www.gapinternational.com Open in urlscan Pro
52.149.211.31  Public Scan

Submitted URL: https://344c392024eb45e8b6b10b07811ea61a.svc.dynamics.com/t/t/jHh00FiLxnczqqBCx8eU5yCmBcfzKO0gwYy88hGVajEx/F9gryLSfeczPQU7Nlo8W9G5eGQMUAeA7Z2BUbU8dwP4x
Effective URL: https://www.gapinternational.com/insights/details/index/staying-the-course?utm_source=engagement+email+99&utm_medium=engagement+e...
Submission: On April 21 via api from US — Scanned from DE

Form analysis 1 forms found in the DOM

<form data-container="true" style="null">
  <div data-layout="true" tabindex="0">
    <div data-section="true" style="padding: 10px;" class="emptyContainer">
      <div style="
            display: flex;
            width: 100%;
        ;flex-wrap: wrap;" class="containerWrapper">
        <div style="clear:both;"></div>
        <div data-container="true" class="columnContainer" data-container-width="100"
          style="display: block; min-height: 70px; min-width: 20px; width: calc(100% - 0px); box-sizing: border-box; flex-direction: column; padding: 10px; float: left;  word-wrap: break-word; word-break: break-word; word-wrap: break-word; word-break: break-word;">
          <div data-editorblocktype="Text">
            <h4 class="text-center"
              style="box-sizing: border-box;  word-wrap: break-word; word-break: break-word; margin: 0px; font-weight: 500; line-height: 1.2; font-size: 28px; text-align: center !important; color: rgb(0, 0, 0); font-family: CentraNo2-Book, sans-serif; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;">
              Insights in your Inbox</h4>
          </div>
          <div data-editorblocktype="Field-email">
            <div class="marketing-field">
              <div class="lp-form-field" data-required-field="true"><label class="lp-ellipsis" for="7f685ebb-7c54-4cff-a1bc-772562d25c38"><span class="lp-required" style="color: rgb(255, 0, 0);">*</span></label><input aria-required="true"
                  class="lp-form-fieldInput" id="7f685ebb-7c54-4cff-a1bc-772562d25c38" maxlength="100" name="7f685ebb-7c54-4cff-a1bc-772562d25c38" placeholder="Your email here" required="required" style="width: 100%; box-sizing: border-box;"
                  type="email" pattern="[a-zA-Z0-9._%+-]+@([a-zA-Z0-9-]+\.[a-zA-Z]{2,})+$"></div>
            </div>
          </div>
          <div data-editorblocktype="SubscriptionListBlock" hidden="">
            <div class="marketing-subscription-list"><input checked="checked" class="lp-form-fieldInput" id="d0cb6337-4537-ec11-b6e6-000d3a5b6876" name="d0cb6337-4537-ec11-b6e6-000d3a5b6876" type="checkbox" value="Yes"><label class="lp-ellipsis"
                for="d0cb6337-4537-ec11-b6e6-000d3a5b6876">Further Communication from Gap International</label></div>
          </div>
          <div data-editorblocktype="SubmitButtonBlock">
            <p>
              <button class="lp-form-button lp-form-fieldInput" name="submit8d7d279a-4d49-c07f-bb5e-6b17b5682de3" type="submit">
              </button>
            </p>
          </div>
        </div>
        <div style="clear:both;"></div>
      </div>
    </div>
  </div>
</form>

Text Content

 * About
   * Purpose
   * People
 * Approach
   * Enterprise
   * Team
   * Leader
 * Results
 * Insights

 * Sign In
 * Create an Account
 * Saved Content
 * Contact
 * Careers

Home

Sign In

Create an Account

Search When autocomplete results are available use up and down arrows to review
and enter to select.

Article


STAYING THE COURSE



You’re the CEO of a global industrial engineering business. Your company is the
leading name in the industry. 100% of your new business is generated in-person
during trade shows, conferences and customer site visits.

 

Prior to social distancing and travel restrictions eliminating your paths to new
growth, you challenged your business to achieve breakthrough sales results. You
had set the tone and your team fully embraced the challenge.

 

But now?

 

Do you postpone your breakthrough goals until markets return to “normal”? It
only feels logical, fair even, to lower expectations given the extreme
circumstances, right?

 

You, like many leaders around the globe, are confronting difficult decisions on
how to best orient company goals while grappling with rapidly shifting market
conditions.

 

Even in more normal times, with all the responsibilities bestowed upon you, it’s
easy to zero in on the most current, pressing needs facing the business. Today
the demands on leadership have compounded – the mounting pressures to problem
solve easily take control of the daily agenda.

 

What would you do in this CEO’s shoes?

 

Feeling the full weight of his responsibility, this CEO immediately modeled out
how the company could stay afloat by relying completely on the existing customer
base. He quickly led a reassuring conversation with his people highlighting the
health of this underlying business.

 

His people felt at ease.

 

He did not.

 

Grated by the realization that shifting his focus to survival mode – and
completely giving up the prospect of new clients – amounted to betraying his
stand for the business, the CEO was compelled to examine the authenticity of his
leadership.

 

Why was he so conflicted by easing the expectations and having successfully set
a reassuring tone for his company in such dire times? Deep down he realized that
in his push to solve the immediate problems in front of him, he stopped allowing
himself the space to consider what was possible. He recalled a guiding principle
of realizing exceptional results:

 

“Aiming for something reasonable will yield reasonable results. Aiming for
something unimaginable will yield unimaginable results. What we aim for is our
choice.”

 

The ability to shift from a problem-solving mindset to a what-if mindset takes
great resolve in the best of times. Employing this learned skill in our current
reality is remarkable.

 

With restored commitment, the CEO and his team dispelled long-held beliefs that
“the only way to do business” was through in-person meetings. Where the team had
once dismissed the possibility of digitally recreating the connectedness of
face-to-face interaction, they now embraced – and rose to – the challenge by
creating an immediately successful digital sales experience.

 

By re-centering himself and the business to his authentic intention for
exceptional results, he steered the company back on track to achieve their
breakthrough goals.

 

What is authentic for you in your leadership?

 





You may also Like

Article

A Bold Vision to Save the Lives of 475,000 Americans Each Year

Read More

Article

Reimagining Your Horizon

Read More

Article

What Ruth Bader Ginsburg Can Teach Us About the Attitudes That Matter

Read More




Loading...

Your bookmark has been saved. You can view it any time by accessing 'Saved
Content' in the main navigation menu.


THANK YOU

Someone from Gap International will be contacting you shortly.

INSIGHTS IN YOUR INBOX

*
Further Communication from Gap International






 * About
 * Approach
 * Results
 * Insights
 * Contact
 * Careers

 * 
 * 
 * 

 * Privacy Policy
 * Terms of Use

© 2020 Gap International, Inc.

This site uses cookies to improve site functionality and provide you with a
better browsing experience. Detailed information on the use of cookies on this
site and how you can decline them is provided in our Cookie Policy. By using
this site, you consent to this use of cookies.