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 * Why ZINFI
   * Unified Partner Management
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1 925 750 8915

ZINFI Technologies, Inc.
 * Products
   * Onboard
     * ProgramsAutomates partner recruitment, onboarding, and program
       management.
     * ContractsManages partner contracts throughout the partner engagement
       cycle effectively.
     * PlansAutomates business planning, enhancing internal-external partner
       interactions.
   * Enable
     * LibraryInstant access, customization, and secure sharing of sales and
       marketing materials.
     * LearningIntegrates SCORM-compliant Learning Management for flexible
       partner e-learning.
     * AssetsAutomates co-branding, and distributing digital assets to channel
       partners effectively.
   * Market
     * EmailEmail Marketing Management enables partners to execute co-branded
       emails.
     * SocialSimplifies social media content distribution through channel
       partners.
     * Multi-TouchEnhances partner marketing with multi-touch campaign drag and
       drop.
   * Sell
     * LeadsAutomates lead distribution, engagement, and “contacts to
       contracts”.
     * DealsDeal Management associates partner-related data for a comprehensive
       customer view.
     * CPQStreamlines pricing and automated quote approval mechanism for
       partners.
   * Incentivize
     * CommissionAutomates commissions based on deals, products & tier
       parameters efficiently.
     * MDFAutomates Market Development Funds allocation for channel partners.
     * RebatesAutomates rewards, rebates, and incentives for enhanced channel
       performance.
   * Accelerate
     * CommunityThe Community module enables discussion groups to share ideas
       and solutions informally.
     * MarketplaceMarketplace Management enables an organization a private
       marketplace for partners.
     * MobilePrioritizes on-the-go app development for effective channel
       management.
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   * PARTNER RELATIONSHIP
     
     
     
     Partner relationship management activities focus on internal channel
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   * ARTICLE OF THE MONTH
     
     
     
     Unlocking Partner Sales Potential through Co-Selling: A Comprehensive Guide
     
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 * ProductsShow sub menu
   * OnboardShow sub menu
     * Programs
     * Contracts
     * Plans
   * EnableShow sub menu
     * Library
     * Learning
     * Assets
   * MarketShow sub menu
     * Email
     * Social
     * Multi-Touch
   * SellShow sub menu
     * Leads
     * Deals
     * CPQ
   * IncentivizeShow sub menu
     * Commissions
     * MDF
     * Rebates
   * AccelerateShow sub menu
     * Community
     * Marketplace
     * Mobile
   * Portal AdministrationShow sub menu
     * Mobile Responsive
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     * Partner Profiles
     * Identity & Access
     * Change Management
     * BI Reports
     * Connectors Management
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 * Platform
 * SolutionsShow sub menu
   * By IndustryShow sub menu
     * Automotive
     * Communications
     * Financial Services
     * Franchises
     * High Technology
     * Insurance
     * Life Sciences
     * Manufacturing
     * Retail
   * By RolesShow sub menu
     * Channel Marketing
     * Channel Partner
     * Channel Partner Administrator
     * Channel Sales
     * Channel Sales Operations
     * Distribution Management
     * Field Marketing
     * IT Administration
 * PartnersShow sub menu
   * Agency Overview
   * Partner Resources
   * Learn More
 * ResourcesShow sub menu
   * Resources LibraryShow sub menu
     * Best Practices Articles
     * Best Practices Guides
     * Best Practices Videos
     * Best Practices Podcasts
     * Feet on the Street Videos
     * Analyst Webinars
   * Analyst ReportsShow sub menu
     * G2 Grid Report
     * Forrester Wave PRM 2020
     * Forrester Wave TCMA 2020
 * Why ZINFIShow sub menu
   * Unified Partner Management
   * Industry Leader
   * GDPR Compliance
   * CCPA Compliance
 * Customer SuccessShow sub menu
   * Our Clients
   * Success Stories
 * NewsShow sub menu
   * Innovation Awards
   * Press Releases
 * CompanyShow sub menu
   * About ZINFI
   * Leadership
   * Our Values
   * Our Name
   * Contact Us
   * Subscribe Newsletters
   * Careers at ZINFI
 * Contact Sales




BUILDING BRIDGES: BEST PRACTICES IN PARTNER RELATIONSHIP MANAGEMENT


GET AN OVERVIEW OF PRM WITH A FOCUS ON KEY CHALLENGES, PROVEN SOLUTIONS AND THE
MOST IMPORTANT BENEFITS OF LEVERAGING THE POWER OF PARTNER ECOSYSTEMS

Download your COMPLIMENTARY COPY of Building Bridges: Best Practices in Partner
Relationship Management to get an overview of PRM with a focus on key
challenges, proven solutions and the most important benefits of leveraging the
power of partner ecosystems.




MORE ABOUT OUR NEW GUIDEBOOK, BUILDING BRIDGES: BEST PRACTICES IN PARTNER
RELATIONSHIP MANAGEMENT

Partner ecosystems are quickly becoming one of the most important vehicles for
businesses seeking to expand their reach, tap into new markets, and grow
revenues rapidly and sustainably. Effective partner relationship management
(PRM) is an essential tool for these businesses.

ZINFI’s latest guidebook, Building Bridges, identifies a core group of best
practices that make the most difference in PRM and lead to more robust and
fruitful relationships with partners. Readers will get a concise overview of PRM
and its many benefits, learn about the most useful strategies and tactics that
foster effective partner relationships, and learn how to select an PRM
automation solution that will fulfill their unique business requirements over
the long term.

DOWNLOAD THIS GUIDE TO LEARN ABOUT:

 * The most important benefits of PRM and the most important features of an
   effective PRM tool
 * How to foster effective communication with partners
 * How to choose partners whose goals are aligned with yours
 * Proven strategies for training and enabling partners
 * The benefits of monitoring partner performance and encouraging feedback
 * The most persistent sources of conflict in partner relationships
 * The most relevant trends in PRM and partner ecosystems today
 * How to choose the right PRM automation tool for your organization


CHAPTERS COVERED IN BUILDING BRIDGES: BEST PRACTICES IN PARTNER RELATIONSHIP
MANAGEMENT

✔ Laying the Foundation: Understanding the Basics of Partner Relationship
Management (PRM)

This chapters offers a concise definition of PRM, explores the growing
importance of PRM in the contemporary business landscape, discusses five key
benefits of effective PRM and identifies the most important capabilities of an
ideal PRM automation tool.

✔ Choosing the Right Partners: Criteria and Considerations

Selecting the right partners ensures strategic alignment, operational efficiency
and brand reputation. Read this chapter to learn about the six most important
criteria for partner selection, the pitfalls of poor selection, and the role of
PRM software in selecting and retaining the right partners.

✔ Communication Is Key: Effective Strategies for Partner Engagement

Clear, consistent communication with partners builds trust, aligns goals,
encourages collaboration and helps resolves conflicts within your partner
network. We offer five key strategies for effective communication and identify
the most effective technology tools to augment partner communication.

✔ Training and Enablement: Empowering Partners for Success

Equipping partners with the right tools, resources and training is paramount,
ensuring they represent the brand effectively and thrive.

✔ Monitoring and Feedback: The Pulse of Partnership Health

Organizations that effectively monitor partners and encourage feedback achieve
better alignment with partners. They are able to identify the most promising
areas for improvement, build trust and drive performance.

✔ Conflict Resolution: Navigating Challenges in Partner Relationships

What are the roots of conflicts in partner relationships, and what are the most
effective strategies for resolving those conflicts? We present five preventive
measures for conflict minimization.

✔ Evolving Together: The Future of PRM and Sustained Growth

Important trends in PRM include digital transformation, data-driven decisions,
personalized partner experiences, increased automation and more collaborative
ecosystems. Learn about the imperative of adaptability in PRM and five key
strategies for ensuring long-term growth in partner relationships.

✔ Navigating PRM Solutions: Identifying Your Ideal Provider

A robust PRM solution boosts operational efficiency, fosters collaboration and
drives sustained growth. We identify several key considerations in selecting a
PRM software providers and list 10 top vendors to compare.




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RECENT POSTS

 * B2B Marketing in the Age of Intelligence: A Comprehensive Guide – Part 1
 * Video – Unlocking Partner Sales Potential through Co-Selling – Part 3
 * Video – Unlocking Partner Sales Potential through Co-Selling – Part 2
 * Video – Unlocking Partner Sales Potential through Co-Selling – Part 1


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