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Menu
 * Home
 * Business Owners
   * Adopting Digital Link
   * Digital Link vs Barcode
   * Revenue Increase
   * Cost
   * Customer Experience
   * Effects on Operations
   * Encoded Information
   * Supply Chain
   * Product Packaging
   * Compatibility
   * Responsibilities
   * GS1 Services
   * Custom vs GS1 Services
 * Developers
   * Technical Requirements
   * Tools and Libraries
   * Structure and Parsing
   * Application Identifiers
   * Multiple Link Types
   * Resolver Setup
   * Integration
   * Compatibility
   * Securing Data
   * Handling Errors
   * Testing
 * Services


A PRACTICAL GUIDE TO IMPLEMENTING THE GS1 DIGITAL LINK STANDARD



Navigating GS1 Digital Link might seem complex at first, but understanding how
it works can open new opportunities for your business.

Put simply, GS1 Digital Link helps create an online identity for your products,
connecting each physical item to its digital counterpart. GS1 still handles the
standardized identification of products using Global Trade Item Numbers (GTINs),
much like how barcodes have worked in the past. However, your business plays a
key role in bringing this to life by implementing the Digital Link standard —
through a QR code — and managing the online presence of your products.

For small businesses that need only basic functionality, GS1 provides simple
platform services to host product information. This can be a good starting
point. However, if you want to unlock the full potential of this new standard
and create more engaging customer experiences, investing in custom development
and hosting is the way to go.

Understanding where GS1’s role ends and your responsibility begins is key to
making the most of this technology. That's why we’ve developed this website—to
answer your questions, whether you’re a business owner looking to enhance your
customer experience or a developer working to implement these new features.

FOR BUSINESS OWNERS:

GS1 Digital Link can be a game-changer for your business, from boosting sales to
building stronger relationships with your customers. We break down the
essentials into clear, practical advice, helping you see how this technology can
benefit your bottom line and why custom solutions might offer even more value.
Our resources are here to guide you in making smart choices, so you can use GS1
Digital Link to its fullest advantage.

Why Should My Business Adopt GS1 Digital Link?

How Does GS1 Digital Link Differ from Traditional Barcodes?

How can GS1 Digital Link Increase Revenue for My Business?

How Costly Is It to Implement GS1 Digital Link?

How Does GS1 Digital Link Enhance the Customer Experience?

How Will GS1 Digital Link Affect My Current Operations?

What Information Can Be Included in a GS1 Digital Link?

How does GS1 Digital Link Improve Supply Chain Transparency?

Will GS1 Digital Link Require Changes to Product Labeling or Packaging?

Is GS1 Digital Link Compatible with My Existing Systems?

Who Is Responsible For What?

What are the Platforms and Services Provided by GS1?

GS1 Services vs Custom Services for GS1 Digital Link

 

FOR DEVELOPERS:

Integrating GS1 Digital Link into your existing systems can be complex. To
support you, we provide clear, step-by-step technical guides that simplify the
process. Our resources cover everything from structuring and parsing URIs to
setting up resolvers and integrating with your existing databases and APIs. We
also address important areas like data security, error handling, and
compatibility, equipping you with the knowledge to build robust and future-ready
systems with confidence.

Technical Requirements for Implementing GS1 Digital Link

Tools and Libraries for Working with GS1 Digital Link

Structure and Parse GS1 Digital Link URIs

Application Identifiers for a GS1 Digital Link URI

Multiple Link Types in One GS1 Digital Link

Setting Up a Resolver to Handle GS1 Digital Links

Integrate GS1 Digital Link with Existing Infrastructure

Ensuring Compatibility with Existing Systems

Securing Data in GS1 Digital Links

Handling Errors with GS1 Digital Links

Testing GS1 Digital Links

 


READY TO TAKE THE NEXT STEP?

Feeling confident that you’ve grasped the key concepts of GS1 Digital Link but
unsure about how to move forward?

Don’t worry, you’re not alone. Our services page is here to help. We connect
businesses with trusted local IT professionals who are dedicated to ensuring
your GS1 Digital Link implementation is a smooth and resounding success.

Let's work together to transition your business into the future!

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© GS1-2027 Guide


 * Home
 * Business Owners
    * Adopting Digital Link
    * Digital Link vs Barcode
    * Revenue Increase
    * Cost
    * Customer Experience
    * Effects on Operations
    * Encoded Information
    * Supply Chain
    * Product Packaging
    * Compatibility
    * Responsibilities
    * GS1 Services
    * Custom vs GS1 Services

 * Developers
    * Technical Requirements
    * Tools and Libraries
    * Structure and Parsing
    * Application Identifiers
    * Multiple Link Types
    * Resolver Setup
    * Integration
    * Compatibility
    * Securing Data
    * Handling Errors
    * Testing

 * Services