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©2022 Mattel

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©2022 Mattel

Disney Princess and Disney Frozen are coming back to Mattel!
We are excited to welcome the Disney Princess franchise back into our family.
Watch the official trailer
We are excited to welcome the Disney Princess franchise back into our family.
The new Disney Princess dolls are here!
We are excited to welcome the Disney Princess franchise back into our family.
Your New Home for NFTs
We are excited to welcome the Disney Princess franchise back into our family.
Shop Ghoulific Collections
We are excited to welcome the Disney Princess franchise back into our family.
Top Rated Toys
We are excited to welcome the Disney Princess franchise back into our family.
Disney Princess and Disney Frozen are coming back to Mattel!
We are excited to welcome the Disney Princess franchise back into our family.
Watch the official trailer
We are excited to welcome the Disney Princess franchise back into our family.
The new Disney Princess dolls are here!
We are excited to welcome the Disney Princess franchise back into our family.
Your New Home for NFTs
We are excited to welcome the Disney Princess franchise back into our family.
Shop Ghoulific Collections
We are excited to welcome the Disney Princess franchise back into our family.
Top Rated Toys
We are excited to welcome the Disney Princess franchise back into our family.
Disney Princess and Disney Frozen are coming back to Mattel!
We are excited to welcome the Disney Princess franchise back into our family.

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Celebrates Role Models
Now Streaming on Netflix
Watch the Barbie movie trailer
Coming July 21, 2023
The Disney Princess dolls are here!
Disney Princess is back at Mattel!
Shop Ghoulific Collections
Disney Princess is back at Mattel!
Top Rated Toys
Disney Princess is back at Mattel!
Celebrates Role Models
Now Streaming on Netflix
Watch the Barbie movie trailer
Coming July 21, 2023
The Disney Princess dolls are here!
Disney Princess is back at Mattel!
Shop Ghoulific Collections
Disney Princess is back at Mattel!
Top Rated Toys
Disney Princess is back at Mattel!
Celebrates Role Models
Now Streaming on Netflix

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Shop Top Brands



Creator Stories
Learn more about why we collect, how we collaborate and create toys as art and
art inspired by toys.
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Let’s Be Kids
Play is a place where we can all be kids. Even if it’s been years since you’ve
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Celebrate the girls in your life
We’re proud to work with our many Dream Gap partners to help girls meet their
full potential. Learn what the Dream Gap is and how you can join us in closing
it.
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Creator Stories
Learn more about why we collect, how we collaborate and create toys as art and
art inspired by toys.
Learn More
Let’s Be Kids
Play is a place where we can all be kids. Even if it’s been years since you’ve
been here, you’re always welcome back.
Explore
Celebrate the girls in your life
We’re proud to work with our many Dream Gap partners to help girls meet their
full potential. Learn what the Dream Gap is and how you can join us in closing
it.
Learn More
Creator Stories
Learn more about why we collect, how we collaborate and create toys as art and
art inspired by toys.
Learn More

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Creator Stories
Learn more about why we collect, how we collaborate and create toys as art and
art inspired by toys.
Learn More
Let’s Be Kids
Play is a place where we can all be kids. Even if it’s been years since you’ve
been here, you’re always welcome back.
Explore
Celebrate the girls in your life
We’re proud to work with our many Dream Gap partners to help girls meet their
full potential.
Learn More
Creator Stories
Learn more about why we collect, how we collaborate and create toys as art and
art inspired by toys.
Learn More
Let’s Be Kids
Play is a place where we can all be kids. Even if it’s been years since you’ve
been here, you’re always welcome back.
Explore
Celebrate the girls in your life
We’re proud to work with our many Dream Gap partners to help girls meet their
full potential.
Learn More
Creator Stories
Learn more about why we collect, how we collaborate and create toys as art and
art inspired by toys.
Learn More

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Mattel Shop
Shop our latest toys and games
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Explore our latest collaborations and shop collectibles
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Get the latest news and information from Mattel HQ
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Recent News
See More
June 22, 2023
City Officials Declare June 19 – 23 Mattel’s Play It Forward Global Volunteer
Week
Read More
June 13, 2023
Mattel Announces Simon & Schuster as Sales and Distribution Partner for Mattel
Press Imprint, American Girl Publishing
Read More
June 1, 2023
Mattel Announces New Product Collection to Celebrate the Upcoming Movie, Barbie
Read More

July 20, 2022

Mattel Announces Multi-Year Agreement with SpaceX to Produce Toys and
Collectibles

Read More

July 19, 2022

Skydance Media and Mattel to Develop Matchbox Live-Action Motion Picture

Read More

July 12, 2022

The Future of Pink is Green: Barbie Introduces New Dr. Jane Goodall and
Eco-Leadership Team Certified CarbonNeutral Dolls Made from Recycled Ocean-Bound
Plastic

Read More

From the Feed

Jun 27, 2023
No matter how you slice it, these are the Heroes (in a half-shell) you need. Get
the @fisherprice Little People Collector™ Te...
Jun 26, 2023
Capture the thrills of 30 years of Jurassic Park with the latest Hammond
Collection figures. @jurassicworld #JurassicPark #...
Jun 23, 2023
Mattel celebrates #PrideMonth alongside the LGBTQIA+ community and our OPEN
Employee Resource Group chapters across the globe...
Jun 23, 2023
Day 2 of #PlayItForward at Mattel HQ kicked off with a big announcement: The
City of El Segundo declared the week of June 19-...

Mattel in the News

License Global

June 13, 2023



Live at Licensing Expo: A Conversation with Mattel

Read More

Romper

June 7, 2023



American Girl Live! Concert Tour Is Coming To 20 Cities This Fall




Read More

CNN

June 5, 2023



‘Barbie’ movie’s pink paint splurge led to global shortage, production designer
says

Read More

The Independent

June 2, 2023



Barbie stars Margot Robbie, Issa Rae and Simu Liu react to their own doll
replicas

Read More

The Wall Street Journal

June 29, 2023



The Summer of ‘Barbie’ Has Only Just Begun

Read More

Forbes

June 27, 2023



‘Hot Wheels Unleashed 2’ Gameplay Trailer Makes Sequel Look Irresistible

Read More

TIME

June 27, 2023



How Barbie Came to Life

Read More

The New York Times

June 25, 2023



Barbiecore Is Surging Its Way into Home Décor and Interior Design

Read More

The Toy Book

June 22, 2023



Mattel Plays It Forward During Global Volunteer Week

Read More

TIME

June 21, 2023



TIME100 Most Influential Companies 2023: Mattel

Read More

Kidscreen

June 15, 2023



Mattel taps Simon & Schuster to sell its upcoming books

Read More

The Times

June 15, 2023



Barbie: the film star with staying power

Read More

License Global

June 13, 2023



Live at Licensing Expo: A Conversation with Mattel

Read More

Romper

June 7, 2023



American Girl Live! Concert Tour Is Coming To 20 Cities This Fall




Read More

CNN

June 5, 2023



‘Barbie’ movie’s pink paint splurge led to global shortage, production designer
says

Read More

The Independent

June 2, 2023



Barbie stars Margot Robbie, Issa Rae and Simu Liu react to their own doll
replicas

Read More

The Wall Street Journal

June 29, 2023



The Summer of ‘Barbie’ Has Only Just Begun

Read More

Forbes

June 27, 2023



‘Hot Wheels Unleashed 2’ Gameplay Trailer Makes Sequel Look Irresistible

Read More

TIME

June 27, 2023



How Barbie Came to Life

Read More

The New York Times

June 25, 2023



Barbiecore Is Surging Its Way into Home Décor and Interior Design

Read More

The Toy Book

June 22, 2023



Mattel Plays It Forward During Global Volunteer Week

Read More

TIME

June 21, 2023



TIME100 Most Influential Companies 2023: Mattel

Read More

Kidscreen

June 15, 2023



Mattel taps Simon & Schuster to sell its upcoming books

Read More

The Times

June 15, 2023



Barbie: the film star with staying power

Read More

License Global

June 13, 2023



Live at Licensing Expo: A Conversation with Mattel

Read More

Romper

June 7, 2023



American Girl Live! Concert Tour Is Coming To 20 Cities This Fall




Read More

CNN

June 5, 2023



‘Barbie’ movie’s pink paint splurge led to global shortage, production designer
says

Read More

The Independent

June 2, 2023



Barbie stars Margot Robbie, Issa Rae and Simu Liu react to their own doll
replicas

Read More

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©2022 Mattel