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Who What Wear Who What Wear US Edition US Australia UK Subscribe × Search * * Trends Trends * * sub-nav-trends sub-nav-trends * View all Trends * Spring * Summer * Fall * Winter * Runway * Outfits Outfits * * sub-nav-outfits sub-nav-outfits * View all Outfits * Airport Style * Office * Street Style * Vacation * Party * Shopping Shopping * * sub-nav-shopping-guides sub-nav-shopping-guides * View all Shopping * Denim * Dresses * Handbags * Shoes * Luxury * Basics * Jewelry * Under $100 * Swim * Lingerie * Promo Codes * Livestream Shopping * Beauty Beauty * * sub-nav-beauty sub-nav-beauty * View all Beauty * Hair * Skin * Makeup * Nails * Fragrance * Living Living * * sub-nav-living sub-nav-living * View all Living * Travel * Home * Wedding * Podcast Podcast * * sub-nav-podcast sub-nav-podcast * View all Podcast * Who What Wear Podcast * Second Life * POWERED BY LUXURY * NEWSLETTER Lifestyle Magazine From€1.29 View Deal When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. BEAUTY Because fashion girls love beauty, too. Find every essential you need for the most stylish hair, skin, makeup, and nails. * FRAGRANCE * HAIR * MAKEUP * NAILS * SKIN * TORY BURCH'S NEW PERFUME IS KENDALL JENNER-APPROVED (AND MAKES ME SMELL LIKE A CASHMERE COWGIRL) So naturally, I'm obsessed. By Jamie Schneider * EVERY SCENT FROM THIS BLACK-OWNED FRAGRANCE BRAND SMELLS LIKE HAPPINESS, BOTTLED Instant mood boost. By Shawna Hudson * * I TRIED 3 CELEB-RECOMMENDED VITAMIN C SERUMS—THIS ONE CAME OUT ON TOP For bright, glowy skin. By Kaitlyn McLintock * FROM JENNA RINK TO ANDIE ANDERSON—HERE'S EVERY TRENDING ROM-COM MAKEUP LOOK STEP-BY-STEP An ode to the original lover girls. By Maya Thomas * THIS IS THE ONE FOUNDATION MAKEUP ARTISTS AND FACIALISTS RECOMMEND TO (LITERALLY) EVERYONE Hint: It's an iconic formula… By Kaitlyn McLintock * THIS SUPER-KEY STEP CAN MAKE OR BREAK YOUR ACNE ROUTINE Friendly reminder. By Shawna Hudson * YOUR 9-STEP GUIDE TO MASTERING DEWY MAKEUP (WITHOUT LOOKING SWEATY) The makeup artists have spoken. By Jamie Schneider * * IS SUGARING LESS PAINFUL THAN WAXING? I HAVE SENSITIVE SKIN, SO I TRIED IT My honest verdict. By Sarah Yang * SUMMER WRECKED HAVOC ON MY SKIN AND HAIR—THESE 13 BUDGET-FRIENDLY SALE ITEMS WILL HELP My pre-fall glow-up is in motion. By Kaitlyn McLintock * 17 AFFORDABLE GEMS TO UPGRADE YOUR SELF-CARE ROUTINE Sponsor Content Created With CVS By Emma Walsh * THIS MAKEUP ARTIST'S WEDDING GUEST GLAM WENT VIRAL, SO I ASKED HER FOR EVERY SINGLE TIP A look that never fails. By Jamie Schneider * A CELEBRITY HAIRSTYLIST AND I JUST UNCOVERED THE BEST WOW-WORTHY STYLES FOR WAVY HAIR Wave goodbye to bad hair days. By Maya Thomas * * ACCORDING TO OUR INSTAGRAM FEEDS, FASHION PEOPLE EVERYWHERE COSIGN THESE NAIL DESIGNS They're all over Instagram. By Maya Thomas * FINDING THE "PERFECT" SUNSCREEN IS PRACTICALLY AN ART—WE LOVE THESE 17 OPTIONS I learned so much. By Sarah Yang * I WAS BLONDE FOR 30 YEARS—THESE ARE THE ONLY PURPLE SHAMPOOS AND CONDITIONERS I RECOMMEND I have some experience. By Erin Jahns * HOLD IT—THIS CIRCADIAN RHYTHM– AND GENE-SUPPORTING SKINCARE LINE JUST MIGHT TRANSFORM YOUR SKIN So duh—I tried it. By Marie Lodi * THIS JUST-LAUNCHED HAIR MASK KEPT EMMA STONE’S “CHOCOLATE COPPER” HAIR GLOSSY AT CANNES A cult-favorite in the making. By Jamie Schneider * I WANT TO MAINTAIN MY SUMMER GLOW ALL YEAR LONG—SHOPBOP'S EPIC BEAUTY SALE JUST MADE IT EASY Pinch me. By Erin Jahns * PAIGE DESORBO JUST TAUGHT ME HER ITALIAN GIRL MAKEUP ROUTINE, AND IT'S *CHEF'S KISS* End-of-summer inspo ahead. By Jamie Schneider * THE CLASSIEST MANICURES ALWAYS HAVE THIS SIMPLE ELEMENT (I ASKED THE PROS) It's universally flattering. By Jamie Schneider * BLINK AND YOU'LL MISS THEM—THESE 10 FROM-THE-VAULT DIPTYQUE FAVORITES ARE BACK FOR A LIMITED TIME ONLY I'm wasting no time. By Shawna Hudson * FOR LONGER AND HEALTHIER LASHES, REACH FOR THESE EYELASH SERUMS Let the compliments roll in. By Sarah Yang * HOW TO APPLY LIQUID LINER LIKE A MAKEUP ARTIST (YES, IT'S SIMPLER THAN YOU THINK) It's as easy as 1, 2, 3. By Maya Thomas * PEOPLE ALWAYS COMPLIMENT MY HAIR, NAILS, AND SCENT, SO HERE ARE ALL MY SECRETS There are some unexpected things here. By Erin Jahns * POOL TOYS, TENNIS BALLS, AND CAVIAR: FANTASY PERFUMES HAVE NEVER BEEN MORE ON-TREND Take a peek inside fragrance's future. By Jamie Schneider * 14 STRATEGIC SKINCARE PRODUCTS THAT HAVE TOTALLY SAVED MY DRY, PERIMENOPAUSAL SKIN Hint: They all have one thing in common. By Marie Lodi * I FINALLY GOT MY HANDS ON THE GLOWY FACE CREAM FRENCH PHARMACIES CAN'T KEEP IN STOCK Spoiler: It lives up to the hype. By Jamie Schneider * IF YOU LIKE COMPLIMENTS FROM STRANGERS, WE HIGHLY ENDORSE THESE SUMMER-TO-FALL SCENTS They're always a hit. By Shawna Hudson * 12 HEATLESS HAIR CURLERS FOR CELEB-LEVEL BOUNCE OVERNIGHT, SANS DAMAGE We want them all. By Maya Thomas * YOUR UNDER-EYE CONCEALER WILL LOOK INVISIBLE AS LONG AS YOU USE *THIS* It's an easy find. By Shawna Hudson 123456789Archives Who What Wear * about us * Contact Future's experts * Terms and conditions * Privacy policy * Cookies policy * Careers * Contact us * Contact Future's experts * Accessibility Statement * Advertise with us Who What Wear is part of Future plc, an international media group and leading digital publisher. Visit our corporate site. © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.