.S. to experience increased severe weather events. Cities that
become more prone to these events will likely experience increased housing
expenses in the form of insurance, repairs, or prevention outfitting. We’ll be
keeping our eyes on areas with weather patterns and other natural disasters to
see how this impacts the housing market. For example, Florida’s 2024 Atlantic
hurricane season is predicted to be a doozy, and it may lead to even higher
insurance premium rate hikes or limited availability of coverage. 


COSTS OF RENTALS

With interest rates at a standstill but the cost of living rising, we’re
expecting to see notable rises in city rental costs. Although housing prices may
continue to lower to a buyer’s market, the high interest rates will continue to
make it difficult for many homebuyers to secure a mortgage. The result? The
rental market is going to take off in many cities as fewer people are able to
purchase homes, increasing the demand for rentals. 

While we may not be able to predict how this year’s housing market will turn
out, we know you can always count on PODS to help make your move as
straightforward as possible. Find out how PODS can make your move easier from
start to finish with our three convenient container sizes, built-in storage
options, flexible scheduling, and pay-as-you-go pricing. Need some help in the
meantime? Check out the PODS Blog for moving tips, tricks, and hacks. 

Alex Keight is a writer who has lived — and moved — all over the country and the
world. She is an expert at packing, whether it’s for a long-distance move or
short weekend trip. When she’s not writing or on the move, Alex spends her time
giving her cat booty pats, cooking up dishes in the kitchen, and buying way more
books than she knows she’ll ever actually get to reading.

Editor’s note: For ease of reading, monthly rental prices were rounded to the
nearest $25 and home values were rounded to the nearest $100.

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COMMENTS

Renee Ryan August 13, 2022 at 4:16 AM
I’m moving from Gllenolden Pa . Outside of Philadelphia to Austin tx. How do I
find out prices?
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