www.socialtrait.com Open in urlscan Pro
52.223.52.2  Public Scan

Submitted URL: https://auth0.socialtrait.com/
Effective URL: https://www.socialtrait.com/
Submission: On July 22 via automatic, source certstream-suspicious — Scanned from CA

Form analysis 1 forms found in the DOM

POST

<form style="display:grid;grid-template-rows:max-content 1fr max-content;grid-template-columns:1fr;gap:16px;width:100%;height:100%" method="POST">
  <div style="width:100%;display:grid;grid-auto-flow:row;gap:16px"><input class="framer-formspark-input" type="text" name="name" placeholder="Name"
      style="-webkit-appearance:none;display:inline-block;width:100%;line-height:1.4em;outline:none;border:none;padding:8px 16px 8px 16px;border-radius:8px;font-family:&quot;Inter Regular&quot;, &quot;Inter&quot;, &quot;Inter&quot;, system-ui, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, Helvetica, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;;font-weight:400;font-size:16px;background:rgb(255, 255, 255);color:var(--token-512cf0d5-6e2d-4aae-936c-dda4ffa22f41, rgb(29, 30, 32));box-shadow:inset 0 0 0 1px transparent"
      value=""><input class="framer-formspark-input" type="email" name="email" placeholder="Email"
      style="-webkit-appearance:none;display:inline-block;width:100%;line-height:1.4em;outline:none;border:none;padding:8px 16px 8px 16px;border-radius:8px;font-family:&quot;Inter Regular&quot;, &quot;Inter&quot;, &quot;Inter&quot;, system-ui, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, Helvetica, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;;font-weight:400;font-size:16px;background:rgb(255, 255, 255);color:var(--token-512cf0d5-6e2d-4aae-936c-dda4ffa22f41, rgb(29, 30, 32));box-shadow:inset 0 0 0 1px transparent"
      value=""></div><textarea class="framer-formspark-input" placeholder="Message" name="message"
    style="-webkit-appearance:none;display:inline-block;width:100%;line-height:1.4em;outline:none;border:none;min-height:0;padding:8px 16px 8px 16px;resize:vertical;border-radius:8px;background:rgb(255, 255, 255);font-family:&quot;Inter Regular&quot;, &quot;Inter&quot;, &quot;Inter&quot;, system-ui, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, Helvetica, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;;font-weight:400;font-size:16px;color:var(--token-512cf0d5-6e2d-4aae-936c-dda4ffa22f41, rgb(29, 30, 32));box-shadow:inset 0 0 0 1px transparent"></textarea>
  <div><input type="submit"
      style="-webkit-appearance:none;display:inline-block;width:100%;line-height:1.4em;outline:none;border:none;border-radius:8px;padding:8px 16px 8px 16px;font-family:&quot;Inter Regular&quot;, &quot;Inter&quot;, &quot;Inter&quot;, system-ui, -apple-system, BlinkMacSystemFont, &quot;Segoe UI&quot;, Roboto, Helvetica, Arial, sans-serif, &quot;Apple Color Emoji&quot;, &quot;Segoe UI Emoji&quot;, &quot;Segoe UI Symbol&quot;;font-weight:600;font-size:16px;background:rgb(255, 255, 255);cursor:pointer;color:var(--token-512cf0d5-6e2d-4aae-936c-dda4ffa22f41, rgb(29, 30, 32));z-index:1"
      value="Submit"></div>
</form>

Text Content

How it works

FAQ

Features

Contact us

Login

Book a demo

The future

of consumer insights

Experience the power of AI in unfolding comprehensive consumer behaviors and
trends

Book a demo

Our partners



Instant on-demand predictive customer insights using AI focus-groups

Predictive Content Analysis

Forecast content performance with AI-driven analytics, maximizing engagement and
reach

Precision Audience Analysis

Gain deep insights into your audience's preferences and behaviors for targeted
strategies

Localization Strategies

Tailor your content to resonate across different cultures and regions, ensuring
relevance and impact

Proactive Crisis Management

Stay ahead of potential issues with predictive insights, managing your brand's
reputation effectively

We’ve literally made millions of AI personas to simulate diverse consumer
interactions

Experience the Market Research Revolution

Witness the transformative impact of Socialtrait.

Book your interactive product tour now.

Book your tour

Tailored for professionals who demand cutting-edge insights

Marketing Managers and Strategists

Harness AI-driven insights for campaign planning and audience targeting

Content Creators and

Media Professionals

Utilize predictive analytics for content optimization and trend analysis

Product Managers and Developers

Refine products and strategies with consumer behavior simulations

Brand Managers and

PR Specialists

Stay ahead of potential issues with predictive insights, managing your brand's
reputation effectively

Transforming research challenges into opportunities

Tired of slow research?

Instantly generate and analyze data with our AI-driven communities, speeding up
your decision-making process

Worried about high costs?

Dramatically cut research expenses by leveraging AI communities instead of
costly traditional focus groups

Facing bias in human-led research?

Our AI personas deliver objective insights, free from human biases, ensuring
accuracy and reliability

Limited by sample diversity?

Embrace a vast array of AI personas representing a spectrum of demographics for
truly comprehensive insights

Need to test and iterate quickly?

Utilize our platform to rapidly build, test, and refine your strategies with
real-time feedback from AI simulations

See the future with Socialtrait

Embark on a journey into a new era of market research.

Book your tour and witness the power of visionary AI in action.

Book your tour

How it works

Creation of AI Personas

Build detailed AI personas representing diverse customer segments for nuanced
insights

Simulation of Consumer Behavior

Simulate realistic consumer interactions and responses, mirroring real-world
behaviors

Extraction of Actionable Insights

Analyze AI interactions to extract meaningful and actionable business insights

Refinement of Concepts & Ideas

Use AI-driven feedback to refine and optimize your marketing strategies and
concepts



Questions answered


WHAT IS SOCIALTRAIT ALL ABOUT?




Socialtrait is a tool that uses AI to predict the outcome of your ideas,
concepts or campaigns before you post them live. Its unique competence is
predicting human behaviour in a social context, facilitating deeper market
research.


HOW IS DIFFERENT IS SOCIALTRAIT FROM TRADITIONATIONAL MARKET RESEARCH?




Socialtrait allows you to perform qualitative research at a large scale and
quantify behavioural drivers, which allows marketers to make more confident
decisions. The unique target audience generation algorithm defines each AI
persona across 50+ demographic, psychographic, and behavioural variables. This
capability enables extensive data analysis beyond the initial research
parameters, unlike traditional methods, which are often restricted to the
variables specified in the screener questionnaire. This approach allows for
deeper insights and more dynamic data exploration.


WHAT BENEFITS DO I GET FROM USING THIS PRODUCT?




By using Socialtrait, businesses can realize significant time and cost savings.
The platform facilitates the rapid iteration of ideas and strategies, delivering
insights in a fraction of the time required by traditional research methods.
Additionally, the ability to simulate and analyze a broad spectrum of consumer
behaviours at scale allows companies to refine their market strategies more
effectively, leading to better-targeted and more successful outcomes.


HOW DO AI PERSONAS KNOW ANYTHING ABOUT MY BRAND?




Socialtrait leverages state-of-the-art technology, including Retrieval Augmented
Generation (RAG), to gather comprehensive knowledge about your brand and your
target audience. By analyzing data from various sources, including your business
proprietary data, Socialtrait generates actionable insights tailored to your
specific needs.


WHAT'S THE LEVEL OF ACCURACY OF THE RESULTS? HOW CAN I BE CONFIDENT IN IT?




Socialtrait's accuracy is continuously refined through rigorous testing and
validation processes. We have achieved over 95% accuracy on benchmarks that
evaluate brand crisis situations, demonstrating our models' reliability in
critical scenarios. Our models are also tested on the OpinionQA Dataset to
ensure a high degree of human representativeness. Additionally, real use cases
have shown that the ideas and concepts suggested by our AI personas are superior
to those generated by other methods. While specific case studies and metrics can
provide concrete evidence of our efficacy, our commitment to transparency
ensures that you can trust the insights provided by Socialtrait for informed
decision-making.


CAN SOCIALTRAIT HELP ME UNDERSTAND MY COMPETITORS?




Yes, Socialtrait can offer critical insights into your competitors by analyzing
relevant data and simulating how our AI personas perceive them. This information
can empower you to refine your own strategies and stay ahead in your market. For
example, compare your new digital content with your competitors to understand
the reach and effectiveness.


WHAT KIND OF RESEARCH WORK CAN SOCIALTRAIT BE USED FOR, AND ARE THERE ANY
LIMITATIONS?




Socialtrait is ideal for a wide range of market research applications, including
predictive content analysis, precision audience analysis, and deriving insights
adhering to local cultural norms and value systems. However, it's important to
note that our virtual AI personas simulate consumer interactions based on data
and cannot replicate experiences that require physical senses, such as taste or
touch. Therefore, Socialtrait may not be suitable for research that relies on
sensory or experiential feedback. For all other types of research, especially
those requiring deep behavioural analysis, Socialtrait provides robust,
scalable, and insightful solutions.


HOW CAN I GET STARTED WITH SOCIALTRAIT? IS THERE ANY TRIAL?




We offer personalized one-on-one demos to demonstrate our predictive analytics
platform. During the demo, you can see Socialtrait in action, explore its
features in real-time, and discuss how it can be tailored to meet your specific
research needs. As a trial, our team can work on a research objective or use
case and tailor the demo accordingly.


HOW MUCH DOES THIS COST?




The cost of Socialtrait services is tailored to your specific research needs.
Factors such as the number of virtual communities created, the volume of data
analyzed, and the complexity of the research outcomes influence pricing. Despite
the comprehensive nature of our services, we offer competitive pricing that is a
fraction of the cost when compared to traditional market research methods, with
faster turnaround times.


HOW DOES SOCIALTRAIT HANDLE PRIVACY AND SECURITY OF THE DATA I SHARE?




At Socialtrait, we prioritize the privacy and security of your data. Our
platform adheres to stringent data protection protocols, ensuring that your
information remains confidential and secure at all times. All our client data is
stored in MongoDB Atlas Cloud, which has gone through stringent requirements to
attain various certifications like HIPAA, GDPR, ISO, PCI, and FedRAMP Moderate
for various industry-specific, data locality and security controls and
regulations.


HOW LONG DOES IT TAKE TO RECEIVE INSIGHTS AFTER SUBMITTING CONTENT FOR ANALYSIS?




Upon submitting your content for analysis, you can generally expect to receive a
detailed report encompassing hundreds of data points within one week. This
timeframe allows our AI to thoroughly analyze data and simulate multiple
community interactions, ensuring comprehensive insights. While traditional
market research can take up to a month for similar depth, our AI-driven process
significantly accelerates this, delivering results in just a few days. For
projects requiring the creation of multiple target audiences or ingesting large
quantities of data, additional time may be needed. However, with our upcoming
self-service solution, we can offer insights within hours, further enhancing our
efficiency and responsiveness.


CAN SOCIALTRAIT HANDLE A LARGE VOLUME OF DATA?




Yes, Socialtrait can process large volumes of data to provide deeper insights.
Whether you're analyzing a single campaign or multiple streams of data,
Socialtrait's robust infrastructure can handle your requirements efficiently.


HOW FRESH DO YOU KEEP THE AI MODEL UPDATED WITH THE LATEST MARKET TRENDS?




Our AI models are continuously updated with new data as it becomes available,
using technology that retrieves and integrates current information into the
learning process. This ensures that the insights provided are always aligned
with the latest market trends, allowing for accurate and timely market analysis.


HOW IS SOCIALTRAIT ABLE TO FULLY CAPTURE CULTURAL NUANCES?




Socialtrait’s ability to capture cultural nuances is driven by our sophisticated
community generator, which utilizes over 50 parameters to create detailed AI
personas. Each persona is crafted to be internally consistent, ensuring that
individual characteristics, cultural backgrounds, and behavioural patterns are
logically coherent.

Furthermore, within a single community, these personas are designed to mirror or
approximate the distribution of the real target audience. This approach enables
our AI to simulate nuanced interactions accurately, reflecting true diversity
and providing insights that are culturally sensitive and deeply rooted in
specific community contexts.

Additionally, we are continually working to refine our methodologies to
eliminate global biases, enhancing the cultural authenticity of our simulations.


HOW IS SOCIALTRAIT ABLE TO CAPTURE THE UNPREDICTABILITY OF HUMAN BEHAVIOUR?




Socialtrait captures the unpredictability of human behaviour through the
diversity and extensive number of our AI personas. Each persona represents a
unique set of characteristics, ensuring a wide range of potential consumer
behaviours and responses. Additionally, our platform supports non-linear
interactions involving multiple participants, enabling dynamic and complex
exchanges that mirror real-life social interactions. This capability enables our
platform to provide insights that anticipate not just common responses but also
less predictable reactions.


HOW CAN I INTEGRATE SOCIALTRAIT INTO MY EXISTING MARKETING TOOLS AND WORKFLOWS?




Currently, Socialtrait is a standalone platform; however, we are actively
working on facilitating integration with a variety of marketing tools and
systems. We encourage you to tell us your integration needs to help prioritize
our development.

What's under the hood

Boundless simulation world

Engage with millions of AI personas in a vast digital universe, designed for
deep psychological and market insights. Our technology goes beyond mere data –
it's a pulse of diverse human psyches.

Empathetic AI for human emotions

Utilizing advanced algorithms, our AI understands and interprets human emotions,
offering insights that transcend traditional data analysis. Experience a tech
that feels, perceives, and reacts to human nuances.

Cutting-edge proprietary technology

At Socialtrait, we combine large language models with reinforcement learning to
create unique tools that redefine market research capabilities, pushing the
boundaries of what's possible.

Multimedia analysis capabilities

Dive into comprehensive insights with our AI's ability to analyze texts, images,
videos, and audio. This multimedia approach provides a richer, more nuanced
understanding of market trends and consumer behaviors.

Continuous innovation

Our platform stands at the innovation forefront, continually evolving to ensure
our clients are always equipped with the most advanced tools to stay ahead in
dynamic market landscapes.

Hyper-targeted audience generation

Create precise virtual focus groups that accurately reflect your target market.
From demographic details to deeper psychographic profiles, our AI personas are
fine-tuned to match your audience.

Dual-layered insights

Socialtrait delivers a balanced view by providing both quantitative data and
qualitative insights, offering a comprehensive picture of market dynamics and
consumer behavior.

Real-time market feedback

Leverage AI-driven focus groups for instant, accurate market feedback. Our
platform enables rapid analysis of consumer behavior and evolving market trends,
ensuring you stay ahead of the curve.

Simulated environment for product testing

Validate your product concepts in a controlled, virtual environment. Gain
comprehensive feedback from diverse AI personas, reducing risks and enhancing
product-market fit.

Join the vanguard of Market Research

Be part of a future where market strategies are not just made, but foreseen.

Sign up with Socialtrait and lead with insights that define tomorrow.

Book your tour

Want more info?

Contact us

Australia

Level 3, 102 Victoria St, Carlton VIC 3053

Australia

1 Denison St Level 16, North Sydney, NSW 2060, Australia

USA

5214F Diamond Heights Blvd #3110

San Francisco, CA 94131, USA

Phone:

+61-476754808

+1-510-365-8397

Email:

info@socialtrait.com



socialtrait

Contact us

+61-476754808

+1-510-365-8397

info@socialtrait.com

Socialtrait

Level 3, 102 Victoria St, Carlton

VIC 3053 Australia

Socialtrait

1 Denison St Level 16, North Sydney

NSW 2060 Australia

Socialtrait Inc.

5214F Diamond Heights Blvd

#3110

San Francisco, CA 94131, USA

Quick links

Home

How it works

Features

Contacts

Legal

Privacy policy

Terms and conditions

© 2024 Socialtrait. All rights reserved.