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Submitted URL: http://email.birdeye.org/c/eJxcUUFvozwQ_TXDjcoeg5McOCSlqfJJX7plu111L8iBAbzFNjImVfbXryCt1K1PI78389682U2jtjSOx8mcyGdcrhnjuN...
Effective URL: https://birdeye.com/resources/guides/10-steps-to-rank-higher-for-local-near-me-google-searches/?utm_source=product_e...
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homeresourcesguides10 steps to rank higher for local near me google searches
Free Guide


10 STEPS TO RANK HIGHER FOR LOCAL & "NEAR ME" GOOGLE SEARCHES

“Alexa, where is the best place to get pizza near me?” Chances are you’ve used
this phrase to find businesses closest to you. Google is an incredible engine
for uncovering information and with the creation of voice-enabled technology
such as Amazon Alexa and Siri - there's never been a better time to reach more
customers with local and “near me” searches. If your customers can't easily find
you, they won't choose you. Download this free guide to learn how you can rank
higher on Local & "Near Me" Google Searches and boost your chances of coming out
ahead of your competitors. By the end of this guide, you'll have a clearer
understanding of how to rank higher with near me and local searches with
actionable measures you can take right now.


DOWNLOAD THE FULL GUIDE




63 Pharmacy Ave, Scarborough, ON M1L 4S9, Canada|(416) 338-1966


Industry
Industry
 * Advertising / Media / Agency
 * Agriculture, Fishing & Forestry
 * Arts & Entertainment
 * Automotive
 * Beauty
 * Business Services
 * Community & Social Services
 * Construction
 * Consumer Goods
 * Consumer Services
 * Contractors
 * Dental
 * E-commerce
 * Education
 * Finance
 * Government
 * Healthcare
 * Home Services
 * Hospitality
 * Insurance
 * Legal
 * Manufacturing
 * Real Estate
 * Recreation
 * Restaurants
 * Retail
 * Technology
 * Transportation Services
 * Wellness
 * Other


Number of locations
Number of locations
 * 1 location
 * 2-3 locations
 * 4-9 locations
 * 10-249 locations
 * 250+ locations



Best mobile number to reach you





DOWNLOAD NOW
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communications from us.


IN THIS EBOOK, YOU’LL LEARN:

 * Common SEO ranking mistakes businesses make
 * How Google determines rankings
 * How to update your business info for better visibility
 * The importance of using SEO heatmaps
 * ...and much more

Download now


INTERESTED? HERE’S A SNEAK PEEK

6 common SEO ranking mistakes businesses make

Near-me searches are critical for businesses since they allow you to reach your
intended customers in real-time moments when they desire products or services
immediately. Local search and maps are huge drivers to organic local traffic,
but only if it's done right. Local SEO mistakes could cost you leads, here are
some common mistakes why your business might not show up and rank as high as it
should when customers search.




1. Not enough customer reviews or not responding to reviews.

If you're not visible in local searches it might be because you don’t have
enough reviews or are not responding to the reviews you do have. Responding to
reviews goes a long way towards building trust with your customers, but it's
also beneficial for improving local SEO. Google wants the most credible
businesses on its platform so that they can recommend them to other potential
shoppers who might need help finding you. Responding to reviews, whether it’s 1
or 5 stars, is a great way to ramp up your local SEO ranking.




2. Missing or inconsistent NAPW Data (Name, Address, Phone number, and Website)

A business's NAPW can make or break its search engine optimization. Local
results favor the most relevant listings for businesses so accurate information
is key. Having inaccurate NAPW could harm both local 3-pack rankings as well as
organic ranking factors like pages/titles which appear at the top right
underneath “Did You Know?”




3. Unverified Google profile

Not verifying your Google My Business profile (or Google Business Profile as it
is now called) is a major mistake. Properly managing and monitoring your Google
Business Profile can help boost SEO, as Google places more trust in verified
businesses over unverified ones. Verifying will also allow you to edit the
listing by adding branding or images while correcting discrepancies if needed
with generated content.




4. Duplicate listings

Google has a tough time ranking pages that are identical, so when you have more
than one business listing on GMB or any other platform and they all represent
the same entity (a single company), then these duplicate listings will confuse
the search engine. Local SEO relies heavily upon guidelines set forth by Google
which determine how duplicates should be handled - if at all-in SERPs; this is
where local results come into play.




5. Keyword stuffing

While SEO keyword stuffing used to be common practice to rank on Google, that is
no longer the case. Google dislikes SEO keyword stuffing because those methods
focus on beating the search engine algorithm rather than a positive user
experience. Keyword spamming could lead to penalties like page rank loss and
even worse: penalties from appearing at all in Google searches. In other words,
if you fill your content with needless keywords then it won't improve the
chances of ranking higher. Here’s an example of keyword stuffing.




Download this guide for more valuable insights


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Data is from over 100,000 Birdeye business customers


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 * Platform
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 * Online Reputation Management
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 * Business Listings Management
 * Customer Experience
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