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WATCHING THAT IN THE NEWS






 * 24/08/23
   
    
   
   VIDEONET
   
   Look closer to home before turning to FAST, suggests Cameron.
   
   


 * 30/6/2023
   
   DIGIDAY
   
   Cameron talks Supply Chain Transparency
   
   
    
   
   
   30/6/2023


 * 20/04/23
   
    
   
   STREAMING MEDIA
   
   5 Reasons for Unfilled Inventory – And What To Do About It
   
   


 * 06/02/23
   
   VIDEONET
   
   Surviving CTV’s awkward adolescent phase
   
   
    
   
   
   06/02/23


 * 02/02/2023
   
    
   
   NEW DIGITAL AGE
   
   The tyranny of data decay, and how to avoid it
   
   


 * 10/02/2022
   
   TVB EUROPE
   
   Connected TV advertising is being wasted. Here’s why.
   
   
    
   
   
   10/02/2022


 * 25/11/2021
   
    
   
   VIDEONET
   
   $10B of advertising revenues on AVOD are wasted every year, according to
   Watching That
   
   


 * 21/09/2021
   
   BROADCAST BEAT
   
   Watching That secures funding from FirstPartyCapital to accelerate growth of
   its OTT revenue intelligence platform
   
   
    
   
   
   21/09/2021


 * 29/09/2021
   
    
   
   TVB EUROPE
   
   Brightcove launches marketplace. Watching That are a launch partner for
   Brightcove’s new Marketplace.
   
   


 * 27/03/2020
   
   WALL STREET JOURNAL
   
   The Wall Street Journal explores the Corona Virus impact on short term video
   monetisation rates
   
   
    
   
   
   27/03/2020


 * 20/07/2018
   
    
   
   BRIGHTCOVE
   
   Cameron Church talks to Brightcove about Video Header Bidding
   
   


 * 20/07/2018
   
   MARTECHSERIES
   
   The Future Of Video Marketing: Education And Artificial Intelligence At The
   Heart Of Change
   
   
    
   
   
   20/07/2018


 * 20/07/2018
   
    
   
   PERFORMANCEIN
   
   YouTube Tests New ‘Skip to End’ Ad Format. YouTube has started trialling a
   new ‘skip to end’ button video ad format, which makes users watch both the
   first five seconds and the last five seconds of an ad.
   
   


 * 21/06/2018
   
   DIGINOMICA
   
   Video intelligence is more than views and clicks – rethinking video analytics
   with Watching That
   
   
    
   
   
   21/06/2018

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