www.sojern.com
Open in
urlscan Pro
54.194.170.100
Public Scan
Submitted URL: http://go.sojern.com/MzM0LVVKTC00NTMAAAGHRzXzwZ2phRz1d11jIEXn-l_fjXDqzF99Yz8_qVEkn4eTaWgWCXSgYHjqhM2Sie7vbc1RxdE=
Effective URL: https://www.sojern.com/customer-success-stories/grand-hotel-minerva?mkt_tok=MzM0LVVKTC00NTMAAAGHRzXzwaj29uv2KchegZ7lSsv...
Submission: On October 05 via api from US — Scanned from DE
Effective URL: https://www.sojern.com/customer-success-stories/grand-hotel-minerva?mkt_tok=MzM0LVVKTC00NTMAAAGHRzXzwaj29uv2KchegZ7lSsv...
Submission: On October 05 via api from US — Scanned from DE
Form analysis
2 forms found in the DOMName: wf-form-Newsletter-Sign-Up — GET
<form id="wf-form-Newsletter-Sign-Up" name="wf-form-Newsletter-Sign-Up" data-name="Newsletter Sign Up" method="get" class="footer-form-container-two" aria-label="Newsletter Sign Up" __bizdiag="67066748" __biza="WJ__">
<div>
<div class="footer-form-title">Let’s take this to your inbox.</div>
<div class="subscribe-sml-text">Sign up for the latest updates on travel news, insights, and all things Sojern.</div>
</div>
<div data-w-id="d8345229-0445-456e-eea5-e33ef18f7a58" class="footer-form-block-two"><input type="email" class="footer-form-input w-input" maxlength="256" name="Email" data-name="Email" placeholder="Your Email" id="newsletter-sign-up" required=""
style="border-color: rgb(227, 95, 62);"><input type="submit" data-wait="Please wait..." value="Subscribe" class="button-primary footer-form-button w-button" style="background-color: rgb(227, 95, 62);"></div>
</form>
Name: wf-form-Cookie-Preferences — GET
<form id="cookie-preferences" name="wf-form-Cookie-Preferences" data-name="Cookie Preferences" method="get" class="fs-cc-prefs_form" aria-label="Cookie Preferences" __bizdiag="-1654383347" __biza="WJ__">
<div fs-cc="close" class="fs-cc-prefs_close" role="button" tabindex="0">
<div class="fs-cc-prefs_close-icon w-embed"><svg fill="currentColor" aria-hidden="true" focusable="false" viewBox="0 0 16 16">
<path d="M9.414 8l4.293-4.293-1.414-1.414L8 6.586 3.707 2.293 2.293 3.707 6.586 8l-4.293 4.293 1.414 1.414L8 9.414l4.293 4.293 1.414-1.414L9.414 8z"></path>
</svg></div>
</div>
<div class="fs-cc-prefs_content">
<div class="fs-cc-prefs_space-small">
<div class="fs-cc-prefs_title">Privacy Preference Center</div>
</div>
<div class="fs-cc-prefs_space-small">
<div class="fs-cc-prefs_text">When you visit websites, they may store or retrieve data in your browser. This storage is often necessary for the basic functionality of the website. The storage may be used for marketing, analytics, and
personalization of the site, such as storing your preferences. Privacy is important to us, so you have the option of disabling certain types of storage that may not be necessary for the basic functioning of the website. Blocking categories
may impact your experience on the website.</div>
</div>
<div class="fs-cc-prefs_space-medium">
<a fs-cc="deny" href="#" class="button outline w-button" role="button" tabindex="0">Reject all cookies</a><a fs-cc="allow" href="#" class="button blue-hover w-button" role="button" tabindex="0">Allow all cookies</a></div>
<div class="fs-cc-prefs_space-small">
<div class="fs-cc-prefs_title">Manage Consent Preferences by Category</div>
</div>
<div class="fs-cc-prefs_option">
<div class="fs-cc-prefs_toggle-wrapper">
<div class="fs-cc-prefs_label">Essential</div>
<div class="fs-cc-prefs_text"><strong>Always Active</strong></div>
</div>
<div class="fs-cc-prefs_text">These items are required to enable basic website functionality.</div>
</div>
<div class="fs-cc-prefs_option">
<div class="fs-cc-prefs_toggle-wrapper">
<div class="fs-cc-prefs_label">Marketing</div><label class="w-checkbox fs-cc-prefs_checkbox-field"><input type="checkbox" id="marketing-2" name="marketing-2" data-name="Marketing 2" fs-cc-checkbox="marketing"
class="w-checkbox-input fs-cc-prefs_checkbox"><span for="marketing-2" class="fs-cc-prefs_checkbox-label w-form-label">Essential</span>
<div class="fs-cc-prefs_toggle"></div>
</label>
</div>
<div class="fs-cc-prefs_text">These items are used to deliver advertising that is more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising
campaigns. Advertising networks usually place them with the website operator’s permission.</div>
</div>
<div class="fs-cc-prefs_option">
<div class="fs-cc-prefs_toggle-wrapper">
<div class="fs-cc-prefs_label">Personalization</div><label class="w-checkbox fs-cc-prefs_checkbox-field"><input type="checkbox" id="personalization-2" name="personalization-2" data-name="Personalization 2" fs-cc-checkbox="personalization"
class="w-checkbox-input fs-cc-prefs_checkbox"><span for="personalization-2" class="fs-cc-prefs_checkbox-label w-form-label">Essential</span>
<div class="fs-cc-prefs_toggle"></div>
</label>
</div>
<div class="fs-cc-prefs_text">These items allow the website to remember choices you make (such as your user name, language, or the region you are in) and provide enhanced, more personal features. For example, a website may provide you with
local weather reports or traffic news by storing data about your current location.</div>
</div>
<div class="fs-cc-prefs_option">
<div class="fs-cc-prefs_toggle-wrapper">
<div class="fs-cc-prefs_label">Analytics</div><label class="w-checkbox fs-cc-prefs_checkbox-field"><input type="checkbox" id="analytics-2" name="analytics-2" data-name="Analytics 2" fs-cc-checkbox="analytics"
class="w-checkbox-input fs-cc-prefs_checkbox"><span for="analytics-2" class="fs-cc-prefs_checkbox-label w-form-label">Essential</span>
<div class="fs-cc-prefs_toggle"></div>
</label>
</div>
<div class="fs-cc-prefs_text">These items help the website operator understand how its website performs, how visitors interact with the site, and whether there may be technical issues. This storage type usually doesn’t collect information that
identifies a visitor.</div>
</div>
<div class="fs-cc-prefs_buttons-wrapper"><a fs-cc="submit" href="#" class="button w-button" role="button" tabindex="0">Confirm my preferences and close</a></div><input type="submit" value="Submit" data-wait="Please wait..."
class="fs-cc-prefs_submit-hide w-button">
<div class="w-embed">
<style>
/* smooth scrolling on iOS devices */
.fs-cc-prefs_content {
-webkit-overflow-scrolling: touch
}
</style>
</div>
</div>
</form>
Text Content
English EspañolDeutschFrançaisItalianoPortuguêsไทย简体中文عربي About * About Sojern * Learn more about our story and what we're striving to achieve. * Press * Stay up to date on all things Sojern in the news. * Careers * Join our team of Sojernistas dedicated to excellence within the travel industry. * Contact * Looking to learn more or see a free demo? Head over to our contact page. Login Solutions * Hotels * Find and engage travelers to drive direct bookings. * Attractions * Boost ticket sales and attendance for your attraction or experience. * Destinations * Inspire travelers and drive visitors to your destination. How Travel Marketers are Activating Digital Advertising Download Report Platform Why Sojern Travel Insights Resources * Blog * Read up on the latest digital marketing trends and insights to grow your travel business. * Webinars * Optimize your digital marketing strategy with thought leaders in the travel industry. * Reports * As your travel marketing partner, we work hard to understand the latest in travel marketing so you don’t have to. * Success Stories * Learn how others have optimized their digital marketing strategies with Sojern. Let's Talk Solutions HotelsAttractionsDestinations Platform Why Sojern Travel Insights Resources BlogWebinarsReportsSuccess Stories About About SojernPressCareersContact English EspañolDeutschFrançaisItalianoPortuguêsไทย简体中文عربي Let's Talk Back to Success Stories GRAND HOTEL MINERVA ACTIVATES DIGITAL MARKETING WITH SOJERN Results 549 direct bookings since partnership began 20% of total direct revenue driven by Sojern ACTIVATED digital marketing across programmatic display, Facebook and Instagram Package Used Pay on the Stay Channels Display Social Industry Hotel The Grand Hotel Minerva is a lean team, laser-focussed on delivering a superior guest experience. While they wanted to raise their online profile, they didn’t have the internal bandwidth to dedicate themselves. By working with Sojern, they managed to activate their digital marketing presence. "IT’S NOT ONLY THE INCREASED REVENUE, THERE’S A HUMAN SIDE TO WORKING WITH SOJERN. THEY’VE GIVEN US A WAY TO ACTIVATE MULTICHANNEL MARKETING IN A DATA-DRIVEN WAY, AND HAVE HELPED US BUILD A STRONGER MARKETING PRESENCE OVERALL." Andrea Bargigli Sales & Marketing Director GOAL The Grand Hotel Minerva team is dedicated to creating a memorable experience for their guests. As a very small team, they struggled to find the time and resources to dedicate to digital marketing. Their online presence was limited, but they saw the potential in doing more. Specifically, they wanted to start advertising their property to travellers who were looking to travel to Florence. SOLUTION Sojern has unmatched visibility into travel demand. With creative and media planning support, Sojern provides the insights, technology, and team to seamlessly manage marketing plans. The Grand Hotel Minerva team can then focus on what matters most—their guests. Since the partnership began, Sojern has delivered 549 direct bookings since the partnership began. Download PDF READ SIMILAR STORIES When you think of thought leaders, think Sojern. It’s no secret that the travel industry looks to us when it comes to identifying the latest trends and insights. This is some text inside of a div block. VILA VITA PARC RESORT & SPA VILA VITA Parc Resort & Spa Win The Direct Booking Battle with Sojern Read Their Story This is some text inside of a div block. ANDAZ SAN DIEGO Andaz San Diego achieves a 33:1 ROI and travel marketing expertise with Sojern Read Their Story This is some text inside of a div block. ART HOTEL WROCŁAW Art Hotel Wrocław Partners with Sojern to Attract New Guests to Their Property Read Their Story Combined Shape Created with Sketch. Combined Shape Created with Sketch. Combined Shape Created with Sketch. Combined Shape Created with Sketch. Combined Shape Created with Sketch. 9.7 out of 10 based on 59 reviews Read our reviews Let’s take this to your inbox. Sign up for the latest updates on travel news, insights, and all things Sojern. Thank you for signing up to our Newsletter Oops! Something went wrong while submitting the form. Solutions HotelsAttractionsDestinations Product Travel InsightsTraveler Marketing Platform Company Why SojernCareersPress Resources BlogWebinarsReportsSuccess Stories Verified by * * * * * 62 reviews Read our reviews © Sojern 2022 | All Rights Reserved Terms of Service | Privacy Center By clicking “ACCEPT ALL”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information. PreferencesDenyAccept All Privacy Preference Center When you visit websites, they may store or retrieve data in your browser. This storage is often necessary for the basic functionality of the website. The storage may be used for marketing, analytics, and personalization of the site, such as storing your preferences. Privacy is important to us, so you have the option of disabling certain types of storage that may not be necessary for the basic functioning of the website. Blocking categories may impact your experience on the website. Reject all cookiesAllow all cookies Manage Consent Preferences by Category Essential Always Active These items are required to enable basic website functionality. Marketing Essential These items are used to deliver advertising that is more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. Advertising networks usually place them with the website operator’s permission. Personalization Essential These items allow the website to remember choices you make (such as your user name, language, or the region you are in) and provide enhanced, more personal features. For example, a website may provide you with local weather reports or traffic news by storing data about your current location. Analytics Essential These items help the website operator understand how its website performs, how visitors interact with the site, and whether there may be technical issues. This storage type usually doesn’t collect information that identifies a visitor. Confirm my preferences and close