www.iabuk.com
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Submitted URL: http://www.iabuk.com//
Effective URL: https://www.iabuk.com/
Submission: On August 23 via api from US — Scanned from US
Effective URL: https://www.iabuk.com/
Submission: On August 23 via api from US — Scanned from US
Form analysis 1 forms found in the DOM
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IAB UK unites the digital advertising industry to champion innovation, set
shared standards and make the complex simple by bringing together over 1,200
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REDISCOVER THE JOY OF DIGITAL ADVERTISING
Champion connections instead of clicks. Capture audiences'
imaginations, not just their attention. Boldly move to your own beat instead of
letting tech set the pace. It’s time to rediscover the joy of digital.
Find out more
WHAT WE DO
As the industry body for digital advertising, we are uniquely placed to bring
you the latest what’s happening in digital advertising right now, and what’s to
come in the future. We bring our members together – including media owners, ad
tech, agencies and advertisers - to share best practices, develop guidelines and
demonstrate the effectiveness of digital for brands. We work on behalf of all
IAB members to ensure that our industry thrives and that advertisers - big and
small - can harness the power of digital advertising effectively.
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DIGITAL UPFRONTS 2024
Block out your calendar, Digital Upfronts is back! Running between 2-24 October,
Amazon, BBC Studios, The Sun and YouTube will give advertisers exclusive insight
into what they have coming down the track over the next 12 months and beyond.
Plus Podcast, Gaming, Retail Media and Connected TV Upfronts will return to The
Steel Yard as we take a deep-dive into how these once emerging channels have
become a stalwart on media plans. Expect a month full of new product launches,
big-name talent and trend analysis to shape your 2025 planning. All events are
free to attend.
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LATEST NEWS
IAB DEBRIEF 2024 SPEAKER SUBMISSION GUIDE
Speaker submissions for IAB Debrief are now open, find out how you can take to
the Debrief stage this November
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DESPITE GARM’S SETBACK WE NEED TO KEEP COLLABORATION ON TRACK
Writing for The Media Leader, our CEO Jon Mew explains why now is the time to
double down on cross-industry collaboration to address shared challenges
Learn more
IAB UK OPENS INDUSTRY CONSULTATION ON GOLD STANDARD DEVELOPMENTS
We are seeking feedback from the industry on proposed developments to the Gold
Standard. Please submit your feedback by Friday 13 September
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IAB UK Digital Adspend
LATEST FULL-YEAR REPORT
The latest IAB UK and PwC full-year Digital Adspend report looks at digital
advertising spend for 2023. The study shows that the digital advertising market
grew by 11% last year to a total of £29.6 billion. Read more about the findings
now - IAB UK members can access the full report and downloadable resources for
topline takeaways, formats in detail and sector breakdowns.
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ARE YOU GOLD STANDARD CERTIFIED?
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Hosted by IAB UK's CMO James Chandler, The IAB UK Podcast is where to go
discover all the latest UK news and views from the world of digital.
Learn more
REDISCOVER THE JOY OF DIGITAL ADVERTISING
Champion connections instead of clicks. Capture audiences' imaginations, not
just their attention. Boldly move to your own beat instead of letting tech set
the pace. It’s time to rediscover the joy of digital.
Find out more
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MAIN NAVIGATION
* Who we are
Back
WHO WE ARE
IAB UK unites the digital advertising industry to champion innovation, set
shared standards and make the complex simple by bringing together over 1,200
members from publishers, ad tech providers, agencies and brands.
* About us
Back
ABOUT US
* Our story
Back
OUR STORY
Our story
* Rediscover the Joy of Digital
Back
REDISCOVER THE JOY OF DIGITAL
* Meet the team
Back
MEET THE TEAM
* Careers
Back
CAREERS
* Media Centre
Back
MEDIA CENTRE
REDISCOVER THE JOY OF DIGITAL
* Our work
Back
OUR WORK
Find out more about how we promote industry collaboration between our members
to develop standards, best practices, critical research and provide the
educational resources businesses need to grow their brands both successfully
and sustainably.
* Gold Standard
Back
GOLD STANDARD
* Cookieless solutions
Back
COOKIELESS SOLUTIONS
* Policy & standards
Back
POLICY & STANDARDS
* Transparency
Back
TRANSPARENCY
* Inclusion, Diversity & Equity
Back
INCLUSION, DIVERSITY & EQUITY
* Sustainability in digital
Back
SUSTAINABILITY IN DIGITAL
* Policy
Back
POLICY
* GDPR
Back
GDPR
* Insight
Back
INSIGHT
* Adspend
Back
ADSPEND
* The Digital Dividend
Back
THE DIGITAL DIVIDEND
* IAB Compass
Back
IAB COMPASS
* Effectiveness
Back
EFFECTIVENESS
* Attention
Back
ATTENTION
* Real Living
Back
REAL LIVING
* Powering Up
Back
POWERING UP
* Direct to Consumer
Back
DIRECT TO CONSUMER
Born Online
* All research
Back
ALL RESEARCH
Research
* Resources & tools
Back
RESOURCES & TOOLS
* Why digital?
Back
WHY DIGITAL?
* Environmental Sustainability FAQs
Back
ENVIRONMENTAL SUSTAINABILITY FAQS
* The Evidence
Back
THE EVIDENCE
* IAB Showcase for Change
Back
IAB SHOWCASE FOR CHANGE
* Perspectives on Trust and Effectiveness
Back
PERSPECTIVES ON TRUST AND EFFECTIVENESS
* Case studies
Back
CASE STUDIES
* Measurement Toolkit
Back
MEASUREMENT TOOLKIT
* Tool for small businesses
Back
TOOL FOR SMALL BUSINESSES
* Adspend Analyser
Back
ADSPEND ANALYSER
* Jargon Buster
Back
JARGON BUSTER
* Guide to Digital Innovation
Back
GUIDE TO DIGITAL INNOVATION
* Get into Digital
Back
GET INTO DIGITAL
* Latest updates
Back
LATEST UPDATES
* News
Back
NEWS
* Opinions
Back
OPINIONS
* Industry sectors
Back
INDUSTRY SECTORS
* Audio
Back
AUDIO
* Creator marketing
Back
CREATOR MARKETING
* CTV
Back
CTV
* Digital out-of-home
Back
DIGITAL OUT-OF-HOME
* Gaming
Back
GAMING
* Retail media
Back
RETAIL MEDIA
* More sector resources
Back
MORE SECTOR RESOURCES
IAB UK GOLD STANDARD
* Our members
Back
OUR MEMBERS
Our members are at the heart of everything we do. Discover more about who
they are, what they do and how their initiatives, products and solutions can
help you.
* Membership benefits
Back
MEMBERSHIP BENEFITS
* Member Vault
Back
MEMBER VAULT
* Industry groups
Back
INDUSTRY GROUPS
* Meet our members
Back
MEET OUR MEMBERS
EXPLORE THE MEMBER VAULT
* Events & training
Back
EVENTS & TRAINING
We run a varied programme of events each year to help our members navigate
the latest innovations in digital advertising, celebrate the best of our
industry and prepare for the future. Can’t make one? IAB UK members can catch
up for free.
* Events
Back
EVENTS
* Training courses
Back
TRAINING COURSES
Training courses
* Digital Upfronts 2024
Back
DIGITAL UPFRONTS 2024
* Leadership Summit 2025
Back
LEADERSHIP SUMMIT 2025
* Past events
Back
PAST EVENTS
ONLINE TRAINING
Join the IABLog in
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