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May

06


ANTI-KICKBACK, FRAUD, STARK, AND MARKETING - WHERE


by GRC Advisory Online
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$245 – $670


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$245 – $670
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EVENT INFORMATION

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DATE AND TIME

Fri, May 6, 2022

5:00 PM – 6:30 PM UTC

Location


LOCATION

Online event

Refund policy


REFUND POLICY

Contact the organizer to request a refund.

Eventbrite's fee is nonrefundable.

Event description
Anti-Kickback, Fraud, Stark, and Marketing - Where are the Landmines?


ABOUT THIS EVENT


COURSE DESCRIPTION

This webinar will provide an in-depth understanding of the Federal False Claims
Act, Federal Anti-Kickback and Stark laws, and discuss how marketing activities
can trigger either or both. It will also provide the basic building blocks you
will need to develop and maintain your company’s precious commodity – your
reputation – and eliminate exposure to fraud charges based on marketing
practices. It will also cover the practical requirements and operations,
principles of compliance and the basic elements that every business has to have
to reduce civil and criminal liabilities and economic sanctions.





TOPIC BACKGROUND:

The AKS is alive, still with us and as viable as ever. The Statute provides that
the offer or payment, as well as the solicitation or receipt, of “any
remuneration” in exchange for referrals of any good, facility, service, or item
for which payment may be made in whole or in part under Medicare/Medicaid is
prohibited.

Recent cases and/or enforcement actions involving Anti‑Kickback Statute ,
violation of which has been held to be the basis of an action under the Federal
False Claims Act, (“FCA”) raise serious concerns regarding compliance issues
with hospital, physician practices and other healthcare entities. Recoveries
under the FCA are at an all-time high, and the percentage of actions involving
healthcare organizations has been increasing at exponential rates. The same goes
for Stark, the federal anti-referral legislation.

Recent cases and/or enforcement actions involving the False Claims Act raise
serious concerns regarding compliance issues with hospital, physician practices
and other healthcare entities. Recoveries under the FCA are at an all-time high,
and the percentage of actions involving healthcare organizations has been
increasing at exponential rates.




WHY SHOULD YOU ATTEND:

This webinar will provide the basic building blocks you will need to develop and
maintain your company’s precious commodity – your reputation – and eliminate
exposure to fraud charges based on marketing practices. It will also cover the
practical requirements and operations, principles of compliance and the basic
elements that every business has to have to reduce civil and criminal
liabilities and economic sanctions.

On completing this webinar, you will have an understanding of anti-kickback
regulations, Stark laws, and compliance issues that shore up company weaknesses
in marketing. You will know how to implement mandatory internal controls to
reduce exposure to risks. The course includes a case study discussion of how a
company's marketing efforts exposed an organization to many vulnerabilities.

This session will benefit all functional groups who have data protection
responsibility, marketing responsibilities, or need to understand the basics of
compliance.



Use Code - "GET10" and get a 10% discount.




AREAS COVERED IN THE WEBINAR:

 * Federal False Claims Act
 * Federal Anti-Kickback Statute
 * Federal Anti-Referral Law (Stark I & 2)
 * Introduction to basic compliance as an effective tool.
 * Case study about an organization and how their marketing efforts exposed the
   organization to vulnerabilities.




WHO WILL BENEFIT:

 * Hospital executives, particularly CEOs, COOs, CFOs, CNOs, and CMOs,
 * Physicians,
 * Physician practice managers, and
 * Other healthcare provider executives.




INSTRUCTOR PROFILE:

William Mack Copeland, MS, JD, PhD, LFACHE, practices health care law in
Cincinnati at the firm of Copeland Law, LLC. He is also president of Executive &
Managerial Development Group, a consulting entity providing compliance and other
fraud and abuse related services. A graduate of Northern Kentucky University
Salmon P. Chase College of Law, Bill is a frequent author and speaker on health
law topics. Copeland is a member of the American Health Lawyers Association,
American, Ohio and Cincinnati Bar Associations and is a life fellow in the
American College of Healthcare Executives. A former hospital chief executive
officer, he was awarded the American College of Health Care Executives
Senior-Level Healthcare Executive Regent’s Award in 2007.




REGISTER NOW!

Use Code - "GET10" and get a 10% discount.

 


REFUND POLICY:

Attendees may cancel up to two working days prior to the course start date and
the refund will be processed within two working days. GRCAdvisoryOnline will
process/provide refund if the Live Webinar has been cancelled. Refunds will not
be given to participants who do not show up for the webinar. On-Demand
Recordings can be requested in exchange. Webinar may be cancelled due to lack of
enrolment or unavoidable factors. Attendees will be notified 24 hours in advance
if a cancellation occurs. Substitutions can happen any time. If you have any
concern about the content of the webinar and not satisfied please contact us at
below email or by call mentioning your feedback for resolution of the matter.
Please leave your name and number for a call back. We respect feedback/opinions
of our customers which enables us to improve our products and services. To
contact us please email customercare@grcadvisoryonline.com or
call +1-833-827-3272 (Toll Free).



Tags


TAGS



 * Online Events
 * Online Classes
 * Online Business Classes
 * #anti_kickback
 * #federal_anti_kickback
 * #federal_false_claims_act



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DATE AND TIME

Fri, May 6, 2022

5:00 PM – 6:30 PM UTC


LOCATION

Online event


REFUND POLICY

Contact the organizer to request a refund.

Eventbrite's fee is nonrefundable.





GRC ADVISORY ONLINE

Organizer of Anti-Kickback, Fraud, Stark, and Marketing - Where

We are a platform that empowers quality, compliance and risk management
professionals by providing information and knowledge they seek in a simplified
way. 

Website - https://grcadvisoryonline.com/

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