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The 96th Macy's Thanksgiving Day Parade
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VOTE FOR THE WORLD’S FIRST NFT BALLOON

Choose which NFT partner will design the first Macy’s balloon based on an NFT at
the 97th Macy’s Thanksgiving Day Parade. We’ll even send the first 100,000
voters a free collectible for taking part!

Boss Beauties

Start Voting


A Woman Can Be Everything She Wants. For over 10 years it has been their mission
to mentor and inspire the next generation of women and girls. With partnerships
including the United Nations, Barbie, Marvel and more, they are creating a world
of infinite possibilities.


Cool Cats

Start Voting


Cool Cats is a collection of programmatically random-generated NFTs, with each
Cat featuring a unique body, outfit, face, hat, and combination of colors. All
Cats are cool, but Cats with complete outfits are the coolest.


Gmoney

Start Voting


gmoney, founder of 9dcc, is an investor, collector, and active advocate for
broadening the horizons of the NFT ecosystem. In his words, “futurist,
disruptor, creative director.” Discover the most exclusive and unique NFTs from
his incredible collection.


Supducks

Start Voting


Created by artist @frankynines, SupDucks are the quackiest NFT project on the
interwebs. Each SupDuck has its own unique combination of loud colors and fun
expressions and grant owners access to the SupDucks ecosystem.


Veefriends

Start Voting


VeeFriends is a multimedia, entertainment, and events company created by Gary
Vaynerchuk and built around 283 characters that represent traits and virtues
meant to inspire curiosity, spread positivity & create happiness for ourselves &
those around us. By owning a VeeFriends NFT, you become a member of VeeFriends
community which includes additional benefits such as access to exclusive product
releases and tickets to the superconference VeeCon.

Read more



HOW TO
SUPERCHARGE
YOUR VOTE

While you can only vote once, your vote could count for more! See how much
weight your single vote holds.

learn more on DISCORD


MIGRATE YOUR
95TH PARADE NFTS TO
METAMASK

Migrating your previous Macy’s Polygon NFTs to MetaMask helps us count them
towards your vote for this year’s winning NFT partner.

Need help?

get support on discord


*Discord is not a Macy’s owned, controlled or operated property, all use of this
site is subject to Discord’s terms & conditions and privacy policies.


MINT THE MACY’S VIRTUAL GALLERY PASS

The Macy’s Virtual Gallery Pass is redeemable for a fully-immersive, OnCyber*
room NFT. Show off your digital assets in this custom-built, deluxe gallery
environment. This Virtual Gallery Pass is also your ticket to upcoming
activations, exclusive surprises and more! Feel good, knowing your $50 donation
supports Big Brothers Big Sisters of America’s youth mentorship efforts!

*OnCyber is not a Macy’s owned, controlled or operated property, all use of this
site is subject to OnCyber’s terms & conditions and privacy policies.

Mint now

* Sales are limited to two per person.




MINT OUR VIRTUAL PASS TO SUPPORT A GOOD CAUSE

When you mint this year’s virtual pass, 100% of the proceeds go on to support
Big Brothers Big Sisters of America. So no matter who designs next year’s
NFT-inspired balloon, we all win.

Mint now


JOIN THE VIRTUAL PARADE


Jump in on OnCyber


*OnCyber is not a Macy’s owned, controlled or operated property, all use of this
site is subject to OnCyber’s terms & conditions and privacy policies.


FREQUENTLY ASKED QUESTIONS


 * WHAT ARE WE VOTING FOR?
   
   This year, we’re partnering with a selection of NFT projects and collectors
   that will be exhibited in gallery spaces in our virtual Oncyber world. You
   can vote for your favorite NFT partner and they’ll get to design a balloon at
   next year’s Macy’s Thanksgiving Day Parade.


 * WHO CAN VOTE?
   
   Everyone can vote! Whether you’re an NFT expert or a newbie, everyone can
   vote.


 * CAN I VOTE MORE THAN ONCE?
   
   You can only vote once but you can add more weight to your vote by owning
   certain NFTs such as those from our featured NFT partners, this year’s
   OnCyber virtual gallery and those from last year’s Macy’s Parade. Find out
   more on our Discord.


 * WHAT IS MY REWARD FOR VOTING?
   
   the first 100,000 who vote will receive a free digital collectible as a gift.


 * WHAT IS MINTING?
   
   Minting is the process of buying the NFT directly from the creator, which in
   this case is us! For this year’s Oncyber virtual gallery, we won’t keep any
   profits but rather 100% of the primary sales will go to Big Brothers Big
   Sisters of America, our charity partner.


 * WHAT IS METAMASK AND WHAT IS MIGRATION?
   
   MetaMask is one of the most popular digital wallets that support NFTs. To
   validate your previous NFTs, we need to check them through MetaMask. It could
   be the case that your NFTs may not be on MetaMask in which case you’ll need
   to migrate them. Head to our Discord if you’d like support with migration.


 * WHAT IS SWEET?
   
   Sweet is an enterprise NFT platform used by top brands and creators to
   design, mint and distribute NFTs through engaging consumer experiences. Sweet
   were our partners last year and helped us to launch our first collection. In
   order to make the most of your past year's NFTs, we recommend you to migrate
   your NFTs from Sweet to MetaMask. Head to our Discord if you’d like support
   with migration.


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