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 * Why Keynes
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TV COMMERCIAL REVIEWS





TV COMMERCIAL REVIEWS





ONE VIEW, EVERYBODY KNOWS THE RULES

Dan is reviewing one TV commercial at a time until he’s seen them all. Each
commercial is given two scores out of 10 based on its ability to drive an action
(DR) and awareness (Branding).








DIRECT RESPONSE

Does it make me put my phone down?
Can I tell who the advertiser is at all times?
Does it tell me what to do and where to go?
Does the video look professionally made?
Is there a strong USP?




BRANDING

Does it make me put my phone down?
Is the video memorable?
Will I have to see this ad more than once to remember it?
Will I talk about this ad later with friends?








DIRECT RESPONSE


BRANDING


DIRECT RESPONSE

 *  * Super Bowl LVII Edition
    * Keynes Top 6 Picks
    * Keynes Review | Super Bowl LVII
    * 
   
    * TOP 6 PICKS
   
    * KEYNES REVIEW | SUPER BOWL LVII
      
      SCORE

 * 9.7
    * GoodRx
    * My Son Needs This Drug
    * Keynes Review | GoodRx
    * 9.7
   
    * 
   
    * KEYNES REVIEW | GOODRX
      
      SCORE
      
      9.7

 * 9.7
    * Fanatics.com
    * Gearing Up: Special Offer
    * Keynes Review | Fanatics.com
    * 9.7
   
    * GEARING UP: SPECIAL OFFER
   
    * KEYNES REVIEW | FANATICS.COM
      
      SCORE
      
      9.7

 * 9.6
    * Simple Health
    * What Is Simple Health
    * Keynes Review | Simple Health
    * 9.6
   
    * WHAT IS SIMPLE HEALTH
   
    * KEYNES REVIEW | SIMPLE HEALTH
      
      SCORE
      
      9.6

 * 9.4
    * Zola
    * Share Wedding Details With Wedding Guests
    * Keynes Review | Zola
    * 9.4
   
    * SHARE WEDDING DETAILS WITH WEDDING GUESTS
   
    * KEYNES REVIEW | ZOLA
      
      SCORE
      
      9.4

 * 9.4
    * ThredUP
    * Biggest Closet: 50%
    * Keynes Review | ThredUP
    * 9.4
   
    * BIGGEST CLOSET: 50%
   
    * KEYNES REVIEW | THREDUP
      
      SCORE
      
      9.4

 * 8.8
    * Imperfect Foods
    * Busy Time of Year
    * Keynes Review | Imperfect Foods
    * 8.8
   
    * BUSY TIME OF YEAR
   
    * KEYNES REVIEW | IMPERFECT FOODS
      
      SCORE
      
      8.8

 * 8.5
    * Tommy John
    * Elevate
    * Keynes Review | Tommy John
    * 8.5
   
    * ELEVATE
   
    * KEYNES REVIEW | TOMMY JOHN
      
      SCORE
      
      8.5

   

Load More


BRANDING

 *  * Super Bowl LVII
    * Keynes Top 6 Picks
    * Keynes Review | Super Bowl LVII
    * 
   
    * TOP 6 PICKS
   
    * TOP 6 PICKS
      
      SCORE

 * 9.0
    * GoodRx
    * My Son Needs This Drug
    * Keynes Review | GoodRx
    * 9.0
   
    * MY SON NEEDS THIS DRUG
   
    * KEYNES REVIEW | GOODRX
      
      SCORE
      
      9.0

 * 9.0
    * Harry's
    * Not the Same: Comfort
    * Keynes Review | Harry's
    * 9.0
   
    * NOT THE SAME: COMFORT
   
    * KEYNES REVIEW | HARRY'S
      
      SCORE
      
      9.0

 * 8.7
    * AHA Sparkling Water
    * Whahat's For Dinner?
    * Keynes Review | AHA Sparkling Water
    * 8.7
   
    * WHAHAT'S FOR DINNER?
   
    * KEYNES REVIEW | AHA SPARKLING WATER
      
      SCORE
      
      8.7

 * 8.7
    * Banana Boat
    * Protect the Fun
    * Keynes Review | Banana Boat
    * 8.7
   
    * PROTECT THE FUN
   
    * KEYNES REVIEW | BANANA BOAT
      
      SCORE
      
      8.7

 * 8.5
    * Tommy John
    * Elevate
    * Keynes Review | Tommy John
    * 8.5
   
    * ELEVATE
   
    * KEYNES REVIEW | TOMMY JOHN
      
      SCORE
      
      8.5

 * 7.9
    * Prose
    * For You: Unique Formula
    * Keynes Review | Prose
    * 7.9
   
    * FOR YOU: UNIQUE FORMULA
   
    * KEYNES REVIEW | PROSE
      
      SCORE
      
      7.9

 * 7.8
    * Ibotta
    * Sunscreen
    * Keynes Review | Ibotta
    * 7.8
   
    * SUNSCREEN
   
    * KEYNES REVIEW | IBOTTA
      
      SCORE
      
      7.8

   

Load More


ADDITIONAL ARTICLES


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HULU ADVERTISING SPECS


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HULU ADVERTISING AND HULU CPM


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HULU CONNECTED TV


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OTT ADVERTISING


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OVER THE TOP MEDIA SERVICES


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OTT TV


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OTT PLATFORMS


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PROGRAMMATIC MEDIA


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PROGRAMMATIC ADVERTISING PLATFORMS


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PERFORMANCE TV RETARGETING


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PERFORMANCE TV PROSPECTING


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PERFORMANCE TV ADVERTISING


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PERFORMANCE TV


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PERFORMANCE BASED MARKETING


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PEACOCK ADS


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PROGRAMMATIC RETARGETING ADS


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PROGRAMMATIC VS DIRECT BUYING


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PROGRAMMATIC TV SPEND & TRENDS


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PROGRAMMATIC TV SERVICES


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PROGRAMMATIC TV PLATFORMS


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PROGRAMMATIC TV


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SMART TV ADVERTISING


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STREAMING TV ADS


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TV AD AGENCY


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THE TRADE DESK & CTV


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THE OTT ADVERTISING DEFINITION


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UNDERSTANDING CTV OTT


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WHAT IS PROGRAMMATIC ADVERTISING?


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WHAT IS PERFORMANCE TV?


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WHAT IS OTT?


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WHAT IS OTT VIDEO ADVERTISING?


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WHAT IS OTT ADVERTISING?


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WHAT IS CTV?


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WHAT IS CTV ADVERTISING?


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WHAT IS CONNECTED TV?


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WHAT IS CONNECTED TV ADVERTISING?


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ADVERTISING AND BRAND AWARENESS


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ADVERTISING ON ROKU


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APPLE TV ADS


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ADVERTISING IN A POST-PANDEMIC WORLD


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AUDIO ADS


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CTV/OTT PROGRAMMATIC ADVERTISING


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CTV VIDEO


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CTV TRENDS


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CTV SPECS


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CTV OTT


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CTV MEASUREMENT


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CTV DIGITAL ADVERTISING


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CTV CONNECTED TV


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CTV CAMPAIGN BASICS


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CTV AUDIENCES


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CTV AGENCY


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CTV ADVERTISING RATES


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CTV ADVERTISING ATTRIBUTION


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CTV ACRONYM ADVERTISING


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CONNECTED TV PERFORMANCE MARKETING


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CONNECTED TV VS OTT


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CONNECTED TV / OTT ADVERTISING


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CONNECTED TV VS LINEAR TV


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CONNECTED TV RETARGETING


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CONNECTED TV PROGRAMMATIC


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CONNECTED TV PLATFORMS


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CONNECTED TV PERFORMANCE


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CONNECTED TV EXAMPLES


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CONNECTED TV DEVICES


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CONNECTED TV DEMOGRAPHICS


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CONNECTED TV CPM


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CONNECTED TV BEST PRACTICES


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CROSS-CHANNEL ADVERTISING


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CONNECTED TV ADVERTISING STATISTICS


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CONNECTED TV ADVERTISING


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CONNECTED TV ADS


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CONNECTED TV AD FORMATS


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DISNEY PLUS ADS


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DIGITAL ADVERTISING SERVICES


Read More


FEP ADVERTISING


Read More


FEP MARKETING TO DRIVE GROWTH


Read More


FEP CONNECTED TV


Read More


OTT VS CTV


Read More


HULU ADVERTISING SPECS


Read More


HULU ADVERTISING AND HULU CPM


Read More


HULU CONNECTED TV


Read More


OTT ADVERTISING


Read More


OVER THE TOP MEDIA SERVICES


Read More


OTT TV


Read More


OTT PLATFORMS


Read More


OTT EXAMPLES


Read More


OTT AGENCY


Read More


PROGRAMMATIC MEDIA


Read More


PROGRAMMATIC ADVERTISING PLATFORMS


Read More


PROGRAMMATIC ADVERTISING AGENCY


Read More


PROGRAMMATIC ADVERTISING


Read More


PERFORMANCE TV RETARGETING


Read More


PERFORMANCE TV PROSPECTING


Read More


PERFORMANCE TV ADVERTISING


Read More


PERFORMANCE TV


Read More


PERFORMANCE BASED MARKETING


Read More


PEACOCK ADS


Read More


PROGRAMMATIC RETARGETING ADS


Read More


PROGRAMMATIC VS DIRECT BUYING


Read More


PROGRAMMATIC TV SPEND & TRENDS


Read More


PROGRAMMATIC TV SERVICES


Read More


PROGRAMMATIC TV PLATFORMS


Read More


PROGRAMMATIC TV


Read More


SMART TV ADVERTISING


Read More


STREAMING TV ADS


Read More


TV AD AGENCY


Read More


THE TRADE DESK & CTV


Read More


THE OTT ADVERTISING DEFINITION


Read More


UNDERSTANDING CTV OTT


Read More


WHAT IS PROGRAMMATIC ADVERTISING?


Read More


WHAT IS PERFORMANCE TV?


Read More


WHAT IS OTT?


Read More


WHAT IS OTT VIDEO ADVERTISING?


Read More


WHAT IS OTT ADVERTISING?


Read More


WHAT IS CTV?


Read More


WHAT IS CTV ADVERTISING?


Read More


WHAT IS CONNECTED TV?


Read More


WHAT IS CONNECTED TV ADVERTISING?


Read More


ADVERTISING AND BRAND AWARENESS


Read More


ADVERTISING ON ROKU


Read More


APPLE TV ADS


Read More


ADVERTISING IN A POST-PANDEMIC WORLD


Read More


AUDIO ADS


Read More


CTV/OTT PROGRAMMATIC ADVERTISING


Read More


CTV VIDEO


Read More


CTV TRENDS


Read More


CTV SPECS


Read More


CTV OTT


Read More


CTV MEASUREMENT


Read More


CTV DIGITAL ADVERTISING


Read More


CTV CONNECTED TV


Read More


CTV CAMPAIGN BASICS


Read More


CTV AUDIENCES


Read More


CTV AGENCY


Read More


CTV ADVERTISING RATES


Read More


CTV ADVERTISING ATTRIBUTION


Read More


CTV ACRONYM ADVERTISING


Read More


CONNECTED TV PERFORMANCE MARKETING


Read More


CONNECTED TV VS OTT


Read More


CONNECTED TV / OTT ADVERTISING


Read More


CONNECTED TV VS LINEAR TV


Read More


CONNECTED TV RETARGETING


Read More


CONNECTED TV PROGRAMMATIC


Read More


CONNECTED TV PLATFORMS


Read More


CONNECTED TV PERFORMANCE


Read More


CONNECTED TV EXAMPLES


Read More


CONNECTED TV DEVICES


Read More


CONNECTED TV DEMOGRAPHICS


Read More


CONNECTED TV CPM


Read More


CONNECTED TV BEST PRACTICES


Read More


CROSS-CHANNEL ADVERTISING


Read More


CONNECTED TV ADVERTISING STATISTICS


Read More


CONNECTED TV ADVERTISING


Read More


CONNECTED TV ADS


Read More


CONNECTED TV AD FORMATS


Read More


DISNEY PLUS ADS


Read More


DIGITAL ADVERTISING SERVICES


Read More


FEP ADVERTISING


Read More


FEP MARKETING TO DRIVE GROWTH


Read More


FEP CONNECTED TV


Read More
‹›


Are your video assets ready for the TV screen? CTV Spec Check >




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 * Why Keynes
   * 
   * Our Services
   * Our Partners
 * Media Tools
   * 
   * CTV Spec Check
   * Media Planner
   * Knowledge Base
 * Our Team
   * 
   * About Us
   * Work With Us
 * News
   * 
   * TV Commercial Reviews
   * News
 * Contact Us
 * Login

 * Why Keynes
   * 
   * Our Services
   * Our Partners
 * Media Tools
   * 
   * CTV Spec Check
   * Media Planner
   * Knowledge Base
 * Our Team
   * 
   * About Us
   * Work With Us
 * News
   * 
   * TV Commercial Reviews
   * News
 * Contact Us
 * Login

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Start Typing





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