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Effective URL: https://uxspot.com/
Submission: On July 09 via manual from GB — Scanned from GB
Effective URL: https://uxspot.com/
Submission: On July 09 via manual from GB — Scanned from GB
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UX Research Agency China
* Industries
* Ecommerce
* Beauty
* New Retail
* Automotive
* IoT
* Healthcare
* Gaming
* Finance
* UX Services
* Usability Testing
* Benchmarking
* Expert Review
* Diary Studies
* Focus Groups
* Online Survey
* UX Design
* Remote Ethnography Research
* Our UX Lab
* Insights
* About Us
* Contact
中文
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TEST, MEASURE & OPTIMIZE YOUR UX IN CHINA
Learn more
WE'RE THE RESEARCH AGENCY IN CHINA THAT BLENDS UX WITH DESIGN THINKING AND
DIGITAL KNOW-HOW.
The line between offline and online has become blurred, digital experiences have
become an integral part of customer journeys across all industries. China is at
the forefront of this digital consumer revolution, and our team is centre stage
to help you better understand your customers in China and how to design products
for them.
SEE WHAT WE DO
45 seconds
WE USE UX RESEARCH TO HELP BEST-IN-CLASS COMPANIES DESIGN BETTER USER
EXPERIENCES IN CHINA
Hide case studies
Over multiple projects and brands we’ve helped LVMH run UX research in China
through usability testing, user interviews and online surveys to optimize their
luxury digital experiences.
Iterative UX research to test and validate a new digital investment tool. Our
team ran rounds of in-depth interviews, usability testing, and focus groups and
design sprints in iterative cycles.
We optimized the Office 365 consumer funnel in China by understanding
pain-points and needs via online survey, usability testing and focus groups,
then running data-driven & iterative design sprints.
Researching both consumers and staff through user interviews, focus groups, and
usability testing across four markets in greater China to design a new
clienteling suite.
After redesigning their global e-commerce mobile app, Dyson needed to localize
their product for the Chinese market. We helped them do that through 1-on-1
usability testing and UX consulting.
Our team provided a UX expert review of the Kaspersky Chinese anti-virus
software before running usability testing in Shanghai and UX workshops in
Moscow.
We ran usability testing and UX benchmarking of an automotive infotainment
system and dashboard against best-in-class Chinese connected cars in our
Shanghai UX lab.
Through on-going iterative testing, we've helped Agoda localize their product in
China through usability testing and focus group interviews, gathering key
insights to help strengthen their market position.
Investigating opportunities for blockchain solutions in specific markets through
user interviews with director-level industry leaders to provide recommendations
on strategies.
Over multiple projects, we’ve helped PwC and their clients understand their
target Chinese customers via user interviews, usability testing and focus group
interviews.
We created an in-depth UX guide for the redesign of the Epson China website. The
guide was formulated via online surveys, usability testing and UX expert reviews
for their product team.
When the Nielson Norman Group team visited China they worked at UX Spot to run
user interviews and usability testing. Our team helped facilitate, recruit and
interpret the interviews.
LOCALIZING IN CHINA CAN BE HARD. WE MAKE IT EASY.
“They quickly got the point of what we want to achieve, and came up with a solid
execution plan in a short turnaround time. During the project execution phase,
they met all the major timelines and demonstrated their professional expertise
on user studies and design.”
Brian Zhou - Country Engagement Manager (China) at Microsoft
"Working on a user testing and expert review of our product they produced not
only a regular report, but also a competitor analysis and recommendations for
our product’s adaptation in the Chinese market. I absolutely recommend this
company for UX activities in China."
Ekaterina Loginova - Head of International UX Research at Kaspersky Lab
"We've been working with the team at UX Spot for several months now conducting
research projects to localize our product. Apart from top notch facilities in
Shanghai, their expertise and flexibility has helped us uncover new user
insights that were key to strengthen our position in China."
Alberto Kok - Senior UX Research at Agoda.com
WHEN WE’RE NOT HELPING CLIENTS, WE’RE SHARPENING OUR SKILLS WITH INDEPENDENT
RESEARCH
We tackle the big questions around UX in China that you want to know, to help
you better understand the Chinese digital ecosystem and how its users prefer to
interact and engage.
View all our insights
WHY AND WHEN USERS LIKE TO USE WECHAT MINI PROGRAMS
2 minutes and 16 seconds
WE BLEND UX RESEARCH WITH DESIGN, TECH AND CROSS-CULTURAL UNDERSTANDING
UX Spot is the leading UX research team in China with a unique ability to blend
design, technology and UX research methodologies with an understanding of your
business objectives and goals in China.
Learn about us
USABILITY TESTING
Run usability testing on your digital products, apps and interactive experiences
in our custom-built UX lab. Understand how your target Chinese users really use
your products and how you can optimize them to earn more customers.
UX BENCHMARKING
Compare the UX of your product to best-in-class competitors and/or track your UX
performance over a period of time to optimize and localize your digital products
in China.
EXPERT REVIEW
Identify pain-points and China localization issues quickly by using local
Chinese UX experts to review your product. We provide task analysis through the
eyes of users with actionable recommendations and strategy to optimize.
DIARY STUDIES
Capture your target Chinese users natural behaviours remotely as they perform
activities, use products, or go about their daily lives in their natural
context, recording video, pictures, and audio, logging their experiences over a
period of time.
FOCUS GROUPS
Focus group interviews provide an environment for moderated discussions with a
group of your target Chinese users in our UX lab. Ideal for uncovering and
exploring users preferences and the reasons for those preferences among
different solutions.
ONLINE SURVEYS
Reach large sets of target respondents in China using online survey panels.
Capture and validate quantitative data to blend with your UX research using our
custom-built interactive survey visualization web application for powerful
analysis.
UNDERSTANDING COSMETIC CONSUMERS IN CHINA
In this UX study, we use AR as a lens to better understand cosmetic customers'
needs: we aim to uncover how beauty tech users are engaging with these apps, and
synthesize prescriptive solutions.
Continue reading
DON’T MISS OUT ON FUTURE CHINA UX RESEARCH INSIGHTS
Subscribe to our e-mail newsletter.
Email address Subscribe
Your data will be safely and securely stored by MailChimp (privacy policy) and
only used for the purpose of our newsletter.
And follow us on social media for unique insights.
CHINA UX INSIGHTS 101
Follow us on Instagram to catch all our 101 insights
Feb 22, 2021
THE UX OF ENGAGING VIEWERS OF CHINA’S NEW YEAR’S GALA
Jan 3, 2021
HOW CHINA’S TIER CITIES AFFECT UX RESEARCH？
Oct 20, 2020
HOW DOES LIVE STREAMING CHANGE ONLINE SHOPPING IN CHINA?
We help you optimize your products and services in China through user experience
research and design. Work with our expert team, in our custom built UX lab in
Shanghai to start winning more customers in China today.
research@uxspot.com
3/F 176 Xietu Dong Lu
Huangpu, Shanghai
Industries
* Ecommerce
* Beauty
* New retail
* Automotive
* IoT
* Healthcare
* Gaming
* Finance
UX Services
* Usability testing
* Remote Ethnography
* Benchmarking
* Expert Review
* UX Design
* Diary Studies
* Focus groups
* Online survey
Pages
* Our UX Lab
* About us
* Insights
* Contact
* Privacy policy
中文
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