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Presenting EssilorLuxottica 360™, a program powered by Essilor, Luxottica and
EyeMed that is designed to help your practice improve traffic, visibility and
patient experience while maximizing profitability.

The program provides 360 degrees of support for independent ECPs combined with
patient-preferred brands and advanced lens technology.

Learn More

ESSILORLUXOTTICA 360


360˚ OF SUPPORT

Grow your practice to its fullest potential with a portfolio of some of the most
loved and trusted vision care and eyewear brands in the world.




INCREASE TRAFFIC, VISIBILITY & CAPTURE RATE

EssilorLuxottica 360 offers tools to help target prospective patients, raise
visibility of your practice, and help capture the sale in store. Members will
unlock access to be an EyeMed PLUS Provider1, allowing better visibility on the
EyeMed practice locator and offering patients better value. 

Additionally, building on the patient demand generated from our strong brand
names & national advertising, EssilorLuxottica 360 members can also increase
patient traffic with guaranteed access to advanced digital marketing tools that
help you manage and amplify your own social media channels with our latest
branded content.

We are also investing in advanced digital tools to help increase capture rate in
store, so that you can not just improve traffic, but also maximize your
marketing investment once that increased traffic arrives.





Prioritized locator listings and targeted consumer digital advertising deliver
patients directly to you.



You have access to SmartBook, a powerful 3-in-1 tool that makes it easy for
eyecare professionals to provide better service. SmartBook seamlessly targets
patients, provides effortless booking, and engages patients throughout their
journey with recall messaging and more.

 



With capabilities such as the Smart Shopper, you can enhance the shopping
experience through an endless aisle feature on all your Luxottica brands and
product customization options for Ray-Ban™ and Oakley™. We also offer
Luxottica’s “digital screens” that showcase the latest branded content from our
patient-preferred brands.

Learn More

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ENHANCE YOUR PATIENTS’ EXPERIENCE

EssilorLuxottica 360 customers also unlock access to our team’s business
expertise, practice management tools & staff training, all aimed at supporting
your staff in making the best business decisions needed to enhance the patient
experience. This includes access to the EssilorLuxottica 360 Dashboard which
allows access to rich lens and frame sales analytics to give a full picture of
practice opportunities.

EssilorLuxottica 360 customers who also participate on the EyeMed network get
exclusive access to the EyeMed Concierge Service, specially trained customer
service agents dedicated to providing “one-stop” service for you. From the
simplest questions to very complex issues, the team will be there for you and
make sure you have a positive experience with EyeMed.

Learn More

Comprehensive business management dashboards combined with advanced practice
education to drive growth.



In addition, members gain access to Leonardo, EssilorLuxottica’s open learning
platform, with a focus on eyewear, lenses and optics, brand storytelling and
retail. Leonardo is available for all staff in the practice, with content
accessible across all devices. Explore Live Streaming, Virtual Classrooms,
Interactive PDF’s, and Brand Video’s with over 1800+ available learning tools at
your fingertips.


Visit now



IMPROVE YOUR PRACTICE’S PROFITABILITY

Members of EssilorLuxottica 360 will have exclusive access to special commercial
terms on their Luxottica Frame and Essilor lens purchases. With this program,
Luxottica is supporting ECPs to improve profitability and jump start their
sell-out commitment with unprecedented commercial offers, such as extended
payment terms and additional frame rebates on all Luxottica sales.2

With increased partnership, members also get auto-access to Diamond status in
our Luxottica Rewards program, which offers additional commercial offers and a
number of service perks.

Learn More



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PRACTICE MANAGEMENT SUPPORT WITH PATIENT-PREFERRED BRANDS & ADVANCED LENS
TECHNOLOGY





SIGN UP BELOW TO LEARN MORE ABOUT THE PROGRAM



EssilorPRO.com  |  my.essilorluxottica.com 


(1) Access to EyeMed PLUS Provider Program requires EyeMed application, meeting
program conditions and requirements and acceptance of program terms. Luxottica
will provide a $10 rebate to EyeMed participating Eligible Practices with Plus
Provider benefits on in network funded frame claims for an EyeMed member who has
an Eye360 Vision Plan, provided, however, that Luxottica shall not pay and
Eligible Practice shall not accept (and, if applicable, shall return) the $10
rebate with respect to any network funded frame claim that is presented with
respect to an EyeMed member whose vision benefits are paid for in whole or in
part by a FHCP.
(2) Excludes Ray-Ban Sun, Oakley Sun, Costa Sun, Chanel, Persol, and Oliver
Peoples. This rebate is separate, and in addition to, any Luxottica Rewards
rebates that an Eligible Practice may receive. Rebate paid on net sales of the
quarter of compliance.

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©2018-2023 ESSILOR OF AMERICA, INC. ALL RIGHTS RESERVED.


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 * TERMS OF USE
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©2018-2023 ESSILOR OF AMERICA, INC. ALL RIGHTS RESERVED.