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CYABRA UNCOVE ONLINE

Cyabra is leading the fight against disinformation. Our AI shields corporations
and the public sector by uncovering fake profiles, harmful narratives, and GenAI
content.


#10 Disinformation

The Biggest Global Risk
Facing Humanity

WEF Global Risks Report

$0 Billion

Will be Spent on Disinformation
by 2028

Gartner

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Spread Disinformation Aimed at Undermining US Stability in 2024

Homeland Security

$500 Billion

Will be Spent on Disinformation
by 2028

Gartner

R
u
s
s
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a
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C
h
i
n
a
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a
n
d
I
r
a
n

Spread Disinformation Aimed at Undermining US Stability in 2024

Homeland Security

#1 Disinformation

Global Risk Facing
Humanity

WEF Global Risks Report

$500 Billion

Will be Spent on Disinformation
by 2028

Gartner

R
u
s
s
i
a
,
C
h
i
n
a
,
a
n
d
I
r
a
n

Spread Disinformation Aimed at Undermining US Stability in 2024

Homeland Security

#1 Disinformation

Global Risk Facing
Humanity

WEF Global Risks Report

$500 Billion

Will be Spent on Disinformation
by 2028

Gartner

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 * 
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Alerts

Sleep easy with real-time 24/7 alerts, proactively informing you of attacks and
crises as they occur.

Detect

Identify disinformation bot networks and reputation attacks across social media
platforms.

Protect

Proactively disrupt online threats, respond quickly, and uncover fake campaigns.


OUR RESEARCH

Learn more

 * Cyabra has identified fake accounts engaging in discussions related to
   Activision on Facebook.
 * These accounts advertised hacking services to recover user accounts,
   specifically mentioning Activision as one of the platforms where these
   services can be provided.
 * By asking users to send them direct messages with their issues, the bots
   exposed them to potential theft of personal information from Activision
   platform.





Learn more

 * Cyabra discovered a Twitter account posting negative content against Amazon,
   claiming being fired for reporting sexual harassment.
 * The profile posted 6 negative tweets, attempting to spread scandal and harm
   Amazon's online reputation.
 * Several other profiles shared similar content, implying a growing insider
   threat risking the brand name.





Learn more

 * Cyabra uncovered two Twitter profiles that were created in February 2023,
   specifically designed to impersonate the official page of American Express’
   customer service.
 * The impersonator used the company’s logo and claimed to be the official
   account.





Learn more

 * Cyabra discovered an immediate cyber threat targeting Bank of America, with 8
   Facebook accounts impersonating the bank's customer service.
 * A significant number of the threat actors disseminated identical content,
   indicating a common source orchestrating their activity.





Learn more

 * Cyabra analyzed social media conversations to identify potential threats
   preceding the disruption of Barclays' annual general meeting in London.
 * The tweet on the right asking people to rebel against the banks received over
   90 reposts and reached nearly 16,000 profiles.





Learn more

 * Cyabra uncovered 470 profiles negatively discussing Robert Iger, Disney's
   former CEO, on Twitter and Facebook.
 * The profiles accused Iger of being involved in child abuse and pedophilia,
   and threatened his life.
 * The content reached over 4,520,000 profiles, proving to be both a threat to
   Iger's safety and a major brand reputation risk for Disney.





Learn more

 * Cyabra discovered First Republic Bank’s sentiment dropped by 165% following
   the collapse of the Silicon Valley Bank.
 * Threat actors, some with engagements of over 94,000 profiles, drove negative
   conversations using two main hashtags: #Bankcollapse and #Bankingcrisis,
   causing massive harm to the bank’s reputation.
 * The first post that shared content about First Republic Bank’s stock spread
   false claims of the cause for shares dropping.





Learn more

 * Cyabra identified 580 profiles that were negatively interacting with Zara on
   X (Twitter). 39% of the profiles were fake.
 * Using the hashtags #BoycottZara, and #Zara_is_a_Zionist_brand, the profiles
   tied Zara’s new fashion campaign to the Israel-Hamas war and to images of
   death and destruction in Gaza.
 * The profiles heavily impacted the virality of the protest, which shifted into
   live demonstrations and vandalism in Zara’s stores across the world, and
   eventually forced Zara to take down the campaign.





Learn more

 * Cyabra uncovered 9 fake Facebook accounts impersonated Ticketmaster customer
   service pages, using the same images and content.
 * The accounts used screenshots that included the extensive engagements of the
   original posts, creating the false image of vast activity.
 * The uncovered profiles are still active on Facebook to this day.





Learn more

 * Cyabra uncovered a threat actor who was a former Toyota employee criticizing
   the brand for poor employee treatment and attempting to harm its reputation.
 * The tweet reached the eyes of over 6,000 Twitter profiles.
 * The profile mentioned Toyota in 27 different posts, proving a major brand
   reputation risk.




SOLUTIONS


PR & MARKETING

Learn More


1

Disinformation spread by fake profiles on social media is damaging the
reputation of brands. Cyabra's AI uncovers the fake accounts and GenAI content
that fuels dis- and misinformation campaigns.

Bad actors, in their efforts to control public discourse, have weaponized social
media to spread disinformation. Cyabra's AI uncovers fake profiles, harmful
narratives, and GenAI content.

2


PUBLIC SECTOR

Learn More




SECURITY & CYBER

Learn More


3

Social media is the new attack surface and the fastest-growing arena for
malicious actors. Cyabra's AI uncovers fake profiles, harmful narratives, and
GenAI content.


TRUSTED BY

Vincent O’Brien

Foreign Service Officer, US State Department

Vincent O’Brien

Foreign Service Officer, US State Department

Large audiences provide a large opportunity for nefarious actors to use it as a
hook to either push new types of disinformation narratives or to connect
long-standing disinformation narratives to exploit this new opportunity. Cyabra
has really done a good job at identifying the information and just presenting it
to you in a way that you can best make a decision.


Jonny Bentwood

Global President, Data & Analytics, Golin

Jonny Bentwood

Global President, Data & Analytics, Golin

Disinformation campaigns can quickly damage brands, causing harm to their
reputation. Cyabra's AI-powered platform helps us stay ahead of these threats,
giving clients the insights they need to act swiftly and decisively.


Todd Grossman

Former Talkwalker CEO of Americas

Todd Grossman

Former Talkwalker CEO of Americas

Whereas social media listening tools address mentions and sentiment, Cyabra goes
deeper, analyzing the profiles involved in the discourse, exposing bots, and
uncovering fake campaigns. Cyabra's technology helps companies detect attacks
against their brand, respond in real-time, and defend themselves online.


Drew Himmelreich

Manager of Social Insights & Technology, Warner Media

Drew Himmelreich

Manager of Social Insights & Technology, Warner Media

Around the launch of Wonder Woman 1984 (WW84) we wanted to map out enthusiastic
conversations and voices. Cyabra helped us analyze the social discourse around
the movie and DC Comics fandom online. Once we were able to identify the most
passionate influencers and communities, our theatrical marketing team was better
equipped to magnify our social presence.


Vincent O’Brien

Foreign Service Officer, US State Department

Vincent O’Brien

Foreign Service Officer, US State Department

Large audiences provide a large opportunity for nefarious actors to use it as a
hook to either push new types of disinformation narratives or to connect
long-standing disinformation narratives to exploit this new opportunity. Cyabra
has really done a good job at identifying the information and just presenting it
to you in a way that you can best make a decision.


Jonny Bentwood

Global President, Data & Analytics, Golin

Jonny Bentwood

Global President, Data & Analytics, Golin

Disinformation campaigns can quickly damage brands, causing harm to their
reputation. Cyabra's AI-powered platform helps us stay ahead of these threats,
giving clients the insights they need to act swiftly and decisively.


Todd Grossman

Former Talkwalker CEO of Americas

Todd Grossman

Former Talkwalker CEO of Americas

Whereas social media listening tools address mentions and sentiment, Cyabra goes
deeper, analyzing the profiles involved in the discourse, exposing bots, and
uncovering fake campaigns. Cyabra's technology helps companies detect attacks
against their brand, respond in real-time, and defend themselves online.


Drew Himmelreich

Manager of Social Insights & Technology, Warner Media

Drew Himmelreich

Manager of Social Insights & Technology, Warner Media

Around the launch of Wonder Woman 1984 (WW84) we wanted to map out enthusiastic
conversations and voices. Cyabra helped us analyze the social discourse around
the movie and DC Comics fandom online. Once we were able to identify the most
passionate influencers and communities, our theatrical marketing team was better
equipped to magnify our social presence.


Vincent O’Brien

Foreign Service Officer, US State Department

Vincent O’Brien

Foreign Service Officer, US State Department

Large audiences provide a large opportunity for nefarious actors to use it as a
hook to either push new types of disinformation narratives or to connect
long-standing disinformation narratives to exploit this new opportunity. Cyabra
has really done a good job at identifying the information and just presenting it
to you in a way that you can best make a decision.


Jonny Bentwood

Global President, Data & Analytics, Golin

Jonny Bentwood

Global President, Data & Analytics, Golin

Disinformation campaigns can quickly damage brands, causing harm to their
reputation. Cyabra's AI-powered platform helps us stay ahead of these threats,
giving clients the insights they need to act swiftly and decisively.


Todd Grossman

Former Talkwalker CEO of Americas

Todd Grossman

Former Talkwalker CEO of Americas

Whereas social media listening tools address mentions and sentiment, Cyabra goes
deeper, analyzing the profiles involved in the discourse, exposing bots, and
uncovering fake campaigns. Cyabra's technology helps companies detect attacks
against their brand, respond in real-time, and defend themselves online.


Drew Himmelreich

Manager of Social Insights & Technology, Warner Media

Drew Himmelreich

Manager of Social Insights & Technology, Warner Media

Around the launch of Wonder Woman 1984 (WW84) we wanted to map out enthusiastic
conversations and voices. Cyabra helped us analyze the social discourse around
the movie and DC Comics fandom online. Once we were able to identify the most
passionate influencers and communities, our theatrical marketing team was better
equipped to magnify our social presence.


RESOURCES

Blog
Switch Resources Blog Reports
Reports


HOW TO COUNTER TOXIC NARRATIVES SURROUNDING YOUR BRAND

Social media platforms have made it easy for brands and companies to stay
connected with their customers. Given the openness of these discussions, it's
natural...



Blog

November 12, 2024


CYABRA PARTNERS WITH MELTWATER TO TACKLE BRAND DIS- AND MISINFORMATION 

Cyabra is excited to announce a new partnership with Meltwater, a leading global
provider of media, social, and consumer intelligence. This new strategic
partnership combines...



Updates

November 7, 2024


HOW DISINFORMATION DETECTION SECURES YOUR BRAND

"Falsehood flies, and the truth comes limping after it” - Jonathan Swift
Disinformation is one of the biggest problems society is facing today. Even
though...



Blog

November 4, 2024

All posts


2024 US PRESIDENTIAL ELECTIONS HIGHLIGHTS

A round-up of the fake campaigns, disinformation, and online attacks that
surrounded the US presidential race.



Reports



November 26, 2024


HOUSE OF TRADERS: MARKET INFLUENCE AND MANIPULATION ON X

Cyabra uncovered fake accounts driving traffic Discord channel dedicated to
stocks.



Reports



August 22, 2024


REDDIT STOCK MANIPULATION

Cyabra analyzed the fake accounts discussing Reddit's stock on X.



Reports



August 1, 2024

All reports

Uncover the good, bad, and fake online

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Newsletter



Stay ahead of disinformation news with the monthly Good, Bad, Fake News
newsletter



Newsletter

Stay ahead of disinformation news with the monthly Good, Bad, Fake News
newsletter

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Cyabra uncovers the Good, Bad, and Fake Online.

Cyabra's AI protects against brand reputation risks, disinformation, and
election threats, by uncovering fake profiles, harmful narratives, and GenAI
content.

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