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INDUSTRY TRENDS WE'RE WATCHING

State Privacy Law Enforcement to Begin July 1st will bring hot days, summer
vacations, and enforcement of data privacy laws in California, Colorado, and
Connecticut. Sign up for our privacy newsletter to get these details and data
privacy-focused news.



Universal Analytics Sunset is HERE! If you’re on the free version, data will
stop being collected on July 1st, 2023 (like, in ten minutes). After this date,
you’ll be able to read existing data for one more year. If you pay for Analytics
360, you’ll be able to collect and read data one year longer. However,
everything for everyone will shut down on July 1, 2024. 
 * If you have yet to migrate: Take our assessment and get a migration plan
   based on your specific business considerations. Get a personalized plan.
 * If you have already migrated: Use our Complete Guide to being successful from
   day one. Use GA4 like a pro.



LATEST INSIGHTS FROM OUR TEAM

Modern Marketing In a Nutshell  What is modern marketing, and how does it
deviate from the best practices of the past twenty years? Analytics thought
leader Ken Williams explains. Learn More »

 

A View from the Floor of the 2023 IAPP Global Privacy Summit The three
most-discussed privacy issues at IAPP Global Privacy Summit 2023: AI, regulation
compliance & Privacy by Design. Get details & our recommendations. Learn more »

Is There a Cure for Google Analytics in Healthcare? The recent HHS bulletin
regarding HIPAA is clear: Tracking technologies can’t be used if PHI disclosure
to tech vendors is possible. Learn how this affects GA4 and more. Read More »

 

Comparing Metrics for UA and GA4: What Differences to Expect Analytics pros are
graduating from Universal Analytics to Google Analytics 4. Flatten your learning
curve & master how (or whether) to compare metrics in the two platforms. Read
More »

RECENT EVENTS

Maximizing Your Salesforce Marketing Cloud Investment: Strategies and Best
Practices

At the May SDEC, Adam Babcock, Senior Data Solutions Architect, shared the
various ways to get the most out of your Salesforce Marketing Cloud investment.

Watch Now

 

STAY IN THE KNOW



 

Search Discovery Repeats Great Place to Work Certification for 2023 Search
Discovery is a Great Place to Work for the second year straight! Learn what this
certification means for the company and for clients.



Read More

 



 

Search Discovery Is Named a Top Workplace in Cleveland 3 Years in a Row Search
Discovery, a data strategy and activation company, is a top workplace in Greater
Cleveland according to employee feedback and as recognized by The Plain Dealer
and cleveland.com.

Read More

 

ABOUT SEARCH DISCOVERY

Search Discovery is a data strategy and activation company focused on helping
you turn raw data into the right decisions. We help you stop playing the
guessing game when it comes to your critical business decisions. You get a
deeper understanding of your customers, increased ROI, and the ability to build
a more competitive advantage in your industry. See how we can help you Own the
Unknown.™

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