ariqx.com Open in urlscan Pro
185.199.52.52  Public Scan

URL: https://ariqx.com/
Submission: On May 18 via manual from IN — Scanned from ES

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Text Content

 * What We Do
 * Offerings
   * Market Research
   * UX & Product Research
   * Trend Reports
   * Corporate Training
   * Brand Trackers
   * Online Courses
   * Keynotes & Speaking Engagements
   * For Agencies
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Plan your next project Actionable customer data = clear, confident direction.
Our expert researchers use innovative qualitative +
quantitative methods to help you answer those questions that keep you up at
night.



WHAT WE DO

At ARIQx, we help your team unlock customer secrets and gain the clarity you
need to make business decisions with confidence. Our award-winning team of
researchers can help you segment your audience, uncover pain points, and craft
personas and buyer journeys that matter.

MARKET RESEARCH

Confident business decisions require data. At ARIQx, we uncover customer
insights that lead to action. We dig deep with modern qualitative and
quantitative methods to understand your audience segments, what drives behavior,
and what will set you apart.

Learn more

BRAND TRACKERS

Transform the way you track your brand’s performance against the competition. We
recruit a custom consumer panel, and collect monthly data to track consumer
perceptions, market trends, and competitive landscape over time. Gain actionable
intelligence for confident strategic decisions.

Learn more

UX & PRODUCT RESEARCH

At ARIQx, we’re on a mission to help businesses create extraordinary user
experiences and develop game-changing products. Our in-depth research goes
beyond surface-level insights, diving deep into user.

Learn more

CORPORATE TRAINING & ONLINE CLASSES

Expert-led programs fuel professional growth and drive business success for your
team, as they gain skill-building in research methodologies, consumer behavior,
and data-driven decision-making. Custom training options available.

Learn more

TREND REPORTS

Keep your finger on the pulse by tracking consumer behaviors and emerging trends
shaping your industry. Get custom-curated syndicated reports for your sector or
market. Fashion, technology, healthcare, finance, politics—our reports unveil
trends.

Learn more

KEYNOTES & SPEAKING ENGAGEMENTS

Bring unparalleled expertise and captivating insights to your next event. Our
seasoned speakers deliver inspiring presentations with practical takeaways.
Energize teams, inform stakeholders, and empower audiences.

Learn more

Start A Conversation

JOIN 100+ LEADING BRANDS
WHO RELY ON ARIQX FOR CUSTOMER INSIGHTS

ARIQx teamed up with Google to conduct a series of research studies to get the
data needed to re-format ads for shopping, travel, local/maps, education, and
jobs to improve engagement with a Gen Z audience in the US, Brazil, and India.

When Cox2M needs new market validation research to know what Internet of Things
devices to take to market, they call on ARIQx Niche B2B studies include auto,
construction, parks and recreation, traffic engineering, fuel tanks, and more.


Disrupting a traditional industry like medical malpractice insurance with a new
business model is a huge risk. ARIQx provided qualitative and quantitative
insights that validated the market and detailed which target audiences to focus
on first—and what messaging would resonate for each.

IBM taps ARIQx for user testing and UX recommendations for new products to
ensure that the navigation, content, visuals, and interaction matched the mental
models of their target audiences.


When the Michigan Dental Association asked, “What young dentists need from a
professional association?” they called in ARIQx to help ensure the longevity and
continued success of their brand.


To help this retail chain understand how to increase visit frequency and basket
size, ARIQx conducted ethnography through 100+ in-store shop-alongs and
interviews. The ARIQx team was able to segment shoppers and pinpoint target
audiences for new campaigns.

When a new venture-backed tech startup was struggling with price setting, ARIQx
designed and implemented Van Westendorp surveys, a detailed quantitative pricing
method, to help them understand the value to target consumers.

When a nonprofit asked, “What drives women to run for political office?” ARIQx
launched a study on motivations with qualitative and quantitative research
(e.g., interviews with elected officials, and cluster analysis from a
large-scale survey of women considering a run).





OUR ETHOS



RESULTS-DRIVEN CUSTOMER INSIGHTS



There’s no point in doing research if you can’t apply it. ARIQx award-winning
researchers deliver consumer insights that matter—actionable customer data you
can immediately apply.




WHAT SETS US APART



MODERN RESEARCH, TESTED AND PROVEN WORLDWIDE



Research may be the most essential element you will invest in—because without a
clear understanding of your audience and their emotional drivers, any strategy
is a gamble. Our expert researchers do it right, with cutting-edge techniques
that maximize your research investment.

Market Research
UX and Product Research




GENERATIONAL RESEARCH



GEN Z IS NOW THE LARGEST LIVING GENERATION



ARIQx (quite literally) wrote the book on Gen Z. We’ve been conducting targeted
Gen Z research—in virtually every industry—for over 5 years. We go far beyond
superficial stereotypes, helping you discover your personas: their mindset,
preferences, and behaviors so you can build authentic lasting relationships and
drive unparalleled success.



TRUSTED BY TODAY’S MOST INNOVATIVE BRANDS. RANKED BY CLUTCH AS A TOP MARKET
RESEARCH FIRM IN THE WORLD.



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HARNESS THE POWER OF EXPERT RESEARCH FOR YOUR BRAND OR PRODUCT.

Better listening • Better questions • Better outcomes

Book a time to start your free consult with a ARIQx  researcher

Don’t see a time that works for you? Message us here




ARIQx is an award-winning market research studio delivering customer insights
that matter — actionable data you can immediately apply to your business.
Through qualitative and quantitative research, we uncover deep audience insights
that lead to radically intuitive experiences and clear, confident strategic
business decisions.

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ARIQx
Riyadh, UAE



ARIQX

What we do

About

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WHAT WE OFFER

Market Research

Product & UX Research

Trend Reports

Corporate Training

Brand Trackers

Online Courses

Keynotes & Speaking Engagements

For Agencies

RESOURCES

Blog

InstaBrain (Amazon)

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