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PRIVACY POLICY

Our commitment to data privacy protection


PRIVACY POLICY

Our commitment to data privacy protection


CLARINESS GMBH COMMITMENT TO DATA PRIVACY PROTECTION

We are very delighted that you have shown interest in our enterprise. Data
protection is of a particularly high priority for the management of the
Clariness GmbH. The use of the Internet pages of the Clariness GmbH is possible
without any indication of personal data; however, if a data subject wants to use
special enterprise services via our website, processing of personal data could
become necessary. If the processing of personal data is necessary and there is
no statutory basis for such processing, we generally obtain consent from the
data subject. The processing of personal data, such as the name, address, e-mail
address, or telephone number of a data subject shall always be in line with the
General Data Protection Regulation (GDPR), and in accordance with the
country-specific data protection regulations applicable to the Clariness GmbH.
By means of this data protection declaration, our enterprise would like to
inform the general public of the nature, scope, and purpose of the personal data
we collect, use and process. Furthermore, data subjects are informed, by means
of this data protection declaration, of the rights to which they are entitled.
As the controller, the Clariness GmbH has implemented numerous technical and
organizational measures to ensure the most complete protection of personal data
processed through this website. However, Internet-based data transmissions may
in principle have security gaps, so absolute protection may not be guaranteed.
For this reason, every data subject is free to transfer personal data to us via
alternative means, e.g. by telephone.




1. DEFINITIONS

The data protection declaration of the Clariness GmbH is based on the terms used
by the European legislator for the adoption of the General Data Protection
Regulation (GDPR). Our data protection declaration should be legible and
understandable for the general public, as well as our customers and business
partners. To ensure this, we would like to first explain the terminology used.
In this data protection declaration, we use, inter alia, the following terms:

a) Personal data Personal data means any information relating to an identified
or identifiable natural person (“data subject”). An identifiable natural person
is one who can be identified, directly or indirectly, in particular by reference
to an identifier such as a name, an identification number, location data, an
online identifier or to one or more factors specific to the physical,
physiological, genetic, mental, economic, cultural or social identity of that
natural person.

b) Data subject The data subject is any identified or identifiable natural
person, whose personal data is processed by the controller responsible for the
processing.

c) Processing Processing is any operation or set of operations which is
performed on personal data or on sets of personal data, whether or not by
automated means, such as collection, recording, organisation, structuring,
storage, adaptation or alteration, retrieval, consultation, use, disclosure by
transmission, dissemination or otherwise making available, alignment or
combination, restriction, erasure or destruction.

d) Restriction of processing Restriction of processing is the marking of stored
personal data with the aim of limiting their processing in the future.

e) Profiling Profiling means any form of automated processing of personal data
consisting of the use of personal data to evaluate certain personal aspects
relating to a natural person, in particular to analyse or predict aspects
concerning that natural person’s performance at work, economic situation,
health, personal preferences, interests, reliability, behaviour, location or
movements.

f) Pseudonymisation Pseudonymisation is the processing of personal data in such
a manner that the personal data can no longer be attributed to a specific data
subject without the use of additional information, provided that such additional
information is kept separately and is subject to technical and organisational
measures to ensure that the personal data are not attributed to an identified or
identifiable natural person.

g) Controller or controller responsible for the processing Controller or
controller responsible for the processing is the natural or legal person, public
authority, agency or other body which, alone or jointly with others, determines
the purposes and means of the processing of personal data; where the purposes
and means of such processing are determined by Union or Member State law, the
controller or the specific criteria for its nomination may be provided for by
Union or Member State law.

h) Processor Processor is a natural or legal person, public authority, agency or
other body which processes personal data on behalf of the controller.

i) Recipient Recipient is a natural or legal person, public authority, agency or
another body, to which the personal data are disclosed, whether a third party or
not. However, public authorities which may receive personal data in the
framework of a particular inquiry in accordance with Union or Member State law
shall not be regarded as recipients; the processing of those data by those
public authorities shall be in compliance with the applicable data protection
rules according to the purposes of the processing.

j) Third party Third party is a natural or legal person, public authority,
agency or body other than the data subject, controller, processor and persons
who, under the direct authority of the controller or processor, are authorised
to process personal data.

k) Consent Consent of the data subject is any freely given, specific, informed
and unambiguous indication of the data subject’s wishes by which he or she, by a
statement or by a clear affirmative action, signifies agreement to the
processing of personal data relating to him or her.

If you choose not to have your personal data used to support our customer
relationship (especially direct marketing or market research), we will respect
your choice. We do not sell or otherwise market your personal data to third
parties, except to Clariness GmbH affiliates.


2. NAME AND ADDRESS OF THE CONTROLLER

Controller for the purposes of the General Data Protection Regulation (GDPR),
other data protection laws applicable in Member states of the European Union and
other provisions related to data protection is:

Clariness GmbH
Schillerstraße 44
22767 Hamburg
Germany

Phone: +4904029867800

Email: privacy@clariness.com

Website: www.clariness.com


3. NAME AND ADDRESS OF THE DATA PROTECTION OFFICER

The Data Protection Officer of the controller is:

Mein Datenschutzbeauftragter.de
Rudolf‐Diesel‐Straße 10
23617 Stockelsdorf

Email: regulatoryaffairs@clariness.com

Website: www.mein-datenschutzbeauftragter.de

Any data subject may, at any time, contact our Data Protection Officer directly
with all questions and suggestions concerning data protection.


4. COOKIES

The Internet pages of the Clariness GmbH use cookies. Cookies are text files
that are stored in a computer system via an Internet browser. Many Internet
sites and servers use cookies. Many cookies contain a so-called cookie ID. A
cookie ID is a unique identifier of the cookie. It consists of a character
string through which Internet pages and servers can be assigned to the specific
Internet browser in which the cookie was stored. This allows visited Internet
sites and servers to differentiate the individual browser of the dats subject
from other Internet browsers that contain other cookies. A specific Internet
browser can be recognized and identified using the unique cookie ID.

Through the use of cookies, the Clariness GmbH can provide the users of this
website with more user-friendly services that would not be possible without the
cookie setting. By means of a cookie, the information and offers on our website
can be optimized with the user in mind. Cookies allow us, as previously
mentioned, to recognize our website users. The purpose of this recognition is to
make it easier for users to utilize our website. The website user that uses
cookies, e.g. does not have to enter access data each time the website is
accessed, because this is taken over by the website, and the cookie is thus
stored on the user’s computer system. Another example is the cookie of a
shopping cart in an online shop. The online store remembers the articles that a
customer has placed in the virtual shopping cart via a cookie.

The data subject may, at any time, prevent the setting of cookies through our
website by means of a corresponding setting of the Internet browser used, and
may thus permanently deny the setting of cookies. Furthermore, already set
cookies may be deleted at any time via an Internet browser or other software
programs. This is possible in all popular Internet browsers. If the data subject
deactivates the setting of cookies in the Internet browser used, not all
functions of our website may be entirely usable.


5. COLLECTION OF GENERAL DATA AND INFORMATION

The website of the Clariness GmbH collects a series of general data and
information when a data subject or automated system calls up the website. This
general data and information are stored in the server log files. Collected may
be (1) the browser types and versions used, (2) the operating system used by the
accessing system, (3) the website from which an accessing system reaches our
website (so-called referrers), (4) the sub-websites, (5) the date and time of
access to the Internet site, (6) an Internet protocol address (IP address), (7)
the Internet service provider of the accessing system, and (8) any other similar
data and information that may be used in the event of attacks on our information
technology systems.

When using these general data and information, the Clariness GmbH does not draw
any conclusions about the data subject. Rather, this information is needed to
(1) deliver the content of our website correctly, (2) optimize the content of
our website as well as its advertisement, (3) ensure the long-term viability of
our information technology systems and website technology, and (4) provide law
enforcement authorities with the information necessary for criminal prosecution
in case of a cyber-attack. Therefore, the Clariness GmbH analyzes anonymously
collected data and information statistically, with the aim of increasing the
data protection and data security of our enterprise, and to ensure an optimal
level of protection for the personal data we process. The anonymous data of the
server log files are stored separately from all personal data provided by a data
subject.


6. CONTACT POSSIBILITY VIA THE WEBSITE

a) Contact via e-mail and contact forms
The website of the Clariness GmbH contains information that enables a quick
electronic contact to our enterprise, as well as direct communication with us,
which also includes a general address of the so-called electronic mail (e-mail
address). If a data subject contacts the controller by e-mail or via a contact
forms, the personal data transmitted by the data subject are automatically
stored. Such personal data transmitted on a voluntary basis by a data subject to
the data controller are stored for the purpose of processing or contacting the
data subject. There is no transfer of this personal data to third parties.

b) Job application form
The website of the Clariness GmbH contains an application form that enables
direct contact with the HR-department for job applications. If a data subject
contacts the controller via the job application form, the personal data
transmitted by the data subject are automatically stored within a specialized
HR-software. Such personal data transmitted on a voluntary basis by a data
subject to the data controller are stored for the purpose of processing or
contacting the data subject. Further information can be found
at https://www.greenhouse.io.


7. ROUTINE ERASURE AND BLOCKING OF PERSONAL DATA

The data controller shall process and store the personal data of the data
subject only for the period necessary to achieve the purpose of storage, or as
far as this is granted by the European legislator or other legislators in laws
or regulations to which the controller is subject to. If the storage purpose is
not applicable, or if a storage period prescribed by the European legislator or
another competent legislator expires, the personal data are routinely blocked or
erased in accordance with legal requirements.


8. RIGHTS OF THE DATA SUBJECT

a) Right of confirmation
Each data subject shall have the right granted by the European legislator to
obtain from the controller the confirmation as to whether or not personal data
concerning him or her are being processed. If a data subject wishes to avail
himself of this right of confirmation, he or she may, at any time, contact our
Data Protection Officer or another employee of the controller.

b) Right of access
Each data subject shall have the right granted by the European legislator to
obtain from the controller free information about his or her personal data
stored at any time and a copy of this information. Furthermore, the European
directives and regulations grant the data subject access to the following
information:
The purposes of the processing;
The categories of personal data concerned;
The recipients or categories of recipients to whom the personal data have been
or will be disclosed, in particular recipients in third countries or
international organisations;
Where possible, the envisaged period for which the personal data will be stored,
or, if not possible, the criteria used to determine that period;
The existence of the right to request from the controller rectification or
erasure of personal data, or restriction of processing of personal data
concerning the data subject, or to object to such processing;
The existence of the right to lodge a complaint with a supervisory authority;
where the personal data are not collected from the data subject, any available
information as to their source;
The existence of automated decision-making, including profiling, referred to in
Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful
information about the logic involved, as well as the significance and envisaged
consequences of such processing for the data subject.
Furthermore, the data subject shall have a right to obtain information as to
whether personal data are transferred to a third country or to an international
organisation. Where this is the case, the data subject shall have the right to
be informed of the appropriate safeguards relating to the transfer.
If a data subject wishes to avail himself of this right of access, he or she may
at any time contact our Data Protection Officer or another employee of the
controller.

c) Right to rectification
Each data subject shall have the right granted by the European legislator to
obtain from the controller without undue delay the rectification of inaccurate
personal data concerning him or her. Taking into account the purposes of the
processing, the data subject shall have the right to have incomplete personal
data completed, including by means of providing a supplementary statement.
If a data subject wishes to exercise this right to rectification, he or she may,
at any time, contact our Data Protection Officer or another employee of the
controller.

d) Right to erasure (Right to be forgotten)
Each data subject shall have the right granted by the European legislator to
obtain from the controller the erasure of personal data concerning him or her
without undue delay, and the controller shall have the obligation to erase
personal data without undue delay where one of the following grounds applies, as
long as the processing is not necessary:
The personal data are no longer necessary in relation to the purposes for which
they were collected or otherwise processed.
The data subject withdraws consent to which the processing is based according to
point (a) of Article 6(1) of the GDPR, or point (a) of Article 9(2) of the GDPR,
and where there is no other legal ground for the processing.
The data subject objects to the processing pursuant to Article 21(1) of the GDPR
and there are no overriding legitimate grounds for the processing, or the data
subject objects to the processing pursuant to Article 21(2) of the GDPR.
The personal data have been unlawfully processed.
The personal data must be erased for compliance with a legal obligation in Union
or Member State law to which the controller is subject.
The personal data have been collected in relation to the offer of information
society services referred to in Article 8(1) of the GDPR.
If one of the aforementioned reasons applies, and a data subject wishes to
request the erasure of personal data stored by the Clariness GmbH, he or she may
at any time contact our Data Protection Officer or another employee of the
controller. The Data Protection Officer of the Clariness GmbH or another
employee shall promptly ensure that the erasure request is complied with
immediately.
Where the controller has made personal data public and is obliged pursuant to
Article 17(1) to erase the personal data, the controller, taking account of
available technology and the cost of implementation, shall take reasonable
steps, including technical measures, to inform other controllers processing the
personal data that the data subject has requested erasure by such controllers of
any links to, or copy or replication of, those personal data, as far as
processing is not required. The Data Protection Officer of the Clariness GmbH or
another employee will arrange the necessary measures in individual cases.

e) Right of restriction of processing
Each data subject shall have the right granted by the European legislator to
obtain from the controller restriction of processing where one of the following
applies:
The accuracy of the personal data is contested by the data subject, for a period
enabling the controller to verify the accuracy of the personal data.
The processing is unlawful and the data subject opposes the erasure of the
personal data and requests instead the restriction of their use instead.
The controller no longer needs the personal data for the purposes of the
processing, but they are required by the data subject for the establishment,
exercise or defence of legal claims.
The data subject has objected to processing pursuant to Article 21(1) of the
GDPR pending the verification whether the legitimate grounds of the controller
override those of the data subject.
If one of the aforementioned conditions is met, and a data subject wishes to
request the restriction of the processing of personal data stored by the
Clariness GmbH, he or she may at any time contact our Data Protection Officer or
another employee of the controller. The Data Protection Officer of the Clariness
GmbH or another employee will arrange the restriction of the processing.f) Right
to data portability Each data subject shall have the right granted by the
European legislator, to receive the personal data concerning him or her, which
was provided to a controller, in a structured, commonly used and
machine-readable format. He or she shall have the right to transmit those data
to another controller without hindrance from the controller to which the
personal data have been provided, as long as the processing is based on consent
pursuant to point (a) of Article 6(1) of the GDPR or point (a) of Article 9(2)
of the GDPR, or on a contract pursuant to point (b) of Article 6(1) of the GDPR,
and the processing is carried out by automated means, as long as the processing
is not necessary for the performance of a task carried out in the public
interest or in the exercise of official authority vested in the controller.
Furthermore, in exercising his or her right to data portability pursuant to
Article 20(1) of the GDPR, the data subject shall have the right to have
personal data transmitted directly from one controller to another, where
technically feasible and when doing so does not adversely affect the rights and
freedoms of others. In order to assert the right to data portability, the data
subject may at any time contact the Data Protection Officer designated by the
Clariness GmbH or another employee.

g) Right to object
Each data subject shall have the right granted by the European legislator to
object, on grounds relating to his or her particular situation, at any time, to
processing of personal data concerning him or her, which is based on point (e)
or (f) of Article 6(1) of the GDPR. This also applies to profiling based on
these provisions.
The Clariness GmbH shall no longer process the personal data in the event of the
objection, unless we can demonstrate compelling legitimate grounds for the
processing which override the interests, rights and freedoms of the data
subject, or for the establishment, exercise or defence of legal claims.
If the Clariness GmbH processes personal data for direct marketing purposes, the
data subject shall have the right to object at any time to processing of
personal data concerning him or her for such marketing. This applies to
profiling to the extent that it is related to such direct marketing. If the data
subject objects to the Clariness GmbH to the processing for direct marketing
purposes, the Clariness GmbH will no longer process the personal data for these
purposes.
In addition, the data subject has the right, on grounds relating to his or her
particular situation, to object to processing of personal data concerning him or
her by the Clariness GmbH for scientific or historical research purposes, or for
statistical purposes pursuant to Article 89(1) of the GDPR, unless the
processing is necessary for the performance of a task carried out for reasons of
public interest.
In order to exercise the right to object, the data subject may directly contact
the Data Protection Officer of the Clariness GmbH or another employee. In
addition, the data subject is free in the context of the use of information
society services, and notwithstanding Directive 2002/58/EC, to use his or her
right to object by automated means using technical specifications.

h) Automated individual decision-making, including profiling
Each data subject shall have the right granted by the European legislator not to
be subject to a decision based solely on automated processing, including
profiling, which produces legal effects concerning him or her, or similarly
significantly affects him or her, as long as the decision (1) is not is
necessary for entering into, or the performance of, a contract between the data
subject and a data controller, or (2) is not authorised by Union or Member State
law to which the controller is subject and which also lays down suitable
measures to safeguard the data subject’s rights and freedoms and legitimate
interests, or (3) is not based on the data subject’s explicit consent.
If the decision (1) is necessary for entering into, or the performance of, a
contract between the data subject and a data controller, or (2) it is based on
the data subject’s explicit consent, the Clariness GmbH shall implement suitable
measures to safeguard the data subject’s rights and freedoms and legitimate
interests, at least the right to obtain human intervention on the part of the
controller, to express his or her point of view and contest the decision.
If the data subject wishes to exercise the rights concerning automated
individual decision-making, he or she may at any time directly contact our Data
Protection Officer of the Clariness GmbH or another employee of the controller.

i) Right to withdraw data protection consent
Each data subject shall have the right granted by the European legislator to
withdraw his or her consent to processing of his or her personal data at any
time.
f the data subject wishes to exercise the right to withdraw the consent, he or
she may at any time directly contact our Data Protection Officer of the
Clariness GmbH or another employee of the controller.


9. DATA PROTECTION FOR APPLICATIONS AND THE APPLICATION PROCEDURES

The data controller shall collect and process the personal data of applicants
for the purpose of the processing of the application procedure. The processing
may also be carried out electronically. This is the case, in particular, if an
applicant submits corresponding application documents by e-mail or by means of a
web form on the website to the controller. If the data controller concludes an
employment contract with an applicant, the submitted data will be stored for the
purpose of processing the employment relationship in compliance with legal
requirements. If no employment contract is concluded with the applicant by the
controller, the application documents shall be automatically erased two months
after notification of the refusal decision, provided that no other legitimate
interests of the controller are opposed to the erasure. Other legitimate
interest in this relation is, e.g. a burden of proof in a procedure under the
General Equal Treatment Act (AGG).


10. DATA PROTECTION PROVISIONS ABOUT THE APPLICATION AND USE OF FACEBOOK

On this website, the controller has integrated components of the enterprise
Facebook. Facebook is a social network. A social network is a place for social
meetings on the Internet, an online community, which usually allows users to
communicate with each other and interact in a virtual space. A social network
may serve as a platform for the exchange of opinions and experiences, or enable
the Internet community to provide personal or business-related information.
Facebook allows social network users to include the creation of private
profiles, upload photos, and network through friend requests.
The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park,
CA 94025, United States. If a person lives outside of the United States or
Canada, the controller is the Facebook Ireland Ltd., 4 Grand Canal Square, Grand
Canal Harbour, Dublin 2, Ireland.
With each call-up to one of the individual pages of this Internet website, which
is operated by the controller and into which a Facebook component (Facebook
plug-ins) was integrated, the web browser on the information technology system
of the data subject is automatically prompted to download display of the
corresponding Facebook component from Facebook through the Facebook component.
An overview of all the Facebook Plug-ins may be accessed
under https://developers.facebook.com/docs/plugins/. During the course of this
technical procedure, Facebook is made aware of what specific sub-site of our
website was visited by the data subject.
If the data subject is logged in at the same time on Facebook, Facebook detects
with every call-up to our website by the data subject—and for the entire
duration of their stay on our Internet site—which specific sub-site of our
Internet page was visited by the data subject. This information is collected
through the Facebook component and associated with the respective Facebook
account of the data subject. If the data subject clicks on one of the Facebook
buttons integrated into our website, e.g. the “Like” button, or if the data
subject submits a comment, then Facebook matches this information with the
personal Facebook user account of the data subject and stores the personal data.
Facebook always receives, through the Facebook component, information about a
visit to our website by the data subject, whenever the data subject is logged in
at the same time on Facebook during the time of the call-up to our website. This
occurs regardless of whether the data subject clicks on the Facebook component
or not. If such a transmission of information to Facebook is not desirable for
the data subject, then he or she may prevent this by logging off from their
Facebook account before a call-up to our website is made.
The data protection guideline published by Facebook, which is available
at https://facebook.com/about/privacy/, provides information about the
collection, processing and use of personal data by Facebook. In addition, it is
explained there what setting options Facebook offers to protect the privacy of
the data subject. In addition, different configuration options are made
available to allow the elimination of data transmission to Facebook. These
applications may be used by the data subject to eliminate a data transmission to
Facebook.


11. DATA PROTECTION PROVISIONS ABOUT THE APPLICATION AND USE OF GOOGLE ANALYTICS
(WITH ANONYMIZATION FUNCTION)

On this website, the controller has integrated the component of Google Analytics
(with the anonymizer function). Google Analytics is a web analytics service. Web
analytics is the collection, gathering, and analysis of data about the behavior
of visitors to websites. A web analysis service collects, inter alia, data about
the website from which a person has come (the so-called referrer), which
sub-pages were visited, or how often and for what duration a sub-page was
viewed. Web analytics are mainly used for the optimization of a website and in
order to carry out a cost-benefit analysis of Internet advertising.
The operator of the Google Analytics component is Google Inc., 1600 Amphitheatre
Pkwy, Mountain View, CA 94043-1351, United States. For the web analytics through
Google Analytics the controller uses the application “_gat. _anonymizeIp”. By
means of this application the IP address of the Internet connection of the data
subject is abridged by Google and anonymised when accessing our websites from a
Member State of the European Union or another Contracting State to the Agreement
on the European Economic Area.
The purpose of the Google Analytics component is to analyze the traffic on our
website. Google uses the collected data and information, inter alia, to evaluate
the use of our website and to provide online reports, which show the activities
on our websites, and to provide other services concerning the use of our
Internet site for us.
Google Analytics places a cookie on the information technology system of the
data subject. The definition of cookies is explained above. With the setting of
the cookie, Google is enabled to analyze the use of our website. With each
call-up to one of the individual pages of this Internet site, which is operated
by the controller and into which a Google Analytics component was integrated,
the Internet browser on the information technology system of the data subject
will automatically submit data through the Google Analytics component for the
purpose of online advertising and the settlement of commissions to Google.
During the course of this technical procedure, the enterprise Google gains
knowledge of personal information, such as the IP address of the data subject,
which serves Google, inter alia, to understand the origin of visitors and
clicks, and subsequently create commission settlements. The cookie is used to
store personal information, such as the access time, the location from which the
access was made, and the frequency of visits of our website by the data subject.
With each visit to our Internet site, such personal data, including the IP
address of the Internet access used by the data subject, will be transmitted to
Google in the United States of America. These personal data are stored by Google
in the United States of America. Google may pass these personal data collected
through the technical procedure to third parties.
The data subject may, as stated above, prevent the setting of cookies through
our website at any time by means of a corresponding adjustment of the web
browser used and thus permanently deny the setting of cookies. Such an
adjustment to the Internet browser used would also prevent Google Analytics from
setting a cookie on the information technology system of the data subject. In
addition, cookies already in use by Google Analytics may be deleted at any time
via a web browser or other software programs.
Alternatively, the analysis of your website visits by Google Analytics can be
disabled with future effect by clicking on the following link. Clicking on the
link sets a so-called “opt-out cookie”; this prevents your website visits from
being analysed on our website in the future:
Click here to disable Google Analytics cookies.
Please note that if you delete the cookies in your browser settings, the opt-out
cookie might also be deleted and you may have to re-enable it.
In addition, the data subject has the possibility of objecting to a collection
of data that are generated by Google Analytics, which is related to the use of
this website, as well as the processing of this data by Google and the chance to
preclude any such. For this purpose, the data subject must download a browser
add-on under the link https://tools.google.com/dlpage/gaoptout and install it.
This browser add-on tells Google Analytics through a JavaScript, that any data
and information about the visits of Internet pages may not be transmitted to
Google Analytics. The installation of the browser add-ons is considered an
objection by Google. If the information technology system of the data subject is
later deleted, formatted, or newly installed, then the data subject must
reinstall the browser add-ons to disable Google Analytics. If the browser add-on
was uninstalled by the data subject or any other person who is attributable to
their sphere of competence, or is disabled, it is possible to execute the
reinstallation or reactivation of the browser add-ons.
Further information and the applicable data protection provisions of Google may
be retrieved under https://www.google.com/intl/en/policies/privacy/ and
under http://www.google.com/analytics/terms/us.html. Google Analytics is further
explained under the following Link https://www.google.com/analytics/.


12. DATA PROTECTION PROVISIONS ABOUT THE APPLICATION AND USE OF GOOGLE-ADWORDS

On this website, the controller has integrated Google AdWords. Google AdWords is
a service for Internet advertising that allows the advertiser to place ads in
Google search engine results and the Google advertising network. Google AdWords
allows an advertiser to pre-define specific keywords with the help of which an
ad on Google’s search results only then displayed, when the user utilizes the
search engine to retrieve a keyword-relevant search result. In the Google
Advertising Network, the ads are distributed on relevant web pages using an
automatic algorithm, taking into account the previously defined keywords.
The operating company of Google AdWords is Google Inc., 1600 Amphitheatre Pkwy,
Mountain View, CA 94043-1351, UNITED STATES.
The purpose of Google AdWords is the promotion of our website by the inclusion
of relevant advertising on the websites of third parties and in the search
engine results of the search engine Google and an insertion of third-party
advertising on our website.
If a data subject reaches our website via a Google ad, a conversion cookie is
filed on the information technology system of the data subject through Google.
The definition of cookies is explained above. A conversion cookie loses its
validity after 30 days and is not used to identify the data subject. If the
cookie has not expired, the conversion cookie is used to check whether certain
sub-pages, e.g, the shopping cart from an online shop system, were called up on
our website. Through the conversion cookie, both Google and the controller can
understand whether a person who reached an AdWords ad on our website generated
sales, that is, executed or canceled a sale of goods.
The data and information collected through the use of the conversion cookie is
used by Google to create visit statistics for our website. These visit
statistics are used in order to determine the total number of users who have
been served through AdWords ads to ascertain the success or failure of each
AdWords ad and to optimize our AdWords ads in the future. Neither our company
nor other Google AdWords advertisers receive information from Google that could
identify the data subject.
The conversion cookie stores personal information, e.g. the Internet pages
visited by the data subject. Each time we visit our Internet pages, personal
data, including the IP address of the Internet access used by the data subject,
is transmitted to Google in the United States of America. These personal data
are stored by Google in the United States of America. Google may pass these
personal data collected through the technical procedure to third parties.
The data subject may, at any time, prevent the setting of cookies by our
website, as stated above, by means of a corresponding setting of the Internet
browser used and thus permanently deny the setting of cookies. Such a setting of
the Internet browser used would also prevent Google from placing a conversion
cookie on the information technology system of the data subject. In addition, a
cookie set by Google AdWords may be deleted at any time via the Internet browser
or other software programs.
The data subject has a possibility of objecting to the interest based
advertisement of Google. Therefore, the data subject must access from each of
the browsers in use the link www.google.de/settings/ads and set the desired
settings.
Further information and the applicable data protection provisions of Google may
be retrieved under https://www.google.com/intl/en/policies/privacy/.


13. DATA PROTECTION PROVISION ABOUT THE APPLICATION AND USE OF GOOGLE WEB FONTS

For uniform representation of fonts, this page uses web fonts provided by
Google. When you open a page, your browser loads the required web fonts into
your browser cache to display texts and fonts correctly.
For this purpose your browser has to establish a direct connection to Google
servers. Google thus becomes aware that our web page was accessed via your IP
address. The use of Google Web fonts is done in the interest of a uniform and
attractive presentation of our website. This constitutes a justified interest
pursuant to Art. 6 (1) (f) DSGVO.If your browser does not support web fonts, a
standard font is used by your computer. Further information about handling user
data, can be found at https://developers.google.com/fonts/faq and in Google’s
privacy policy at https://www.google.com/policies/privacy/.


14. DATA PROTECTION PROVISIONS ABOUT THE APPLICATION AND USE OF LINKEDIN

The controller has integrated components of the LinkedIn Corporation on this
website. LinkedIn is a web-based social network that enables users with existing
business contacts to connect and to make new business contacts. Over 400 million
registered people in more than 200 countries use LinkedIn. Thus, LinkedIn is
currently the largest platform for business contacts and one of the most visited
websites in the world.
The operating company of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court
Mountain View, CA 94043, UNITED STATES. For privacy matters outside of the
UNITED STATES LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton
Place, Dublin 2, Ireland, is responsible.
With each call-up to one of the individual pages of this Internet site, which is
operated by the controller and on which a LinkedIn component (LinkedIn plug-in)
was integrated, the Internet browser on the information technology system of the
data subject is automatically prompted to the download of a display of the
corresponding LinkedIn component of LinkedIn. Further information about the
LinkedIn plug-in may be accessed under https://developer.linkedin.com/plugins.
During the course of this technical procedure, LinkedIn gains knowledge of what
specific sub-page of our website was visited by the data subject.
If the data subject is logged in at the same time on LinkedIn, LinkedIn detects
with every call-up to our website by the data subject—and for the entire
duration of their stay on our Internet site—which specific sub-page of our
Internet page was visited by the data subject. This information is collected
through the LinkedIn component and associated with the respective LinkedIn
account of the data subject. If the data subject clicks on one of the LinkedIn
buttons integrated on our website, then LinkedIn assigns this information to the
personal LinkedIn user account of the data subject and stores the personal data.
LinkedIn receives information via the LinkedIn component that the data subject
has visited our website, provided that the data subject is logged in at LinkedIn
at the time of the call-up to our website. This occurs regardless of whether the
person clicks on the LinkedIn button or not. If such a transmission of
information to LinkedIn is not desirable for the data subject, then he or she
may prevent this by logging off from their LinkedIn account before a call-up to
our website is made.
LinkedIn provides under https://www.linkedin.com/psettings/guest-controls the
possibility to unsubscribe from e-mail messages, SMS messages and targeted ads,
as well as the ability to manage ad settings. LinkedIn also uses affiliates such
as Eire, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua, and
Lotame. The setting of such cookies may be denied
under https://www.linkedin.com/legal/cookie-policy. The applicable privacy
policy for LinkedIn is available
under https://www.linkedin.com/legal/privacy-policy. The LinkedIn Cookie Policy
is available under https://www.linkedin.com/legal/cookie-policy.


15. DATA PROTECTION PROVISIONS ABOUT THE APPLICATION AND USE OF TWITTER

On this website, the controller has integrated components of Twitter. Twitter is
a multilingual, publicly-accessible microblogging service on which users may
publish and spread so-called ‘tweets,’ e.g. short messages, which are limited to
140 characters. These short messages are available for everyone, including those
who are not logged on to Twitter. The tweets are also displayed to so-called
followers of the respective user. Followers are other Twitter users who follow a
user’s tweets. Furthermore, Twitter allows you to address a wide audience via
hashtags, links or retweets. The operating company of Twitter is Twitter, Inc.,
1355 Market Street, Suite 900, San Francisco, CA 94103, UNITED STATES.
With each call-up to one of the individual pages of this Internet site, which is
operated by the controller and on which a Twitter component (Twitter button) was
integrated, the Internet browser on the information technology system of the
data subject is automatically prompted to download a display of the
corresponding Twitter component of Twitter. Further information about the
Twitter buttons is available
under https://about.twitter.com/de/resources/buttons. During the course of this
technical procedure, Twitter gains knowledge of what specific sub-page of our
website was visited by the data subject. The purpose of the integration of the
Twitter component is a retransmission of the contents of this website to allow
our users to introduce this web page to the digital world and increase our
visitor numbers.
If the data subject is logged in at the same time on Twitter, Twitter detects
with every call-up to our website by the data subject and for the entire
duration of their stay on our Internet site which specific sub-page of our
Internet page was visited by the data subject. This information is collected
through the Twitter component and associated with the respective Twitter account
of the data subject. If the data subject clicks on one of the Twitter buttons
integrated on our website, then Twitter assigns this information to the personal
Twitter user account of the data subject and stores the personal data.
Twitter receives information via the Twitter component that the data subject has
visited our website, provided that the data subject is logged in on Twitter at
the time of the call-up to our website. This occurs regardless of whether the
person clicks on the Twitter component or not. If such a transmission of
information to Twitter is not desirable for the data subject, then he or she may
prevent this by logging off from their Twitter account before a call-up to our
website is made.
The applicable data protection provisions of Twitter may be accessed
under https://twitter.com/privacy?lang=en.


16. LEGAL BASIS FOR THE PROCESSING

Art. 6(1) lit. a GDPR serves as the legal basis for processing operations for
which we obtain consent for a specific processing purpose. If the processing of
personal data is necessary for the performance of a contract to which the data
subject is party, as is the case, for example, when processing operations are
necessary for the supply of goods or to provide any other service, the
processing is based on Article 6(1) lit. b GDPR. The same applies to such
processing operations which are necessary for carrying out pre-contractual
measures, for example in the case of inquiries concerning our products or
services. Is our company subject to a legal obligation by which processing of
personal data is required, such as for the fulfillment of tax obligations, the
processing is based on Art. 6(1) lit. c GDPR. In rare cases, the processing of
personal data may be necessary to protect the vital interests of the data
subject or of another natural person. This would be the case, for example, if a
visitor were injured in our company and his name, age, health insurance data or
other vital information would have to be passed on to a doctor, hospital or
other third party. Then the processing would be based on Art. 6(1) lit. d GDPR.
Finally, processing operations could be based on Article 6(1) lit. f GDPR. This
legal basis is used for processing operations which are not covered by any of
the abovementioned legal grounds, if processing is necessary for the purposes of
the legitimate interests pursued by our company or by a third party, except
where such interests are overridden by the interests or fundamental rights and
freedoms of the data subject which require protection of personal data. Such
processing operations are particularly permissible because they have been
specifically mentioned by the European legislator. He considered that a
legitimate interest could be assumed if the data subject is a client of the
controller (Recital 47 Sentence 2 GDPR).


17. THE LEGITIMATE INTERESTS PURSUED BY THE CONTROLLER OR BY A THIRD PARTY

Where the processing of personal data is based on Article 6(1) lit. f GDPR our
legitimate interest is to carry out our business in favor of the well-being of
all our employees and the shareholders.


18. PERIOD FOR WHICH THE PERSONAL DATA WILL BE STORED

The criteria used to determine the period of storage of personal data is the
respective statutory retention period. After expiration of that period, the
corresponding data is routinely deleted, as long as it is no longer necessary
for the fulfillment of the contract or the initiation of a contract.


19. PROVISION OF PERSONAL DATA AS STATUTORY OR CONTRACTUAL REQUIREMENT;
REQUIREMENT NECESSARY TO ENTER INTO A CONTRACT; OBLIGATION OF THE DATA SUBJECT
TO PROVIDE THE PERSONAL DATA; POSSIBLE CONSEQUENCES OF FAILURE TO PROVIDE SUCH
DATA

We clarify that the provision of personal data is partly required by law (e.g.
tax regulations) or can also result from contractual provisions (e.g.
information on the contractual partner). Sometimes it may be necessary to
conclude a contract that the data subject provides us with personal data, which
must subsequently be processed by us. The data subject is, for example, obliged
to provide us with personal data when our company signs a contract with him or
her. The non-provision of the personal data would have the consequence that the
contract with the data subject could not be concluded. Before personal data is
provided by the data subject, the data subject must contact our Data Protection
Officer. Our Data Protection Officer clarifies to the data subject whether the
provision of the personal data is required by law or contract or is necessary
for the conclusion of the contract, whether there is an obligation to provide
the personal data and the consequences of non-provision of the personal data.


20. EXISTENCE OF AUTOMATED DECISION-MAKING

As a responsible company, we do not use automatic decision-making or profiling.
This Privacy Policy has been generated by the Privacy Policy Generator of
the German Association for Data Protection that was developed in cooperation
with RC GmbH, which sells used IT and the filesharing Lawyers from WBS-LAW.


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