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Breaking News - Introducing Marigold Engage+, the Complete Relationship
Marketing Solution: Learn More >>

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    *  * Marigold Grow
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       * THE STRATEGY BEHIND STARBUCKS RELATIONSHIP MARKETING EFFORTS
         
         
         An exclusive interview revealing what makes Starbucks’ loyalty program
         one of the most successful in gathering the data and insights required
         to drive frequency, deliver real-time personalization and engender
         long-lasting, profitable relationships.
         Read More
         
      
       * HOW DONATOS PIZZA INCREASED SALES WITH A BETTER LOYALTY PROGRAM
         
         
         See how you can upgrade your customer relationships from merely
         transactional to the personal with…
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       * CREATING A BRAND COMMUNITY
         
         
         Learn the basics of how and why marketers should strive to establish
         communities around their brands
         Read More
         
      
       * RELATIONSHIP MARKETING
         
         
         Relationship Marketing is all about customer connections. Download this
         ebook to learn how you can…
         Read More
         

 * Industries
    *  * CPG/FMCG
       * Financial Services
       * Restaurants
       * Retail
       * Travel & Hospitality
      
       * HOW CONSUMERS REALLY FEEL ABOUT DATA, PRIVACY AND PERSONALIZATION
         
         
         Marketers cannot afford to be out of touch. Learn how consumers feel
         about cookie tracking,…
         Read More
         
      
       * THE VALUE EXCHANGE ECONOMY
         
         
         Modern consumers are more cognizant than ever of the value of their
         personal and preference…
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    * Featured
      
       * THE STRATEGY BEHIND STARBUCKS RELATIONSHIP MARKETING EFFORTS
         
         
         An exclusive interview revealing what makes Starbucks’ loyalty program
         one of the most successful in gathering the data and insights required
         to drive frequency, deliver real-time personalization and engender
         long-lasting, profitable relationships.
         Read More
         

 * Resources
    * Blog
    * Client Stories
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    * Featured
      
       * CREATING A BRAND COMMUNITY
         
         
         Learn the basics of how and why marketers should strive to establish
         communities around their brands
         Read More
         

 * Industries
    * CPG/FMCG
    * Financial Services
    * Restaurants
    * Retail
    * Travel & Hospitality
    * Featured
      
       * HOW CONSUMERS REALLY FEEL ABOUT DATA, PRIVACY AND PERSONALIZATION
         
         
         Marketers cannot afford to be out of touch. Learn how consumers feel
         about cookie tracking,…
         Read More
         

 * Company
    * About Us
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    * Philosophy
    * Capabilities
    * Partners
    * Analyst Recognition

 * Login & Support
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Marigold Engage+


THE COMPLETE RELATIONSHIP MARKETING SOLUTION

Relationship Marketing is about delivering personalized experiences for your
customers in the moments that matter to them. Marigold’s new Relationship
Marketing solution – Marigold Grow, Marigold Engage, and Marigold Loyalty – is
designed to help you acquire new customers through multiple channels, grow your
existing customers with offers curated just for them, and turn your customers
into loyal advocates.


Learn More

Marigold Engage+


THE COMPLETE RELATIONSHIP MARKETING SOLUTION

Relationship Marketing is about delivering personalized experiences for your
customers in the moments that matter to them. Marigold’s new Relationship
Marketing solution – Marigold Grow, Marigold Engage, and Marigold Loyalty – is
designed to help you acquire new customers through multiple channels, grow your
existing customers with offers curated just for them, and turn your customers
into loyal advocates.

Learn More



AWARD-WINNING END-TO-END DATA, MARKETING AND LOYALTY SOLUTIONS



Deliver personalized experiences, cross-channel messaging and loyalty programs
that add value to your customer relationships. Marigold Engage+ Relationship
Marketing enables marketers to rapidly scale and meet the demands of the modern
consumer.


MARIGOLD GROW

80+ ways to engage customers and acquire zero-party data.




MARIGOLD ENGAGE+

Connect with customers via email, SMS, social, mobile apps, and more.




MARIGOLD LOYALTY

Build lasting relationships and achieve an advanced state of advocacy.



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Explore our solutions

REPORT


CREATING A BRAND COMMUNITY



Learn the basics of how and why marketers should strive to establish communities
around their brands.



Download now

GUIDE


5 STEPS FOR SELECTING THE RIGHT EMAIL MARKETING TECHNOLOGY FOR RETAIL



A step-by-step guide to developing an effective RFP for retail marketers.

Download now

GUIDE


THE COMPLETE GUIDE TO ZERO-PARTY DATA IN 2023



You know what your customers have done in the past, but do you have the data to
know exactly what they want to do in the future?



Download Now




MAKING CONNECTIONS ACROSS THE CUSTOMER LIFECYCLE

Convert casual customers to loyal advocates for lasting relationships that
matter 


BE AN ACTIVE PARTICIPANT



Engage across channels

Automate personalized communications

Learn more



NURTURE YOUR RELATIONSHIP



Reward customer loyalty

Foster customer advocacy

Learn more




YOU’RE IN GOOD COMPANY





FLEET FEET LEVERAGES LOCAL, MEMBERS-ONLY EXPERIENCES TO BUILD BRAND LOYALTY

Discover why Fleet Feet plans to make its loyalty app the central hub of its
digital consumer experiences, including communications and personalization.

Read this client story


AMERICAN AIRLINES USES ZERO-PARTY DATA FOR PERSONALIZED OFFERS THAT INCREASE
REVENUE

The world’s largest airline carrier revolutionized from ‘batch and blast’ email
to a strategy rooted in delivering personalized, real-time offers based on
self-reported data preference data. This led to 50% open rates, 84% conversions,
and ultimately a $50 lift in revenue per customer.

Watch now


REACH'S CEO, MIKE RIBERO, SPEAKS ON ALL THINGS LOYALTY AND CUSTOMER ENGAGEMENT

Hear from the man instrumental in the Starwood Preferred Guest Program, now a
part of Marriott Bonvoy

Read this client story


TORCHY'S TACOS MAKE MOBILE THE NUCLEUS OF COMMUNICATION

Through a mobile-first strategy, Torchy's is able to gather vast amounts of
guest data, preference insights, and behavioral data to no longer infer, but
anticipate what its customer is likely to do next.

Read this client story


FLEET FEET LEVERAGES LOCAL, MEMBERS-ONLY EXPERIENCES TO BUILD BRAND LOYALTY

Discover why Fleet Feet plans to make its loyalty app the central hub of its
digital consumer experiences, including communications and personalization.

Read this client story


AMERICAN AIRLINES USES ZERO-PARTY DATA FOR PERSONALIZED OFFERS THAT INCREASE
REVENUE

The world’s largest airline carrier revolutionized from ‘batch and blast’ email
to a strategy rooted in delivering personalized, real-time offers based on
self-reported data preference data. This led to 50% open rates, 84% conversions,
and ultimately a $50 lift in revenue per customer.

Watch now


REACH'S CEO, MIKE RIBERO, SPEAKS ON ALL THINGS LOYALTY AND CUSTOMER ENGAGEMENT

Hear from the man instrumental in the Starwood Preferred Guest Program, now a
part of Marriott Bonvoy

Read this client story


TORCHY'S TACOS MAKE MOBILE THE NUCLEUS OF COMMUNICATION

Through a mobile-first strategy, Torchy's is able to gather vast amounts of
guest data, preference insights, and behavioral data to no longer infer, but
anticipate what its customer is likely to do next.

Read this client story


FLEET FEET LEVERAGES LOCAL, MEMBERS-ONLY EXPERIENCES TO BUILD BRAND LOYALTY

Discover why Fleet Feet plans to make its loyalty app the central hub of its
digital consumer experiences, including communications and personalization.

Read this client story

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FLEET FEET LEVERAGES LOCAL, MEMBERS-ONLY EXPERIENCES TO BUILD BRAND LOYALTY

Discover why Fleet Feet plans to make its loyalty app the central hub of its
digital consumer experiences, including communications and personalization.

Read this client story


AMERICAN AIRLINES USES ZERO-PARTY DATA FOR PERSONALIZED OFFERS THAT INCREASE
REVENUE

The world’s largest airline carrier revolutionized from ‘batch and blast’ email
to a strategy rooted in delivering personalized, real-time offers based on
self-reported data preference data. This led to 50% open rates, 84% conversions,
and ultimately a $50 lift in revenue per customer.

Watch now


REACH'S CEO, MIKE RIBERO, SPEAKS ON ALL THINGS LOYALTY AND CUSTOMER ENGAGEMENT

Hear from the man instrumental in the Starwood Preferred Guest Program, now a
part of Marriott Bonvoy

Read this client story


TORCHY'S TACOS MAKE MOBILE THE NUCLEUS OF COMMUNICATION

Through a mobile-first strategy, Torchy's is able to gather vast amounts of
guest data, preference insights, and behavioral data to no longer infer, but
anticipate what its customer is likely to do next.

Read this client story


FLEET FEET LEVERAGES LOCAL, MEMBERS-ONLY EXPERIENCES TO BUILD BRAND LOYALTY

Discover why Fleet Feet plans to make its loyalty app the central hub of its
digital consumer experiences, including communications and personalization.

Read this client story


AMERICAN AIRLINES USES ZERO-PARTY DATA FOR PERSONALIZED OFFERS THAT INCREASE
REVENUE

The world’s largest airline carrier revolutionized from ‘batch and blast’ email
to a strategy rooted in delivering personalized, real-time offers based on
self-reported data preference data. This led to 50% open rates, 84% conversions,
and ultimately a $50 lift in revenue per customer.

Watch now


REACH'S CEO, MIKE RIBERO, SPEAKS ON ALL THINGS LOYALTY AND CUSTOMER ENGAGEMENT

Hear from the man instrumental in the Starwood Preferred Guest Program, now a
part of Marriott Bonvoy

Read this client story


TORCHY'S TACOS MAKE MOBILE THE NUCLEUS OF COMMUNICATION

Through a mobile-first strategy, Torchy's is able to gather vast amounts of
guest data, preference insights, and behavioral data to no longer infer, but
anticipate what its customer is likely to do next.

Read this client story


FLEET FEET LEVERAGES LOCAL, MEMBERS-ONLY EXPERIENCES TO BUILD BRAND LOYALTY

Discover why Fleet Feet plans to make its loyalty app the central hub of its
digital consumer experiences, including communications and personalization.

Read this client story

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GLOBAL CONSUMER TRENDS INDEX 2023



Uncover the trends driving purchase decisions in 2023 and how they can
significantly impact your revenue goals.  

Explore the Insights




Marigold Engage+ named a “Strong Performer” in The Forrester Wave™: Email
Marketing Service Providers, Q1 2022

Get the report

May 2021 Magic Quadrant for
Multichannel Marketing Hubs

Get the report

Marigold Engage+
named a Preferred Vendor


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