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Submitted URL: https://cp-5t04.na1.hs-sales-engage.com/Ctc/RF+23284/cp-5t04/JlY2-6qcW95jsWP6lZ3nxW1LKfZH182JkhW7j915d8t3jFRW94rG1z1y1fzXW2D_1MJ7Q1Z95W4...
Effective URL: https://info.kore.ai/top-health-insurance-provider-florida-blue-offers-visual-ivr-assistance-to-its-members
Submission: On June 26 via manual from US — Scanned from DE

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CASE STUDY


TOP HEALTH INSURANCE PROVIDER, FLORIDA BLUE, OFFERS VISUAL IVR ASSISTANCE TO ITS
MEMBERS





 


THE CUSTOMER

Florida Blue serves more than 5 million health care members across the state of
Florida. It is an independent licensee of the Blue Cross and Blue Shield
Association, offering affordable health insurance to residents and businesses
across Florida.


CHALLENGE

Florida Blue contact center receives thousands of member calls daily to seek
help with getting digital ID cards, checking claim status, filling out various
forms, and more. The contact center agents spent the majority of their time
handling such queries. Additionally, the members had to wait too long in the
queue to get assistance, leading to a frustrating customer service experience.

The company was looking for a solution to help them automate repetitive member
services with self-service guided options. This would help them to enhance
customer satisfaction by reducing the wait time and also help free up agent’s
time to serve members with more complex needs.


SOLUTION

To better handle inbound call volume and member queries, the Florida Blue team
developed a visual IVR assistant using Kore.ai's Experience Optimization (XO)
platform. Florida Blue's numbers speak for themselves with happy contact center
agents and customers.


IMPACT

After implementing the visual IVR assistant in their contact center, the Florida
Blue team has witnessed a massive transformation in customer satisfaction and
agent productivity.


3X

reduction in response and wait time


90%

containment rate


1200+

member ID cards delivered per day


 

Read this case study to learn how Florida Blue used Visual IVR Assistant to
offer seamless customer service while improving the customer experience with
AI-powered Kore.ai solutions.




OUR CLIENTS




200+

Fortune 2000 companies
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100M+

Enterprise consumers
interact with Kore.ai technology 


1M+

Employees use Kore IVAs
to automate 1 billion plus interactions across 35+ channels


15%-75%

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based on use case


$1B+

In cost reduction
delivered to consumer operations since 2015


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