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Text Content

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 * HOME
 * RESULTS
 * THE PROJECT
 * FOR ENTREPRENEURS
 * NEWS
   * EVENTS
   * VIDEO
 * CONTACTS






MURSALSKI TEA

(Sideritis scardica) – also known as Pirin tea, Alibotush tea, Trigrad tea.

RHODOPE HERBALEA

(Haberlea rhodopensis) – Rhodope herbalea is an endemic species, i.e. it is not
found anywhere else on the planet.

PRIMULA VERIS

also called cowslip, common cowslip, or cowslip primrose.

CRANE’S-BILL

named by our people “Zdravets” by the word of the most precious gift – health.


ABOUT THE PROJECT FLOREO

Target-oriented cultivation of herbs



THE 24 MONTHS LONG PROJECT FLOREO WILL PROVIDE FOR RAISING MOTIVATION, KNOWLEDGE
AND SKILLS OF ENTREPRENEURS, TO INNOVATE, CREATE AND TAKE RISKS IN STARTING
BUSINESS, AS WELL AS WILL FACILITATE THE BUSINESS OF EXISTING SMES IN THE
CROSS-BORDER REGION. IT WILL LAUNCH NEW PATHS FOR STARTUPS AND ORGANIZE SUPPORT
ACTIONS FOR EXISTING ENTERPRISES WITH SPECIAL FOCUS ON HERB PRODUCTION AND
ECOTOURISM. THIS WILL TAKE PLACE THROUGH JOINT ACTIONS FOR ESTABLISHMENT OF AN
APPROPRIATE BUSINESS INFRASTRUCTURE AND INFORMATION CENTER, BOTH TO SERVE THE
CROSS-BORDER AREA AFTER REHABILITATION AND EQUIPPING OF A DEGRADED PLOT AND
RENTED COVERED PREMISES. HERE, FUTURE ENTREPRENEURS CAN DEVELOP AND TEST THEIR
BUSINESS IDEAS IN A SIMULATIVE AND REAL ENVIRONMENT, USE BUSINESS SUPPORT
SERVICES, RELATED TO THE GROWING AND OFFERING UNIQUE HERBS AND FLOWERS, WHICH
ARE TO BE FOUND ONLY IN THE GR-BG CROSS-BORDER REGION AS WELL AS DEVELOP AND
TEST IDEAS IN ALTERNATIVE TOURISM SUCH AS HERBAL AND ECO-TOURISM PACKAGES. 
A CROSS-BORDER PORTFOLIO OF SKILLED AND EXPERIENCED TRAINERS AND MENTORS WILL BE
CREATED. LARGE COMMUNICATION AND AWARENESS RAISING CAMPAIGN WILL SUPPORT FURTHER
DISSEMINATION OF RESULTS.

Quantitative results:
ONE FLOREO Business Information and Support Center WEBSITE
FIVE simulation models with training programs
ONE portfolio with 12 skilled trainers and mentors
ONE business tutorial for start-ups in the herbs production industry and
ecotourism
SEVEN forums (live and online) for presenting project results to local
authorities and representatives of local and regional Economic Development
Agencies, Municipalities and business support organizations from both countries
ONE kickoff meeting and a forum to launch the project
ONE reconstructed Business Information and Support Center and a rehabilitated
HERB ALLEY as an ECO LAB for the practical training of herb producing
entrepreneurs.
35 trained entrepreneurs in SEVEN groups, including international participation.

After the project end FLOREO entrepreneurs will be provided permanently with:
 * Meeting rooms
 * Consultations and assistance – workshops, seminars, etc. depending on needs
 * Access to computer equipment and Internet
 * Access to specialized literature
 * Co-working space

Highest project added-value will be the better geographic concentration of
resources, and the intangible benefits from the CB cooperation-exchange of good
practice, capacity building, joint strategies, gaining respect and trust between
the partners and access to wider networks of cooperation.
Special benefits and price discount scheme for using the FLOREO business support
and information services will be provided for the participants after project
end.
FLOREO contributes to achievement of specific objectives of macroregional (Black
Sea, Mediterranean and Danube), national and regional strategies by jointly
promoting business and entrepreneurship and increasing cross-border trade
opportunities and modernization in the agricultural and connected sectors.


ABOUT THE PROGRAMME

The Cooperation Programme “Greece-Bulgaria 2014-2020” was approved by the
European Commission on 09/09/2015 by Decision C(2015)6283. Budget The total
budget (ERDF and national contribution) for the European Territorial Programme
“Greece-Bulgaria 2014-2020” is €130,262,835.00 .The total financing consists of
€110.723.409,75 (85%) ERDF funding and €19.539.425,25 (15%) national
contribution. Eligible area The eligible area of the Programme consists of the
Region of Eastern Macedonia and Thrace (Prefectures of Evros, Kavala, Xanthi,
Rodopi and Drama) and the Region of Central Macedonia (Prefectures of
Thessaloniki and Serres) in Greece and the South-Central Planning Region and
South-West Planning Region (Districts of Blagoevgrad, Smolyan, Kardjali and
Haskovo) in Bulgaria.

The Greece-Bulgaria cross-border eligible area for the programming period
2014-2020 extends to 40.202 km2 and has a total population of 2.7 million
inhabitants. It covers four territorial units at NUTS II level (Regions), and 11
territorial units at NUTS III level (Districts). The eligible area extends
across the entire Greek-Bulgarian border and is neighbouring with Turkey (east)
and FYROM (west), both countries aspiring to access to the EU. It is part of the
most south-eastern non-insular area of EU, and it is situated between three
seas: the Black Sea, the Mediterranean Sea and the Ionian-Adriatic Sea. Finally,
it sits at the crossroad of strategic fossil fuel pipelines supplying the EU
market and TEN transport axes.

The settlement structure of the area is characterized by the presence of 10
medium-large cities (>50.000 inhabitants) which accumulate 38,2% of total
population, and 25 small cities (10.000-50.000 inhabitants).

Despite the historically relatively small amounts of funds allocated, there is a
long history of cooperation in the eligible area, which started with Community
initiative INTERREG I (1989-1993).
The priority axes are:
PA 1: A Competitive and Entrepreneurship Promoting Cross-Border Area
PA 2: A Sustainable and climate adaptable Cross-Border area PA 3: A better
interconnected Cross-Border Area
PA 4: A socially inclusive Cross-Border area
PA 5: Technical Assistance




FLOREO PROJECT




The Project is co-funded by the European Regional Development Fund and by
national funds of the countries participating in the Interreg V-A
“Greece-Bulgaria 2014-2020” Cooperation Programme

This webpage has been produced with the financial assistance of the European
Union. The contents of the webpage are sole responsibility of FLOREO and can in
no way be taken to reflect the views of the European Union, the participating
countries the Managing Authority and the Joint Secretariat

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USEFUL LINKS



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 * The project
 * Greece-Bulgaria
 * COOPERATION PROGRAMME
 * Inforegio - EU Regional Policy - Regional Policy - European Commission
   (europa.eu)
 * Cooperation Programme Interreg V-A Greece-Bulgaria 2014-2020

 * Български (Bulgarian)
 * English
 * Ελληνικα (Greek)



FLOREO PROJECT PARTNERS:



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ZDRAVETS ASSOCIATION-Bulgaria, Trigrad village, Devin municipality, Smolyan
district-LEAD BENEFICIARY

Hellenic Development City Network (D.E.P.AN. – City Network)

CLUSTER VARNA BUSINESS CONSULT-Bulgaria, Varna

© 2021 FLOREO PARK. All Rights Reserved.
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