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BRANDTECH GROUP SUPERCHARGES GEN AI MARKETING PLATFORM, PENCIL PRO, WITH GOOGLE
CLOUD COLLABORATION.

The Brandtech Group today announces a powerful collaboration with Google…


BRANDTECH GROUP SUPERCHARGES GEN AI MARKETING PLATFORM, PENCIL PRO, WITH GOOGLE
CLOUD COLLABORATION.

The Brandtech Group today announces a powerful collaboration with Google…


SPEEDRUNNERS, ASSEMBLE! EE UNITES THE UK’S FASTEST BEDROOM GAMERS TO SMASH
SPEEDRUN.COM WORLD RECORDS, AS NEW BROADBAND MADE FOR GAMERS BUNDLE LAUNCHES

This week, EE assembled a duo of bedroom gamers to…


ONETAG TAKES THE LEAD ON GARM SUSTAINABILITY FRAMEWORK WITH CEDARA PARTNERSHIP

Onetag selects Cedara to provide comprehensive, fully compliant emissions
measurement…


UK STOP AD FRAUD COALITION GROUP (UKSAFC.ORG) JOINS THE CONSCIOUS ADVERTISING
NETWORK (CAN)

UKSAFC will work with C.A.N.’s 180+ members in working to…


LIMELIGHT INC. REBRANDS FOR FIFTH ANNIVERSARY TO CEMENT ITS LEADING POSITION IN
THE PROGRAMMATIC ECOSYSTEM

The digital ad platform renews its commitment to cutting-edge technology…


VERVE GROUP’S ATOM 3.0 BRINGS ID-LESS, ON-DEVICE BEHAVIOURAL TARGETING TO
10,000+ APPS

Verve Group today announced the release of ATOM 3.0, its…

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Marketing


DEUTSCHE TELEKOM’S ALLIANCE WITH EQUATIV STRENGTHENS ADVERTISERS’ ABILITY TO
MAXIMIZE THE ADDRESSABLE ADVERTISING TV LANDSCAPE

Deutsche Telekom, majority owner of T-Mobile, today unveils its partnership with
Equativ to shape the future of targetable TV advertising through…

By Newsroom on April 23, 2024Comments Off on Deutsche Telekom’s Alliance With
Equativ Strengthens Advertisers’ Ability to Maximize the Addressable Advertising
TV Landscape


MULTILOCAL INTEGRATES WITH ONETAG TO SIMPLIFY ACCESS TO HIGH-QUALITY INVENTORY

The partnership will see Onetag’s DealCurate cookieless curation platform
integrated into Multilocal’s programmatic offering Multilocal, the programmatic
specialist, has announced a…

By Newsroom on April 23, 2024Comments Off on Multilocal integrates with Onetag
to simplify access to high-quality inventory



News


BRANDTECH GROUP SUPERCHARGES GEN AI MARKETING PLATFORM, PENCIL PRO, WITH GOOGLE
CLOUD COLLABORATION.

The Brandtech Group today announces a powerful collaboration with Google…

By Newsroom on July 25, 2024Comments Off on Brandtech Group Supercharges Gen AI
Marketing Platform, Pencil Pro, with Google Cloud collaboration.


SPEEDRUNNERS, ASSEMBLE! EE UNITES THE UK’S FASTEST BEDROOM GAMERS TO SMASH
SPEEDRUN.COM WORLD RECORDS, AS NEW BROADBAND MADE FOR GAMERS BUNDLE LAUNCHES

This week, EE assembled a duo of bedroom gamers to…

By Newsroom on June 27, 2024Comments Off on SPEEDRUNNERS, ASSEMBLE! EE UNITES
THE UK’S FASTEST BEDROOM GAMERS TO SMASH SPEEDRUN.COM WORLD RECORDS, AS NEW
BROADBAND MADE FOR GAMERS BUNDLE LAUNCHES




ONETAG TAKES THE LEAD ON GARM SUSTAINABILITY FRAMEWORK WITH CEDARA PARTNERSHIP

Onetag selects Cedara to provide comprehensive, fully compliant emissions
measurement…

By Newsroom on June 26, 2024Comments Off on Onetag takes the lead on GARM
sustainability framework with Cedara partnership



Latest

 * Brandtech Group Supercharges Gen AI Marketing Platform, Pencil Pro, with
   Google Cloud collaboration.
 * SPEEDRUNNERS, ASSEMBLE! EE UNITES THE UK’S FASTEST BEDROOM GAMERS TO SMASH
   SPEEDRUN.COM WORLD RECORDS, AS NEW BROADBAND MADE FOR GAMERS BUNDLE LAUNCHES
 * Onetag takes the lead on GARM sustainability framework with Cedara
   partnership
 * UK Stop Ad Fraud Coalition group (UKSAFC.org) joins the Conscious Advertising
   Network (CAN)
 * Limelight Inc. rebrands for fifth anniversary to cement its leading position
   in the programmatic ecosystem
 * Verve Group’s ATOM 3.0 brings ID-less, on-device behavioural targeting to
   10,000+ apps

Apps


VERVE GROUP’S ATOM 3.0 BRINGS ID-LESS, ON-DEVICE BEHAVIOURAL TARGETING TO
10,000+ APPS

Verve Group today announced the release of ATOM 3.0, its enhanced solution for
mobile user addressability. ATOM 3.0 is an industry-first, on-device targeting
solution for iOS that gives…

By Newsroom on April 30, 2024Comments Off on Verve Group’s ATOM 3.0 brings
ID-less, on-device behavioural targeting to 10,000+ apps


A NEW TOOL TO HELP MARKETERS MEASURE AND OPTIMIZE MOBILE APP PERFORMANCE

Introducing Airship’s latest feature, the App Health Dashboard, a brand-new
reporting dashboard that tracks your app’s performance through the entire mobile
app lifecycle! Tailored reports to highlight key…

By Newsroom on March 13, 2024Comments Off on A New Tool to Help Marketers
Measure and Optimize Mobile App Performance


THE LUCY RAYNER FOUNDATION COLLABORATES WITH SNAPCHAT TO LAUNCH TRANSFORMATIVE
LENS EMPOWERING YOUNG PEOPLE TO USE THEIR VOICES

The Lucy Rayner Foundation (TLRF) based in Surrey, a well-known mental health
charity focusing on awareness and supporting young adults, is delighted to
announce a collaboration with Snapchat,…

By Newsroom on January 31, 2024Comments Off on The Lucy Rayner Foundation
collaborates with Snapchat to launch transformative lens empowering young people
to use their voices

Reports


NEW ‘DIGITAL 2024 UNITED KINGDOM’ REPORT SHOWS GROWTH IN SOCIAL MEDIA, AND MORE
THAN 49 HOURS A MONTH SPENT ON TIKTOK

People in the UK spend more time on TikTok than any other country in the world,
with a…

By Newsroom on February 21, 2024Comments Off on New ‘Digital 2024 United
Kingdom’ report shows growth in social media, and more than 49 hours a month
spent on TikTok


IS SMS MARKETING DEAD? BRANDS WERE ABLE TO EARN $33 MILLION THROUGH TEXT
MESSAGES

With 66% of customers using SMS to engage with companies, marketing experts say
that texting is a powerful…

By Newsroom on February 21, 2024Comments Off on Is SMS marketing dead? Brands
were able to earn $33 million through text messages


DIGITAL 2024: GLOBAL SOCIAL MEDIA USERS PASS 5 BILLION MILESTONE

New report finds that the world averaged 8.4 new social media users per second
over the past year…

By Newsroom on January 31, 2024Comments Off on Digital 2024: Global social media
users pass 5 billion milestone

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SPEEDRUNNERS, ASSEMBLE! EE UNITES THE UK’S FASTEST BEDROOM GAMERS TO SMASH
SPEEDRUN.COM WORLD RECORDS, AS NEW BROADBAND MADE FOR GAMERS BUNDLE LAUNCHES

This week, EE assembled a duo of bedroom gamers…

By Newsroom on June 27, 2024


PUBLICIS INSPIRE GRAND THEFT INSURANCE: BALOISE OPENS BRANCH IN THE WORLD’S MOST
DANGEROUS CITY.

Carjackings, break-ins and property damage by the minute: no…

By Newsroom on February 13, 2024


SAMSUNG AND CHEIL CREATE GROUND-BREAKING AI APP FOR PEOPLE WITH AUTISM THAT
REDUCES STRESS-INDUCING SOUNDS WITHOUT CANCELLING ALL NOISE

Samsung Espana and Cheil Worldwide Spain have created a…

By Newsroom on April 6, 2023


SMARTY LAUNCHES “LESS MALARKEY, MORE SMARTY” CAMPAIGN

SMARTY, the SIM-only mobile network owned by Hutchison 3G,…

By Newsroom on February 14, 2023




SPEEDRUNNERS, ASSEMBLE! EE UNITES THE UK’S FASTEST BEDROOM GAMERS TO SMASH
SPEEDRUN.COM WORLD RECORDS, AS NEW BROADBAND MADE FOR GAMERS BUNDLE LAUNCHES

This week, EE assembled a duo of bedroom gamers…

By Newsroom on June 27, 2024


PUBLICIS INSPIRE GRAND THEFT INSURANCE: BALOISE OPENS BRANCH IN THE WORLD’S MOST
DANGEROUS CITY.

Carjackings, break-ins and property damage by the minute: no…

By Newsroom on February 13, 2024


SAMSUNG AND CHEIL CREATE GROUND-BREAKING AI APP FOR PEOPLE WITH AUTISM THAT
REDUCES STRESS-INDUCING SOUNDS WITHOUT CANCELLING ALL NOISE

Samsung Espana and Cheil Worldwide Spain have created a…

By Newsroom on April 6, 2023


SMARTY LAUNCHES “LESS MALARKEY, MORE SMARTY” CAMPAIGN

SMARTY, the SIM-only mobile network owned by Hutchison 3G,…

By Newsroom on February 14, 2023




DEUTSCHE TELEKOM’S ALLIANCE WITH EQUATIV STRENGTHENS ADVERTISERS’ ABILITY TO
MAXIMIZE THE ADDRESSABLE ADVERTISING TV LANDSCAPE

Deutsche Telekom, majority owner of T-Mobile, today unveils its…

By Newsroom on April 23, 2024


MULTILOCAL INTEGRATES WITH ONETAG TO SIMPLIFY ACCESS TO HIGH-QUALITY INVENTORY

The partnership will see Onetag’s DealCurate cookieless curation platform…

By Newsroom on April 23, 2024


VEVO PARTNERS WITH PUBMATIC TO EXPAND PROGRAMMATIC BUYING ACROSS ITS GLOBAL CTV
NETWORK

PubMatic (Nasdaq: PUBM), an independent technology company delivering digital…

By Newsroom on February 21, 2024


PUBLICIS INSPIRE GRAND THEFT INSURANCE: BALOISE OPENS BRANCH IN THE WORLD’S MOST
DANGEROUS CITY.

Carjackings, break-ins and property damage by the minute: no…

By Newsroom on February 13, 2024




VERVE GROUP’S ATOM 3.0 BRINGS ID-LESS, ON-DEVICE BEHAVIOURAL TARGETING TO
10,000+ APPS

Verve Group today announced the release of ATOM 3.0,…

By Newsroom on April 30, 2024


A NEW TOOL TO HELP MARKETERS MEASURE AND OPTIMIZE MOBILE APP PERFORMANCE

Introducing Airship’s latest feature, the App Health Dashboard, a…

By Newsroom on March 13, 2024


THE LUCY RAYNER FOUNDATION COLLABORATES WITH SNAPCHAT TO LAUNCH TRANSFORMATIVE
LENS EMPOWERING YOUNG PEOPLE TO USE THEIR VOICES

The Lucy Rayner Foundation (TLRF) based in Surrey, a…

By Newsroom on January 31, 2024


VERVE GROUP SKYROCKETS TO BECOME THE MOST POPULAR MOBILE SSP IN NORTH AMERICA ON
BOTH GOOGLE AND APPLE APP STORES IN PIXALATE SELLER TRUST RANKINGS

Verve Group, one of the fastest-growing SSPs for mobile…

By Newsroom on January 25, 2024




SPEEDRUNNERS, ASSEMBLE! EE UNITES THE UK’S FASTEST BEDROOM GAMERS TO SMASH
SPEEDRUN.COM WORLD RECORDS, AS NEW BROADBAND MADE FOR GAMERS BUNDLE LAUNCHES

This week, EE assembled a duo of bedroom gamers…

By Newsroom on June 27, 2024


PUBLICIS INSPIRE GRAND THEFT INSURANCE: BALOISE OPENS BRANCH IN THE WORLD’S MOST
DANGEROUS CITY.

Carjackings, break-ins and property damage by the minute: no…

By Newsroom on February 13, 2024


EE LAUNCHES HUGE “BROADBAND MADE FOR YOU” NATIONWIDE CAMPAIGN

EE announces its new online Game Store with a…

By Newsroom on July 20, 2023


SAMSUNG AND CHEIL CREATE GROUND-BREAKING AI APP FOR PEOPLE WITH AUTISM THAT
REDUCES STRESS-INDUCING SOUNDS WITHOUT CANCELLING ALL NOISE

Samsung Espana and Cheil Worldwide Spain have created a…

By Newsroom on April 6, 2023




NEW ‘DIGITAL 2024 UNITED KINGDOM’ REPORT SHOWS GROWTH IN SOCIAL MEDIA, AND MORE
THAN 49 HOURS A MONTH SPENT ON TIKTOK

People in the UK spend more time on TikTok…

By Newsroom on February 21, 2024


IS SMS MARKETING DEAD? BRANDS WERE ABLE TO EARN $33 MILLION THROUGH TEXT
MESSAGES

With 66% of customers using SMS to engage with…

By Newsroom on February 21, 2024


DIGITAL 2024: GLOBAL SOCIAL MEDIA USERS PASS 5 BILLION MILESTONE

New report finds that the world averaged 8.4 new…

By Newsroom on January 31, 2024


VERVE GROUP SKYROCKETS TO BECOME THE MOST POPULAR MOBILE SSP IN NORTH AMERICA ON
BOTH GOOGLE AND APPLE APP STORES IN PIXALATE SELLER TRUST RANKINGS

Verve Group, one of the fastest-growing SSPs for mobile…

By Newsroom on January 25, 2024



Innovation


BRANDTECH GROUP SUPERCHARGES GEN AI MARKETING PLATFORM, PENCIL PRO, WITH GOOGLE
CLOUD COLLABORATION.

The Brandtech Group today announces a powerful collaboration with Google Cloud,
integrating their cutting-edge AI models into its industry-leading generative AI
marketing platform, Pencil…

By Newsroom on July 25, 2024Comments Off on Brandtech Group Supercharges Gen AI
Marketing Platform, Pencil Pro, with Google Cloud collaboration.


ONETAG TAKES THE LEAD ON GARM SUSTAINABILITY FRAMEWORK WITH CEDARA PARTNERSHIP

Onetag selects Cedara to provide comprehensive, fully compliant emissions
measurement for buy- and sell-side customers Following the release of GARM’s
(Global Alliance for Responsible…

By Newsroom on June 26, 2024Comments Off on Onetag takes the lead on GARM
sustainability framework with Cedara partnership

Features


DOT GO, THE WORLD’S FIRST “OBJECT INTERACTION” PLATFORM FOR BLIND AND VISUALLY
IMPAIRED PEOPLE LAUNCHES IN APP STORE GLOBALLY

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually
Impaired People Launches in App Store Globally…

By Newsroom on May 18, 2022Comments Off on Dot Go, The World’s First “Object
Interaction” Platform for Blind and Visually Impaired People Launches in App
Store Globally



 * News
 * Features
 * Projects
 * Marketing
 * Apps
 * Innovation
 * Reports
 * Showcase
 * Lovely Mobile Party
 * Lovely Mobile Report, Rankings & Awards
   * 2019
   * 2018
   * 2017


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