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adage.com Open in urlscan Pro
2400:cb00:2048:1::6810:9476  Public Scan

Go To Rescan Add Verdict Report
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Submission: On September 25 via manual from US
 Behaviour Indicators
Similar DOM Content API
Verdicts

Summary

This website contacted 80 IPs in 6 countries across 48 domains to perform 267 HTTP transactions. The main IP is 2400:cb00:2048:1::6810:9476, located in United States and belongs to CLOUDFLARENET - Cloudflare, Inc., US. The main domain is adage.com.
TLS certificate: Issued by COMODO ECC Domain Validation Secure S... on August 25th 2018. Valid for: 6 months.
This is the only time adage.com was scanned on urlscan.io!

urlscan.io Verdict: No classification

Domain & IP information

IP Address AS Autonomous System
81 2400:cb00:204... 13335 (CLOUDFLAR...)
2 2600:9000:200... 16509 (AMAZON-02)
2 2a00:1450:400... 15169 (GOOGLE)
1 2400:cb00:204... 13335 (CLOUDFLAR...)
3 2606:2800:234... 15133 (EDGECAST)
1 2400:cb00:204... 13335 (CLOUDFLAR...)
1 151.101.134.110 54113 (FASTLY)
1 2a04:4e42:1f:... 54113 (FASTLY)
1 4 23.43.115.95 20940 (AKAMAI-ASN1)
1 2 2a00:1450:400... 15169 (GOOGLE)
3 2a00:1450:400... 15169 (GOOGLE)
3 2a00:1450:400... 15169 (GOOGLE)
1 2.18.234.122 16625 (AKAMAI-AS)
1 52.216.21.219 16509 (AMAZON-02)
1 151.101.132.143 54113 (FASTLY)
3 2600:1f14:cc5... 16509 (AMAZON-02)
1 54.72.19.186 16509 (AMAZON-02)
1 18.195.140.49 16509 (AMAZON-02)
1 2a00:1450:400... 15169 (GOOGLE)
1 2a00:1450:400... 15169 (GOOGLE)
1 2a00:1450:400... 15169 (GOOGLE)
5 216.58.214.98 15169 (GOOGLE)
1 54.230.95.238 16509 (AMAZON-02)
1 54.230.92.241 16509 (AMAZON-02)
2 2600:9000:200... 16509 (AMAZON-02)
1 2a04:4e42:1f:... 54113 (FASTLY)
3 54.192.93.19 16509 (AMAZON-02)
4 2a00:1450:400... 15169 (GOOGLE)
4 54.225.137.146 14618 (AMAZON-AES)
4 50.16.205.104 14618 (AMAZON-AES)
2 50.19.246.84 14618 (AMAZON-AES)
3 54.221.232.224 14618 (AMAZON-AES)
2 54.204.9.203 14618 (AMAZON-AES)
1 54.230.95.129 16509 (AMAZON-02)
6 64.74.101.79 19024 (INTERNAP-...)
3 117.121.250.0 22822 (LLNW)
1 2 63.140.41.99 15224 (OMNITURE)
2 2a00:1450:400... 15169 (GOOGLE)
2 34.238.199.150 14618 (AMAZON-AES)
2 2a03:2880:f01... 32934 (FACEBOOK)
1 173.192.91.155 36351 (SOFTLAYER)
1 67.225.220.126 32244 (LIQUIDWEB)
1 2600:9000:200... 16509 (AMAZON-02)
5 104.20.30.2 13335 (CLOUDFLAR...)
1 2400:cb00:204... 13335 (CLOUDFLAR...)
1 2607:f0d0:3:1... 36351 (SOFTLAYER)
7 2a00:1450:400... 15169 (GOOGLE)
2 2a03:2880:f01... 32934 (FACEBOOK)
1 3 2620:109:c00c... 14413 (LINKEDIN)
3 94.31.29.248 12989 (HWNG)
2 94.31.29.96 6461 (ZAYO-6461)
1 54.171.36.43 16509 (AMAZON-02)
2 2406:da00:ff0... 14618 (AMAZON-AES)
1 50.19.214.97 14618 (AMAZON-AES)
3 18.196.67.123 16509 (AMAZON-02)
1 34.240.248.175 16509 (AMAZON-02)
3 54.171.124.191 16509 (AMAZON-02)
4 2a03:2880:f11... 32934 (FACEBOOK)
3 151.101.134.27 54113 (FASTLY)
1 54.154.93.90 16509 (AMAZON-02)
3 2.18.232.7 16625 (AKAMAI-AS)
14 2.18.235.40 16625 (AKAMAI-AS)
7 2a00:1450:400... 15169 (GOOGLE)
2 205.185.216.10 20446 (HIGHWINDS3)
1 1 104.244.42.8 13414 (TWITTER)
3 205.185.216.42 20446 (HIGHWINDS3)
1 216.58.214.102 15169 (GOOGLE)
3 151.101.132.175 54113 (FASTLY)
1 2 37.252.172.70 29990 (ASN-APPNEXUS)
2 2 2620:109:c00c... 14413 (LINKEDIN)
1 2620:109:c007... 197612 (LINKEDIN-1)
1 2a00:1450:400... 15169 (GOOGLE)
2 2.18.232.99 16625 (AKAMAI-AS)
1 4 2600:1f14:cc5... 16509 (AMAZON-02)
1 4 2600:1f14:cc5... 16509 (AMAZON-02)
1 172.217.22.66 15169 (GOOGLE)
2 52.210.102.243 16509 (AMAZON-02)
1 2a02:26f0:6c0... 20940 (AKAMAI-ASN1)
1 52.209.50.117 16509 (AMAZON-02)
1 104.108.58.127 16625 (AKAMAI-AS)
1 54.228.240.50 16509 (AMAZON-02)
267 80
81    2400:cb00:2048:1::6810:9476 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)
adage.com
gaia.adage.com
2    2600:9000:200c:2800:18:1fcd:348:2461 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
static.chartbeat.com
2    2a00:1450:4001:81b::200e (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
apis.google.com
1    2400:cb00:2048:1::6810:252f (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)
js.maxmind.com
3    2606:2800:234:59:254c:406:2366:268c (United States)

ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US)
platform.twitter.com
1    2400:cb00:2048:1::ac40:a304 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)
www.npttech.com
1    151.101.134.110 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)
bc.marfeel.com
1    2a04:4e42:1f::714 (European Union)

ASN54113 (FASTLY - Fastly, US)
mab.chartbeat.com
4    23.43.115.95 (Amsterdam, Netherlands)

ASN20940 (AKAMAI-ASN1, US)
PTR: a23-43-115-95.deploy.static.akamaitechnologies.com
sb.scorecardresearch.com
2    2a00:1450:4001:81b::2008 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
ssl.google-analytics.com
3    2a00:1450:4001:821::2002 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
www.googletagservices.com
3    2a00:1450:4001:812::2011 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
survey.g.doubleclick.net
1    2.18.234.122 (European Union)

ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US)
PTR: a2-18-234-122.deploy.static.akamaitechnologies.com
players.brightcove.net
1    52.216.21.219 (Ashburn, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: s3-1-w.amazonaws.com
crain-global.s3.amazonaws.com
1    151.101.132.143 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)
s.swiftypecdn.com
3    2600:1f14:cc5:8002:4569:42a7:3dee:95c8 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
api.b2c.com
1    54.72.19.186 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-54-72-19-186.eu-west-1.compute.amazonaws.com
consent.truste.com
1    18.195.140.49 (Cambridge, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-18-195-140-49.eu-central-1.compute.amazonaws.com
secure.quantserve.com
1    2a00:1450:400c:c0a::9c (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
stats.g.doubleclick.net
1    2a00:1450:4001:81b::2002 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
adservice.google.de
1    2a00:1450:4001:81a::2002 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
adservice.google.com
5    216.58.214.98 (Mountain View, United States)

ASN15169 (GOOGLE - Google LLC, US)
PTR: fra16s05-in-f2.1e100.net
securepubads.g.doubleclick.net
1    54.230.95.238 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-54-230-95-238.fra2.r.cloudfront.net
js.idio.co
1    54.230.92.241 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-54-230-92-241.fra2.r.cloudfront.net
script.crazyegg.com
2    2600:9000:200c:fa00:1f:573d:79c0:21 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
d8rk54i4mohrb.cloudfront.net
1    2a04:4e42:1f::729 (European Union)

ASN54113 (FASTLY - Fastly, US)
vjs.zencdn.net
3    54.192.93.19 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-54-192-93-19.fra2.r.cloudfront.net
edge.api.brightcove.com
4    2a00:1450:4001:812::200a (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
imasdk.googleapis.com
4    54.225.137.146 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-54-225-137-146.compute-1.amazonaws.com
metrics.brightcove.com
4    50.16.205.104 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-50-16-205-104.compute-1.amazonaws.com
metrics.brightcove.com
2    50.19.246.84 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-50-19-246-84.compute-1.amazonaws.com
metrics.brightcove.com
3    54.221.232.224 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-54-221-232-224.compute-1.amazonaws.com
metrics.brightcove.com
2    54.204.9.203 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-54-204-9-203.compute-1.amazonaws.com
metrics.brightcove.com
1    54.230.95.129 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-54-230-95-129.fra2.r.cloudfront.net
s.idio.co
6    64.74.101.79 (United States)

ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US)
PTR: secure.brightcove.com
secure.brightcove.com
3    117.121.250.0 (Australia)

ASN22822 (LLNW - Limelight Networks, Inc., US)
PTR: https-117-121-250-0.sin.llnw.net
brightcove.hs.llnwd.net
2    63.140.41.99 (Lehi, United States)

ASN15224 (OMNITURE - Adobe Systems Inc., US)
PTR: adage.com.ssl.d1.sc.omtrdc.net
smetrics.adage.com
2    2a00:1450:4001:812::2006 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
s0.2mdn.net
2    34.238.199.150 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-34-238-199-150.compute-1.amazonaws.com
a.idio.co
2    2a03:2880:f01c:216:face:b00c:0:3 (Ireland)

ASN32934 (FACEBOOK - Facebook, Inc., US)
connect.facebook.net
1    173.192.91.155 (Dallas, United States)

ASN36351 (SOFTLAYER - SoftLayer Technologies Inc., US)
PTR: 9b.5b.c0ad.ip4.static.sl-reverse.com
cc.swiftype.com
1    67.225.220.126 (Lansing, United States)

ASN32244 (LIQUIDWEB - Liquid Web, L.L.C, US)
PTR: host.rtb123.com
www.rtb123.com
1    2600:9000:200c:9200:6:44e3:f8c0:93a1 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
rules.quantcount.com
5    104.20.30.2 (San Francisco, United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)
experience.tinypass.com
cdn.tinypass.com
buy.tinypass.com
1    2400:cb00:2048:1::6819:7c63 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)
code.ionicframework.com
1    2607:f0d0:3:16::4 (United States)

ASN36351 (SOFTLAYER - SoftLayer Technologies Inc., US)
geoip-js.maxmind.com
7    2a00:1450:4001:812::2001 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
tpc.googlesyndication.com
2    2a03:2880:f01c:800e:face:b00c:0:2 (Ireland)

ASN32934 (FACEBOOK - Facebook, Inc., US)
graph.facebook.com
3    2620:109:c00c:104::b93f:9001 (United States)

ASN14413 (LINKEDIN - LinkedIn Corporation, US)
www.linkedin.com
3    94.31.29.248 (United Kingdom)

ASN12989 (HWNG, NL)
PTR: 94.31.29.248.IPYX-077437-ZYO.above.net
asset.pagefair.com
2    94.31.29.96 (United Kingdom)

ASN6461 (ZAYO-6461 - Zayo Bandwidth, US)
PTR: 94.31.29.96.IPYX-077437-ZYO.above.net
asset.pagefair.net
1    54.171.36.43 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-54-171-36-43.eu-west-1.compute.amazonaws.com
consent.trustarc.com
2    2406:da00:ff00::36f3:6b10 (United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
edge.simplereach.com
1    50.19.214.97 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-50-19-214-97.compute-1.amazonaws.com
ping.chartbeat.net
3    18.196.67.123 (Cambridge, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-18-196-67-123.eu-central-1.compute.amazonaws.com
pixel.quantserve.com
1    34.240.248.175 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-34-240-248-175.eu-west-1.compute.amazonaws.com
consent-pref.trustarc.com
3    54.171.124.191 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-54-171-124-191.eu-west-1.compute.amazonaws.com
consent.trustarc.com
4    2a03:2880:f11c:8183:face:b00c:0:25de (Ireland)

ASN32934 (FACEBOOK - Facebook, Inc., US)
www.facebook.com
3    151.101.134.27 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)
f1.media.brightcove.com
1    54.154.93.90 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-54-154-93-90.eu-west-1.compute.amazonaws.com
stats.pagefair.com
3    2.18.232.7 (European Union)

ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US)
PTR: a2-18-232-7.deploy.static.akamaitechnologies.com
a.teads.tv
14    2.18.235.40 (European Union)

ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US)
PTR: a2-18-235-40.deploy.static.akamaitechnologies.com
z.moatads.com
px.moatads.com
7    2a00:1450:4001:815::2002 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
pagead2.googlesyndication.com
2    205.185.216.10 (Phoenix, United States)

ASN20446 (HIGHWINDS3 - Highwinds Network Group, Inc., US)
PTR: map2.hwcdn.net
servedby.flashtalking.com
1    104.244.42.8 (San Francisco, United States)

ASN13414 (TWITTER - Twitter Inc., US)
syndication.twitter.com
3    205.185.216.42 (Phoenix, United States)

ASN20446 (HIGHWINDS3 - Highwinds Network Group, Inc., US)
PTR: map2.hwcdn.net
cdn.flashtalking.com
1    216.58.214.102 (Mountain View, United States)

ASN15169 (GOOGLE - Google LLC, US)
PTR: fra16s05-in-f6.1e100.net
ad.doubleclick.net
3    151.101.132.175 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)
cdn.krxd.net
consumer.krxd.net
2    37.252.172.70 (European Union)

ASN29990 (ASN-APPNEXUS - AppNexus, Inc, US)
PTR: 154.bm-nginx-loadbalancer.mgmt.fra1.adnexus.net
secure.adnxs.com
2    2620:109:c00c:104::b93f:9005 (United States)

ASN14413 (LINKEDIN - LinkedIn Corporation, US)
dc.ads.linkedin.com
1    2620:109:c007:102::5be1:f885 (United States)

ASN197612 (LINKEDIN-1, US)
px.ads.linkedin.com
1    2a00:1450:4001:81b::2006 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)
s0.2mdn.net
2    2.18.232.99 (European Union)

ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US)
PTR: a2-18-232-99.deploy.static.akamaitechnologies.com
stat8.flashtalking.com
4    2600:1f14:cc5:8000:d799:589b:b457:28f6 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
api-52-43-238-123.b2c.com
4    2600:1f14:cc5:8001:81b1:f8b2:c811:f498 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
api-34-216-138-103.b2c.com
1    172.217.22.66 (Mountain View, United States)

ASN15169 (GOOGLE - Google LLC, US)
PTR: fra15s17-in-f66.1e100.net
googleads4.g.doubleclick.net
2    52.210.102.243 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-52-210-102-243.eu-west-1.compute.amazonaws.com
t.teads.tv
1    2a02:26f0:6c00:293::2c92 (European Union)

ASN20940 (AKAMAI-ASN1, US)
cmp.teads.mgr.consensu.org
1    52.209.50.117 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-52-209-50-117.eu-west-1.compute.amazonaws.com
sync.teads.tv
1    104.108.58.127 (Amsterdam, Netherlands)

ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US)
PTR: a104-108-58-127.deploy.static.akamaitechnologies.com
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com
1    54.228.240.50 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-54-228-240-50.eu-west-1.compute.amazonaws.com
beacon.krxd.net
Apex Domain
Subdomains		 Transfer
83 adage.com
adage.com
gaia.adage.com
smetrics.adage.com
2 MB
27 brightcove.com
edge.api.brightcove.com
metrics.brightcove.com
secure.brightcove.com
f1.media.brightcove.com
14 MB
14 moatads.com
z.moatads.com
px.moatads.com
242 KB
14 googlesyndication.com
tpc.googlesyndication.com
pagead2.googlesyndication.com
121 KB
11 b2c.com
api.b2c.com
api-52-43-238-123.b2c.com
api-34-216-138-103.b2c.com
12 KB
11 doubleclick.net
survey.g.doubleclick.net
stats.g.doubleclick.net
securepubads.g.doubleclick.net
ad.doubleclick.net
googleads4.g.doubleclick.net
242 KB
7 flashtalking.com
servedby.flashtalking.com
cdn.flashtalking.com
stat8.flashtalking.com
21 KB
6 teads.tv
a.teads.tv
t.teads.tv
sync.teads.tv
185 KB
6 linkedin.com
www.linkedin.com
dc.ads.linkedin.com
px.ads.linkedin.com
3 KB
6 facebook.com
graph.facebook.com
www.facebook.com
1 KB
5 trustarc.com
consent.trustarc.com
consent-pref.trustarc.com
20 KB
5 tinypass.com
experience.tinypass.com
cdn.tinypass.com
buy.tinypass.com
124 KB
4 krxd.net
cdn.krxd.net
consumer.krxd.net
beacon.krxd.net
85 KB
4 pagefair.com
asset.pagefair.com
stats.pagefair.com
6 KB
4 googleapis.com
imasdk.googleapis.com
79 KB
4 idio.co
js.idio.co
s.idio.co
a.idio.co
4 KB
4 quantserve.com
secure.quantserve.com
pixel.quantserve.com
7 KB
4 scorecardresearch.com
sb.scorecardresearch.com
2 KB
4 twitter.com
platform.twitter.com
syndication.twitter.com
35 KB
3 2mdn.net
s0.2mdn.net
50 KB
3 llnwd.net
brightcove.hs.llnwd.net
189 KB
3 googletagservices.com
www.googletagservices.com
19 KB
3 google.com
apis.google.com
adservice.google.com
63 KB
3 chartbeat.com
static.chartbeat.com
mab.chartbeat.com
22 KB
2 adnxs.com
secure.adnxs.com
2 KB
2 simplereach.com
edge.simplereach.com
1 KB
2 pagefair.net
asset.pagefair.net
884 B
2 facebook.net
connect.facebook.net
31 KB
2 cloudfront.net
d8rk54i4mohrb.cloudfront.net
16 KB
2 google-analytics.com
ssl.google-analytics.com
17 KB
2 maxmind.com
js.maxmind.com
geoip-js.maxmind.com
3 KB
1 qualtrics.com
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com
12 KB
1 consensu.org
cmp.teads.mgr.consensu.org
1 chartbeat.net
ping.chartbeat.net
213 B
1 ionicframework.com
code.ionicframework.com
9 KB
1 quantcount.com
rules.quantcount.com
339 B
1 rtb123.com
www.rtb123.com
1 KB
1 swiftype.com
cc.swiftype.com
279 B
1 zencdn.net
vjs.zencdn.net
7 KB
1 crazyegg.com
script.crazyegg.com
557 B
1 google.de
adservice.google.de
171 B
1 truste.com
consent.truste.com
2 KB
1 swiftypecdn.com
s.swiftypecdn.com
957 B
1 amazonaws.com
crain-global.s3.amazonaws.com
117 KB
1 brightcove.net
players.brightcove.net
190 KB
1 marfeel.com
bc.marfeel.com
340 B
1 npttech.com
www.npttech.com
3 KB
0 Failed
function sub() { [native code] }. Failed
267 48
Domain Requested by
58 gaia.adage.com adage.com
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267 81
Subject Issuer Validity Valid
ssl423015.cloudflaressl.com
COMODO ECC Domain Validation Secure Server CA 2		 2018-08-25 -
2019-03-03		 6 months crt.sh
*.chartbeat.com
Gandi Standard SSL CA 2		 2018-04-02 -
2019-04-18		 a year crt.sh
*.google.com
Google Internet Authority G3		 2018-09-11 -
2018-12-04		 3 months crt.sh
*.maxmind.com
COMODO RSA Organization Validation Secure Server CA		 2016-09-19 -
2018-10-31		 2 years crt.sh
*.twimg.com
DigiCert SHA2 High Assurance Server CA		 2017-12-02 -
2018-12-05		 a year crt.sh
sni101653.cloudflaressl.com
COMODO ECC Domain Validation Secure Server CA 2		 2018-09-12 -
2019-03-21		 6 months crt.sh
f4.shared.global.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3		 2018-09-04 -
2019-04-14		 7 months crt.sh
f6.shared.global.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3		 2018-09-19 -
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*.scorecardresearch.com
COMODO RSA Organization Validation Secure Server CA		 2017-12-06 -
2018-12-26		 a year crt.sh
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Google Internet Authority G3		 2018-09-11 -
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*.g.doubleclick.net
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DigiCert Global CA G2		 2017-11-22 -
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osff.map.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3		 2018-09-21 -
2019-02-24		 5 months crt.sh
*.api.brightcove.com
Amazon		 2017-11-06 -
2018-12-06		 a year crt.sh
*.googleapis.com
Google Internet Authority G3		 2018-08-28 -
2018-11-20		 3 months crt.sh
*.brightcove.com
COMODO RSA Domain Validation Secure Server CA		 2018-04-03 -
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*.hs.llnwd.net
COMODO RSA Organization Validation Secure Server CA		 2017-10-23 -
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smetrics.adage.com
DigiCert SHA2 High Assurance Server CA		 2017-09-04 -
2018-12-07		 a year crt.sh
*.doubleclick.net
Google Internet Authority G3		 2018-08-28 -
2018-11-20		 3 months crt.sh
*.facebook.com
DigiCert SHA2 High Assurance Server CA		 2017-12-15 -
2019-03-22		 a year crt.sh
*.swiftype.com
DigiCert SHA2 Secure Server CA		 2017-04-14 -
2020-07-12		 3 years crt.sh
www.rtb123.com
GlobalSign Domain Validation CA - SHA256 - G2		 2018-05-09 -
2020-05-31		 2 years crt.sh
*.tinypass.com
DigiCert SHA2 Secure Server CA		 2018-01-02 -
2019-02-20		 a year crt.sh
ionicframework.com
CloudFlare Inc ECC CA-2		 2018-02-05 -
2019-02-05		 a year crt.sh
*.googleusercontent.com
Google Internet Authority G3		 2018-08-28 -
2018-11-20		 3 months crt.sh
www.linkedin.com
DigiCert SHA2 Secure Server CA		 2018-05-30 -
2020-09-01		 2 years crt.sh
asset.pagefair.com
Let's Encrypt Authority X3		 2018-07-30 -
2018-10-28		 3 months crt.sh
asset.pagefair.net
Let's Encrypt Authority X3		 2018-07-30 -
2018-10-28		 3 months crt.sh
*.trustarc.com
Go Daddy Secure Certificate Authority - G2		 2017-07-18 -
2020-07-17		 3 years crt.sh
*.simplereach.com
Amazon		 2018-03-06 -
2019-04-06		 a year crt.sh
*.chartbeat.net
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brightcove.com
GlobalSign CloudSSL CA - SHA256 - G3		 2018-09-04 -
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*.pagefair.com
Gandi Standard SSL CA 2		 2016-11-02 -
2018-11-20		 2 years crt.sh
teads.tv
Let's Encrypt Authority X3		 2018-09-12 -
2018-12-11		 3 months crt.sh
moatads.com
DigiCert ECC Secure Server CA		 2018-01-09 -
2019-01-09		 a year crt.sh
servedby.flashtalking.com
GeoTrust RSA CA 2018		 2018-02-13 -
2019-02-13		 a year crt.sh
cdn.flashtalking.com
GeoTrust RSA CA 2018		 2018-02-13 -
2019-02-13		 a year crt.sh
*.c.ssl.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3		 2018-01-04 -
2018-09-28		 9 months crt.sh
*.adnxs.com
DigiCert ECC Secure Server CA		 2018-01-25 -
2019-01-25		 a year crt.sh
px.ads.linkedin.com
DigiCert SHA2 Secure Server CA		 2017-06-06 -
2019-06-11		 2 years crt.sh
*.teads.tv
Gandi Standard SSL CA 2		 2018-04-13 -
2019-05-06		 a year crt.sh
teads.mgr.consensu.org
Let's Encrypt Authority X3		 2018-09-05 -
2018-12-04		 3 months crt.sh
*.qualtrics.com
DigiCert SHA2 Secure Server CA		 2018-09-13 -
2018-11-25		 2 months crt.sh
*.krxd.net
Go Daddy Secure Certificate Authority - G2		 2017-06-12 -
2019-07-11		 2 years crt.sh

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Frame: https://buy.tinypass.com/checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2Qy27CMBBF_8VrjGzHThx2VIQUFQopIYSl4wxgKYQ0Dx6t-u9NUGlVqYuu5nHmXmnuO1ImRQPEy9fZ5vrmXUeohwq1g8jAedIRRqjExMVM4K4RmFnYlgTDuErqa0VNulwGy8cRtoBR7gB1iQ2cCe4oSNjWFoy4XEvltMZwKaA0kGu4WXvxYvOwHlsv0dT9Rb0L6KY2x_x2Rrac2ykkmLpSY25xByfUSjGXREhqMb2F5Jd8qL-11f54DuFQZKqGKAhjLgPpiWg1m_BWslfVHaJBXTbQQ_XXfFPPw1XsL5593yVr9MMiVRqV191J3mRZD2l1KJTZ5dV9cTKVuXF0wn8F6DCJj_TJG9FYhhkE3nTu_ydAU7SWlMs-E7TPRVu6N5oKyuEO8rqF6UGjj08kC4RY1gEAAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r3RtbZTNgo8BdPI5BDe7KCIqqrsYtQNELLxAqubkPbGi3vAWfcrYaD57nZtz5syfWleuGqXG9qswpV-vRRVC9pqZ0XYbax1St88kiLPGNiAqC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-1-2O0RA&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC1%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-09-25-18-05-23-680-eFsbtys1idSSQSHD-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-09-25-18-05-23-728-o1KED1X8TleQELOG-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=4179164465
Frame ID: AE7B8C8CFA3678DF6677612B55495D73
Requests: 1 HTTP requests in this frame

Frame: https://cmp.teads.mgr.consensu.org/index.html
Frame ID: 808C42A975539BF683940380EB6A7D36
Requests: 1 HTTP requests in this frame

Frame: https://sync.teads.tv/iframe?pid=75471&userId=8d15aad5-9e21-4c8d-a2b7-01a44244d531&gdprIab={%22status%22:22,%22consent%22:%22%22,%22reason%22:220}&1537898724390
Frame ID: 297524E33CF67D275A1DA3185E16CBBF
Requests: 1 HTTP requests in this frame

Screenshot
Live screenshot
Full Image

Detected technologies

Overall confidence: 100%
Detected patterns
  • env /Swiftype/i
Overall confidence: 100%
Detected patterns
  • env /^VideoJS$/i
Overall confidence: 100%
Detected patterns
  • env /^React$/i
Overall confidence: 100%
Detected patterns
  • script /chartbeat\.js/i
  • env /^_sf_(?:endpt|async_config)$/i
Overall confidence: 100%
Detected patterns
  • headers server /cloudflare/i
Overall confidence: 100%
Detected patterns
  • env /^CE2$/i
Overall confidence: 100%
Detected patterns
  • script /2mdn\.net/i
Overall confidence: 100%
Detected patterns
  • script /\/\/connect\.facebook\.net\/[^\/]*\/[a-z]*\.js/i
Overall confidence: 100%
Detected patterns
  • script /googlesyndication\.com\//i
  • script /2mdn\.net/i
  • env /^__google_ad_/i
  • env /^Goog_AdSense_/i
Overall confidence: 100%
Detected patterns
  • env /^gaGlobal$/i
Overall confidence: 100%
Detected patterns
  • env /^googletag$/i
Overall confidence: 100%
Detected patterns
  • env /^quantserve$/i
Overall confidence: 100%
Detected patterns
  • env /^s_(?:account|objectID|code|INST)$/i
Overall confidence: 100%
Detected patterns
  • env /^_?COMSCORE$/i
Overall confidence: 100%
Detected patterns
  • env /^jQuery$/i

Page Statistics

267
Requests

97 %
HTTPS

42 %
IPv6

48
Domains

81
Subdomains

80
IPs

6
Countries

18136 kB
Transfer

24432 kB
Size

59
Cookies

Redirected requests

There were HTTP redirect chains for the following requests:

Request Chain 48
  • https://sb.scorecardresearch.com/b?c1=2&c2=16193073&ns__t=1537898720896&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9= HTTP 302
  • https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537898720896&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9=
Request Chain 58
  • https://ssl.google-analytics.com/r/__utm.gif?utmwv=5.7.2&utms=1&utmn=1420639208&utmhn=adage.com&utme=8(BusinessType*ArticleTag)9(00%20-%20Not%20Set*%7Ccmo_strategy%7Crestaurants%7Csocial%7Ctv%7C)11(1)&utmcs=UTF-8&utmsr=1600x1200&utmvp=1585x1200&utmsc=24-bit&utmul=en-us&utmje=0&utmfl=-&utmdt=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&utmhid=1492594190&utmr=-&utmp=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&utmht=1537898720945&utmac=UA-19574238-1&utmcc=__utma%3D1.863360730.1537898721.1537898721.1537898721.1%3B%2B__utmz%3D1.1537898721.1.1.utmcsr%3D(direct)%7Cutmccn%3D(direct)%7Cutmcmd%3D(none)%3B&utmjid=612395531&utmredir=1&utmu=q1AAAAAAAAAAAAAAAAAAAAAE~ HTTP 302
  • https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=863360730.1537898721&jid=612395531&_v=5.7.2&z=1420639208
Request Chain 119
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s87201295552007?AQB=1&ndh=1&t=25%2F8%2F2018%2018%3A5%3A21%202%200&fid=1E9EF8A88D9F606A-098DB5097FD6D01F&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A25%3A18&c22=2%3A00PM&c23=Tuesday&v23=2018%3A9%3A25%3A18&c24=Weekday&v24=2%3A00PM&c25=cmo_strategy&v25=Tuesday&c26=20180921&v26=Weekday&v27=cmo_strategy&c28=article%3A315016&v28=20180921&c29=article&c30=6777&v30=article%3A315016&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1 HTTP 302
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s87201295552007?AQB=1&pccr=true&vidn=2DD53C708531189F-6000010D20001F91&&ndh=1&t=25%2F8%2F2018%2018%3A5%3A21%202%200&fid=1E9EF8A88D9F606A-098DB5097FD6D01F&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A25%3A18&c22=2%3A00PM&c23=Tuesday&v23=2018%3A9%3A25%3A18&c24=Weekday&v24=2%3A00PM&c25=cmo_strategy&v25=Tuesday&c26=20180921&v26=Weekday&v27=cmo_strategy&c28=article%3A315016&v28=20180921&c29=article&c30=6777&v30=article%3A315016&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1
Request Chain 201
  • https://syndication.twitter.com/i/jot HTTP 302
  • https://platform.twitter.com/jot.html
Request Chain 206
  • https://secure.adnxs.com/seg?add=11912041&t=2 HTTP 302
  • https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2
Request Chain 209
  • https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif HTTP 302
  • https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true HTTP 302
  • https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%2F%3Fpid%3D299308%26fmt%3Dgif%26cookiesTest%3Dtrue%26liSync%3Dtrue HTTP 302
  • https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true
Request Chain 238
  • https://api-52-43-238-123.b2c.com/api/x?EkgBCYR9Tt6PSSTD$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 HTTP 302
  • https://api-52-43-238-123.b2c.com:444/api/4?EkgBCYR9Tt6PSSTD
Request Chain 239
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267 HTTP transactions

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Path		 Size
x-fer		 Type
MIME-Type
Primary Request /
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20 KB 		Document
General
Check archive.org
Download Go to
Full URL
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:method
GET
:authority
adage.com
:scheme
https
:path
/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
accept-encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

status
200
date
Tue, 25 Sep 2018 18:05:20 GMT
content-type
text/html; charset=UTF-8
set-cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; expires=Wed, 25-Sep-19 18:05:20 GMT; path=/; domain=.adage.com; HttpOnly
x-url
/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
x-host
adage.com
vary
Accept-Encoding
x-varnish
1301950430 1294459410
x-varnish-cache
HIT
cache-control
no-cache
x-cache-server
adage-varnish-01
x-backend-server
adage_live_director
x-cookie-debug
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server
cloudflare
cf-ray
45ff6b1abbdf97f8-FRA
content-encoding
gzip
piano_adblock.js
gaia.adage.com/assets/js/piano/ 		610 B
434 B 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/piano/piano_adblock.js?1528732556
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
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pragma
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Mon, 11 Jun 2018 15:55:56 GMT
server
cloudflare
expect-ct
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vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
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cf-ray
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expires
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jquery-1.9.1.min.js
gaia.adage.com/assets/js/libs/ 		90 KB
37 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/js/libs/jquery-1.9.1.min.js?1466703826
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
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gzip, deflate
user-agent
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:46 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5df397f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
jquery.cookie.js
gaia.adage.com/assets/js/libs/ 		4 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/libs/jquery.cookie.js?1466703826
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

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pragma
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gzip, deflate
user-agent
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
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:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
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content-encoding
gzip
cf-cache-status
HIT
last-modified
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server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
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cf-ray
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expires
Tue, 02 Oct 2018 18:05:20 GMT
user.js
gaia.adage.com/assets/js/min/ 		4 KB
1 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/user.js?1537553086
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
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no-cache
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:46 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5df597f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
piano_custom.js
gaia.adage.com/assets/js/piano/ 		23 KB
7 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/piano/piano_custom.js?1534875411
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/js/piano/piano_custom.js?1534875411
pragma
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Tue, 21 Aug 2018 18:16:51 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5df697f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
marfeel.js
gaia.adage.com/assets/js/ 		1 KB
845 B 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/marfeel.js?1535547990
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
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pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 29 Aug 2018 13:06:30 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5df797f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
chartbeat_mab.js
static.chartbeat.com/js/ 		18 KB
8 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://static.chartbeat.com/js/chartbeat_mab.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:2800:18:1fcd:348:2461 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
nginx /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 16:40:14 GMT
content-encoding
gzip
last-modified
Thu, 07 Jun 2018 02:42:36 GMT
server
nginx
age
5106
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/x-javascript
status
200
cache-control
max-age=7200
x-amz-cf-id
5kN-0eeHg2Pp0j-l1AT-dgdXUzJn6ZpZNDY0I78xHxoeO9X-vKeKpQ==
via
1.1 7b88ef0d81161ffd0111d52a2de2bd25.cloudfront.net (CloudFront)
expires
Tue, 25 Sep 2018 18:40:14 GMT
core.css
gaia.adage.com/assets/css/ 		932 KB
135 KB 		Stylesheet
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/css/core.css?1537553076
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/css/core.css?1537553076
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:36 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5dee97f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
modal.css
gaia.adage.com/assets/css/ 		8 KB
2 KB 		Stylesheet
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/css/modal.css?1466703828
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
d6c8697eb6b226054cb466a461d241d63a775ee2b3d7fa04557aec1b4a0d9b1e

Request headers

:path
/assets/css/modal.css?1466703828
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:48 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5def97f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
modals.css
gaia.adage.com/assets/css/ 		14 KB
4 KB 		Stylesheet
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/css/modals.css?1535554291
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
6ecb98c86e6bfe7f7b65fa131ef8b4d840cb52c27ae1f2ec87ef3d5bcf790241

Request headers

:path
/assets/css/modals.css?1535554291
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 29 Aug 2018 14:51:31 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5df097f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
ribbon-messenger.css
gaia.adage.com/assets/css/ 		903 B
504 B 		Stylesheet
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/css/ribbon-messenger.css?1466703828
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
5c2681fc6276fdf92f14054b561969d2021d22776a7153a3868d4150579fdd20

Request headers

:path
/assets/css/ribbon-messenger.css?1466703828
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:48 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5df197f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
redirect.js
gaia.adage.com/assets/js/min/ 		326 B
291 B 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/redirect.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
7a9cca62e44da633b9f833c3240a1b61180f8246d2804e1b6b0942345b78c88f

Request headers

:path
/assets/js/min/redirect.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
etag
W/"5ba532bd-146"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5df897f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
init.js
gaia.adage.com/assets/js/min/ 		384 B
362 B 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/init.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
b89b1767173e5f73355c4e2728a99eeeeeaf817aa417cbee9659c79465d72ea3

Request headers

:path
/assets/js/min/init.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
etag
W/"5ba532bd-180"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5df997f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
script.js
gaia.adage.com/assets/js/min/ 		50 KB
15 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/script.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
3a13e814f4b7587bb7b8a45bd5fe56c0ee3b65378ed623b70c91f1ccb8d8c7d1

Request headers

:path
/assets/js/min/script.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5dfd97f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
plugins.js
gaia.adage.com/assets/js/min/ 		121 KB
42 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/plugins.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
b103e1f44132b58fe95421c75fcd11e0f53d58bd889942f640cfb2668adb74c4

Request headers

:path
/assets/js/min/plugins.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5dfe97f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
ribbon-messenger.js
gaia.adage.com/assets/js/min/ 		4 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/ribbon-messenger.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
4283ed7c152175089b7fc34eee5716e1bc713a1dbc5a67454f74a5867ac334c6

Request headers

:path
/assets/js/min/ribbon-messenger.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5e0197f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
ribbon-messenger-init.js
gaia.adage.com/assets/js/min/ 		180 B
219 B 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/ribbon-messenger-init.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
20b655ae610a3f1fe8e91124468483174c893ccb1f6a46f7f5960245cba4e69b

Request headers

:path
/assets/js/min/ribbon-messenger-init.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
etag
W/"5ba532bd-b4"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5e0297f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
modal.js
gaia.adage.com/assets/js/min/ 		20 KB
8 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/modal.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
47fabeb94c06020ab423ae6c2bd64e78577c3bcb21eee8da989c5c4281f2d285

Request headers

:path
/assets/js/min/modal.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
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cf-ray
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expires
Tue, 02 Oct 2018 18:05:20 GMT
sharecount.js
gaia.adage.com/assets/js/min/ 		590 B
412 B 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/sharecount.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/js/min/sharecount.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
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user-agent
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5e0497f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
plusone.js
apis.google.com/js/ 		43 KB
17 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://apis.google.com/js/plusone.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:81b::200e , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
ESF /
Resource Hash
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Security Headers
Name Value
Strict-Transport-Security max-age=31536000
X-Content-Type-Options nosniff
X-Frame-Options SAMEORIGIN
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
x-content-type-options
nosniff
content-security-policy-report-only
script-src 'report-sample' 'nonce-7DuxFLj1ybJ6ZF3GVFfOt3wuxI4' 'unsafe-inline' 'strict-dynamic' https: http: 'unsafe-eval';object-src 'none';base-uri 'self';report-uri /_/cspreport
p3p
CP="This is not a P3P policy! See g.co/p3phelp for more info."
status
200
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
x-xss-protection
1; mode=block
x-ua-compatible
IE=edge, chrome=1
server
ESF
x-frame-options
SAMEORIGIN
etag
"99c4c8b44692ecdb95b761138d66136c"
strict-transport-security
max-age=31536000
content-type
application/javascript; charset=utf-8
cache-control
private, max-age=1800, stale-while-revalidate=1800
timing-allow-origin
*
expires
Tue, 25 Sep 2018 18:05:20 GMT
javascript.js
gaia.adage.com/assets/js/min/ 		20 KB
7 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/javascript.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e8a701b9750ad021b77e2b67ad5204282746d8f6835af5c24b8d9fca0eb2c8d8

Request headers

:path
/assets/js/min/javascript.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
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cf-ray
45ff6b1c5e0597f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
porte.js
gaia.adage.com/assets/js/min/ 		6 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/porte.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
8413b9b58ba8a3be28a0a69f3b953101ca80be2675bb91c9bfe91c92cb480e81

Request headers

:path
/assets/js/min/porte.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
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user-agent
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5e0697f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
counter.js
gaia.adage.com/assets/js/min/ 		150 B
239 B 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/counter.js?1537553066
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/js/min/counter.js?1537553066
pragma
no-cache
cookie
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accept
*/*
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:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:26 GMT
server
cloudflare
etag
W/"5ba532aa-96"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5e0797f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
AAIndiaRedirect.js
gaia.adage.com/assets/js/min/ 		3 KB
1 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/AAIndiaRedirect.js?1537553065
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
f6b4c9c2e813b9d5385ee6853f57370743dca898c8cde8f05697616a066b8ca8

Request headers

:path
/assets/js/min/AAIndiaRedirect.js?1537553065
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
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user-agent
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:25 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5e0897f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
dfp.js
gaia.adage.com/assets/js/min/ 		9 KB
3 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/dfp.js?1537553077
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/js/min/dfp.js?1537553077
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
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user-agent
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:37 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1c5e0997f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
geoip2.js
js.maxmind.com/js/apis/geoip2/v2.1/ 		4 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://js.maxmind.com/js/apis/geoip2/v2.1/geoip2.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:252f , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Mon, 24 Sep 2018 18:30:10 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=43200
cf-ray
45ff6b1c7cf7beda-FRA
expires
Wed, 26 Sep 2018 06:05:20 GMT
slick.min.js
adage.com/scripts/edit/js/slick/ 		23 KB
6 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://adage.com/scripts/edit/js/slick/slick.min.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
66b5c22988581391a004ca7f230c7801bfde7098b109c1c9ca7477655671d92b

Request headers

:path
/scripts/edit/js/slick/slick.min.js
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/scripts/edit/js/slick/slick.min.js
date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
45ff6b1c5dec97f8-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
5823
last-modified
Thu, 23 Jun 2016 16:44:07 GMT
server
cloudflare
etag
"5def-535f4c3455925"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1571669754 1549649267
cache-control
public, max-age=300, must-revalidate
accept-ranges
bytes
content-type
text/javascript
widgets.js
platform.twitter.com/ 		118 KB
35 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://platform.twitter.com/widgets.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2606:2800:234:59:254c:406:2366:268c , United States, ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US),
Reverse DNS
Software
ECS (fcn/41A6) /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Tue, 25 Sep 2018 18:05:20 GMT
Content-Encoding
gzip
Last-Modified
Mon, 24 Sep 2018 21:15:37 GMT
Server
ECS (fcn/41A6)
Etag
"1b744ce33856b6b52d274069bf0e3248+gzip"
Vary
Accept-Encoding
X-Cache
HIT
P3P
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Cache-Control
public, max-age=1800
Content-Type
application/javascript; charset=utf-8
Content-Length
35389
jquery.sharrre.js
gaia.adage.com/assets/js/min/ 		14 KB
5 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/js/min/jquery.sharrre.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/js/min/jquery.sharrre.js?1537553085
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
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accept
*/*
cache-control
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referer
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Referer
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date
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content-encoding
gzip
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server
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vary
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content-type
application/x-javascript
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200
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3 KB 		Script
General
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https://www.npttech.com/advertising.js
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Host: gaia.adage.com
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Request headers

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Response headers

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server
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vary
Accept-Encoding
content-type
application/javascript
cache-control
public, max-age=28800
cf-ray
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expires
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main.d.js
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340 B 		Script
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https://bc.marfeel.com/adage.com/main.d.js
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Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/marfeel.js?1535547990
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Request headers

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User-Agent
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Response headers

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accept-ranges
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access-control-allow-headers
x-requested-with
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519 B 		XHR
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https://mab.chartbeat.com/mab_strategy/headline_testing/get_strategy/?host=adage.com&domain=adage.com&path=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
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Host: static.chartbeat.com
URL: https://static.chartbeat.com/js/chartbeat_mab.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
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Response headers

date
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content-encoding
gzip
x-cacheable
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default
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MISS, HIT
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1.1 varnish, 1.1 varnish
cache-control
no-store, no-cache, must-revalidate, max-age=0, s-maxage=0
accept-ranges
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expires
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cb=gapi.loaded_0
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46 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.nf9gNjhyOiw.O/m=plusone/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCPHIx2ovNee4frLD1SBlad1d6uBQA/cb=gapi.loaded_0
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Host: apis.google.com
URL: https://apis.google.com/js/plusone.js
Protocol
SPDY
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Request headers

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Response headers

date
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content-encoding
gzip
x-content-type-options
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last-modified
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server
sffe
age
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vary
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x-xss-protection
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expires
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beacon.js
sb.scorecardresearch.com/ 		1 KB
1 KB 		Script
General
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https://sb.scorecardresearch.com/beacon.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
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Response headers

Date
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Content-Encoding
gzip
Vary
Accept-Encoding
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application/x-javascript
Cache-Control
private, no-transform, max-age=86400
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Content-Length
901
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315016
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General
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Full URL
https://adage.com/api/article/rendered_simplereach/315016
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Request headers

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accept
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cache-control
no-cache
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x-requested-with
XMLHttpRequest
:scheme
https
referer
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:method
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Accept
application/json, text/javascript, */*; q=0.01
Referer
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XMLHttpRequest
User-Agent
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Response headers

x-varnish-cache
HIT
x-url
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server
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access-control-allow-methods
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General
Check archive.org
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https://ssl.google-analytics.com/ga.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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SPDY
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Request headers

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Response headers

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gzip
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server
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expires
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8 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://www.googletagservices.com/tag/js/gpt.js
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/min/dfp.js?1537553077
Protocol
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Security Headers
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Request headers

Referer
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date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
sffe
etag
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vary
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expires
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18 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Referer
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Response headers

pragma
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content-encoding
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expires
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3 KB 		Image
General
Check archive.org
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Full URL
https://gaia.adage.com/images/bin/image/x-small/subway_mcd_hammock_3x2.jpg?1537554560
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Software
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Request headers

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referer
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GET
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Response headers

date
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cf-cache-status
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last-modified
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server
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etag
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expect-ct
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vary
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expires
Tue, 02 Oct 2018 18:05:21 GMT
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2 KB 		Image
General
Check archive.org
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Full URL
https://gaia.adage.com/images/bin/image/x-small/trump_closing_argument.jpg?1478545198
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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referer
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https
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GET
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Response headers

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cf-cache-status
REVALIDATED
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server
cloudflare
etag
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expect-ct
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2062
expires
Tue, 02 Oct 2018 18:05:21 GMT
SamsungQLEDCantLookAway3x2.jpg
gaia.adage.com/images/bin/image/x-small/ 		2 KB
2 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/bin/image/x-small/SamsungQLEDCantLookAway3x2.jpg?1537548449
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
9820c04cbd951f3f008abd4d81949341f1809ffce0bc9465d28be51eeb3ff89a

Request headers

:path
/images/bin/image/x-small/SamsungQLEDCantLookAway3x2.jpg?1537548449
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 16:47:29 GMT
server
cloudflare
etag
"5ba520a1-91d"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1e88ac97f8-FRA
content-length
2333
expires
Tue, 02 Oct 2018 18:05:21 GMT
iStock854441252_3x2.jpg
gaia.adage.com/images/bin/image/x-small/ 		3 KB
3 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/bin/image/x-small/iStock854441252_3x2.jpg?1537217623
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
738c8187de6b80a358ee758acb00b6c8c9e2fe1b9f0ac7f5deba2778b41a72cd

Request headers

:path
/images/bin/image/x-small/iStock854441252_3x2.jpg?1537217623
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
REVALIDATED
last-modified
Mon, 17 Sep 2018 20:53:43 GMT
server
cloudflare
etag
"5ba01457-c58"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1e88ad97f8-FRA
content-length
3160
expires
Tue, 02 Oct 2018 18:05:21 GMT
SimonMediaMoguls.jpg
gaia.adage.com/images/bin/image/x-small/ 		3 KB
3 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/bin/image/x-small/SimonMediaMoguls.jpg?1537540896
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
9ac7dd36b3d56e9c0e85fd6f5e7e7b64fe2a9a4a66894f608106f3c3618767cc

Request headers

:path
/images/bin/image/x-small/SimonMediaMoguls.jpg?1537540896
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 14:41:36 GMT
server
cloudflare
etag
"5ba50320-a2c"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1e88ae97f8-FRA
content-length
2604
expires
Tue, 02 Oct 2018 18:05:21 GMT
Adobe_headquarters_in_San_Jose.jpg
gaia.adage.com/images/bin/image/x-small/ 		3 KB
3 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/bin/image/x-small/Adobe_headquarters_in_San_Jose.jpg?1537480557
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
9e938e00067675d39b6bb390dd9878f7c4564676b2c292719fe90a86b28d760e

Request headers

:path
/images/bin/image/x-small/Adobe_headquarters_in_San_Jose.jpg?1537480557
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Thu, 20 Sep 2018 21:55:57 GMT
server
cloudflare
etag
"5ba4176d-a55"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1e88af97f8-FRA
content-length
2645
expires
Tue, 02 Oct 2018 18:05:21 GMT
budlightbrowns.jpg
gaia.adage.com/images/bin/image/x-small/ 		3 KB
3 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/bin/image/x-small/budlightbrowns.jpg?1537505189
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
8fc28e3effce54c6b0be6c2e08fa3e594202736d2eb44bdec5fd8db682ed7aca

Request headers

:path
/images/bin/image/x-small/budlightbrowns.jpg?1537505189
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 04:46:29 GMT
server
cloudflare
etag
"5ba477a5-b59"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1ea8c697f8-FRA
content-length
2905
expires
Tue, 02 Oct 2018 18:05:21 GMT
GAP_HillCity_3x2.jpg
gaia.adage.com/images/bin/image/x-small/ 		2 KB
2 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/bin/image/x-small/GAP_HillCity_3x2.jpg?1537467509
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
d69ea939254ad2bfd87cc4a7686dfd7c5f847dad0f7f2cf1861f8d39f4990b68

Request headers

:path
/images/bin/image/x-small/GAP_HillCity_3x2.jpg?1537467509
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Thu, 20 Sep 2018 18:18:29 GMT
server
cloudflare
etag
"5ba3e475-97a"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1ec8ea97f8-FRA
content-length
2426
expires
Tue, 02 Oct 2018 18:05:21 GMT
users_iqjWHBFdfxIU_iQIFSkwDerBw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1_1.jpg
gaia.adage.com/images/bin/image/x-small/ 		3 KB
3 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/bin/image/x-small/users_iqjWHBFdfxIU_iQIFSkwDerBw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1_1.jpg?1537386113
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
9160ffc5de28ee18175c5a789895fb1c9ff7354c585d9baf7a4ad082e2e8abd3

Request headers

:path
/images/bin/image/x-small/users_iqjWHBFdfxIU_iQIFSkwDerBw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1_1.jpg?1537386113
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Wed, 19 Sep 2018 19:41:53 GMT
server
cloudflare
etag
"5ba2a681-a60"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1ed8fb97f8-FRA
content-length
2656
expires
Tue, 02 Oct 2018 18:05:21 GMT
jquery.counter-1.0.js
gaia.adage.com/scripts/plugins/ 		6 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/scripts/plugins/jquery.counter-1.0.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
04fb28ab27ab42d69874708444b9635ea61076495974ccca8fb4bef1dc037f5b

Request headers

:path
/scripts/plugins/jquery.counter-1.0.js
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 16:43:50 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
45ff6b1d7f4597f8-FRA
expires
Tue, 02 Oct 2018 18:05:20 GMT
b2
sb.scorecardresearch.com/
Redirect Chain
  • https://sb.scorecardresearch.com/b?c1=2&c2=16193073&ns__t=1537898720896&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age...
  • https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537898720896&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Ag...
0
248 B 		Image
General
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Full URL
https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537898720896&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9=
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Host: adage.com
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TLS 1.2, ECDHE_RSA, AES_256_GCM
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Cache-Control
private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
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Redirect headers

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Expires
Mon, 01 Jan 1990 00:00:00 GMT
index.min.js
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190 KB 		Script
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TLS 1.2, ECDHE_RSA, AES_256_GCM
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s_crainsc.js
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117 KB 		Script
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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HTTP/1.1
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User-Agent
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Response headers

Date
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Last-Modified
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Server
AmazonS3
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96 KB 		Script
General
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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H2
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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date
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content-encoding
gzip
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server
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swiftype-config.js
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2 KB 		Script
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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H2
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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https
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GET
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date
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content-encoding
gzip
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server
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200
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957 B 		Script
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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178 B 		Script
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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SPDY
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TLS 1.2, ECDHE_RSA, AES_128_GCM
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Request headers

Referer
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content-encoding
gzip
server
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expires
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2 KB 		Script
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https://consent.truste.com/notice?domain=crain.com&c=teconsent&text=true&js=bb&noticeType=bb&cookieLink=http%3A%2F%2Fadage.com%2Fprivacy&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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SPDY
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TLS 1.2, ECDHE_RSA, AES_128_GCM
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content-encoding
gzip
server
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status
200
vary
Accept-Encoding
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no-cache
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1529
expires
Tue, 25 Sep 2018 18:05:20 GMT
quant.js
secure.quantserve.com/ 		12 KB
6 KB 		Script
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
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Response headers

Date
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gzip
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QS
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keep-alive
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Expires
Tue, 02 Oct 2018 18:05:21 GMT
collect
stats.g.doubleclick.net/r/
Redirect Chain
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35 B
102 B 		Image
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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2a00:1450:400c:c0a::9c , Ireland, ASN15169 (GOOGLE - Google LLC, US),
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Request headers

Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
strict-transport-security
max-age=10886400; includeSubDomains; preload
x-content-type-options
nosniff
last-modified
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server
Golfe2
date
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status
200
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image/gif
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*
cache-control
no-cache, no-store, must-revalidate
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
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Redirect headers

pragma
no-cache
date
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last-modified
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server
Golfe2
status
302
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*
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alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
369
expires
Fri, 01 Jan 1990 00:00:00 GMT
integrator.js
adservice.google.de/adsid/ 		109 B
171 B 		Script
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URL: https://www.googletagservices.com/tag/js/gpt.js
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SPDY
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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2a00:1450:4001:81b::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
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Software
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Request headers

Referer
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User-Agent
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Response headers

timing-allow-origin
*
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Tue, 25 Sep 2018 18:05:20 GMT
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gzip
x-content-type-options
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p3p
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200
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private, no-cache, no-store
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attachment; filename="f.txt"
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content-length
104
x-xss-protection
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integrator.js
adservice.google.com/adsid/ 		109 B
171 B 		Script
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URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:81a::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
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Request headers

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Response headers

timing-allow-origin
*
date
Tue, 25 Sep 2018 18:05:20 GMT
content-encoding
gzip
x-content-type-options
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server
cafe
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200
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private, no-cache, no-store
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attachment; filename="f.txt"
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alt-svc
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content-length
104
x-xss-protection
1; mode=block
pubads_impl_249.js
securepubads.g.doubleclick.net/gpt/ 		182 KB
63 KB 		Script
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URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Software
sffe /
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Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
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content-encoding
gzip
x-content-type-options
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last-modified
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server
sffe
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200
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64039
x-xss-protection
1; mode=block
expires
Tue, 25 Sep 2018 18:05:21 GMT
720.js
js.idio.co/ 		4 KB
2 KB 		Script
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
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TLS 1.2, ECDHE_RSA, AES_128_GCM
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Software
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Request headers

Referer
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User-Agent
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Response headers

date
Tue, 31 Jul 2018 15:31:03 GMT
content-encoding
gzip
last-modified
Tue, 31 Jul 2018 15:30:29 GMT
server
AmazonS3
age
8674
vary
Accept-Encoding
x-cache
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content-type
application/javascript; charset=utf-8
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200
cache-control
max-age=86400
x-amz-cf-id
pKnAJKkKbq84ZWLpEbwP6GW-wIl0M3egnj0YX2i0RKZ0fX-LPtiKWA==
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sprites-seed7780b9d.png
gaia.adage.com/assets/images/ 		175 KB
175 KB 		Image
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Software
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Response headers

date
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cf-cache-status
HIT
last-modified
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server
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etag
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expect-ct
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vary
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200
cache-control
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expires
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social-sprites.png
gaia.adage.com/assets/images/ 		21 KB
21 KB 		Image
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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H2
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Response headers

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cf-cache-status
HIT
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server
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etag
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vary
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content-type
image/png
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200
cache-control
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21238
expires
Tue, 02 Oct 2018 18:05:21 GMT
sso_set_cr.php
adage.com/ajax/ 		0
428 B 		XHR
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URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Response headers

x-varnish-cache
MISS
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content-encoding
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x-host
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vary
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content-type
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cache-control
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cf-ray
45ff6b1e98bf97f8-FRA
8637.js
script.crazyegg.com/pages/scripts/0060/ 		81 B
557 B 		Script
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https://script.crazyegg.com/pages/scripts/0060/8637.js?427194
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
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TLS 1.2, ECDHE_RSA, AES_128_GCM
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Server
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reach.js
d8rk54i4mohrb.cloudfront.net/js/ 		16 KB
16 KB 		Script
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
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TLS 1.2, ECDHE_RSA, AES_128_GCM
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Request headers

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Response headers

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via
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hamburger_menu
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URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
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x-varnish-cache
HIT
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AdAge_Logo.svg
gaia.adage.com/assets/images/ 		2 KB
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
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Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Mon, 11 Dec 2017 20:57:59 GMT
server
cloudflare
etag
W/"5a2ef157-6cb"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/svg+xml
status
200
cache-control
public, max-age=14400
cf-ray
45ff6b1ee91197f8-FRA
expires
Tue, 25 Sep 2018 22:05:21 GMT
burger_black.png
gaia.adage.com/assets/images/ 		1 KB
1 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/assets/images/burger_black.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
697fd0b8194c5ae9e3287c331ae2b69712dfa847e715b740775a9038c354a579

Request headers

:path
/assets/images/burger_black.png
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:15:51 GMT
server
cloudflare
etag
"59c82087-40a"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1ee91097f8-FRA
content-length
1034
expires
Tue, 02 Oct 2018 18:05:21 GMT
TiemposWebLF-Regular.woff
gaia.adage.com/assets/font-face/ 		77 KB
77 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/font-face/TiemposWebLF-Regular.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
db48302c74682d21c063f2332b1d7fdca3f31fff93a2be3ecfee53f477c59c06

Request headers

:path
/assets/font-face/TiemposWebLF-Regular.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
status
200
content-length
78692
last-modified
Thu, 23 Jun 2016 17:43:45 GMT
server
cloudflare
etag
"576c1fd1-13364"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=df534a7beb0daed7e686e398a1120cffb1537898721; expires=Wed, 25-Sep-19 18:05:21 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
45ff6b1ef92a97f8-FRA
expires
Tue, 25 Sep 2018 22:05:21 GMT
TiemposWebLF-RegularItalic.woff
gaia.adage.com/assets/font-face/ 		79 KB
79 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/font-face/TiemposWebLF-RegularItalic.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
a91360fea04b0e05ead21d18a2c1190d2b72fefb026908648c7c50b7ff5ff070

Request headers

:path
/assets/font-face/TiemposWebLF-RegularItalic.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
status
200
content-length
80464
last-modified
Thu, 23 Jun 2016 17:43:44 GMT
server
cloudflare
etag
"576c1fd0-13a50"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=df534a7beb0daed7e686e398a1120cffb1537898721; expires=Wed, 25-Sep-19 18:05:21 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
45ff6b1ef92b97f8-FRA
expires
Tue, 25 Sep 2018 22:05:21 GMT
icon-search-black.png
gaia.adage.com/assets/images/ 		309 KB
309 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/assets/images/icon-search-black.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
7fea5568865d4c05472818346c52743fd5cce96259544a35f579012cfc3f8546

Request headers

:path
/assets/images/icon-search-black.png
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:15:48 GMT
server
cloudflare
etag
"59c82084-4d2c4"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1f095097f8-FRA
content-length
316100
expires
Tue, 02 Oct 2018 18:05:21 GMT
300x250-member-bg.gif
gaia.adage.com/images/ 		10 KB
11 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/300x250-member-bg.gif
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
97b3fd7ba676d08db6242d6f73d9d176905dbf7fadfbceaf1146b7164de69029

Request headers

:path
/images/300x250-member-bg.gif
pragma
no-cache
cookie
__cfduid=dce7f9e796bf05ed4bfeed5e478d7d14a1537898720; __utma=1.863360730.1537898721.1537898721.1537898721.1; __utmc=1; __utmz=1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537898721
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
REVALIDATED
last-modified
Thu, 23 Jun 2016 17:42:31 GMT
server
cloudflare
etag
"576c1f87-2995"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/gif
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b1f498d97f8-FRA
content-length
10645
expires
Tue, 02 Oct 2018 18:05:21 GMT
Retina-Black.woff
gaia.adage.com/assets/font-face/retina-standard/ 		63 KB
63 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/font-face/retina-standard/Retina-Black.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
ee0f363ac6a256884d7337e98f2afd5fd5e31039c7e694048eea307b34f79e93

Request headers

:path
/assets/font-face/retina-standard/Retina-Black.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
status
200
content-length
64596
last-modified
Mon, 06 Nov 2017 15:02:13 GMT
server
cloudflare
etag
"5a007975-fc54"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=df534a7beb0daed7e686e398a1120cffb1537898721; expires=Wed, 25-Sep-19 18:05:21 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
45ff6b1f399497f8-FRA
expires
Tue, 25 Sep 2018 22:05:21 GMT
truncated
/ 		715 B
0 		Image
General
Check archive.org
Download Go to Show image
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
5a3f1dd74233f605e511f1b5b244bedf85ac88ba264caf4d6401bc7ec2017dcd

Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/png
truncated
/ 		2 KB
0 		Image
General
Check archive.org
Download Go to Show image
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
9d02d662da8a47fb5fb610b545007507b6017028043dbb63cd09ec897d3b9627

Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/png
RetinaCond-Black.woff
gaia.adage.com/assets/font-face/retina-standard/ 		61 KB
61 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/font-face/retina-standard/RetinaCond-Black.woff
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
4cd67bd5e1360546610289d82dc2ffd95c38551e2c249da08fa64f4030984de0

Request headers

:path
/assets/font-face/retina-standard/RetinaCond-Black.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
status
200
content-length
62504
last-modified
Mon, 06 Nov 2017 15:02:13 GMT
server
cloudflare
etag
"5a007975-f428"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=df534a7beb0daed7e686e398a1120cffb1537898721; expires=Wed, 25-Sep-19 18:05:21 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
45ff6b1fda6a97f8-FRA
expires
Tue, 25 Sep 2018 22:05:21 GMT
Outsiders_Bold_PROWEB.woff
gaia.adage.com/assets/font-face/outsiders/ 		87 KB
88 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/font-face/outsiders/Outsiders_Bold_PROWEB.woff
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
50ddfa8d99906d232629c0a0e9c43d09eb9e1e5d32a90a7a4c86bdcf3a6f259c

Request headers

:path
/assets/font-face/outsiders/Outsiders_Bold_PROWEB.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
status
200
content-length
89584
last-modified
Sun, 24 Sep 2017 21:15:58 GMT
server
cloudflare
etag
"59c8208e-15df0"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=df534a7beb0daed7e686e398a1120cffb1537898721; expires=Wed, 25-Sep-19 18:05:21 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
45ff6b1fda6b97f8-FRA
expires
Tue, 25 Sep 2018 22:05:21 GMT
Exchange-Book.woff
gaia.adage.com/assets/font-face/exchange-standard/ 		89 KB
89 KB 		Font
General
Check archive.org
Download Go to
Full URL
https://gaia.adage.com/assets/font-face/exchange-standard/Exchange-Book.woff
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
fa857686efe8ddf5b33e2a96a29a2b1c0a80dff832b92333ba7a25489cb621c8

Request headers

:path
/assets/font-face/exchange-standard/Exchange-Book.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
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General
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https://vjs.zencdn.net/vttjs/0.12.5/vtt.global.min.js
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https://edge.api.brightcove.com/playback/v1/accounts/377748811/videos/5838260919001
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https://imasdk.googleapis.com/js/sdkloader/ima3.js
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Full URL
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https://edge.api.brightcove.com/playback/v1/accounts/377748811/videos/5838254801001
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Full URL
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Cache-Control
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43
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https://gaia.adage.com/images/bin/image/x-large/top520180924.jpg
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cf-cache-status
HIT
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General
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https://gaia.adage.com/images/bin/image/medium/DAC_The_Promise_and_Power_of_Local_Marketing_Page_1.png
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Host: adage.com
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Response headers

date
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cf-cache-status
HIT
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server
cloudflare
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tracker
metrics.brightcove.com/v2/ 		43 B
181 B 		Image
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Security
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Software
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Response headers

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keep-alive
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tracker
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https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=bdbd8474f47129d8f6f68886&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_response&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838254801001&time=1537898721397&response_time_ms=55&BCOV-instance=i-0cba4f3e5e86ba528%2C%207074770%2C%202018-09-25%2017%3A58%3A17.556Z&X-Cache=Hit%20from%20cloudfront&Via=1.1%20c1b77f069e81fd54b56ee92a790a3e9b.cloudfront.net%20(CloudFront)&X-Amz-Cf-Id=pZxGjPJiYTy7iH5A3c94rcsINZXmENNMqdbRShmG5J03RIGKY1qGlQ%3D%3D
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Security
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Response headers

Access-Control-Allow-Origin
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Content-Type
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https://edge.api.brightcove.com/playback/v1/accounts/377748811/videos/5838260481001
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Response headers

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tracker
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Full URL
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Full URL
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Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
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Software
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User-Agent
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Cache-Control
must-revalidate,no-cache,no-store
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keep-alive
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43
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113 KB 		Script
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https://survey.g.doubleclick.net/insights/consumersurveys/static/412808668229679075/prompt_embed_static.js
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Request headers

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User-Agent
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Response headers

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content-encoding
gzip
server
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age
64400
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"Wn3PrQ"
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ia.js
s.idio.co/ 		2 KB
1 KB 		Script
General
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https://s.idio.co/ia.js
Requested by
Host: js.idio.co
URL: https://js.idio.co/720.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.230.95.129 Seattle, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
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User-Agent
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Response headers

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server
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vary
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AmazonS3 /
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:method
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:authority
d8rk54i4mohrb.cloudfront.net
:scheme
https
:path
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Referer
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Response headers

status
200
content-type
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content-length
5730
date
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x-amz-replication-status
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https://adage.com/ 		241 KB
0 		Other
General
Check archive.org
Download Go to
Full URL
blob:https://adage.com/fd043530-51a4-45c7-8605-768fe228169a
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
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BLOB
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-, , ASN (),
Reverse DNS
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Request headers

User-Agent
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Response headers

Content-Length
246781
Content-Type
text/javascript
master.m3u8
secure.brightcove.com/services/mobile/streaming/index/ 		226 B
570 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://secure.brightcove.com/services/mobile/streaming/index/master.m3u8?videoId=5838260919001&pubId=377748811&secure=true
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
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Software
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
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Origin
https://adage.com

Response headers

Date
Tue, 25 Sep 2018 18:05:21 GMT
X-BC-Connecting-IP
148.251.45.254
Server
brightcove
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148.251.45.254
Content-Type
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brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/1962/ 		71 KB
72 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/1962/377748811_5838284132001_5838260919001-vs.jpg?pubId=377748811&videoId=5838260919001
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
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User-Agent
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Response headers

Date
Tue, 25 Sep 2018 18:05:22 GMT
Last-Modified
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CloudStorage
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8024
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General
Check archive.org
Download Go to
Full URL
https://adage.com/api/article/most_popular/3/2/render_article_page/315016
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
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User-Agent
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Response headers

x-varnish-cache
HIT
x-url
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content-encoding
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0 		Other
General
Check archive.org
Download Go to
Full URL
blob:https://adage.com/a0028c48-89d3-4b8e-86bf-0e16493e6986
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Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
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Response headers

Content-Length
246854
Content-Type
text/javascript
master.m3u8
secure.brightcove.com/services/mobile/streaming/index/ 		226 B
570 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://secure.brightcove.com/services/mobile/streaming/index/master.m3u8?videoId=5838254801001&pubId=377748811&secure=true
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
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64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
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Request headers

User-Agent
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Referer
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https://adage.com

Response headers

Date
Tue, 25 Sep 2018 18:05:21 GMT
X-BC-Connecting-IP
148.251.45.254
Server
brightcove
X-BC-Client-IP
148.251.45.254
Content-Type
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95 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/2010/377748811_5838265856001_5838254801001-vs.jpg?pubId=377748811&videoId=5838254801001
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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HTTP/1.1
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User-Agent
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Response headers

Date
Tue, 25 Sep 2018 18:05:22 GMT
Last-Modified
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CloudStorage
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8024
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bytes
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181 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.16.205.104 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-50-16-205-104.compute-1.amazonaws.com
Software
/
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
tracker
metrics.brightcove.com/v2/ 		43 B
181 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=9d35332f1ca0744ef3f06fa&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_response&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838260481001&time=1537898721609&response_time_ms=175&BCOV-instance=i-0ece20b166b761c1e%2C%207074770%2C%202018-09-25%2018%3A05%3A21.483Z&X-Cache=Miss%20from%20cloudfront&Via=1.1%20c1b77f069e81fd54b56ee92a790a3e9b.cloudfront.net%20(CloudFront)&X-Amz-Cf-Id=D3DgODZrt66lSkKqubtyLoKUhiLeOiixpmMCy2HNHCcvzMgbzntgvw%3D%3D
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.225.137.146 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-54-225-137-146.compute-1.amazonaws.com
Software
/
Resource Hash
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Request headers

Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
2f496f44-5942-4270-8300-cb895b09300e
https://adage.com/ 		241 KB
0 		Other
General
Check archive.org
Download Go to
Full URL
blob:https://adage.com/2f496f44-5942-4270-8300-cb895b09300e
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
BLOB
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
a4a6814bf261cbf9c65cdf1f14321ea756970b5e957999abe84e5e32687ceeb4

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Content-Length
246930
Content-Type
text/javascript
master.m3u8
secure.brightcove.com/services/mobile/streaming/index/ 		227 B
571 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://secure.brightcove.com/services/mobile/streaming/index/master.m3u8?videoId=5838260481001&pubId=377748811&secure=true
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
Reverse DNS
secure.brightcove.com
Software
brightcove /
Resource Hash
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Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com

Response headers

Date
Tue, 25 Sep 2018 18:05:21 GMT
X-BC-Connecting-IP
148.251.45.254
Server
brightcove
X-BC-Client-IP
148.251.45.254
Content-Type
application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin
*
Cache-Control
must-revalidate,max-age=0
Last-Modified
Fri, 21 Sep 2018 18:38:46 GMT
Content-Length
227
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brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/3718/ 		21 KB
22 KB 		Image
General
Check archive.org
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Full URL
https://brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/3718/377748811_5838263720001_5838260481001-vs.jpg?pubId=377748811&videoId=5838260481001
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
117.121.250.0 , Australia, ASN22822 (LLNW - Limelight Networks, Inc., US),
Reverse DNS
https-117-121-250-0.sin.llnw.net
Software
CloudStorage /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Tue, 25 Sep 2018 18:05:22 GMT
Last-Modified
Fri, 21 Sep 2018 18:22:47 GMT
Server
CloudStorage
Age
7771
Accept-Ranges
bytes
Content-Type
image/jpeg
X-Agile-Request-Id
e42b32b5ac3b4eb3976a0a3b4a313056
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21982
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*
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keep-alive
X-Agile-Checksum
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Access-Control-Allow-Headers
X-Requested-With
X-Agile-Source
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gaia.adage.com/images/bin/image/medium/ 		9 KB
9 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/bin/image/medium/users_iqjWHBFdfxIU_i3C51XSx1Bfw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1.jpg?1536861906
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
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Request headers

:path
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no-cache
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accept-encoding
gzip, deflate
user-agent
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accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
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referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
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cf-cache-status
HIT
last-modified
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server
cloudflare
etag
"5b9aa6d2-253e"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b225d9697f8-FRA
content-length
9534
expires
Tue, 02 Oct 2018 18:05:21 GMT
20180912NYPostCover3x2.jpg
gaia.adage.com/images/bin/image/medium/ 		19 KB
19 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/bin/image/medium/20180912NYPostCover3x2.jpg?1536760222
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/images/bin/image/medium/20180912NYPostCover3x2.jpg?1536760222
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Wed, 12 Sep 2018 13:50:22 GMT
server
cloudflare
etag
"5b99199e-4a52"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b226d9897f8-FRA
content-length
19026
expires
Tue, 02 Oct 2018 18:05:21 GMT
SethFarbman_3x2.jpg
gaia.adage.com/images/bin/image/medium/ 		8 KB
8 KB 		Image
General
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Full URL
https://gaia.adage.com/images/bin/image/medium/SethFarbman_3x2.jpg?1536872879
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
78a2b0e8f476101e3a7c44ff3e0e34de1fb05be13eb8192e48cc2a682ac384ba

Request headers

:path
/images/bin/image/medium/SethFarbman_3x2.jpg?1536872879
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Thu, 13 Sep 2018 21:07:59 GMT
server
cloudflare
etag
"5b9ad1af-1e52"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b226d9997f8-FRA
content-length
7762
expires
Tue, 02 Oct 2018 18:05:21 GMT
Cookie set s87201295552007
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Redirect Chain
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s87201295552007?AQB=1&ndh=1&t=25%2F8%2F2018%2018%3A5%3A21%202%200&fid=1E9EF8A88D9F606A-098DB5097FD6D01F&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fc...
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s87201295552007?AQB=1&pccr=true&vidn=2DD53C708531189F-6000010D20001F91&&ndh=1&t=25%2F8%2F2018%2018%3A5%3A21%202%200&fid=1E9EF8A88D9F606A-098DB509...
43 B
744 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s87201295552007?AQB=1&pccr=true&vidn=2DD53C708531189F-6000010D20001F91&&ndh=1&t=25%2F8%2F2018%2018%3A5%3A21%202%200&fid=1E9EF8A88D9F606A-098DB5097FD6D01F&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A25%3A18&c22=2%3A00PM&c23=Tuesday&v23=2018%3A9%3A25%3A18&c24=Weekday&v24=2%3A00PM&c25=cmo_strategy&v25=Tuesday&c26=20180921&v26=Weekday&v27=cmo_strategy&c28=article%3A315016&v28=20180921&c29=article&c30=6777&v30=article%3A315016&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
63.140.41.99 Lehi, United States, ASN15224 (OMNITURE - Adobe Systems Inc., US),
Reverse DNS
adage.com.ssl.d1.sc.omtrdc.net
Software
Omniture DC/2.0.0 /
Resource Hash
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Security Headers
Name Value
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Request headers

Pragma
no-cache
Accept-Encoding
gzip, deflate
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Referer
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Cookie
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Connection
keep-alive
Cache-Control
no-cache
Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Tue, 25 Sep 2018 18:05:22 GMT
X-Content-Type-Options
nosniff
X-C
ms-6.4.0
P3P
CP="This is not a P3P policy"
Connection
Keep-Alive
Content-Length
43
X-XSS-Protection
1; mode=block
Pragma
no-cache
Last-Modified
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Server
Omniture DC/2.0.0
xserver
www117
ETag
"3302612357862195200-6278370886600885351"
Vary
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Content-Type
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Access-Control-Allow-Origin
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Cache-Control
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timeout=15
Expires
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Redirect headers

Date
Tue, 25 Sep 2018 18:05:21 GMT
X-Content-Type-Options
nosniff
X-C
ms-6.4.0
P3P
CP="This is not a P3P policy"
Connection
Keep-Alive
Content-Length
0
X-XSS-Protection
1; mode=block
Pragma
no-cache
Last-Modified
Wed, 26 Sep 2018 18:05:21 GMT
Server
Omniture DC/2.0.0
xserver
www105
Location
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Content-Type
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Access-Control-Allow-Origin
*
Cache-Control
no-cache, no-store, max-age=0, no-transform, private
Set-Cookie
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Keep-Alive
timeout=15
Expires
Mon, 24 Sep 2018 18:05:21 GMT
social-sprite.png
gaia.adage.com/images/ 		5 KB
5 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/images/social-sprite.png
Requested by
Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/images/social-sprite.png
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:42:21 GMT
server
cloudflare
etag
"576c1f7d-153e"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
45ff6b22ce2197f8-FRA
content-length
5438
expires
Tue, 02 Oct 2018 18:05:21 GMT
social-s3a48abe55e.png
gaia.adage.com/assets/images/ 		74 KB
74 KB 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://gaia.adage.com/assets/images/social-s3a48abe55e.png
Requested by
Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
5f4ac78ea823e62a82d8f7f562fd73702969cca25d392470239465032a62c6f7

Request headers

:path
/assets/images/social-s3a48abe55e.png
pragma
no-cache
cookie
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cache-control
no-cache
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referer
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:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
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Response headers

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cf-cache-status
HIT
last-modified
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server
cloudflare
etag
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expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
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content-type
image/png
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200
cache-control
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cf-ray
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content-length
75831
expires
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adage-footer-logo.png
gaia.adage.com/assets/images/ 		3 KB
3 KB 		Image
General
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Full URL
https://gaia.adage.com/assets/images/adage-footer-logo.png
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Host: imasdk.googleapis.com
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Software
cloudflare /
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Request headers

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pragma
no-cache
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gzip, deflate
user-agent
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accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
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Response headers

date
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cf-cache-status
HIT
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server
cloudflare
etag
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vary
Accept-Encoding
content-type
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200
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2955
expires
Tue, 02 Oct 2018 18:05:21 GMT
bridge3.236.0_en.html
imasdk.googleapis.com/js/core/ Frame 88D0 		0
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https://imasdk.googleapis.com/js/core/bridge3.236.0_en.html
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Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
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H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:812::200a , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
Security Headers
Name Value
X-Content-Type-Options nosniff
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Request headers

:method
GET
:authority
imasdk.googleapis.com
:scheme
https
:path
/js/core/bridge3.236.0_en.html
pragma
no-cache
cache-control
no-cache
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user-agent
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accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
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accept-encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
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Response headers

status
200
accept-ranges
bytes
vary
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content-encoding
gzip
content-type
text/html
content-length
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date
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expires
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quic=":443"; ma=2592000; v="44,43,39,35"
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10 KB 		Script
General
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https://s0.2mdn.net/instream/video/client.js
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Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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Security Headers
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Request headers

Referer
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User-Agent
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Response headers

date
Tue, 25 Sep 2018 18:05:21 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
sffe
vary
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content-type
text/javascript
status
200
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accept-ranges
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expires
Tue, 25 Sep 2018 18:05:21 GMT
bridge3.236.0_en.html
imasdk.googleapis.com/js/core/ Frame D7E1 		0
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General
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https://imasdk.googleapis.com/js/core/bridge3.236.0_en.html
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Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
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H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Reverse DNS
Software
sffe /
Resource Hash
Security Headers
Name Value
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Request headers

:method
GET
:authority
imasdk.googleapis.com
:scheme
https
:path
/js/core/bridge3.236.0_en.html
pragma
no-cache
cache-control
no-cache
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accept
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referer
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accept-encoding
gzip, deflate
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1
User-Agent
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Referer
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Response headers

status
200
accept-ranges
bytes
vary
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content-encoding
gzip
content-type
text/html
content-length
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expires
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last-modified
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x-content-type-options
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server
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x-xss-protection
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quic=":443"; ma=2592000; v="44,43,39,35"
bridge3.236.0_en.html
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General
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https://imasdk.googleapis.com/js/core/bridge3.236.0_en.html
Requested by
Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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2a00:1450:4001:812::200a , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
Security Headers
Name Value
X-Content-Type-Options nosniff
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Request headers

:method
GET
:authority
imasdk.googleapis.com
:scheme
https
:path
/js/core/bridge3.236.0_en.html
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
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accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
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Response headers

status
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accept-ranges
bytes
vary
Accept-Encoding
content-encoding
gzip
content-type
text/html
content-length
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date
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expires
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last-modified
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x-content-type-options
nosniff
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x-xss-protection
1; mode=block
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age
692971
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
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166 B 		Image
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Check archive.org
Download Go to Show image
Full URL
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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Response headers

Date
Tue, 25 Sep 2018 18:05:22 GMT
Server
nginx
Connection
keep-alive
Content-Length
26
Content-Type
image/gif
ia.gif
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166 B 		Image
General
Check archive.org
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Full URL
https://a.idio.co/ia.gif?r=&s=93377d6f-8fcc-46fe-93ce-f072af7fa78e&x%5Bidio_visitor_id%5D%5B0%5D=b37d4a02-46d3-4866-9b2e-fa31f58146cb&c=crains&d=688&a=consume&u=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&l=1537898721786&z=0.7573836685447575
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
34.238.199.150 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
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Software
nginx /
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Request headers

Referer
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User-Agent
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Response headers

Date
Tue, 25 Sep 2018 18:05:22 GMT
Server
nginx
Connection
keep-alive
Content-Length
26
Content-Type
image/gif
tracker
metrics.brightcove.com/v2/ 		43 B
181 B 		Image
General
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Full URL
https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=c1c312e62963033dc5c7b51&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&time=1537898721624&event=video_impression&web_ad_info=%7B%22plugin%22%3A%22ima3%22%2C%22pluginVersion%22%3A%222.21.0%22%2C%22adTech%22%3A%22html5%22%2C%22requestMode%22%3A%22onload%22%2C%22timeout%22%3A4000%7D&video=5838260919001&video_name=YSNV1546000H_unslated&video_duration=30&autoplay=false&preload=metadata
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.204.9.203 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
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ec2-54-204-9-203.compute-1.amazonaws.com
Software
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
tracker
metrics.brightcove.com/v2/ 		43 B
181 B 		Image
General
Check archive.org
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Full URL
https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=bdbd8474f47129d8f6f68886&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&time=1537898721626&event=video_impression&web_ad_info=%7B%22plugin%22%3A%22ima3%22%2C%22pluginVersion%22%3A%222.21.0%22%2C%22adTech%22%3A%22html5%22%2C%22requestMode%22%3A%22onload%22%2C%22timeout%22%3A4000%7D&video=5838254801001&video_name=YSNV1545000H_unslated&video_duration=15&autoplay=false&preload=metadata
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.221.232.224 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
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ec2-54-221-232-224.compute-1.amazonaws.com
Software
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
fbevents.js
connect.facebook.net/en_US/ 		44 KB
14 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://connect.facebook.net/en_US/fbevents.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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2a03:2880:f01c:216:face:b00c:0:3 , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
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Software
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Security Headers
Name Value
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

content-security-policy
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DENY
date
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strict-transport-security
max-age=31536000; preload; includeSubDomains
access-control-allow-methods
OPTIONS
content-type
application/x-javascript; charset=utf-8
access-control-allow-origin
https://connect.facebook.net
access-control-expose-headers
X-FB-Debug, X-Loader-Length
cache-control
public, max-age=1200
access-control-allow-credentials
true
expires
Sat, 01 Jan 2000 00:00:00 GMT
cc
cc.swiftype.com/ 		43 B
279 B 		Image
General
Check archive.org
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Full URL
https://cc.swiftype.com/cc?url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&engine_key=9Vb8tQqGzsf13b3nkdnR
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
173.192.91.155 Dallas, United States, ASN36351 (SOFTLAYER - SoftLayer Technologies Inc., US),
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Software
/
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

Date
Tue, 25 Sep 2018 18:05:22 GMT
Cache-Control
no-cache
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Connection
keep-alive
Content-Type
image/gif
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43
Expires
Tue, 25 Sep 2018 18:05:21 GMT
btp.js
www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/ 		3 KB
1 KB 		Script
General
Check archive.org
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Full URL
https://www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/btp.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
67.225.220.126 Lansing, United States, ASN32244 (LIQUIDWEB - Liquid Web, L.L.C, US),
Reverse DNS
host.rtb123.com
Software
Microsoft-IIS/10.0 / ASP.NET
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-powered-by-plesk
PleskWin
date
Tue, 25 Sep 2018 18:05:21 GMT
content-encoding
gzip
etag
"098dbbe3f3ad41:0"
last-modified
Wed, 22 Aug 2018 17:44:16 GMT
server
Microsoft-IIS/10.0
x-powered-by
ASP.NET
vary
Accept-Encoding
content-type
application/javascript
status
200
accept-ranges
bytes
content-length
1150
rules-p-fbFZFDIZ_p3uo.js
rules.quantcount.com/ 		3 B
339 B 		Script
General
Check archive.org
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Full URL
https://rules.quantcount.com/rules-p-fbFZFDIZ_p3uo.js
Requested by
Host: secure.quantserve.com
URL: https://secure.quantserve.com/quant.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:9200:6:44e3:f8c0:93a1 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
AmazonS3 /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Fri, 22 Sep 2017 14:58:23 GMT
via
1.1 87de52593927dfce090da0b24ddc3123.cloudfront.net (CloudFront)
last-modified
Sat, 04 Mar 2017 21:07:28 GMT
server
AmazonS3
age
47631
etag
"8a80554c91d9fca8acb82f023de02f11"
x-cache
Hit from cloudfront
content-type
application/x-javascript
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200
cache-control
max-age=86400
accept-ranges
bytes
content-length
3
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LrCsBXN5nlFPbTvos25nI6Ufld-8cN67RkHpcFVaWzZaNUdLGZ5LvA==
chartbeat.js
static.chartbeat.com/js/ 		34 KB
14 KB 		Script
General
Check archive.org
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Full URL
https://static.chartbeat.com/js/chartbeat.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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2600:9000:200c:2800:18:1fcd:348:2461 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
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Request headers

Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 14:12:41 GMT
content-encoding
gzip
last-modified
Wed, 22 Aug 2018 02:44:36 GMT
server
nginx
age
6760
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/x-javascript
status
200
cache-control
max-age=7200
x-amz-cf-id
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via
1.1 7b88ef0d81161ffd0111d52a2de2bd25.cloudfront.net (CloudFront)
expires
Tue, 25 Sep 2018 16:12:41 GMT
load
experience.tinypass.com/xbuilder/experience/ 		5 KB
2 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://experience.tinypass.com/xbuilder/experience/load?aid=4rqMYyzEyD
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
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Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
cf-cache-status
EXPIRED
wn
prod-exp-10-0-2-148
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
p3p
CP="NON DSP COR OUR IND"
status
200
cache-control
public, max-age=1800
cf-ray
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content-type
application/javascript;charset=utf-8
content-length
1690
x-request-id
Cy8imfp5INr
expires
Tue, 25 Sep 2018 18:35:22 GMT
ionicons.min.css
code.ionicframework.com/ionicons/2.0.1/css/ 		50 KB
9 KB 		Stylesheet
General
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https://code.ionicframework.com/ionicons/2.0.1/css/ionicons.min.css
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Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6819:7c63 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

x-fastly-request-id
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date
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content-encoding
gzip
cf-cache-status
MISS
access-control-allow-origin
*
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HIT
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200
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server
cloudflare
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x-timer
S1537898722.913032,VS0,VE0
etag
W/"5b7f1b3e-c854"
expect-ct
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vary
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content-type
text/css; charset=utf-8
via
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public, max-age=7200
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cf-ray
45ff6b23e8366373-FRA
expires
Tue, 25 Sep 2018 20:05:21 GMT
set_view_count.php
adage.com/ajax/ 		0
841 B 		XHR
General
Check archive.org
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Full URL
https://adage.com/ajax/set_view_count.php?id=315016
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
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H2
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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cloudflare /
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Request headers

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Response headers

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MISS
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content-encoding
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x-host
adage.com
x-backend-server
adage_live_director
x-varnish
1571669794
server
cloudflare
expect-ct
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vary
Accept-Encoding
content-type
text/html; charset=UTF-8
cache-control
no-cache
cf-ray
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955 B 		XHR
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https://geoip-js.maxmind.com/geoip/v2.1/country/me?referrer=https%3A%2F%2Fadage.com
Requested by
Host: js.maxmind.com
URL: https://js.maxmind.com/js/apis/geoip2/v2.1/geoip2.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
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Origin
https://adage.com

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Access-Control-Allow-Origin
*
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Server
geoip2-daemon
Content-Length
739
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ads
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16 KB 		XHR
General
Check archive.org
Download Go to
Full URL
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=3555417019134212&correlator=1876505606643026&output=json_html&callback=googletag.impl.pubads.callbackProxy1&impl=fifs&adsid=NT&json_a=1&eid=21061801&vrg=249&guci=1.2.0.0.2.2.0&sc=1&sfv=1-0-29&iu_parts=105554924%2Caao%2Cmarketing%2Carticle&enc_prev_ius=%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3&prev_iu_szs=1x1%2C1x1%2C970x90%7C728x90%7C970x250%2C300x250%2C300x600%7C300x250%2C320x50&fluid=0%2C0%2C0%2C0%2C0%2Cheight&ists=48&prev_scp=pos%3Dinterstitial%7Cpos%3Dinread%7Cpos%3Dlb_01%7Cpos%3Drec_01%7Cpos%3Drec_lb_01%7Cpos%3Dpcard_1&eri=1&cust_params=aao_cat%3DCMO%2520Strategy%252CRestaurants%252CSocial%252CTV%26guid%3D315016%26sc%3D0&cookie_enabled=1&bc=7&abxe=1&lmt=1537898721&dt=1537898721932&dlt=1537898720685&idt=919&frm=20&biw=1585&bih=1200&oid=3&adxs=0%2C0%2C308%2C967%2C967%2C967&adys=0%2C0%2C175%2C1586%2C506%2C1561&adks=2961762477%2C288960496%2C642842270%2C784088114%2C684095468%2C2704401504&gut=v2&ifi=1&u_his=2&u_h=1200&u_w=1600&u_ah=1200&u_aw=1600&u_cd=24&u_sd=1&flash=0&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&dssz=92&icsg=4020089389056&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=1x-1%7C1x-1%7C970x-1%7C285x-1%7C285x-1%7C285x-1&msz=0x-1%7C0x-1%7C970x-1%7C285x-1%7C285x-1%7C300x-1&ga_vid=1673744116.1537898722&ga_sid=1537898722&ga_hid=1492594190&fws=4%2C4%2C4%2C4%2C4%2C4
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Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
216.58.214.98 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
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Request headers

User-Agent
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Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com

Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
x-content-type-options
nosniff
google-mediationgroup-id
-2,-2,-2,-2,-2,-2
p3p
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status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
15908
x-xss-protection
1; mode=block
google-lineitem-id
-2,4354786944,4607300298,4752003730,4540070107,445005124
pragma
no-cache
server
cafe
google-mediationtag-id
-2
google-creative-id
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content-type
text/javascript; charset=UTF-8
access-control-allow-origin
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cache-control
no-cache, must-revalidate
access-control-allow-credentials
true
timing-allow-origin
*
expires
Fri, 01 Jan 1990 00:00:00 GMT
pubads_impl_rendering_249.js
securepubads.g.doubleclick.net/gpt/ 		51 KB
19 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
216.58.214.98 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra16s05-in-f2.1e100.net
Software
sffe /
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Security Headers
Name Value
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
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container.html
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sharrre.php
adage.com/assets/js/ 		103 B
406 B 		XHR
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https://adage.com/assets/js/sharrre.php?url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&type=googlePlus
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333 B 		Script
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dont_miss
adage.com/api/homepage/ 		2 KB
854 B 		XHR
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cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods
*
x-varnish
1301950495 1300087454
access-control-allow-origin
*
cache-control
no-cache
accept-ranges
bytes
content-type
application/json
hp_creativity_carousel.php
adage.com/ajax/ 		8 KB
2 KB 		XHR
General
Check archive.org
Download Go to
Full URL
https://adage.com/ajax/hp_creativity_carousel.php
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
20548174d28085bbf0f0aeb78843a66e35927bd891367207955bcfa58cb0703c

Request headers

:path
/ajax/hp_creativity_carousel.php
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
MISS
x-url
/ajax/hp_creativity_carousel.php
date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
x-cache-server
adage-varnish-01
status
200
x-cookie-debug
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x-host
adage.com
x-backend-server
adage_live_director
x-varnish
1301950488
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/html; charset=UTF-8
cache-control
no-cache
cf-ray
45ff6b24682997f8-FRA
measure.min.js
asset.pagefair.com/ 		11 KB
4 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://asset.pagefair.com/measure.min.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.248 , United Kingdom, ASN12989 (HWNG, NL),
Reverse DNS
94.31.29.248.IPYX-077437-ZYO.above.net
Software
NetDNA-cache/2.2 /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
last-modified
Mon, 11 Jun 2018 11:42:29 GMT
server
NetDNA-cache/2.2
x-amz-request-id
AF25FD0AA181643E
etag
W/"5631e8df5abfee420cd07a2737665a78"
x-cache
HIT
content-type
application/x-javascript
status
200
cache-control
max-age=86400
x-amz-id-2
k1sg7ke9ndt7sLchx8hDkEWaiZuCMtyTxTs1NnuQHv1vYz+BVVQJItY10d6GzCYnSyTDqfXbowM=
expires
Wed, 26 Sep 2018 18:05:22 GMT
ads.min.js
asset.pagefair.net/ 		0
347 B 		Script
General
Check archive.org
Download Go to
Full URL
https://asset.pagefair.net/ads.min.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.96 , United Kingdom, ASN6461 (ZAYO-6461 - Zayo Bandwidth, US),
Reverse DNS
94.31.29.96.IPYX-077437-ZYO.above.net
Software
NetDNA-cache/2.2 /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
last-modified
Fri, 09 Mar 2018 17:19:02 GMT
server
NetDNA-cache/2.2
x-amz-request-id
BE4DDAA3CAC42BDB
etag
"263dfc0b0e2e32b880781aa6f238a031"
x-cache
HIT
content-type
application/x-javascript
status
200
cache-control
max-age=7200
accept-ranges
bytes
content-length
31
x-amz-id-2
OndUZh5DPJk0MM2nonVDeimFAc0jrh4YmFpzCGBW56ZcYJMidz9jI7Ynn/pIUpp/KPzEb2ZjYcw=
Social_Box_Twitter-BlackBox.svg
adage.com/assets/images/social/ 		1010 B
774 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://adage.com/assets/images/social/Social_Box_Twitter-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
54fec22d6937a46ad9f70009ca5df237f9fc12abf987fd93883e335f099c894f

Request headers

:path
/assets/images/social/Social_Box_Twitter-BlackBox.svg
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Twitter-BlackBox.svg
date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
45ff6b24682c97f8-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
610
last-modified
Sun, 24 Sep 2017 21:15:52 GMT
server
cloudflare
etag
"3f2-559f5f27075f3"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1571669806 1549649445
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Facebook-BlackBox.svg
adage.com/assets/images/social/ 		646 B
572 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://adage.com/assets/images/social/Social_Box_Facebook-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
6a13b0cbb5f27be31bf26141fa5476058dfe266cf21a1294dfc85911bb96b4e5

Request headers

:path
/assets/images/social/Social_Box_Facebook-BlackBox.svg
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
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accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Facebook-BlackBox.svg
date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
45ff6b24682d97f8-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
430
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"286-559f5f2818932"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1301950494 1279915888
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Linkedin-BlackBox.svg
adage.com/assets/images/social/ 		938 B
752 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://adage.com/assets/images/social/Social_Box_Linkedin-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
46a69fecae099f03ae9633be071d023a3596eb1c75d8eb066b187e36f51b2e06

Request headers

:path
/assets/images/social/Social_Box_Linkedin-BlackBox.svg
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
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accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Linkedin-BlackBox.svg
date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
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x-cache-server
adage-varnish-02
status
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x-host
adage.com
x-backend-server
adage_live_director
content-length
587
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"3aa-559f5f27705b2"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1571669801 1549649282
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_Mail-BlackBox.svg
adage.com/assets/images/social/ 		1 KB
725 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
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pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
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accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
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x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
587
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"41d-559f5f27a45c1"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1571669800 1549649360
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_Print-BlackBox.svg
adage.com/assets/images/social/ 		2 KB
1008 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Print-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
141c65ef8e3063a3a224250655550bfb33a5bc67873cdf42a0be216a1457e1d1

Request headers

:path
/assets/images/social/Social_Box_Box_Print-BlackBox.svg
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_Print-BlackBox.svg
date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
45ff6b24683097f8-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
810
last-modified
Sun, 24 Sep 2017 21:15:54 GMT
server
cloudflare
etag
"650-559f5f2881121"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1301950489 1279915893
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_RePrints-BlackBox.svg
adage.com/assets/images/social/ 		1 KB
889 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://adage.com/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
601533fe128569ef8505f50248851d2d1b95d7a2effe56c99fb930b23aa97279

Request headers

:path
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
45ff6b24683197f8-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
657
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"52c-559f5f2755fce"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1571669807 1549649283
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
widget_iframe.f6c7d667d236c62537eeaba62686136d.html
platform.twitter.com/widgets/ Frame B0DE 		0
0 		Document
General
Check archive.org
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Full URL
https://platform.twitter.com/widgets/widget_iframe.f6c7d667d236c62537eeaba62686136d.html?origin=https%3A%2F%2Fadage.com&settingsEndpoint=https%3A%2F%2Fsyndication.twitter.com%2Fsettings
Requested by
Host: platform.twitter.com
URL: https://platform.twitter.com/widgets.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2606:2800:234:59:254c:406:2366:268c , United States, ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US),
Reverse DNS
Software
ECS (fcn/40DF) /
Resource Hash

Request headers

Host
platform.twitter.com
Connection
keep-alive
Pragma
no-cache
Cache-Control
no-cache
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Accept-Encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

Content-Encoding
gzip
Cache-Control
public, max-age=315360000
Content-Type
text/html; charset=utf-8
Date
Tue, 25 Sep 2018 18:05:22 GMT
Etag
"e3ed684480c273645854c25215f7a43c+gzip"
Last-Modified
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P3P
CP="CAO DSP LAW CURa ADMa DEVa TAIa PSAa PSDa IVAa IVDa OUR BUS IND UNI COM NAV INT"
Server
ECS (fcn/40DF)
Vary
Accept-Encoding
X-Cache
HIT
Content-Length
5879
1.12
consent.trustarc.com/asset/notice.js/v/ 		53 KB
18 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://consent.trustarc.com/asset/notice.js/v/1.12
Requested by
Host: consent.truste.com
URL: https://consent.truste.com/notice?domain=crain.com&c=teconsent&text=true&js=bb&noticeType=bb&cookieLink=http%3A%2F%2Fadage.com%2Fprivacy&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.171.36.43 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-171-36-43.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
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Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com

Response headers

pragma
public
date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
last-modified
Thu, 6 Sep 2018 19:06:55 GMT
server
nginx
status
200
vary
Accept-Encoding
content-type
application/javascript;charset=UTF-8
access-control-allow-origin
*
rendition.m3u8
secure.brightcove.com/services/mobile/streaming/index/ 		489 B
833 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://secure.brightcove.com/services/mobile/streaming/index/rendition.m3u8?assetId=5838263256001&secure=true&pubId=377748811&videoId=5838260919001
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
Reverse DNS
secure.brightcove.com
Software
brightcove /
Resource Hash
0604c3e134b8c958562e44347fc4d0f35ab5d3be83f13752abfa4ffbecfed4e8

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com

Response headers

Date
Tue, 25 Sep 2018 18:05:21 GMT
X-BC-Connecting-IP
148.251.45.254
Server
brightcove
X-BC-Client-IP
148.251.45.254
Content-Type
application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin
*
Cache-Control
must-revalidate,max-age=0
Last-Modified
Fri, 21 Sep 2018 18:40:13 GMT
Content-Length
489
prompt
survey.g.doubleclick.net/gk/ 		0
162 B 		Script
General
Check archive.org
Download Go to
Full URL
https://survey.g.doubleclick.net/gk/prompt?t=a&site=bgexkparr4cfqge6y3abx3eqga&random=1537898722071&ref&token=NT
Requested by
Host: survey.g.doubleclick.net
URL: https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:812::2011 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
/
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Frame-Options SAMEORIGIN
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-why
UserPrivacyInfo does not meet requirements to be served (LAT and/or OPT_OUT modifier).
content-encoding
gzip
x-content-type-options
nosniff
date
Tue, 25 Sep 2018 18:05:22 GMT
x-frame-options
SAMEORIGIN
content-type
text/javascript; charset=utf-8
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
23
x-xss-protection
1; mode=block
n
edge.simplereach.com/ 		361 B
953 B 		Script
General
Check archive.org
Download Go to
Full URL
https://edge.simplereach.com/n?pid=56e6ee8c736b790e04000865&title=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads&date=2018-09-21%2014%3A52%3A25&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Restaurants%7CSocial%7CTV&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&referrer=&ref_url=&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cb=SPR.API.callbacks.cbulshbxvl&v=2.16.0
Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2406:da00:ff00::36f3:6b10 , United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
Software
nginx/1.8.0 /
Resource Hash
1f583bb8fb0da0ebc807453c470b4ca9f66331a067175187419f22e6290449ef

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Tue, 25 Sep 2018 18:05:22 GMT
Server
nginx/1.8.0
Connection
keep-alive
Content-Length
361
Content-Type
application/javascript
ping
ping.chartbeat.net/ 		43 B
213 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://ping.chartbeat.net/ping?h=adage.com&p=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&u=zUe-3D_CEcqBtZYbo&d=adage.com&g=25465&g0=CMO%20Strategy&g1=Jessica%20Wohl&n=1&f=00001&c=0&x=0&m=0&y=5381&o=1585&w=1200&j=45&R=1&W=0&I=0&E=0&e=0&r=&b=1680&t=BDHKm3DtJyt1C0rEaqQOrCgS0wLA&V=108&i=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&tz=0&sn=1&sv=D4UAvZCS1b3MC4juLzC3Kat2FjAsh&sd=1&im=067b0fff&_
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.19.214.97 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-50-19-214-97.compute-1.amazonaws.com
Software
/
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Expires
0
Cache-Control
no-cache, no-store, must-revalidate
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
473036029510636
connect.facebook.net/signals/config/ 		83 KB
17 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://connect.facebook.net/signals/config/473036029510636?v=2.8.27&r=stable
Requested by
Host: connect.facebook.net
URL: https://connect.facebook.net/en_US/fbevents.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f01c:216:face:b00c:0:3 , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
/
Resource Hash
f3444d01e94afecbecf87653462f629b48bf657bd39a848cafd42312cc30a0e4
Security Headers
Name Value
Content-Security-Policy default-src * data: blob:;script-src *.facebook.com *.fbcdn.net *.facebook.net *.google-analytics.com *.virtualearth.net *.google.com 127.0.0.1:* *.spotilocal.com:* 'unsafe-inline' 'unsafe-eval' *.atlassolutions.com blob: data: 'self';style-src data: blob: 'unsafe-inline' *;connect-src *.facebook.com facebook.com *.fbcdn.net *.facebook.net *.spotilocal.com:* wss://*.facebook.com:* https://fb.scanandcleanlocal.com:* *.atlassolutions.com attachment.fbsbx.com ws://localhost:* blob: *.cdninstagram.com 'self';
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X-Content-Type-Options nosniff
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

content-security-policy
default-src * data: blob:;script-src *.facebook.com *.fbcdn.net *.facebook.net *.google-analytics.com *.virtualearth.net *.google.com 127.0.0.1:* *.spotilocal.com:* 'unsafe-inline' 'unsafe-eval' *.atlassolutions.com blob: data: 'self';style-src data: blob: 'unsafe-inline' *;connect-src *.facebook.com facebook.com *.fbcdn.net *.facebook.net *.spotilocal.com:* wss://*.facebook.com:* https://fb.scanandcleanlocal.com:* *.atlassolutions.com attachment.fbsbx.com ws://localhost:* blob: *.cdninstagram.com 'self';
content-encoding
gzip
x-content-type-options
nosniff
status
200
vary
Origin, Accept-Encoding
content-length
16870
x-xss-protection
0
pragma
public
x-fb-debug
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x-frame-options
DENY
date
Tue, 25 Sep 2018 18:05:22 GMT
strict-transport-security
max-age=31536000; preload; includeSubDomains
access-control-allow-methods
OPTIONS
content-type
application/x-javascript; charset=utf-8
access-control-allow-origin
https://connect.facebook.net
access-control-expose-headers
X-FB-Debug, X-Loader-Length
cache-control
public, max-age=1200
access-control-allow-credentials
true
expires
Sat, 01 Jan 2000 00:00:00 GMT
tracker
metrics.brightcove.com/v2/ 		43 B
181 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=9d35332f1ca0744ef3f06fa&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&time=1537898721798&event=video_impression&web_ad_info=%7B%22plugin%22%3A%22ima3%22%2C%22pluginVersion%22%3A%222.21.0%22%2C%22adTech%22%3A%22html5%22%2C%22requestMode%22%3A%22onload%22%2C%22timeout%22%3A4000%7D&video=5838260481001&video_name=W6_2018_beaches_metal-detector-fb-in-feed-15_No_Value_Video_DSK_15_mp4_Product_Core&video_duration=15&autoplay=false&preload=metadata
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.221.232.224 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-54-221-232-224.compute-1.amazonaws.com
Software
/
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
rendition.m3u8
secure.brightcove.com/services/mobile/streaming/index/ 		349 B
693 B 		XHR
General
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https://secure.brightcove.com/services/mobile/streaming/index/rendition.m3u8?assetId=5838263718001&secure=true&pubId=377748811&videoId=5838254801001
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
Reverse DNS
secure.brightcove.com
Software
brightcove /
Resource Hash
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Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com

Response headers

Date
Tue, 25 Sep 2018 18:05:21 GMT
X-BC-Connecting-IP
148.251.45.254
Server
brightcove
X-BC-Client-IP
148.251.45.254
Content-Type
application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin
*
Cache-Control
must-revalidate,max-age=0
Last-Modified
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Content-Length
349
rendition.m3u8
secure.brightcove.com/services/mobile/streaming/index/ 		349 B
693 B 		XHR
General
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Full URL
https://secure.brightcove.com/services/mobile/streaming/index/rendition.m3u8?assetId=5838263792001&secure=true&pubId=377748811&videoId=5838260481001
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
Reverse DNS
secure.brightcove.com
Software
brightcove /
Resource Hash
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Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com

Response headers

Date
Tue, 25 Sep 2018 18:05:21 GMT
X-BC-Connecting-IP
148.251.45.254
Server
brightcove
X-BC-Client-IP
148.251.45.254
Content-Type
application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin
*
Cache-Control
must-revalidate,max-age=0
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Content-Length
349
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pixel.quantserve.com/ 		35 B
479 B 		Image
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Full URL
https://pixel.quantserve.com/pixel;r=1212186409;rf=0;a=p-fbFZFDIZ_p3uo;url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F;fpan=1;fpa=P0-1255754190-1537898722137;ns=0;ce=1;qjs=1;qv=4c19192-20180628134937;cm=;ref=;je=0;sr=1600x1200x24;enc=n;dst=0;et=1537898722137;tzo=0;ogl=title.Subway%20goes%20after%20McDonald's%20in%20burger%20boredom%20ads%2Ctype.article%2Curl.https%3A%2F%2Fadage%252Ecom%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F3150%2Cimage.https%3A%2F%2Fgaia%252Eadage%252Ecom%2Fimages%2Fbin%2Fimage%2Fx-large%2Fsubway_mcd_hammock_3x2%252Ejpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
18.196.67.123 Cambridge, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-18-196-67-123.eu-central-1.compute.amazonaws.com
Software
QS /
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
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Tue, 25 Sep 2018 18:05:22 GMT
Server
QS
P3P
CP="NOI DSP COR NID CURa ADMa DEVa PSAo PSDo OUR SAMa IND COM NAV"
Cache-Control
private, no-cache, no-store, proxy-revalidate
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keep-alive
Content-Type
image/gif
Content-Length
35
Expires
Fri, 04 Aug 1978 12:00:00 GMT
adsense.js
asset.pagefair.com/adimages/ 		0
378 B 		Script
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https://asset.pagefair.com/adimages/adsense.js
Requested by
Host: asset.pagefair.com
URL: https://asset.pagefair.com/measure.min.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.248 , United Kingdom, ASN12989 (HWNG, NL),
Reverse DNS
94.31.29.248.IPYX-077437-ZYO.above.net
Software
NetDNA-cache/2.2 /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
last-modified
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server
NetDNA-cache/2.2
x-amz-request-id
1C2FAAE0BCC63FC6
etag
"8193452d6ae440ec23eff2e1559d5461"
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HIT
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expires
Wed, 26 Sep 2018 18:05:22 GMT
textlink-ads.jpg
asset.pagefair.net/adimages/ 		518 B
537 B 		Image
General
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Full URL
https://asset.pagefair.net/adimages/textlink-ads.jpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.96 , United Kingdom, ASN6461 (ZAYO-6461 - Zayo Bandwidth, US),
Reverse DNS
94.31.29.96.IPYX-077437-ZYO.above.net
Software
NetDNA-cache/2.2 /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
last-modified
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server
NetDNA-cache/2.2
x-amz-request-id
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textlink-ads.jpg
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571 B 		Image
General
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Full URL
https://asset.pagefair.com/adimages/textlink-ads.jpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.248 , United Kingdom, ASN12989 (HWNG, NL),
Reverse DNS
94.31.29.248.IPYX-077437-ZYO.above.net
Software
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Resource Hash
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Request headers

Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
content-encoding
gzip
last-modified
Fri, 09 Mar 2018 17:19:02 GMT
server
NetDNA-cache/2.2
x-amz-request-id
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etag
"262857636d8f02be18171bed8e10c82b"
x-cache
HIT
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200
cache-control
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expires
Wed, 26 Sep 2018 18:05:22 GMT
0eb0a5ad-0490-4f55-8f4c-4ce4326e2ff2
https://adage.com/ 		241 KB
0 		Other
General
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Full URL
blob:https://adage.com/0eb0a5ad-0490-4f55-8f4c-4ce4326e2ff2
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
BLOB
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-, , ASN (),
Reverse DNS
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Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Content-Length
247008
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text/javascript
/
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https://consent-pref.trustarc.com/?layout=gdpr&type=craingdpr&site=crain.com&action=notice&country=de&locale=en&behavior=expressed&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy&from=https://consent.trustarc.com/
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Host: consent.trustarc.com
URL: https://consent.trustarc.com/asset/notice.js/v/1.12
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
34.240.248.175 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
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Software
nginx /
Resource Hash

Request headers

:method
GET
:authority
consent-pref.trustarc.com
:scheme
https
:path
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referer
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1
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Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status
200
date
Tue, 25 Sep 2018 18:05:22 GMT
content-type
text/html; charset=UTF-8
server
nginx
vary
Accept-Encoding
etag
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last-modified
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content-encoding
gzip
get
consent.trustarc.com/ 		95 B
282 B 		Image
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https://consent.trustarc.com/get?name=transparent.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
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ec2-54-171-124-191.eu-west-1.compute.amazonaws.com
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nginx /
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Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
public
date
Tue, 25 Sep 2018 18:05:22 GMT
server
nginx
status
200
x-frame-options
ALLOWALL
content-type
image/png
access-control-allow-origin
*
cache-control
max-age=2592000
content-length
95
expires
Thu, 25 Oct 2018 18:05:22 GMT
noticemsg
consent.trustarc.com/ 		43 B
205 B 		Image
General
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Full URL
https://consent.trustarc.com/noticemsg?action=consent&domain=crain.com&behavior=expressed&country=de&language=en&rand=0.21984082904058422
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.171.124.191 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-171-124-191.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

pragma
no-cache
date
Tue, 25 Sep 2018 18:05:22 GMT
server
nginx
status
200
content-type
image/gif
access-control-allow-origin
*
cache-control
no-cache
content-length
43
expires
Tue, 25 Sep 2018 18:05:21 GMT
/
www.facebook.com/tr/ 		44 B
294 B 		Image
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Full URL
https://www.facebook.com/tr/?id=473036029510636&ev=PageView&dl=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&rl=&if=false&ts=1537898722220&sw=1600&sh=1200&v=2.8.27&r=stable&ec=0&o=28&it=1537898722105
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f11c:8183:face:b00c:0:25de , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
proxygen-bolt /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
last-modified
Fri, 21 Dec 2012 00:00:01 GMT
server
proxygen-bolt
content-type
image/gif
status
200
cache-control
no-cache, must-revalidate, max-age=0
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44
expires
Tue, 25 Sep 2018 18:05:22 GMT
377748811_5838263256001_s-1.ts
f1.media.brightcove.com/1/377748811/5838263256001/ 		5 MB
5 MB 		XHR
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https://f1.media.brightcove.com/1/377748811/5838263256001/377748811_5838263256001_s-1.ts?pubId=377748811&videoId=5838260919001
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
151.101.134.27 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software
/
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Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com

Response headers

date
Tue, 25 Sep 2018 18:05:22 GMT
via
1.1 a309987e837bea95a29acd044ce7a296.cloudfront.net (CloudFront), 1.1 varnish, 1.1 varnish
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343509
x-cache
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200
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x-timer
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"9f693d266071d47fc0bde1de58fad49a"
content-type
video/MP2T
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cache-control
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accept-ranges
bytes, bytes
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x-cache-hits
0, 0
get
consent.trustarc.com/ 		923 B
1 KB 		Image
General
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Full URL
https://consent.trustarc.com/get?name=trans.png
Requested by
Host: www.npttech.com
URL: https://www.npttech.com/advertising.js
Protocol
SPDY
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a.js
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nginx
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Response headers

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URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
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Response headers

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moatad.js
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79 KB 		Script
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URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
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TLS 1.2, ECDHE_ECDSA, AES_256_GCM
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URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
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container.html
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27 KB 		Script
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Protocol
SPDY
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Protocol
SPDY
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TLS 1.2, ECDHE_RSA, AES_128_GCM
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User-Agent
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URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
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HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
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URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
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pragma
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Request headers

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:authority
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https
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/sodar/6uQTKQJz.html
pragma
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Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8001:81b1:f8b2:c811:f498 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
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Request headers

Referer
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User-Agent
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Response headers

Date
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Mon, 28 Sep 1970 06:00:00 GMT
Server
openresty
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keep-alive
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43
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26 KB 		Script
General
Check archive.org
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https://pagead2.googlesyndication.com/pagead/js/lidar.js
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Host: s0.2mdn.net
URL: https://s0.2mdn.net/879366/express_html_inpage_rendering_lib_200_229.js
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SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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User-Agent
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content-encoding
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300x600.html
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https://s0.2mdn.net/4378754/1515191433354/html_300x600/300x600.html
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Host: s0.2mdn.net
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Request headers

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:authority
s0.2mdn.net
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https
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200
accept-ranges
bytes
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Accept-Encoding
content-encoding
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content-type
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access-control-allow-origin
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https://googleads4.g.doubleclick.net/pcs/view?xai=AKAOjssaZx3RNyuR8Y9jB3JU9AVPC2jUbGdPpL-3zMiXJFvUwB378oZDfSSm5Zi3F0cogDaf6O7wiYeNI7Fg9y9KSr6Pbu-SP4GAYRUG7irA22oLFVm26W9IfF-8dworbz4&sig=Cg0ArKJSzNCRqUXkkALOEAE&urlfix=1&adurl=
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Host: adage.com
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SPDY
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Software
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User-Agent
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Response headers

cache-control
private
content-type
text/html; charset=UTF-8
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Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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User-Agent
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Tue, 25 Sep 2018 18:05:22 GMT
Server
QS
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image/gif
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keep-alive
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Fri, 04 Aug 1978 12:00:00 GMT
p-fdPOEe5CwS0oM.gif
pixel.quantserve.com/pixel/ Frame 72D4 		35 B
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General
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https://pixel.quantserve.com/pixel/p-fdPOEe5CwS0oM.gif?media=ad&labels=_imp.event.exposed.adage&r=999478503
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Host: adage.com
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HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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18.196.67.123 Cambridge, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
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ec2-18-196-67-123.eu-central-1.compute.amazonaws.com
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no-cache
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Tue, 25 Sep 2018 18:05:22 GMT
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QS
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private, no-cache, no-store, proxy-revalidate
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keep-alive
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35
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Fri, 04 Aug 1978 12:00:00 GMT
controltag.js.c41d96148598462657526acd569e1aa2
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https://cdn.krxd.net/ctjs/controltag.js.c41d96148598462657526acd569e1aa2
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Host: cdn.krxd.net
URL: https://cdn.krxd.net/controltag/ssuki2vts.js
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HTTP/1.1
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TLS 1.2, ECDHE_RSA, AES_128_GCM
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Request headers

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X-Timer
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Expires
Sat, 02 Sep 2028 18:41:46 GMT
pixel.gif
px.moatads.com/ 		43 B
409 B 		Image
General
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Full URL
https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=&o=3&t=1537898722615&de=499964713481&m=0&ar=40b09c1-clean&q=5&cb=0&cu=1537898722615&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=218525764%3A2101061012%3A4354786944%3A138211730364&zMoatPS=inread&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=inread&fs=152769&na=1751440241&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
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User-Agent
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Expires
Tue, 25 Sep 2018 18:05:22 GMT
/
www.facebook.com/tr/ Frame C07F 		0
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https://www.facebook.com/tr/
Requested by
Host: connect.facebook.net
URL: https://connect.facebook.net/en_US/fbevents.js
Protocol
H2
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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proxygen-bolt /
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Request headers

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POST
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www.facebook.com
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https
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/tr/
content-length
1974
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server
proxygen-bolt
date
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409 B 		Image
General
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https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=&o=3&t=1537898722693&de=468695812042&m=0&ar=40b09c1-clean&q=8&cb=0&cu=1537898722693&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=218867764%3A2219822139%3A4540070107%3A138222103426&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=rec_lb_01&fs=152769&na=1649762309&cs=0
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Expires
Tue, 25 Sep 2018 18:05:23 GMT
4
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https://api-52-43-238-123.b2c.com:444/api/4?EkgBCYR9Tt6PSSTD
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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HTTP/1.1
Security
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Request headers

Referer
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Date
Tue, 25 Sep 2018 18:05:23 GMT
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openresty
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Tue, 25 Sep 2018 18:05:23 GMT
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api-34-216-138-103.b2c.com/api/ Frame 9B9C
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Full URL
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TLS 1.2, ECDHE_RSA, AES_128_GCM
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Reverse DNS
Software
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Resource Hash
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Request headers

Referer
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Response headers

Date
Tue, 25 Sep 2018 18:05:23 GMT
Server
openresty
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Tue, 25 Sep 2018 18:05:23 GMT
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openresty
Location
https://api-34-216-138-103.b2c.com:444/api/4?xJRxSK4T7ysp6CKQ
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158
pixel.gif
px.moatads.com/ 		43 B
409 B 		Image
General
Check archive.org
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Full URL
https://px.moatads.com/pixel.gif?e=0&q=0&hp=1&kq=1&lo=1&qs=1&ak=https%3A%2F%2Fcdn.flashtalking.com%2F92853%2F2306467%2FULPerspectives_Transparency_Flagship_300x250.html&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=0&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537898722549&de=846832330403&cu=1537898722549&m=707&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5596&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=0&vx=0%3A-%3A-&as=0&ag=0&an=0&gf=0&gg=0&ix=0&ic=0&pg=0&pf=0&ib=1&cc=0&bw=0&bx=0&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=0&su=1&of=1&oz=1&oe=0%3A0%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=7&cd=0&ah=7&am=0&rf=0&re=0&wb=1&cl=0&at=0&d=4602874055%3A2361111088%3A4752003730%3A138245009541&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=2&ac=1&fd=1&kt=strict&it=500&oq=0&ot=0&zMoatJS=1%3A0&tz=rec_01&fs=152769&na=860145592&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a2-18-235-40.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:23 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Tue, 25 Sep 2018 18:05:23 GMT
execute
experience.tinypass.com/xbuilder/experience/ 		46 KB
15 KB 		XHR
General
Check archive.org
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Full URL
https://experience.tinypass.com/xbuilder/experience/execute
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
6f1811651cbbc9e00c999f084380acdadd7e302374b9781143ce33d76dee41bc

Request headers

Accept
*/*
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type
application/x-www-form-urlencoded

Response headers

date
Tue, 25 Sep 2018 18:05:23 GMT
content-encoding
gzip
p3p
CP="NON DSP COR OUR IND"
status
200
x-request-id
Cz8imfpECeB
pragma
no-cache
wn
prod-exp-10-0-1-172
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
access-control-allow-methods
POST, GET, OPTIONS
content-type
application/json;charset=utf-8
access-control-allow-origin
https://adage.com
cache-control
no-cache, no-store, must-revalidate
access-control-allow-credentials
true
cf-ray
45ff6b2f79902318-FRA
expires
Thu, 01 Jan 1970 00:00:00 GMT
a4e149b8-121c-4460-9d1b-8658334e3280
consumer.krxd.net/consent/get/ 		221 B
656 B 		Script
General
Check archive.org
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Full URL
https://consumer.krxd.net/consent/get/a4e149b8-121c-4460-9d1b-8658334e3280?idt=device&dt=kxcookie&callback=Krux.ns.cybba.kxjsonp_consent_get_0
Requested by
Host: cdn.krxd.net
URL: https://cdn.krxd.net/ctjs/controltag.js.c41d96148598462657526acd569e1aa2
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
151.101.132.175 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software
/
Resource Hash
87b721b701f7b121ee677760f6ffcabc94cdec018387922ae5fe0c977d0f912a

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Tue, 25 Sep 2018 18:05:24 GMT
Content-Encoding
gzip
Age
424
X-Cache
MISS, HIT
X-Request-Backend
krux_scala_consumer_webservice
Connection
keep-alive
X-Age
0
Content-Length
185
X-Served-By
consumer-a003-dub.krxd.net, cache-mad9421-MAD
X-Timer
S1537898724.053841,VS0,VE0
Vary
Accept-Encoding
Content-Type
text/javascript; charset=UTF-8
Via
1.1 varnish
Cache-Control
max-age=1800
Accept-Ranges
bytes
X-Cache-Hits
0, 1
pixel.gif
px.moatads.com/ 		43 B
409 B 		Image
General
Check archive.org
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https://px.moatads.com/pixel.gif?e=0&q=0&hp=1&kq=1&lo=1&qs=1&ak=https%3A%2F%2Fs0.2mdn.net%2F4378754%2F1515191433354%2Fhtml_300x600%2F300x600.html&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=0&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=600&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537898722693&de=468695812042&cu=1537898722693&m=716&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5596&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=81&vx=81%3A-%3A-&as=0&ag=75&an=0&gf=0&gg=0&ix=0&ic=0&ez=1&aj=1&pg=81&pf=0&ib=1&cc=0&bw=75&bx=0&dj=1&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=0%3A0%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=149&cd=0&ah=149&am=0&rf=0&re=0&wb=1&cl=0&at=0&d=218867764%3A2219822139%3A4540070107%3A138222103426&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=2&ac=1&fd=1&kt=strict&it=500&oq=0&ot=cc&zMoatJS=1%3A0&tz=rec_lb_01&fs=152769&na=1055818808&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a2-18-235-40.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:23 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Tue, 25 Sep 2018 18:05:23 GMT
x
api-52-43-238-123.b2c.com/api/ Frame 72D4 		0
363 B 		Other
General
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Full URL
https://api-52-43-238-123.b2c.com/api/x?EkgBCYR9Tt6PSSTD$YWRibG9jayQxMDM3JDA
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8000:d799:589b:b457:28f6 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type
text/plain;charset=UTF-8

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:24 GMT
Server
openresty
Transfer-Encoding
chunked
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/plain
Access-Control-Allow-Origin
*
Cache-Control
no-cache, no-store, must-revalidate
Access-Control-Allow-Credentials
true
Connection
keep-alive
Expires
-1
x
api-34-216-138-103.b2c.com/api/ Frame 9B9C 		0
363 B 		Other
General
Check archive.org
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Full URL
https://api-34-216-138-103.b2c.com/api/x?xJRxSK4T7ysp6CKQ$YWRibG9jayQxMDEwJDA
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8001:81b1:f8b2:c811:f498 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type
text/plain;charset=UTF-8

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:24 GMT
Server
openresty
Transfer-Encoding
chunked
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/plain
Access-Control-Allow-Origin
*
Cache-Control
no-cache, no-store, must-revalidate
Access-Control-Allow-Credentials
true
Connection
keep-alive
Expires
-1
activeview
pagead2.googlesyndication.com/pcs/ Frame 72D4 		42 B
110 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjss3pDVRx6QtlPqRdA8DMxUQabgai2vggjK6G0FrF6cmytqeKw2hpeIexZFP_8TsoC49VrFMxhk20gj1UdIRmb899S8C0fU2BQI&sig=Cg0ArKJSzGMGrODVRYFBEAE&adk=684095468&tt=-1&bs=1585%2C1200&mtos=0,1301,1301,1301,1301&tos=0,1301,0,0,0&p=717,967,1317,1267&mcvt=1301&rs=3&ht=0&tfs=210&tls=1511&mc=0.8&lte=0.8&bas=0&bac=0&avms=geo&rst=1537898722341&rpt=301&isd=0&msd=0&cll=2&ps=1585%2C5596&ss=1600%2C1200&pt=-1&deb=1-5-5-13-10-16-36-4&tvt=1499&op=1&r=v&id=osdim&uc=5&tgt=INS&cl=1&lop=1&tslp=5&cec=5&clc=1&cac=0&cd=300x600&v=r20180919
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:815::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Tue, 25 Sep 2018 18:05:24 GMT
x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
status
200
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin
*
cache-control
no-cache, must-revalidate
content-type
image/gif
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
42
x-xss-protection
1; mode=block
expires
Fri, 01 Jan 1990 00:00:00 GMT
activeview
pagead2.googlesyndication.com/pcs/ Frame 72D4 		42 B
110 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjstoXlSh0euEkRUeE6iMYZKKnPQh15IpzR3JBB7GchyUBTmaPV2JPwPz8sIGyQzWotK2Tj9H2EpYydxBXQGmaCo&sig=Cg0ArKJSzFnk5V6KfLgNEAE&adk=684095468&tt=-1&bs=1585%2C1200&mtos=0,1301,1301,1301,1301&tos=0,1301,0,0,0&p=717,967,1317,1267&mcvt=1301&rs=3&ht=0&tfs=210&tls=1511&mc=0.8&lte=0.8&bas=0&bac=0&avms=geo&rst=1537898722341&rpt=301&isd=0&msd=0&cll=2&ps=1585%2C5596&ss=1600%2C1200&pt=-1&deb=1-5-5-13-10-16-36-4&tvt=1499&op=1&r=v&id=osdim&uc=5&tgt=INS&cl=1&lop=1&tslp=7&cec=5&clc=1&cac=0&cd=300x600&v=r20180919
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:815::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Tue, 25 Sep 2018 18:05:24 GMT
x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
status
200
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin
*
cache-control
no-cache, must-revalidate
content-type
image/gif
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
42
x-xss-protection
1; mode=block
expires
Fri, 01 Jan 1990 00:00:00 GMT
p
sb.scorecardresearch.com/ 		43 B
309 B 		Image
General
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Download Go to Show image
Full URL
https://sb.scorecardresearch.com/p?c1=2&c2=17198971&ns_ap_sv=2.1511.10&ns_type=hidden&ns_st_it=a&ns_st_sv=4.0.0&ns_st_ad=1&ns_st_sq=1&ns_st_id=1537898724115&ns_st_ec=1&ns_st_cn=1&ns_st_ev=play&ns_st_ct=va00&ns_st_cl=0&ns_st_pt=0&c3=*null&c4=*null&c6=*null&ns_ts=89156683&cs_ucfr=1
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.43.115.95 Amsterdam, Netherlands, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS
a23-43-115-95.deploy.static.akamaitechnologies.com
Software
/
Resource Hash
24e480e4659fbae818853a38f8a3036f529f539024dc3e772c0b594ce02ea9db

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:24 GMT
Cache-Control
private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection
keep-alive
Content-Type
image/gif
Content-Length
43
Expires
Mon, 01 Jan 1990 00:00:00 GMT
track
t.teads.tv/ 		23 B
193 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://t.teads.tv/track?action=placementCall&pageId=70095&pid=75471&gid=[insertionId]&slot=native&env=js-web&f=1&ts=1537898724100
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
52.210.102.243 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-52-210-102-243.eu-west-1.compute.amazonaws.com
Software
/
Resource Hash
328e90a318268aea96180cc31666ae6d6f79d90d078c123bc3d98ee08a192fb7

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires
Sat, 26 Jul 1997 05:00:00 GMT
cache-control
no-cache, must-revalidate
Connection
keep-alive
Content-Length
23
content-type
image/gif
track
t.teads.tv/ 		23 B
193 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://t.teads.tv/track?action=slotAvailable&pageId=70095&pid=75471&gid=[insertionId]&slot=native&env=js-web&f=1&ts=1537898724113
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
52.210.102.243 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-52-210-102-243.eu-west-1.compute.amazonaws.com
Software
/
Resource Hash
328e90a318268aea96180cc31666ae6d6f79d90d078c123bc3d98ee08a192fb7

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires
Sat, 26 Jul 1997 05:00:00 GMT
cache-control
no-cache, must-revalidate
Connection
keep-alive
Content-Length
23
content-type
image/gif
4
api-52-43-238-123.b2c.com/api/ Frame 72D4 		0
0
show
buy.tinypass.com/checkout/template/ Frame D553 		0
0 		Document
General
Check archive.org
Download Go to
Full URL
https://buy.tinypass.com/checkout/template/show?displayMode=modal&templateId=OTCL2L72OLNP&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QXU-DMBSG_0uv14WWlpbd4cCpw83JsszLUo5bE8YQyj40_neBOM0SL7w6H8953-S8H0iZDI0Qq94eX87v0TlEA1SqDawMHO87Qh0iseNjynHXcExd7EkHw22d2nNNTJYki-QuxC5QwgQQ3_GAUc6EgpS-epw6PtNSidYYTiVUBgoNvXW0Hs8oTybCeyZXNDqBbqzZF_2ZYjJtHRgGXyvMJOdYeqnEjGfgaBdSLdwreaB_tPV2f1zCrsyVhUnw4Ac3MzGVq5CyVrFV9YWhka0aGCD7Pffi-XIc01jQeTx7Qr9spSqjCtudFE2eD5BWu1KZTVFfFgdTm56jA_4rP0El3pNpFJK1XOawiOL55D_5mbK1JEwOKSdDxtvSvdHUUAUbKGwLs51Gn18iQpWX1QEAAA&experienceId=EXCN25SG76R1&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r3RtbZTNgo8BdPI5BDe7KCIqqrsYtQNELLxAqubkPbGi3vAWfcrYaD57nZtz5syfWleuGqXG9qswpV-vRRVC9pqZ0XYbax1St88kiLPGNiAqC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-0-sIhtN&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&preload=1&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC1%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-09-25-18-05-23-680-eFsbtys1idSSQSHD-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-09-25-18-05-23-728-o1KED1X8TleQELOG-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&width=1585&_qh=1415231725
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
Security Headers
Name Value
X-Xss-Protection 0

Request headers

:method
GET
:authority
buy.tinypass.com
:scheme
https
:path
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no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
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referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding
gzip, deflate
cookie
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Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status
200
date
Tue, 25 Sep 2018 18:05:24 GMT
content-type
text/html;charset=UTF-8
access-control-allow-methods
*
access-control-allow-origin
http://dashboard.tinypass.com
cache-control
no-cache, no-store, must-revalidate
content-encoding
gzip
expires
Thu, 01 Jan 1970 00:00:00 GMT
p3p
CP="NON DSP COR OUR IND"
pragma
no-cache
set-cookie
LANG=en_US; Domain=tinypass.com; Expires=Thu, 25-Oct-2018 18:05:24 GMT; Path=/
vary
Accept-Encoding
wn
prod-dash-10-0-2-205
x-request-id
C09imfprf1c
x-xss-protection
0
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server
cloudflare
cf-ray
45ff6b324b7f2318-FRA
show
buy.tinypass.com/checkout/template/ Frame AE7B 		0
0 		Document
General
Check archive.org
Download Go to
Full URL
https://buy.tinypass.com/checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2Qy27CMBBF_8VrjGzHThx2VIQUFQopIYSl4wxgKYQ0Dx6t-u9NUGlVqYuu5nHmXmnuO1ImRQPEy9fZ5vrmXUeohwq1g8jAedIRRqjExMVM4K4RmFnYlgTDuErqa0VNulwGy8cRtoBR7gB1iQ2cCe4oSNjWFoy4XEvltMZwKaA0kGu4WXvxYvOwHlsv0dT9Rb0L6KY2x_x2Rrac2ykkmLpSY25xByfUSjGXREhqMb2F5Jd8qL-11f54DuFQZKqGKAhjLgPpiWg1m_BWslfVHaJBXTbQQ_XXfFPPw1XsL5593yVr9MMiVRqV191J3mRZD2l1KJTZ5dV9cTKVuXF0wn8F6DCJj_TJG9FYhhkE3nTu_ydAU7SWlMs-E7TPRVu6N5oKyuEO8rqF6UGjj08kC4RY1gEAAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r3RtbZTNgo8BdPI5BDe7KCIqqrsYtQNELLxAqubkPbGi3vAWfcrYaD57nZtz5syfWleuGqXG9qswpV-vRRVC9pqZ0XYbax1St88kiLPGNiAqC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-1-2O0RA&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC1%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-09-25-18-05-23-680-eFsbtys1idSSQSHD-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-09-25-18-05-23-728-o1KED1X8TleQELOG-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=4179164465
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
Security Headers
Name Value
X-Xss-Protection 0

Request headers

:method
GET
:authority
buy.tinypass.com
:scheme
https
:path
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1
user-agent
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accept
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referer
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1
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Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status
200
date
Tue, 25 Sep 2018 18:05:24 GMT
content-type
text/html;charset=UTF-8
access-control-allow-methods
*
access-control-allow-origin
http://dashboard.tinypass.com
cache-control
no-cache, no-store, must-revalidate
content-encoding
gzip
expires
Thu, 01 Jan 1970 00:00:00 GMT
p3p
CP="NON DSP COR OUR IND"
pragma
no-cache
set-cookie
LANG=en_US; Domain=tinypass.com; Expires=Thu, 25-Oct-2018 18:05:24 GMT; Path=/
vary
Accept-Encoding
wn
prod-dash-10-0-1-74
x-request-id
C09imfpn0IW
x-xss-protection
0
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server
cloudflare
cf-ray
45ff6b325b882318-FRA
4
api-34-216-138-103.b2c.com/api/ Frame 9B9C 		0
0
index.html
cmp.teads.mgr.consensu.org/ Frame 808C 		0
0 		Document
General
Check archive.org
Download Go to
Full URL
https://cmp.teads.mgr.consensu.org/index.html
Requested by
Host: a.teads.tv
URL: https://a.teads.tv/media/format/v3/teads-format.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
2a02:26f0:6c00:293::2c92 , European Union, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS
Software
AmazonS3 /
Resource Hash

Request headers

Host
cmp.teads.mgr.consensu.org
Connection
keep-alive
Pragma
no-cache
Cache-Control
no-cache
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Accept-Encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

x-amz-id-2
eP74N5mDf2mwuUwz6E0m831egGDvXvr6HEIydDhB20yVDuv4ZE6ina8YQaGiXGlfbz2w11Bw+zo=
x-amz-request-id
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Last-Modified
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ETag
"e7d6c2974a38b7ff77a560e83789f66a"
Accept-Ranges
bytes
Content-Type
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Content-Length
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AmazonS3
Cache-Control
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Tue, 25 Sep 2018 18:10:24 GMT
Date
Tue, 25 Sep 2018 18:05:24 GMT
Connection
keep-alive
ad
a.teads.tv/page/70095/ 		118 B
330 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://a.teads.tv/page/70095/ad?windowWidth=1600&windowHeight=1200&windowDepth=1&windowReferrerUrl=&page=%7B%22id%22%3A70095%2C%22placements%22%3A%5B%7B%22id%22%3A75471%2C%22validity%22%3A%7B%22status%22%3Atrue%2C%22reasons%22%3A%5B%5D%7D%2C%22player%22%3A%7B%22width%22%3A609%2C%22height%22%3A343%7D%2C%22slotType%22%3A%22native%22%7D%5D%2C%22gdpr_iab%22%3A%7B%22status%22%3A22%2C%22consent%22%3A%22%22%2C%22reason%22%3A220%7D%7D&userId=8d15aad5-9e21-4c8d-a2b7-01a44244d531&formatVersion=2.19.128&env=js-web&netBw=10
Requested by
Host: a.teads.tv
URL: https://a.teads.tv/media/format/v3/teads-format.min.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
2.18.232.7 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a2-18-232-7.deploy.static.akamaitechnologies.com
Software
/
Resource Hash
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Request headers

Accept
application/json; charset=UTF-8
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Tue, 25 Sep 2018 18:05:24 GMT
content-encoding
gzip
status
200
vary
Accept-Encoding
content-type
application/json
access-control-allow-origin
https://adage.com
cache-control
max-age=0, no-cache, no-store
access-control-allow-credentials
true
content-length
129
expires
Tue, 25 Sep 2018 18:05:24 GMT
Cookie set iframe
sync.teads.tv/ Frame 2975 		0
0 		Document
General
Check archive.org
Download Go to
Full URL
https://sync.teads.tv/iframe?pid=75471&userId=8d15aad5-9e21-4c8d-a2b7-01a44244d531&gdprIab={%22status%22:22,%22consent%22:%22%22,%22reason%22:220}&1537898724390
Requested by
Host: a.teads.tv
URL: https://a.teads.tv/media/format/v3/teads-format.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
52.209.50.117 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-52-209-50-117.eu-west-1.compute.amazonaws.com
Software
akka-http/10.1.0-RC2 /
Resource Hash

Request headers

Host
sync.teads.tv
Connection
keep-alive
Pragma
no-cache
Cache-Control
no-cache
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Accept-Encoding
gzip, deflate
Cookie
tt_viewer=03fce2ec-bf9e-4380-acb5-24526b287532
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

Content-Type
text/html; charset=UTF-8
Date
Tue, 25 Sep 2018 18:05:24 GMT
Server
akka-http/10.1.0-RC2
Set-Cookie
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Content-Length
1368
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keep-alive
truncated
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0 		Image
General
Check archive.org
Download Go to Show image
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
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Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/svg+xml
pixel.gif
px.moatads.com/ 		43 B
409 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a2-18-235-40.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:24 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
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keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Tue, 25 Sep 2018 18:05:24 GMT
pixel.gif
px.moatads.com/ 		43 B
409 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=600&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537898722693&de=468695812042&cu=1537898722693&m=1744&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5701&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=81&vx=81%3A81%3A-&as=1&ag=1168&an=1168&gf=0&gg=0&ix=0&ic=0&ez=1&ck=1168&kw=1037&aj=1&pg=81&pf=81&ib=1&cc=1&bw=1168&bx=1168&ci=1168&jz=1037&dj=1&aa=0&ad=677&cn=677&gk=0&gl=0&ik=0&cq=1&im=0&in=0&pd=0&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1242&cd=1037&ah=1242&am=1037&rf=0&re=0&wb=1&cl=0&at=0&d=218867764%3A2219822139%3A4540070107%3A138222103426&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=2&ac=1&fd=1&kt=strict&it=500&oq=0&ot=cc&zMoatJS=1%3A0&tz=rec_lb_01&fs=152769&na=1978242943&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a2-18-235-40.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:24 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Tue, 25 Sep 2018 18:05:24 GMT
pixel.gif
px.moatads.com/ 		43 B
409 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
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Software
Apache /
Resource Hash
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Request headers

Referer
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User-Agent
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Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:24 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
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keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Tue, 25 Sep 2018 18:05:24 GMT
pixel.gif
px.moatads.com/ 		43 B
409 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://px.moatads.com/pixel.gif?e=5&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=3&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=600&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537898722693&de=468695812042&cu=1537898722693&m=2178&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5864&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=81&vx=81%3A81%3A-&as=1&ag=1604&an=1168&gf=0&gg=0&ix=0&ic=0&ez=1&ck=1168&kw=1037&aj=1&pg=81&pf=81&ib=1&cc=1&bw=1604&bx=1168&ci=1168&jz=1037&dj=1&aa=1&ad=1113&cn=677&gk=0&gl=0&ik=0&co=1113&cp=1449&cq=1&im=0&in=0&pd=0&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1449&cd=1242&ah=1449&am=1242&rf=0&re=0&wb=1&cl=0&at=0&d=218867764%3A2219822139%3A4540070107%3A138222103426&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=2&ac=1&fd=1&kt=strict&it=500&oq=0&ot=cc&zMoatJS=1%3A0&tz=rec_lb_01&fs=152769&na=532365987&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
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Software
Apache /
Resource Hash
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Request headers

Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:24 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Tue, 25 Sep 2018 18:05:24 GMT
6
adage.com/api/article/next_ids/315016/ 		2 KB
1 KB 		XHR
General
Check archive.org
Download Go to
Full URL
https://adage.com/api/article/next_ids/315016/6
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/api/article/next_ids/315016/6
pragma
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cache-control
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referer
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User-Agent
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Response headers

x-varnish-cache
HIT
x-url
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date
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content-encoding
gzip
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content-type
application/json
Social_Box_Twitter-BlackBox.svg
adage.com/assets/images/social/ 		1010 B
774 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://adage.com/assets/images/social/Social_Box_Twitter-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
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cloudflare /
Resource Hash
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HIT
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date
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content-encoding
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server
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Check archive.org
Download Go to
Full URL
https://adage.com/assets/images/social/Social_Box_Facebook-BlackBox.svg
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HIT
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content-encoding
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server
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General
Check archive.org
Download Go to
Full URL
https://adage.com/assets/images/social/Social_Box_Linkedin-BlackBox.svg
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Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
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content-encoding
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server
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expect-ct
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cache-control
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accept-ranges
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content-type
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General
Check archive.org
Download Go to
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
Requested by
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URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
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Response headers

x-varnish-cache
HIT
x-url
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date
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content-encoding
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server
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etag
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expect-ct
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x-cookie-debug
x-varnish
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cache-control
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accept-ranges
bytes
content-type
image/svg+xml
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989 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Print-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_Print-BlackBox.svg
date
Tue, 25 Sep 2018 18:05:25 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
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x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
810
last-modified
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server
cloudflare
etag
"650-559f5f2881121"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1571669950 1549649281
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_RePrints-BlackBox.svg
adage.com/assets/images/social/ 		1 KB
823 B 		XHR
General
Check archive.org
Download Go to
Full URL
https://adage.com/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
date
Tue, 25 Sep 2018 18:05:25 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
45ff6b38a9ee97f8-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
657
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"52c-559f5f2755fce"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1301950654 1279915895
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
/
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com/WRSiteInterceptEngine/ 		50 KB
12 KB 		Script
General
Check archive.org
Download Go to
Full URL
https://zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com/WRSiteInterceptEngine/?Q_ZID=ZN_8wwShuaLrTjyaoJ&Q_LOC=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&t=1537898725224
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
104.108.58.127 Amsterdam, Netherlands, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a104-108-58-127.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
ff836e6cd9faedbf93593668f304aaaa0a48308f2306553f4f0d104c0e13e84b
Security Headers
Name Value
Strict-Transport-Security max-age=31536000; includeSubDomains; preload

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 18:05:25 GMT
content-encoding
gzip
server
Apache
vary
Accept-Encoding
p3p
CP="CAO DSP COR CURa ADMa DEVa OUR IND PHY ONL UNI COM NAV INT DEM PRE"
status
200
cache-control
public, max-age=60
strict-transport-security
max-age=31536000; includeSubDomains; preload
servershortname
content-type
application/javascript
content-length
12285
expires
Tue, 25 Sep 2018 18:06:25 GMT
optout_check
beacon.krxd.net/ 		59 B
312 B 		Script
General
Check archive.org
Download Go to
Full URL
https://beacon.krxd.net/optout_check?callback=Krux.ns.cybba.kxjsonp_optOutCheck
Requested by
Host: cdn.krxd.net
URL: https://cdn.krxd.net/ctjs/controltag.js.c41d96148598462657526acd569e1aa2
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.228.240.50 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-228-240-50.eu-west-1.compute.amazonaws.com
Software
/
Resource Hash
2dd24b733b545a3dadfe3bec4583d7d1900582daf3865c9c502c4e43bfac1a7a

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Tue, 25 Sep 2018 18:05:25 GMT
Cache-Control
private, max-age=0, s-max-age=0
X-Request-Time
D=38 t=1537898725
Connection
keep-alive
Content-Type
text/javascript
Content-Length
59
X-Served-By
beacon-n028-dub.krxd.net
t
edge.simplereach.com/ 		106 B
266 B 		Script
General
Check archive.org
Download Go to
Full URL
https://edge.simplereach.com/t?pid=56e6ee8c736b790e04000865&title=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads&date=2018-09-21%2014%3A52%3A25&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Restaurants%7CSocial%7CTV&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&referrer=&ref_url=&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cb=SPR.API.callbacks.cblopltmjjp&v=2.16.0&cache_buster=1537898721484&t=5000&e=5000&s=0
Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2406:da00:ff00::36f3:6b10 , United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
Software
nginx/1.8.0 /
Resource Hash
8f0db0ba8f5979c29fb42f426a9c5173c956690d2cc85a6d801e3c86dfd1f936

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Tue, 25 Sep 2018 18:05:26 GMT
Server
nginx/1.8.0
Connection
keep-alive
Content-Length
106
Content-Type
application/javascript
pixel.gif
px.moatads.com/ 		43 B
409 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=4&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=600&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537898722693&de=468695812042&cu=1537898722693&m=5601&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5864&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=81&vx=81%3A81%3A-&as=1&ag=5028&an=1604&gf=0&gg=0&ix=0&ic=0&ez=1&ck=1168&kw=1037&aj=1&pg=81&pf=81&ib=1&cc=1&bw=5028&bx=1604&ci=1168&jz=1037&dj=1&aa=1&ad=4537&cn=1113&gk=0&gl=0&ik=0&co=1113&cp=1449&cq=1&im=0&in=0&pd=0&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=4901&cd=1449&ah=4901&am=1449&rf=0&re=0&wb=1&cl=0&at=0&d=218867764%3A2219822139%3A4540070107%3A138222103426&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=2&ac=1&fd=1&kt=strict&it=500&oq=0&ot=cc&zMoatJS=1%3A0&tz=rec_lb_01&fs=152769&na=399381841&cs=0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a2-18-235-40.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:28 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Tue, 25 Sep 2018 18:05:28 GMT
pixel.gif
px.moatads.com/ 		43 B
409 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537898722549&de=846832330403&cu=1537898722549&m=5948&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5864&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=0&vx=0%3A0%3A-&as=0&ag=0&an=0&gf=0&gg=0&ix=0&ic=0&aj=0&pg=0&pf=0&ib=1&cc=0&bw=0&bx=0&dj=0&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&cq=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=5093&cd=1238&ah=5093&am=1238&rf=0&re=0&wb=1&cl=0&at=0&d=4602874055%3A2361111088%3A4752003730%3A138245009541&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=2&ac=1&fd=1&kt=strict&it=500&oq=0&ot=0&zMoatJS=1%3A0&tz=rec_01&fs=152769&na=1533482374&cs=0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a2-18-235-40.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:28 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Tue, 25 Sep 2018 18:05:28 GMT
ft.stat
stat8.flashtalking.com/reportV3/ Frame 9B9C 		1 B
367 B 		Image
General
Check archive.org
Download Go to Show image
Full URL
https://stat8.flashtalking.com/reportV3/ft.stat?114995038-3289997;2306467;0-310-0-39206AFF8F766A-914040395-0x0x50x0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
2.18.232.99 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a2-18-232-99.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Tue, 25 Sep 2018 18:05:28 GMT
Last-Modified
Thu, 28 Jun 2012 14:38:09 GMT
Server
Apache
ETag
"c4ca4238a0b923820dcc509a6f75849b:1340894289"
Content-Type
text/plain
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
1
Expires
Tue, 25 Sep 2018 18:05:28 GMT

Failed requests

These URLs were requested, but there was no response received. You will also see them in the list above.

Domain
blank
URL
about:blank
Domain
api-52-43-238-123.b2c.com
URL
https://api-52-43-238-123.b2c.com:444/api/4?EkgBCYR9Tt6PSSTD
Domain
api-34-216-138-103.b2c.com
URL
https://api-34-216-138-103.b2c.com:444/api/4?xJRxSK4T7ysp6CKQ

Verdicts & Comments Add Verdict or Comment

408 JavaScript Global Variables

These are the non-standard "global" variables defined on the window object. These can be helpful in identifying possible client-side frameworks and code.

function| setNptTechAdblockerCookie object| script string| cookieDomain function| $ function| jQuery function| aaUser object| adageUser object| articleObj object| newsletters object| sub_additions string| p_date string| p_author string| p_section object| p_tags string| p_zone function| isValidEmail function| pianoSetTrackingIdForSubscription function| pianoSetTrackingIdForRegistration function| getProtocol function| getAdageDomain function| getClickshareDomain function| pianoRegisterUser function| sendPostMessageToPiano function| newsletterSignup function| logPianoConversion function| getCookie function| deleteCookie function| getCookieValueAsObj function| pianoSaveConversionIfSubscribed function| pianoSaveConversionIfRegistered function| getUser function| updateUserProfile function| checkTruexUnlock object| tp object| mrf object| _sf_async_config object| _cb_shared object| patterns object| adage function| getOffsets function| sticky_stopper function| move_inserts function| hero_img_center function| convert_svg function| getURLsection function| set_page_hash function| get_page_hash function| pagereload function| getURLParameter function| trackNonInteractionEvent function| trackOutboundLink function| trackCrossDomainClick function| trackExternalFileClick function| onTemplateLoaded function| onComplete function| vidend function| get_clickshare_domain function| get_proto function| toggle_avatar function| is_email function| outputCustomContentSponsor function| getSeriesAssets function| getCustomSeriesAssets number| mobileBreak number| tabletBreak number| w number| h number| y object| sk string| breakpoint boolean| changedBreakpoint undefined| offsets undefined| $movingInserts object| BCL undefined| bcExp undefined| timeout boolean| allowReload object| jQuery19106860061003057796 function| getStyleProperty function| getSize object| eventie function| docReady function| EventEmitter function| matchesSelector function| Outlayer function| Masonry object| skrollr object| stroll function| requestAnimFrame object| MBP function| getShareCount object| gapi object| ___jsl string| articleId string| clientSidePorte object| _comscore object| _gaq function| ltrim function| rtrim function| trim function| putCursor function| putSelection function| setCursor function| checkCursor function| isBlank function| isNumeric function| getRadioValue function| getRadioIndex function| getCheckedRadioIndex function| checkedRadio function| checkBox function| getPath function| getFilename function| getLocationHash function| error function| getLayer function| getLyrObj function| swapClass function| write function| writeHTML function| isEmail function| getCreativityVideo function| getYouTubeVideo function| getBrightcoveVideoAppend function| getBrightcoveVideo function| str_replace function| matchAll function| getElementIdsByRegExpId function| getGETParams function| isArray function| isObject function| toggleOpinion function| popURL function| pop function| popWin function| popImage function| popImageFull function| popImageAtMouse function| imagePopClose function| previewContent function| clear function| set function| nice function| popupWindow_middlecenter function| getRSSMenu function| hideRSSMenu function| toggleRSSMenu function| offMenu function| hideSponsorTag function| getSponsorTag function| toggleMost function| addCommas string| img_path object| DOM object| DHTML object| AJAX number| submitting object| rssTimer object| sponsorTimer object| adagePorte boolean| killInterstitial object| indiaRedirect function| AAIndiaRedirect object| googletag string| indiaRedirectEnabled object| geoip2 function| BlockAdBlock object| blockAdBlock object| osapi object| gadgets object| shindig object| iframer function| ToolbarApi object| iframes function| IframeBase function| Iframe function| IframeProxy function| IframeWindow object| __gapi_jstiming__ function| udm_ object| ns_p object| COMSCORE object| _gat object| gaGlobal object| googleToken object| googleIMState object| google_js_reporting_queue function| processGoogleToken object| _cbm function| __twttrll object| twttr object| __twttr number| logged_in object| loginStatus object| __reach_config object| s object| loginStatusPhone object| menuButton object| navMenu boolean| navMenuVisible boolean| VIDEOJS_NO_DYNAMIC_STYLE function| videojs object| videojsLoscore function| videojsProxyTracks object| videojsHttpStreaming function| vjs function| videojsSocial object| videojsIma3 function| videojsPerSourceBehaviors function| videojsSeekEvents function| videojsContextmenu function| videojsContextmenuUi function| videojsPlayerInfo function| videojsBcAnalytics function| videojsErrors function| videojsBcCatalog object| videojsDock function| videojsPlaylist string| width string| height function| WebVTT function| bc string| a object| webmonitoring object| _402 object| CE2 function| _iset object| _ii undefined| additional_info undefined| key object| _iaq boolean| iv object| SPR string| s_account string| s_loggedInCookie boolean| s_firstPartyTracking object| vttjs object| GPT_jstiming object| closure_memoize_cache_ undefined| google_measure_js_timing object| s_crainsc function| getDomain string| crain_host string| crain_url string| crain_title string| crain_url_noparams object| _cci_sc_eventsArr object| types number| pos function| checkCookie string| s_currentTimeET function| createCookie function| semphonicGetQueryParm function| checkQS function| OEI_R function| check_s_OEI function| checkOEI function| clickshare_OEIHashCheck function| clickshare_OEIcookieCheck function| clickshare_OEIomniture function| _ccisc_inArray function| _ccisc_testForCookies function| _ccisc_readCookie function| _ccisc_getCookie function| s_doPlugins undefined| player undefined| modVP undefined| modExp undefined| modCon undefined| mediaFriendly undefined| mediaName number| mediaID undefined| mediaLength string| mediaPlayerName number| mediaOffset object| mediaTagsArray object| mediaTagsArray2 undefined| mediaRefID function| myTemplateLoaded function| onTemplateReady function| onPlay function| onStop function| omniTrackEvent function| omniTrackEvents function| omniShareTracking string| s_firstPartyTrackingSubdomain string| s_code string| s_objectID function| s_gi function| s_giqf function| omniLinkTracking string| s_an function| s_sp function| s_jn function| s_rep function| s_d function| s_fe function| s_fa function| s_ft object| s_c_il number| s_c_in object| re object| Cookie boolean| cookiesOn function| GACampaign string| ccisc_rootDomain number| s_giq string| eVar36 number| j number| d object| eo object| s_i_0_crain function| Goog_AdSense_Lidar_sendVastEvent function| Goog_AdSense_Lidar_getViewability function| Goog_AdSense_Lidar_getUrlSignalsArray function| Goog_AdSense_Lidar_getUrlSignalsList object| ima object| google object| closure_lm_415949 object| google_persistent_state_async number| google_global_correlator object| closure_lm_970576 object| closure_lm_894976 function| fbq function| _fbq string| swiftype_key string| swiftype_superbowl_key undefined| dateTo function| _st_lo object| Liquid function| hackObjectEach function| split undefined| _ object| React object| SwiftypeComponents string| dateFrom string| swiftype_default_store object| onSubmitActions function| autocompletePreprocess string| path_prefix object| redirectParams object| superBowlRedirectParams string| bm_website_code object| _qoptions function| quantserve function| __qc object| _qevents object| ezt object| sections_array object| authors_array string| ch_sections string| ch_authors string| old object| $paywall_msg_container object| INself object| hash object| dfp boolean| google_noFetch boolean| google_DisableInitialLoad number| __google_ad_urls_id number| google_unique_id undefined| jQuery19106860061003057796_1537898720730 string| e undefined| jQuery19106860061003057796_1537898720732 undefined| jQuery19106860061003057796_1537898720734 undefined| jQuery19106860061003057796_1537898720736 function| _truste_eumap object| truste object| closure_lm_427596 object| pSUPERFLY_mab object| _cbq object| pSUPERFLY object| jstiming402 object| paidtasksshim function| Goog_AdSense_getAdAdapterInstance function| Goog_AdSense_OsdAdapter function| _truste_eu object| PREF_MGR_API_DEBUG object| PrivacyManagerAPI object| TRUSTE_CMAPI_DEBUG object| __google_ad_urls boolean| google_osd_loaded boolean| google_onload_fired object| ampInaboxIframes object| ampInaboxPendingMessages object| teadsscript function| Goog_Osd_UnloadAdBlock function| Goog_Osd_UpdateElementToMeasure function| google_osd_amcb function| createPixel undefined| oN undefined| oV undefined| sub function| Krux function| pianoSetCustomVariableCookie function| pianoReadCustomVariableCookie object| cookieValues object| Moat#G26 boolean| Moat#EVA object| MoatSuperV26 function| ___tp object| localCookieStorage object| sessionCookieStorage object| jQuery17107133548926900573 string| __tpVersion object| teads number| navRight object| QSI

59 Cookies

Domain/Path Name / Value
prefmgr-cookie.truste-svc.net/ Name: cookie_3rdparty
Value: enabled
.flashtalking.com/ Name: flashtalkingad1
Value: "GUID=39206AFF8F766A|token=53550"
edge.simplereach.com/ Name: __srss
Value: 91e28004-c0ed-11e8-b361-22000bdde4eb
.simplereach.com/ Name: __srss
Value: 91e28004-c0ed-11e8-b361-22000bdde4eb
edge.simplereach.com/ Name: __srui
Value: 91e2800f-c0ed-11e8-b361-22000bdde4eb
.teads.tv/ Name: tt_neustar
Value:
.teads.tv/ Name: tt_emetriq
Value:
.teads.tv/ Name: tt_bluekai
Value:
.teads.tv/ Name: tt_exelate
Value:
.teads.tv/ Name: tt_viewer
Value: 03fce2ec-bf9e-4380-acb5-24526b287532
.tinypass.com/ Name: __bid
Value: %7Bjcx%7DH4sIAAAAAAAAAFMyT43yczNLC841NTVxTc7M9kv2zPFOM_IPD4nMMkkPLDUyzvVz9sl1dEx1dMzLCMpJyzOy8Ek39Uj0TDVUAgCkFWVgPgAAAA
.adage.com/ Name: xbc
Value: %7Bjzx%7DEHkFIlgWy-sRj1UMRvXdGw3ipDWLWmEUlkw2mf4DYJVzFObIxoHRLklbpZQZ5SQlgBe0gCoJ8_OMwSbxjSa3MeF7vXP7FO8k1byYsl1P6126m2n97hw94HXALmu85v2v51zCzYPqKMgu7mxK-lhefT-s7gnqg2wnfCGe7JElpA4CswKazLeI1OamQOO84hV8ypvJC0nuRAsM73E0JjpA34g4t5SllHezCuVczJM-wS-kvHKjAjB0WOQD_qFlTtiYN_vaLHyAVi-RwwWWe-yljBStmzrS2EgKFEkeHWWt96dZoirMIZWkjkA45Oq66XBaRJtLIPxL66iRv3fxVV_qZ-c23ueBDdDkstGpr_kKFHZFgBRRvOsVzGG0udPOJcTR6qfFI63XO7YQdq6fSUrzC6OOXGG3_if3453mIgr0XeYaHOQYKh--5sFtNfPkfpYXl8gj86Qyy1unMPZ-Nqo-4UhmQ1Oqpu7OVDul_KTmy7DXC6B0Oxx8K32UdW8vrQtqcYweKGJ7ZeZicQ_HmvcchIC3xqbWUINEsXJRLBqFesD6Um9I4qiShpz38jIMDCZDvhrziQEAeIAiBSLV0eRzLyKMkzvvzztznPGT4T_l-9Y
adage.com/ Name: __pat
Value: -14400000
adage.com/ Name: _cb_svref
Value: null
adage.com/ Name: kxcybba_visits
Value: 1
adage.com/ Name: bm_sample_frequency
Value: 100
.adage.com/ Name: __qca
Value: P0-1255754190-1537898722137
adage.com/ Name: bm_last_load_status
Value: NOT_BLOCKING
adage.com/ Name: __pnahc
Value: 0
adage.com/ Name: GED_PLAYLIST_ACTIVITY
Value: W3sidSI6IkhDMnoiLCJ0c2wiOjE1Mzc4OTg3MjUsIm52IjoxLCJ1cHQiOjE1Mzc4OTg3MjEsImx0IjoxNTM3ODk4NzIxfV0.
adage.com/ Name: __adblocker
Value: false
.adage.com/ Name: __gads
Value: ID=fe7804922b4b025d:T=1537898721:S=ALNI_MZah6YQDNnL6V3X1tF7kk-VAz9-ig
.adage.com/ Name: __pvi
Value: %7B%22id%22%3A%22v-2018-09-25-18-05-23-728-o1KED1X8TleQELOG-3e2147e1906e42547aeb2f652094c8a7%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537898724155%7D
adage.com/ Name: bm_daily_unique
Value: true
adage.com/ Name: _chartbeat2
Value: .1537898722086.1537898722086.1.D4UAvZCS1b3MC4juLzC3Kat2FjAsh.1
.adage.com/ Name: __utmz
Value: 1.1537898721.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none)
consent-pref.trustarc.com/ Name: token_test
Value: Tue Sep 25 2018 18:05:22 GMT+0000 (Coordinated Universal Time)
adage.com/ Name: _cb
Value: zUe-3D_CEcqBtZYbo
.adage.com/ Name: s_fbsr
Value: 1
.adage.com/ Name: s_vi
Value: [CS]v1|2DD53C708531189F-6000010D20001F91[CE]
adage.com/ Name: _cb_ls
Value: 1
.tinypass.com/ Name: LANG
Value: en_US
.adage.com/ Name: redirect
Value: %2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
adage.com/ Name: is
Value: 93377d6f-8fcc-46fe-93ce-f072af7fa78e
.teads.tv/ Name: tt_liveramp
Value:
.adage.com/ Name: __utmc
Value: 1
.adage.com/ Name: __utmt
Value: 1
.adage.com/ Name: s_depth
Value: 1
.tinypass.com/ Name: __cfduid
Value: d95725313a170e8a7f8f2fbfcf0576dfc1537898722
.adage.com/ Name: s_vnum
Value: 1538352000681%26vn%3D1
.adage.com/ Name: s_nr
Value: 1537898721680-New
.adage.com/ Name: gpv_pn
Value: %2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
.adage.com/ Name: s_cc
Value: true
.adage.com/ Name: __utmb
Value: 1.1.10.1537898721
.adage.com/ Name: s_fid
Value: 1E9EF8A88D9F606A-098DB5097FD6D01F
adage.com/ Name: bm_monthly_unique
Value: true
.adage.com/ Name: s_invisit
Value: true
.simplereach.com/ Name: __srui
Value: 91e2800f-c0ed-11e8-b361-22000bdde4eb
adage.com/ Name: iv
Value: b37d4a02-46d3-4866-9b2e-fa31f58146cb
adage.com/ Name: chkcookie
Value: 1537898721670
.adage.com/ Name: __cfduid
Value: dce7f9e796bf05ed4bfeed5e478d7d14a1537898720
.adage.com/ Name: __tbc
Value: %7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r3RtbZTNgo8BdPI5BDe7KCIqqrsYtQNELLxAqubkPbGi3vAWfcrYaD57nZtz5syfWleuGqXG9qswpV-vRRVC9pqZ0XYbax1St88kiLPGNiAqC0_wUuJ5hb_erQpZd0OXqw
.adage.com/ Name: s_sq
Value: %5B%5BB%5D%5D
.adage.com/ Name: __utmv
Value: 1.|1=BusinessType=00%20-%20Not%20Set=1
adage.com/ Name: __srui
Value: 91e2800f-c0ed-11e8-b361-22000bdde4eb
.adage.com/ Name: __utma
Value: 1.863360730.1537898721.1537898721.1537898721.1
.adage.com/ Name: country
Value: DE
consent-pref.trustarc.com/ Name: JSESSIONID
Value: E35C1A9962B7ACE7272193F05709CE65
adage.com/ Name: __srret
Value: 1

22 Console Messages

Source Level URL
Text
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api debug URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 3)
Message:
Download the React DevTools for a better development experience: https://fb.me/react-devtools
console-api log URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 8)
Message:
Not registering advanced-routing component. Qs not loaded.
console-api log URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 8)
Message:
adding filter argument published_at,[object Object]
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:

Indicators

This is a term in the security industry to describe indicators such as IPs, Domains, Hashes, etc. This does not imply that any of these indicate malicious activity.

a.idio.co
a.teads.tv
ad.doubleclick.net
adage.com
adservice.google.com
adservice.google.de
api-34-216-138-103.b2c.com
api-52-43-238-123.b2c.com
api.b2c.com
apis.google.com
asset.pagefair.com
asset.pagefair.net
bc.marfeel.com
beacon.krxd.net
blank
brightcove.hs.llnwd.net
buy.tinypass.com
cc.swiftype.com
cdn.flashtalking.com
cdn.krxd.net
cdn.tinypass.com
cmp.teads.mgr.consensu.org
code.ionicframework.com
connect.facebook.net
consent-pref.trustarc.com
consent.trustarc.com
consent.truste.com
consumer.krxd.net
crain-global.s3.amazonaws.com
d8rk54i4mohrb.cloudfront.net
dc.ads.linkedin.com
edge.api.brightcove.com
edge.simplereach.com
experience.tinypass.com
f1.media.brightcove.com
gaia.adage.com
geoip-js.maxmind.com
googleads4.g.doubleclick.net
graph.facebook.com
imasdk.googleapis.com
js.idio.co
js.maxmind.com
mab.chartbeat.com
metrics.brightcove.com
pagead2.googlesyndication.com
ping.chartbeat.net
pixel.quantserve.com
platform.twitter.com
players.brightcove.net
px.ads.linkedin.com
px.moatads.com
rules.quantcount.com
s.idio.co
s.swiftypecdn.com
s0.2mdn.net
sb.scorecardresearch.com
script.crazyegg.com
secure.adnxs.com
secure.brightcove.com
secure.quantserve.com
securepubads.g.doubleclick.net
servedby.flashtalking.com
smetrics.adage.com
ssl.google-analytics.com
stat8.flashtalking.com
static.chartbeat.com
stats.g.doubleclick.net
stats.pagefair.com
survey.g.doubleclick.net
sync.teads.tv
syndication.twitter.com
t.teads.tv
tpc.googlesyndication.com
vjs.zencdn.net
www.facebook.com
www.googletagservices.com
www.linkedin.com
www.npttech.com
www.rtb123.com
z.moatads.com
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com
api-34-216-138-103.b2c.com
api-52-43-238-123.b2c.com
blank
104.108.58.127
104.20.30.2
104.244.42.8
117.121.250.0
151.101.132.143
151.101.132.175
151.101.134.110
151.101.134.27
172.217.22.66
173.192.91.155
18.195.140.49
18.196.67.123
2.18.232.7
2.18.232.99
2.18.234.122
2.18.235.40
205.185.216.10
205.185.216.42
216.58.214.102
216.58.214.98
23.43.115.95
2400:cb00:2048:1::6810:252f
2400:cb00:2048:1::6810:9476
2400:cb00:2048:1::6819:7c63
2400:cb00:2048:1::ac40:a304
2406:da00:ff00::36f3:6b10
2600:1f14:cc5:8000:d799:589b:b457:28f6
2600:1f14:cc5:8001:81b1:f8b2:c811:f498
2600:1f14:cc5:8002:4569:42a7:3dee:95c8
2600:9000:200c:2800:18:1fcd:348:2461
2600:9000:200c:9200:6:44e3:f8c0:93a1
2600:9000:200c:fa00:1f:573d:79c0:21
2606:2800:234:59:254c:406:2366:268c
2607:f0d0:3:16::4
2620:109:c007:102::5be1:f885
2620:109:c00c:104::b93f:9001
2620:109:c00c:104::b93f:9005
2a00:1450:4001:812::2001
2a00:1450:4001:812::2006
2a00:1450:4001:812::200a
2a00:1450:4001:812::2011
2a00:1450:4001:815::2002
2a00:1450:4001:81a::2002
2a00:1450:4001:81b::2002
2a00:1450:4001:81b::2006
2a00:1450:4001:81b::2008
2a00:1450:4001:81b::200e
2a00:1450:4001:821::2002
2a00:1450:400c:c0a::9c
2a02:26f0:6c00:293::2c92
2a03:2880:f01c:216:face:b00c:0:3
2a03:2880:f01c:800e:face:b00c:0:2
2a03:2880:f11c:8183:face:b00c:0:25de
2a04:4e42:1f::714
2a04:4e42:1f::729
34.238.199.150
34.240.248.175
37.252.172.70
50.16.205.104
50.19.214.97
50.19.246.84
52.209.50.117
52.210.102.243
52.216.21.219
54.154.93.90
54.171.124.191
54.171.36.43
54.192.93.19
54.204.9.203
54.221.232.224
54.225.137.146
54.228.240.50
54.230.92.241
54.230.95.129
54.230.95.238
54.72.19.186
63.140.41.99
64.74.101.79
67.225.220.126
94.31.29.248
94.31.29.96
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1abfd18a9642820aacba18012b88755bb2912be21b3f3594982bf7328bad9ba5
1f583bb8fb0da0ebc807453c470b4ca9f66331a067175187419f22e6290449ef
20548174d28085bbf0f0aeb78843a66e35927bd891367207955bcfa58cb0703c
205ba71a90f58774432033a1059fff789e298f4ab56165b3ef1988bcd2870814
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230008bd14b5bcd161a6dbe104ed3c49f7b2cc017ecef6de6231417f497dc955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4b5b6b15c6255109e06720cce42a06d3aead8b7874423d9c52cb0303212c25ef
4cd67bd5e1360546610289d82dc2ffd95c38551e2c249da08fa64f4030984de0
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50f331c28f988fa8a81f8fd039f86d3073afa373b6bf8eae7204c9c0c6b3d9b5
51abee166c9cc5e05f51cf07fb81f7aec6b510205b0ca0b5a9138759ed9821b6
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57acef388a037b38756fdd178f355217378fa2a6a9a92d0bd9655e48a9b811cd
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