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Posted on July 11, 2017August 21, 2017


0123 – FROM FULL-TIME JOB TO FULL-TIME FREELANCING W/JOSH DOODY



Josh and Chris lay out a plan iq option download for preparing to transition
from a day job to full-time freelancing, including how to cut your expenses, get
a raise, and use your paycheck as seed-funding for your freelancing business.



Download MP3

--------------------------------------------------------------------------------

 * 
   
   
   
   ARE YOUR CLIENTS HOLDING YOU BACK?
   
   Every $100K freelancer knows how to overcome the 5 most common problem
   clients that eat up time, energy and profits – do you?
   
   If not, learn how to overcome these toxic clients and get on the road to
   smaller headaches and larger profits! Sign up today for a free 5-part e-mail
   course.

--------------------------------------------------------------------------------

You can find Josh on Twitter, visit his personal website at JoshDoody.com, and
see his work online at Fearless Salary Negotiation. Josh also offers 2 free
resources:

 * The software developer’s guide to getting a raise without changing jobs
 * How to ask for a raise – salary increase letter and email templates

Highlights:
1) How can I make this day job last,iq option app download to build the longest
possible runway?
– I quit too soon
– 3 months too early
– almost quit 9 months too early

If you jump now without a plan
– you’ll burn your savings
– crawl back to a day job

1) Don’t quit right now
– be intentional about building a runway

Freelance on the side RIGHT NOW
– stack chips
– start courting clients
– build credibility
– start networking
– give yourself a gentle ramp, not a cliff
– Josh started 18 months out, building money & contacts

2) Build that runway until the job is getting in the way of the freelancing
– don’t fall prey to shiny object syndrome
– there’s no honor in iq option app burning your ships too soon

3) Even before you get the idea, start working on your burn rate
– get rid of debt! credit card debt, auto, mortgage, student, etc
– focus on payoff
– spend less money – make a few sacrifices
– if you lost your job tomorrow, would you be in big trouble?
– Managed to bank 70% of my take-home pay
– do not expand your spending as your income increases
– Shark Tank
* biggest reaction is when the Sharks ask about debt and it’s sky-high
– debt can block you from growing your business
– it’s easier if you’re goal-oriented
* pay off debt incrementally
* don’t try to go straight to the big payoff
* figure out how you’re wired
* Dave Ramsey approach – not mathematicaly best, but sustainable and gives you
quick wins
* Optimize for what you can pay off faster and at lower interest rates
* Quick wins

Other half – pulling in money
– Big gains from increasing your salary
– Day jobs are NOT a meritocracy
– Managers are busy; keeping up with what you should be making is up to you
– Pro-actively bring your outstanding work
– asking them to adjust to reflect the additional value you’ve been providing
since last time
– salary is not a gift, it’s a business deal; an exchange of value

2 tracks: how to make your paycheck bigger?

1) Get a raise

2) Get a promotion

It may be that you need to pursue a promotion instead – you may be at the top of
your band in your current job

Posted on June 27, 2017August 21, 2017


0122 – CONVERSION COPY FOR FREELANCERS W/GRAEME MCLAUGHLIN



Graeme and Chris discuss traffic, how to make the client care about what you’re
selling, and how to develop conversion copy for closing freelance clients.



Download MP3

--------------------------------------------------------------------------------

 * 
   
   
   
   ARE YOUR CLIENTS HOLDING YOU BACK?
   
   Every $100K freelancer knows how to overcome the 5 most common problem
   clients that eat up time, energy and profits – do you?
   
   If not, learn how to overcome these toxic clients and get on the road to
   smaller headaches and larger profits! Sign up today for a free 5-part e-mail
   course.

--------------------------------------------------------------------------------

Show Notes & Transcript

Posted on June 20, 2017August 21, 2017


0121 – HOW TO ATTRACT HIGH-VALUE CLIENTS W/LAURA ELIZABETH



Laura and Chris talk about how to attract high-value clients, how to keep on
marketing while you’re doing the work, and how to use authority-building for
lead generation.



Download MP3

--------------------------------------------------------------------------------

 * 
   
   
   
   ARE YOUR CLIENTS HOLDING YOU BACK?
   
   Every $100K freelancer knows how to overcome the 5 most common problem
   clients that eat up time, energy and profits – do you?
   
   If not, learn how to overcome these toxic clients and get on the road to
   smaller headaches and larger profits! Sign up today for a free 5-part e-mail
   course.

--------------------------------------------------------------------------------

Show Notes & Transcript

Posted on June 13, 2017August 21, 2017


0120 – CONTENT MARKETING & COLLABORATION W/BRIAN CASEL



Brian and Chris discuss content marketing for freelancers, how collaboration can
help you build a team without taking on employees, and how Brian diversified
into products.



Download MP3

--------------------------------------------------------------------------------

 * 
   
   
   
   ARE YOUR CLIENTS HOLDING YOU BACK?
   
   Every $100K freelancer knows how to overcome the 5 most common problem
   clients that eat up time, energy and profits – do you?
   
   If not, learn how to overcome these toxic clients and get on the road to
   smaller headaches and larger profits! Sign up today for a free 5-part e-mail
   course.

--------------------------------------------------------------------------------

Show Notes & Transcript

Posted on June 6, 2017August 21, 2017


0119 – SYSTEMIZE, DELEGATE, AND GROW W/MARGARET REFFELL



Margaret and Chris talk about how to systemize your freelancing, delegate your
work, and grow your freelancing practice into an agency without losing what’s
special about your offering. We also discuss why it’s so hard to get content
from your clients, the dangers of minimizing laguage, and how to build a funnel!



Download MP3

--------------------------------------------------------------------------------

 * 
   
   
   
   ARE YOUR CLIENTS HOLDING YOU BACK?
   
   Every $100K freelancer knows how to overcome the 5 most common problem
   clients that eat up time, energy and profits – do you?
   
   If not, learn how to overcome these toxic clients and get on the road to
   smaller headaches and larger profits! Sign up today for a free 5-part e-mail
   course.

--------------------------------------------------------------------------------

Show Notes & Transcript

Posted on May 30, 2017August 21, 2017


0118 – POSITIONING AND PROFESSIONAL VALUE W/PHILIP MORGAN



Philip and Chris talk about professional quality-of-life, how to understand your
value to the client, and when positioning your freelancing business makes sense.



Download MP3

--------------------------------------------------------------------------------

 * 
   
   
   
   ARE YOUR CLIENTS HOLDING YOU BACK?
   
   Every $100K freelancer knows how to overcome the 5 most common problem
   clients that eat up time, energy and profits – do you?
   
   If not, learn how to overcome these toxic clients and get on the road to
   smaller headaches and larger profits! Sign up today for a free 5-part e-mail
   course.

--------------------------------------------------------------------------------

Show Notes & Transcript

Posted on May 23, 2017August 21, 2017


0117 – CHOOSING THE RIGHT FREELANCING NICHE W/CONNIE HOLEN



Connie and Chris discuss choosing the right freelancing niche for your
interests, how to avoid burdening your clients with project management, and ways
to look at the client discovery process.



Download MP3

--------------------------------------------------------------------------------

 * 
   
   
   
   ARE YOUR CLIENTS HOLDING YOU BACK?
   
   Every $100K freelancer knows how to overcome the 5 most common problem
   clients that eat up time, energy and profits – do you?
   
   If not, learn how to overcome these toxic clients and get on the road to
   smaller headaches and larger profits! Sign up today for a free 5-part e-mail
   course.

--------------------------------------------------------------------------------

Show Notes & Transcript

Posted on May 16, 2017August 21, 2017


0116 – CODE WHEN THE BABY SLEEPS W/RYAN BATTLES



Ryan and Chris discuss freelancing with kids, specialty positioning, and how to
cultivate the habit of writing to market yourself.



Download MP3

--------------------------------------------------------------------------------

 * 
   
   
   
   ARE YOUR CLIENTS HOLDING YOU BACK?
   
   Every $100K freelancer knows how to overcome the 5 most common problem
   clients that eat up time, energy and profits – do you?
   
   If not, learn how to overcome these toxic clients and get on the road to
   smaller headaches and larger profits! Sign up today for a free 5-part e-mail
   course.

--------------------------------------------------------------------------------

Show Notes & Transcript

Posted on May 11, 2017July 12, 2017


7 FREELANCING TRENDS FOR 2017



The business of freelancing is changing rapidly; anyone active in the industry
can see it. My own experience leads me to see certain trends that are already in
effect, and are poised to really take off in 2017. Some of the freelancing
trends of 2017 will help us, and some can hurt us. Here are the most important 7
trends, and what they mean for all of us.


1) MASSIVE NUMBERS OF MILLENNIALS WILL START FREELANCING.

It’s been reported that millennials tend to want to switch jobs frequently –
about every 2 years – and avoid the boredom of doing the same job in the same
place the same way, in the same place, day after day. And who could blame them?
Although the gig economy has been a thing for the past few years, a couple of
factors are going to accelerate this trend in 2017:

 * Culturally, the stigma surrounding remote work is virtually (no pun intended)
   gone.
 * More companies than ever before are more open to using freelancers than ever
   before.

In other words, freelancing is becoming increasingly normalized. This adds up to
tons of opportunity for a workforce that is increasingly choosing to eschew
full-time work and instead make the leap into full-time freelancing.

Although the freelancing trends for 2017 means that the influx will be comprised
of mostly millennials, it’s not 100%. While most of the more mature and
established members of the workforce will stick to the “sure thing” and remain
in the traditional employment they’ve become accustomed to, we’re likely to see
an uptick in the number of “graybeards” deciding to test the freelancing market.

With a massive influx of fresh talent and an accompanying – if smaller –
increase in experienced workers in the freelancing marketplace, the overall
market is due to become very competitive before 2017 is over.

Hint: to overcome objections of youth & inexperience, have a case study or two
that allows you to demonstrate results to prospective clients.


2) NICHE – AND EVEN MICRO-NICHE – POSITIONING WILL BECOME INCREASINGLY
IMPORTANT.

Have you found your freelancing niche yet?

It seems like you can’t throw a rock in freelancing circles without someone
talking about positioning. Again, this is an existing trend that we’ll see
accelerating in 2017 thanks to a confluence of cultural and educational factors.

Although larger firms and small, established generalist firms (like mine!) will
likely continue on just fine, the increasing number of new freelancers will make
for a more competitive market. This increase in competition will force solo
operators and small agencies alike to stratify into increasingly specific niches
and micro-niches.

Those who don’t specialize or hyper-specialize will likely be pushed toward
bottom-of-the-market work. Look for marketplaces like Upwork to be more
competitive at the end of 2017 than they were at the start (this is both good
AND bad for those making use of these marketplaces).

Specialist positioning is undoubtedly helpful in a number of ways, but the
question that remains to be answered is, how niche is TOO niche? 2017 may be the
year that freelancers find themselves pushed to find an answer to that question,
as they narrow their specialties further and further, hoping to position their
offerings favorably against increased competition.

Hint: if you’re not already positioned with a specialty, look at your existing
body of work and reverse-engineer the problems and verticals you’ve already
solved problems in, then market to that vertical, for that problem.


3) INFORMAL PARTNERSHIPS OF OTHERWISE INDEPENDENT FREELANCERS WILL BECOME MORE
COMMON.

For years, my own firm has been what I refer to as a “merry band of mercenaries”
– a gelled team that works together on a regular, ongoing basis, while remaining
1099 workers and maintaining all the appropriate boundaries required by the IRS
(the guidelines are clear and strict).

Additionally, my firm has formed alliances with other small firms, with each of
us providing labor related to our specialty in order to complete a project owned
by one firm. These alliances will prove to be increasingly important in 2017 as
freelancers take on sophisticated but finitely-scoped projects that require
specialty labor, but that do not allow for the hiring of a regular employee to
provide that labor.

It sounds like a fragile arrangement, but “specialists collaborating with
specialists” is one of the very oldest ways of working, and it’s not only one of
the more interesting freelancing trends for 2017, but more critical than ever.

Hint: making use of some decent project management software – Basecamp or Asana,
for example – will make these arrangements much more manageable.


4) IT WILL BECOME INCREASINGLY MORE DIFFICULT TO STAND OUT ONLINE…

It’s not always this easy to stand out.

To say that it’s very difficult to rise above the noise online is an
understatement. At one point, merely having a blog or podcast ensured some
degree of traffic and notoriety. Now, these things are considered bare minimum
signs of life for your freelancing practice online.

In 2017, most online marketing efforts will languish, with a small layer of
“super-winners” at the top claiming the majority of the traffic, clicks, leads
and sales. Smart freelancers will have to learn how to capture sub-segments of
sub-segments of this traffic that would ordinarily go to the “super-winners”,
and claim these leads as their own.

Hint: stick to marketing channels that allow you to best communicate what makes
you valuable. Invest in effective marketing-education tools and training, like
Tiny Marketing Wins, to help you.


5) …WHICH IS WHY PERSONAL NETWORKING & REFERRALS WILL REMAIN KING.

We live in what is supposed to be the golden age of online lead-gen and
marketing automation, yet the great majority of freelancers find that their
online marketing efforts yield zero return – or worse, a net-negative return. By
far, the #1 way that freelancers  get new client work is via their network, not
via stranger-leads that come in due to any kind of automated marketing.

The fact that it’s harder and harder to stand out online will make personal
network marketing and referral work more of a source of leads, not less, and
many freelancers will give up on trying to attract “stranger leads” online and
instead use those automation tools to go deep on personal network marketing.

To be successful amidst these freelancing trends for 2017, it’s important to
learn to create more “referrable moments”, meet more valuable contacts, and do a
better job of turning one-off projects into long-term relationships with
recurring work. Outside of the super-winners, freelancers that don’t go deep
into relationship marketing will find that their blog posts, podcast episodes,
and social media updates will continue to go unread, unheard, and unseen by
prospective clients.

Hint: for going deep on email marketing to your network, I recommend Drip; it’s
got everything you need to do either outward-facing lead-gen campaigns or
inward-facing nurturing and referral-soliciting campaigns.


6) LIFESTYLE WILL BECOME MORE IMPORTANT THAN EARNINGS…

What’s YOUR dream?

The Golden-Era American Dream – that anyone can get a stable job that pays
enough to own a home and raise a family on one income – is dead and buried. The
21st-Century American Dream can be summed up in one word: flexibility. Sure, we
want to support our families, but we also know we’re not going to be able to do
it in partnership with one long-term, predictable-schedule, single-location
employer.

Well, if we can’t do that, what can we do? We can work flexible hours. We can
work remotely. We can work while traveling. We can work with a variety of
clients, on a variety of projects. We’ll still earn a great living, but that
will be less the focus than it used to be; the focus will increasingly be on
having flexibility – being less dictated to, having less conformity demanded of
us, and having more say-so in our overall careers than traditional employment
ever offered those to whom it also offered long-term stability.

Hint: look for like-minded clients who respect work-life balance themselves, and
don’t expect you to run headlong into death-march projects.


7) …EVEN THOUGH EARNING POTENTIAL WILL CONTINUE TO RISE.

Make no mistake, whatever the American Dream may be, it still takes money to
attain it, and the freelancing market will continue to offer ample money. Rates
will likely fluctuate a bit as newer, less-sophisticated operators flood the
market and depress rates (at least for low-end work) but the market for
established operators who can offer clients clear value propositions and proven
track records will remain healthy.

One of the most encouraging freelancing trends for 2017 is that in certain
niches and sub-specialties, effective rates are expected to increase by the end
of the year, putting many freelancers in a strong position at the start of 2018.

Hint: figure out where your offerings exist on the value continuum and try to
shift them close to where money is generated.

Show Notes & Transcript

Posted on May 9, 2017August 21, 2017


0115 – CREATING A REPEATABLE CONSULTING PROCESS W/KELSEY KREILING



Kelsey Kreiling is the co-founder of Presence Agency, where she and her business
partner Mallory Ulaszek have created Week of the Website – a weeklong website
design process, helping non-profits, early stage businesses and hospitality
groups launch their websites on Squarespace in just five days.



Download MP3

--------------------------------------------------------------------------------

 * 
   
   
   
   ARE YOUR CLIENTS HOLDING YOU BACK?
   
   Every $100K freelancer knows how to overcome the 5 most common problem
   clients that eat up time, energy and profits – do you?
   
   If not, learn how to overcome these toxic clients and get on the road to
   smaller headaches and larger profits! Sign up today for a free 5-part e-mail
   course.

--------------------------------------------------------------------------------

Show Notes & Transcript


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