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More accurate, more sustainable, more impactful analytics for marketers

Empowering Brands to predict marketing performance with the most advanced
marketing analytics platform available

Request a Demo


ATTRIBUTION IS DEAD. MARKETING IMPACT MODELING™ IS THE FUTURE

AI-POWERED MARKETING TO SALES ANALYTICS IS REVOLUTIONIZING THE MARKETING ROI
PARADIGM.




LOWER TOTAL COST OF OWNERSHIP


ACCELERATE TIME TO INSIGHT


QUANTIFY MARKETING IMPACT


MAXIMIZE AND DRIVE ROI


LEAVE TRADITIONAL ATTRIBUTION BEHIND AND EMBRACE THE POWER OF ADVANCED MARKETING
IMPACT MODELING™

 * 10% Revenue Gain
   Increase ROI to reach revenue goals with less investment or attain even
   higher targets

Make More Money >>
 * 93% Prediction Accuracy
   AI-powered recommendation engine predicts optimal media mix in real time

Predict Media Mix >>
 * 24 Hour Activation
   Make decisions in seconds with speedy data ingestion and analysis

Get Data Tomorrow >>
 * 0% Wasted Spend
   Protect budgets and reduce wasted spend to improve your marketing efficiency

Protect My Budget >>


BE THE FIRST TO TRY OUT MARKETING IMPACT MODELING™

Get ready to transform your marketing strategy with our intuitive, data-driven
approach. ChannelMix's Marketing Impact Modeling™ (MIM) platform empowers you to
make strategic decisions with ease, armed with comprehensive analytics and
actionable recommendations. Say hello to higher returns and greater impact with
every campaign.

Run scenarios yourself and see how our user-friendly interface makes it easy to
gain valuable insights.

MARKETING PERFORMANCE BY CHANNEL

Data is always on and ready for analysis in our suite of marketing dashboards
that deliver insight into performance across every marketing source and channel.

LEARN MORE >>

CROSS-CHANNEL PERFORMANCE ANALYTICS

Combine data across your entire offline and online paid media ecosystem into one
dashboard for unified insight into performance across all marketing channels.

LEARN MORE >>

CAMPAIGN PACING & PERFORMANCE

See which tactics and channels are contributing to your marketing goals and how
your budget is pacing, so you can direct your spend where it matters most.

LEARN MORE >>

PIPELINE ANALYTICS & FORECASTING

Understand and communicate the impact marketing investments have on business
outcomes with a single pipeline view for marketing and sales performance.

LEARN MORE >>

MULTI-TOUCH ATTRIBUTION MODELING

Apply attribution models to understand and optimize the path to conversion for
your marketing channels, campaigns and customers.

LEARN MORE >>

MARKETING IMPACT MODELING™

Apply machine-learning models to historic spend and performance data to run
budget scenarios and predict the return on investment for your marketing mix.

LEARN MORE >>

--------------------------------------------------------------------------------


$12B IN MEDIA ANALYZED ACROSS 1,500+ BRANDS AND AGENCIES




CONNECT

AGGREGATE AND UNIFY DATA TO CREATE A SINGLE SOURCE OF TRUTH FOR MARKETING
PERFORMANCE.




PLAN

CALCULATE MARKETING BUDGETS AND GOALS BASED ON PAST PERFORMANCE.




PREDICT

ANALYZE SPEND SCENARIOS TO MAXIMIZE EFFICIENCY AND ROI.




ALLOCATE

PLAN CROSS-CHANNEL CAMPAIGNS USING YOUR RECOMMENDED MARKETING MIX.




ATTRIBUTE

ANALYZE MARKETING IMPACT ON BUSINESS RESULTS LIKE LEADS, PURCHASES AND REVENUES.




CONNECT

AGGREGATE AND UNIFY DATA TO CREATE A SINGLE SOURCE OF TRUTH FOR MARKETING
PERFORMANCE.




PLAN

CALCULATE MARKETING BUDGETS AND GOALS BASED ON PAST PERFORMANCE.




PREDICT

ANALYZE SPEND SCENARIOS TO MAXIMIZE EFFICIENCY AND ROI.




ALLOCATE

PLAN CROSS-CHANNEL CAMPAIGNS USING YOUR RECOMMENDED MARKETING MIX.




ATTRIBUTE

ANALYZE MARKETING IMPACT ON BUSINESS RESULTS LIKE LEADS, PURCHASES AND REVENUES.




CONNECT

AGGREGATE AND UNIFY DATA TO CREATE A SINGLE SOURCE OF TRUTH FOR MARKETING
PERFORMANCE.




PLAN

CALCULATE MARKETING BUDGETS AND GOALS BASED ON PAST PERFORMANCE.




PREDICT

ANALYZE SPEND SCENARIOS TO MAXIMIZE EFFICIENCY AND ROI.




ALLOCATE

PLAN CROSS-CHANNEL CAMPAIGNS USING YOUR RECOMMENDED MARKETING MIX.




ATTRIBUTE

ANALYZE MARKETING IMPACT ON BUSINESS RESULTS LIKE LEADS, PURCHASES AND REVENUES.





CONNECT

AGGREGATE AND UNIFY DATA TO CREATE A SINGLE SOURCE OF TRUTH FOR MARKETING
PERFORMANCE.


PLAN

CALCULATE MARKETING BUDGETS AND GOALS BASED ON PAST PERFORMANCE. 


PREDICT

CALCULATE MARKETING BUDGETS AND GOALS BASED ON PAST PERFORMANCE.


ACTIVATE

LAUNCH MARKETING CAMPAIGNS BASED ON YOUR IDEAL MEDIA MIX. 


ATTRIBUTE

ANALYZE MARKETING IMPACT ON BUSINESS RESULTS LIKE LEADS, PURCHASES AND REVENUES.


CONNECT

AGGREGATE AND UNIFY DATA TO CREATE A SINGLE SOURCE OF TRUTH FOR MARKETING
PERFORMANCE.


PLAN

CALCULATE MARKETING BUDGETS AND GOALS BASED ON PAST PERFORMANCE. 


PREDICT

CALCULATE MARKETING BUDGETS AND GOALS BASED ON PAST PERFORMANCE.


ACTIVATE

LAUNCH MARKETING CAMPAIGNS BASED ON YOUR IDEAL MEDIA MIX. 


ATTRIBUTE

ANALYZE MARKETING IMPACT ON BUSINESS RESULTS LIKE LEADS, PURCHASES AND REVENUES.


CONNECT

AGGREGATE AND UNIFY DATA TO CREATE A SINGLE SOURCE OF TRUTH FOR MARKETING
PERFORMANCE.


PLAN

CALCULATE MARKETING BUDGETS AND GOALS BASED ON PAST PERFORMANCE. 


PREDICT

CALCULATE MARKETING BUDGETS AND GOALS BASED ON PAST PERFORMANCE.


ACTIVATE

LAUNCH MARKETING CAMPAIGNS BASED ON YOUR IDEAL MEDIA MIX. 


ATTRIBUTE

ANALYZE MARKETING IMPACT ON BUSINESS RESULTS LIKE LEADS, PURCHASES AND REVENUES.




PREDICTIVE INSIGHTS FOR MODERN MARKETERS - UNLEASH THE POTENTIAL OF YOUR DATA

Say hello to a new era of marketing success with our predictive insights.
ChannelMix's MIM platform leverages your data to accurately predict ROI,
optimize marketing spend, and deliver tangible results. By embracing our
innovative modeling approach, you gain the upper hand in today's competitive
landscape.

 

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ChannelMix empowers us to make better, faster decisions about how and where we
spend our marketing dollars. We can easily pinpoint which campaigns and channels
are creating ROI.

JEFF SCHUTTE, SVP - DIRECTOR, DIGITAL MARKETING & ECOMMERCE

Read More Client Wins


REQUEST A DEMO

Our team is standing by to help you choose the right analytics solution for your
needs. It starts with a 30-minute discovery and demo. 



OUR SOLUTION

 * Our Approach
 * The Platform
 * The Dashboards
 * API Integrations

CAPABILITIES

 * Cross-Channel Reporting
 * Multi-Touch Attribution
 * Pipeline Analytics & Forecasting
 * Marketing Impact Modeling

RESOURCES

 * Blog
 * Resource Library
 * Webinars

ABOUT US

 * Our Story
 * News & Press
 * Careers
 * Privacy Policy
 * Contact Us

--------------------------------------------------------------------------------

--------------------------------------------------------------------------------

OUR SOLUTION

 * Our Approach
 * The Platform
 * The Dashboards
 * API Integrations

CAPABILITIES

 * Cross-Channel Reporting
 * Multi-Touch Attribution
 * Pipeline Analytics & Forecasting
 * Marketing Impact Modeling

CAPABILITIES

 * Blog
 * Resource Library
 * Webinars

ABOUT US

 * Our Story
 * News & Press
 * Careers
 * Privacy Policy
 * Contact Us

--------------------------------------------------------------------------------

--------------------------------------------------------------------------------

OUR SOLUTION

 * Our Approach
 * The Platform
 * The Dashboards
 * API Integrations

CAPABILITIES

 * Cross-Channel Reporting
 * Multi-Touch Attribution
 * Pipeline Analytics & Forecasting
 * Marketing Impact Modeling

RESOURCES

 * Blog
 * Resource Library
 * Webinars

ABOUT US

 * Our Story
 * News & Press
 * Careers
 * Privacy Policy
 * Contact Us



Copyright © 2023 ChannelMix


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 * Platform
   * ←
   * Tracking
   * Data Aggregation
   * Data Transformation
   * Dashboards
   * ChannelMix AI
 * Capabilities
   * ←
   * Automated Reporting
   * Cross-Channel Reporting
   * Pipeline Analytics & Forecasting
   * Multi-Touch Attribution
   * Marketing Impact Modeling
 * Pricing
 * Resources
   * ←
   * Library
   * Client Stories
   * Webinars
   * Blog
 * About
   * ←
   * Our Approach
   * Leadership
   * News & Press
   * Careers
   * Contact Us



 * Platform
   * ← Back
   * Tracking
   * Data Aggregation
   * Data Transformation
   * Dashboards
   * ChannelMix AI
 * Capabilities
   * ← Back
   * Automated Reporting
   * Cross-Channel Reporting
   * Pipeline Analytics & Forecasting
   * Multi-Touch Attribution
   * Marketing Impact Modeling
 * Pricing
 * Resources
   * ← Back
   * Library
   * Client Stories
   * Webinars
   * Blog
 * About
   * ← Back
   * Our Approach
   * Leadership
   * News & Press
   * Careers
   * Contact Us