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SharpGrid is a data & tech company reinventing the on-trade & HoReCa market
research. We harness data about all the on-trade outlets (restaurants, bars,
pubs or cafés) on the market to construct an accurate and complete picture of
the on-trade channel. Companies like Coca-Cola, Heineken or Makro achieve
commercial efficiency and growth with SharpGrid’s data-driven tools.


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total precision.

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UNDERSTAND HORECA WITH MARKET METER

Market Meter is the final evolution step in on-trade & HoReCa reporting. Derived
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Assess and select the right opportunities on the level of small performance
cells or outlets. Design specific micro strategies using insights about
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TARGET THE BEST OUTLETS



Make the acquisition process easy to plan and manage. Take advantage of easy and
objective profiling and identifying on-trade / HoReCa outlets for upselling,
acquisition or campaigns. Use insights to help your sales team better prepare
for negotiations.


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Stop burning your teams' time and energy with manual data collection. Automated
data inflow from Outlet Census allows your sales reps to focus on tasks with
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FREE HORECA INSIGHTS TO TRACK THE MARKET

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spirits, cold drinks and beer category. Learn valuable insights from market and
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THE EUROPEAN NIGHTLIFE INDEX: WHERE DO EUROPEANS REALLY LET THEIR HAIR DOWN?

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Case Studies


GET INSPIRED BY OUR
CLIENTS' SUCCESS

HEINEKEN SUCCESSFULLY IMPLEMENTS A DATA-DRIVEN SALES TRANSFORMATION IN THE
ON-TRADE CHANNEL

"It helps our sales reps to evaluate potential customers in advance and better
prepare for negotiations. It also completely changes and shortens the sales
process and saves us months of sales reps time."

Read more



A RADICAL CHANGE IN THE SALES MODEL CAUSED A >300% INCREASE IN CUSTOMER
ACQUISITION FOR UNILEVER FOOD SOLUTIONS

"The key change that motivated people was seeing that the solution actually
works. Before, the sales reps were discouraged by low success rates and slow
results. With SharpGrid data in their hands their success rates started to go up
and they became motivated to push more and close more deals."

Read more



DANONE ITALY SAVED 3-4 MONTHS OF THE ON-TRADE COMMERCIAL TEAM’S TIME WITH THE
OUTLET CENSUS LIVE

Can you create a killer route-to-market and brand activation strategy with
precise on-trade data? Danone’s example shows it can be as easy as a pie, you
just need the right tools. In this case, the SharpGrid platform.

Read more



HOW KOFOLA STRENGTHENED ITS POSITION IN THE ON-TRADE CHANNEL WITH A DATA-DRIVEN
ROUTE-TO-MARKET STRATEGY

"SharpGrid data helps us meet our growth targets. We now know how and where to
invest and what products to send to which outlet based on its segmentation.
Everything is more systematic and efficient."

Read more



"WE FIND 90% OF NEW OPPORTUNITIES THROUGH THE OUTLET CENSUS" OR HOW MATTONI 1873
SUCCESSFULLY OVERCAME COVID

"Our sales rep can immediately see where the best outlets are and what their
potential is without any complicated and time-consuming research."

Read more



HEINEKEN SUCCESSFULLY IMPLEMENTS A DATA-DRIVEN SALES TRANSFORMATION IN THE
ON-TRADE CHANNEL

"It helps our sales reps to evaluate potential customers in advance and better
prepare for negotiations. It also completely changes and shortens the sales
process and saves us months of sales reps time."

Read more



A RADICAL CHANGE IN THE SALES MODEL CAUSED A >300% INCREASE IN CUSTOMER
ACQUISITION FOR UNILEVER FOOD SOLUTIONS

"The key change that motivated people was seeing that the solution actually
works. Before, the sales reps were discouraged by low success rates and slow
results. With SharpGrid data in their hands their success rates started to go up
and they became motivated to push more and close more deals."

Read more



DANONE ITALY SAVED 3-4 MONTHS OF THE ON-TRADE COMMERCIAL TEAM’S TIME WITH THE
OUTLET CENSUS LIVE

Can you create a killer route-to-market and brand activation strategy with
precise on-trade data? Danone’s example shows it can be as easy as a pie, you
just need the right tools. In this case, the SharpGrid platform.

Read more



HOW KOFOLA STRENGTHENED ITS POSITION IN THE ON-TRADE CHANNEL WITH A DATA-DRIVEN
ROUTE-TO-MARKET STRATEGY

"SharpGrid data helps us meet our growth targets. We now know how and where to
invest and what products to send to which outlet based on its segmentation.
Everything is more systematic and efficient."

Read more







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