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MARKETING CLOUD

 * Overview
 * Customer Data Platform
 * Personalization
 * Engagement
 * Account Engagement
 * Intelligence
 * Pricing
 * Customer Stories
 * Resources
 * FAQ
 * 

QUESTIONS? CALL US 1-800-667-6389
Questions? CALL US 1-800-720-0371



Marketing Cloud

Overview Customer Data Platform Personalization Engagement Account Engagement
Intelligence Pricing Customer Stories Resources FAQ


MARKETING CLOUD ACCOUNT ENGAGEMENT POWERED BY PARDOT

We've migrated our legacy website into one informative, easy-to-navigate
experience.
 


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Already a customer? Log in to Marketing Cloud Account Engagement here.

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NEED HELP?

Check out our product documentation and resources.

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GET STARTED

Earn your badge and learn the basics of Marketing Cloud Account Engagement.

Take the trail


GUIDED TOUR

Get to know Marketing Cloud Account Engagement–to understand your buyers, align
marketing and sales, and build long-term customer relationships.

Learn more



 




 


MARKETING CLOUD ACCOUNT ENGAGEMENT

Drive efficient growth with marketing and sales alignment.
 
Watch Demo
Learn about our latest innovations






 
 





WIN CUSTOMERS WITH SCALED, PERSONALIZED OUTREACH ACROSS MARKETING, SALES, AND
SERVICE.

 
*Since implementing Account Engagement, NBC Universal spends 50% less time
creating email audiences. 
Yaccarino, L. (n.d.) NBCUniversal Becomes a Tech-driven Content Company and
Earns New Fans. Available on the Salesforce Resource Center.


AUTOMATE CROSS-CHANNEL JOURNEYS.

Deliver personalized moments automatically with relevant content.


CLOSE DEALS FASTER.

Accelerate deal velocity with artificial intelligence and engagement insights.


OPTIMIZE MARKETING PERFORMANCE.

Know how every activation influences pipeline with real-time data.


UNITE ON ONE PLATFORM.

Drive marketing and sales alignment with a single source of truth.

*Since implementing Account Engagement, NBC Universal spends 50% less time
creating email audiences.
Yaccarino, L. (n.d.) NBCUniversal Becomes a Tech-driven Content Company and
Earns New Fans. Salesforce Resource Center.


 






SCALE AND AUTOMATE YOUR B2B MARKETING.


 




 
Feature


CUSTOMIZE JOURNEYS WITH EASY-TO-CREATE ASSETS.

Build dynamic and personalized emails and landing pages with clicks, not code.

Feature


ALERT SALES WHEN A PROSPECT IS MOST ENGAGED.

Give reps full visibility into prospect engagement and seamlessly pass along
leads.

Feature


CONNECT YOUR MARKETING TECH STACK.

Trigger webinar registrations, survey sends, and SMS sends in your automated
journeys.


 
Feature


SCALE EFFORTS WITH ARTIFICIAL INTELLIGENCE.

Take the guesswork out of lead and account scoring through data-driven insights.

Feature


SHOWCASE IMPACT ON REVENUE.

Connect your marketing back to ROI using predictive analytics in B2B Marketing
Analytics Plus.

Feature


GET STARTED WITH ACCOUNT-BASED MARKETING.

Align sales and marketing on key accounts using account-based scoring and ABM
analytics.



 






 
 




CREATE A SYSTEM OF EFFICIENT GROWTH LIKE NI.

 
 




BUILDING THESE AUDIENCES INSIDE OF SALESFORCE IS A CRITICAL FIRST STEP FOR US TO
BE ABLE TO ACHIEVE TARGETED DEMAND AT SCALE. WITHOUT IT, WE’D BE UNABLE TO
DIRECT OUR EFFORTS, OUR REACH, OR OUR DOLLARS, OR BE ABLE TO DEMONSTRATE HOW
MARKETING IS SERVING AS A GROWTH DRIVER TO OUR BUSINESS.


JARED AHO

Marketing Director, Mobility and Aerospace, NI
 
Watch the Story




 
 


SEE HOW TOP BRANDS SPEAK TO EVERY BUYER.

 



See More Customer Stories


 






FIND THE BEST SOLUTION AT A PRICE THAT WORKS FOR YOU.

 


GROWTH


PLUS


ADVANCED


PREMIUM







GROWTH


GROWTH

Fuel growth with marketing automation.

$ 1,250
USD/month* up to 10,000 contacts
billed annually
Contact Us


PLUS


PLUS

Dive deeper with marketing automation and analytics.

$ 2,500
USD/month* up to 10,000 contacts
billed annually
Contact Us


ADVANCED


ADVANCED

Power innovation with advanced marketing automation and analytics.

$ 4,000
USD/month* up to 10,000 contacts
billed annually
Contact Us


PREMIUM


PREMIUM

Enterprise-ready features with predictive analytics and support.

$ 15,000
USD/month* up to 75,000 contacts
billed annually
Contact Us

* All per month products require an annual contract.

This page is provided for information purposes only and subject to change.
Contact a sales representative for detailed pricing information.
View Detailed Pricing

 
 


MARKETERS DROVE 125% GROWTH IN LEADS YEAR-OVER-YEAR. LEARN HOW.

In this commissioned TEI study from Forrester Consulting, see how Marketing
Cloud Account Engagement delivers success now. Learn how Marketing Cloud helped
brands achieve $1.25 million in cost-savings and growth benefits, 125% growth in
leads YoY, and more.
Get the study



 


GET HANDS ON WITH ACCOUNT ENGAGEMENT.

See how Salesforce helps B2B marketers launch fast.
Take the Tour




 


WHAT’S NEW IN ACCOUNT ENGAGEMENT?

 
 
ROI Calculator


HOW WILL MARKETING AUTOMATION HELP YOU DRIVE GROWTH? FIND OUT.


 
E-Book


LEARN 6 STORIES OF B2B MARKETING SUCCESS.


 
Report


SALESFORCE IS NAMED A LEADER IN THE 2022 GARTNER MAGIC QUADRANT. SEE WHY.




 


EXPERIENCE MARKETING ACCOUNT ENGAGEMENT BUILT FOR YOUR INDUSTRY.

HIGH TECH

 


UNDERSTAND YOUR BUYERS WITH ADVANCED INSIGHTS.

Get started with account-based marketing by aligning your sales, service, and
marketing teams on one platform. Account-based marketing and Engagement History
dashboards give sales complete insights into how customers interact with
marketing efforts. Seamless lead passback easily allows marketing to send the
most engaged prospects to sales.



FINANCIAL SERVICES


UNIFY YOUR TEAMS AROUND THE CLIENT.

 
Align your sales, service, and marketing teams on one platform. Account-based
marketing and Engagement History dashboards give sales complete insights into
how your clients interact with marketing efforts. AI scoring and grading allows
you to send only the most engaged prospects to sales.



MANUFACTURING


BUILD AUTOMATED, PERSONALIZED BUYER JOURNEYS.

 
Bring in high-quality leads and create customized digital journeys for your
customers and partners. Engagement Studio enables seamless lead nurturing.
Mobile-optimized forms allow you to capture leads at trade shows with ease.
Automation rules make it easy to automate routine tasks and outreach, ensuring
no lead falls through the cracks.



COMMUNICATIONS AND MEDIA


UNIFY ALL YOUR MARKETING EFFORTS.

 
Create personalized customer journeys for partners and advertisers through
Engagement Studio’s automated nurture campaigns. Score prospects using AI, and
seamlessly pass the most engaged prospects along to sales. Because everything is
on the Salesforce Platform, you can bring B2B and B2C outreach together using
the Marketing Cloud suite.



HEALTHCARE AND LIFE SCIENCES


INSPIRE HEALTHIER CUSTOMER RELATIONSHIPS.

 
Engage providers and payers in personalized digital journeys, allowing you to
build relationships and stay top-of-mind with cross-channel content.
Account-based marketing and Engagement History dashboards give sales complete
insights into how customers interact with marketing efforts. Align with sales
and pass along leads with ease.




 






 
 


READY TO LEARN MORE ABOUT MARKETING CLOUD ACCOUNT ENGAGEMENT? LET'S CHAT.

Ask about Salesforce products, pricing, implementation, or anything else — our
highly trained reps are standing by, ready to help. No credit card required. No
software to install. Get hands-on with our leading digital marketing platform —
powered by the world’s #1 CRM.
 
CONTACT US



OR CALL CALL US 1-866-362-4538





CALL US AT CALL US 1-800-667-6389

Call us at 1-800-664-9073

See all ways to contact us >


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