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DIGITAL MART INDIA

Hi, I am Rajesh Kumar Working as Digital Marketing Analyst. Here I am providing
this Digital Mart India Blog for all Digital Marketing Activities like ON-Page
and OFF-Page SEO, SEM, SMO, SMM and so on.




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WEDNESDAY, 25 APRIL 2018


LATEST GOOGLE UPDATES - BROAD CORE ALGORITHM UPDATE




WHAT IS A BROAD CORE ALGORITHM UPDATE?

Google does not generally announce updates to its core algorithm because the
core algorithm updates happen almost every day, possibly twice a day. This
update is different. It isn’t one of the usual daily Google updates. This update
is a kind of update that happens several times per year. Google calls this
update a Broad Core Algorithm Update.




BROAD CORE ALGORITHM UPDATE CLUES

 * The update was focused on providing better search results
 * There is nothing wrong with sites that lost rankings
 * There is no way to “fix” sites that lost rankings
 * The improvements are focused on the content but it is not a “quality” issue



“Each day, Google usually releases one or more changes designed to improve our
results. Some are focused around specific improvements. Some are broad changes.
Last week, we released a broad core algorithm update. We do these routinely
several times per year….”




BROAD CORE ALGORITHM UPDATE

This is likely similar to previous core algorithm updates, only on a broader
scale. Google has been updating the core algorithm on a daily basis since at
least 2012 ( 665 updates per year).




Posted by Unknown at 05:27 5 comments:
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latest update, google updates




THURSDAY, 25 JANUARY 2018


LATEST GOOGLE ALGORITHM UPDATE 2018 - HAWK UPDATE




Also Read Google Fred Update


LATEST GOOGLE ALGORITHM UPDATE 2018 - HAWK UPDATE


     The Latest Google algorithm update 2018 was "Hawk Update" which is an
updated version of "Possum" was made to change the way of filtering the local
search results. 


What is the Hawk Update?


Before knowing about the Hawk Update you must know about the possum update which
was developed by Google to filter local search results also called as Google My
Business Listings in the local three-pack that were physically related to other
businesses. So, here the major issue occurs for some businesses as their
business listings start disappearing. 


To overcome this problem Google invented Hawk Update which makes some changes in
filtering the local search results. The name itself consists of a meaning that
Hawk because hawks eat possums. 


How Hawk Update works? 

Also Read Google Fred Update


Hawk helps google to filter out only search results that pop-up within the same
building. If four business listings are submitted to the google with same office
address and different titles then Hawk Update comes forward to filter these
business listings and make one genuine listing into visible by combining four
titles into one under the official office address.


To know clearly about the Hawk Update just go to this below image:






Posted by Unknown at 03:11 1 comment:
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update, google updates




TUESDAY, 23 JANUARY 2018


LATEST GOOGLE ALGORITHM UPDATE 2018 - FRED UPDATE




WHAT IS GOOGLE FRED? 

      Google Fred is a Latest Google Algorithm Update 2018 that targets
black-hat techniques that tried to rank well in the google with aggressive
monetization. This includes fully loaded with ads and low-value content. This
does not mean all the sites are going to be hit by the Google Fred update but
some dummy sites created for ad revenue may be the majority of websites affected
were low content sites that have a large number of ads and seem to have been
created for the purpose of generating revenue.




WHAT WEBSITES WERE AFFECTED BY GOOGLE FRED?


 * The major one is the site with an overload of ads
 * If the content is created only for ranking purpose
 * If the content is not related to site and ads affiliated with content
 * Low-Value Content
 * Deceptive Ads





Also Read Google Hawk Update


HOW TO KNOW WHETHER YOUR SITE IS AFFECTED BY GOOGLE FRED ALGORITHM UPDATE?

   If your site's rankings are going down and found difference in organic
results then your site is almost affected by Google Fred update


GOOGLE FRED RECOVERY


 * The Google Fred update is mainly focused on sites having the high presence of
   ads and low-value content. So, the major recovery is to fix those two things
   by changing some modifications in ads scale and improving the quality of your
   site content.
 * One more thing to do is just simply follow the google search quality rater
   guidelines


Posted by Unknown at 03:42 3 comments:
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algorithms, google latest update, google updates



SATURDAY, 6 JANUARY 2018


WHAT IS DIGITAL MARKETING? STEP BY STEP DIGITAL MARKETING TUTORIAL




Complete Concept of Digital Marketing with easy step by step tutorial







Posted by Unknown at 05:00 5 comments:
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Labels: digital marketing classes, digital marketing course, digital marketing
for beginners, digital marketing training, digital marketing tutorial, Digital
Mart India, what is digital marketing

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BLOG ARCHIVE

 * ▼  2018 (4)
   * ▼  April (1)
     * Latest Google Updates - Broad Core Algorithm Update
   * ►  January (3)




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