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BRAND STRATEGY

12k


RESONAID WORKSHOP WITH FABIAN GEYRHALTER

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Our proprietary 8-hour, 360° brand strategy sprint (two 4-hour Zoom calls with
you and your key stakeholders) has been conducted more than 200 times with
startups and Fortune 500s by Principal Fabian Geyrhalter. It touches on all
aspects of your brand and leaves you with a brand platform that will turn into a
shareable guide during and after your brand formation or transformation. Gain
brand clarity in a few days.

0.65k


ERESONAID WORKSHOP (SELF-LED)

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If you are boot-strapped, this is an online video-based DIY version of Fabian's
workshop at a fraction of the cost (but without Fabian's personalized strategic
guidance).


BRAND NAMING

12k


BRAND NAMING

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The art of naming is 20% creativity and 80% a painstaking process. We have
perfected both over years of working with brands on crafting company, product,
and service names as well as brand architectures that resonate from the get-go.

3k


BRAND NAME PRE-CLEARANCE

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Do you already have a few company names in mind but need help with clearance? We
conduct a preliminary Trademark search for up to 8 forerunners consisting of:
U.S. trademark database search, Google due diligence search, Social media scan
and .com availability search.


BRAND VOICE

9.50k


COPYWRITING & VERBAL PLAYBOOK

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We write the majority of your website copy while creating a verbal playbook
consisting of taglines/headlines, tone of voice, key social media examples, and
more. Not only will you have what you need to (re)launch, you will also be
equipped with a tone and voice guide that will enable you to successfully inform
internal or freelance copywriting, PR, and marketing talent.

6k


HALF DAY BRAND VOICE WORKSHOP W. FABIAN GEYRHALTER

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A four-hour workshop to dive deep into the voice of your brand, leaving you with
actionable insights to fuel your marketing team and freelance writers.

3k


KEY HEADLINE, BODY & BENEFIT COPY EXPLORATION

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You will be working with one of our two seasoned writers on crafting 15
differentiating headlines and co-relating body examples as well as benefit
explorations leaving you with powerful top-level lines for your website, social
media, and other communication channels.


BRAND CREATION

27k


360° STRATEGIC BRAND IDENTITY DESIGN & EXECUTION

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We create your visual and verbal brand atmosphere: From an ownable,
differentiated logo design to the visual design components that will manifest
your brand. We will carefully design all communication materials that matter to
you and your audience, from a 3-6 page website (built on a platform you can
update yourself as the site requires to grow), to google slides, an e-mail
template and signature to social assets and a digital letterhead. With Fabian
Geyrhalter as your strategic partner and Jessie Irving as the Creative Director,
this gets you to a brand (re)launch in a strategic yet super swift manner. You
will receive all brand assets, a full brand sheet that serves as a style guide
depicting everything from logo variations, backgrounds, border requirements and
minimum sizes, to fonts, color palette, and photography direction.

18k


360° BRAND DESIGN & EXECUTION

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All of the above, but we are working with your existing logo.

3k


SOCIAL MEDIA BRANDING

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We re-imagine your brand on the hand of one key social platform, such as
Instagram or LinkedIn. We re-design your profile images, profile header images
and 6 social posts/reels with creative copy and design to equip you for a
(re)-launch, or to simply refresh a stale social media brand presence.


BRAND LAUNCH

3k


BRAND LAUNCH CADENCE

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After an initial 1.5-hour call reviewing your research and current
thoughts/strategies as well as defining key dates and current customer key touch
points to keep in mind during the strategy phase, Fabian Geyrhalter will work
with you to create a brand (re)launch plan. A week-by-week cadence of events
leading up to (as well as immediately after) your planned re-launch together
with assigning stakeholders and due dates.

3k


10-HOURS OF CONSULTING WITH EXECUTIVE BRAND STRATEGIST FABIAN GEYRHALTER

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Brand (Re)launch consultation (app design, web design, tone and voice
implementation, launch strategy, etc.) with Fabian Geyrhalter to ensure a
cohesive and successful launch.

1.65k


10-HOURS OF CONSULTING WITH CREATIVE DIRECTOR JESSIE IRVING

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Brand (Re)launch consultation (app design, web design, overall visual
implementation, social media design, etc.) with Jessie Irving to ensure a
visually cohesive and captivating launch.


SUBMIT & SCHEDULE A CALL

After choosing the items that feel right given your current stage and allotted
budget, please fill out the below and Fabian will reach out to go over details
and to create an MSA/SOW for our collaboration.

Workshop with Fabian Geyrhalter
12k

Workshop self-led
0.65k

Brand Naming
12.00k

Brand Name Clearance
3.00k

Half Day Workshop w. Fabian Geyrhalter
6.00k

15 Key Headline
3.00k

Full Copy/Voice Package
9.50k

360° Strategic Brand Identity Design & Execution
27.00k

360° Brand Design & Execution
18.00k

Social-Only Package
3.00k

Cadence Plan
3.00k

10-Hours of consulting with Fabian Geyrhalter
3.00k

10-Hours of consulting with Jessie Irving
1.65k

TOTAL
0.00k

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