www.bluewindmarketing.com Open in urlscan Pro
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Text Content

About

Sevices

Industries



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Contact

Book a Call


ACCELERATE TOWARDS
SUSTAINABLE, PROFITABLE GROWTH



Gain Confidence and Clarity to Expand Your Impact



Discover How




FEATURED IN

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SUPERCHARGE
YOUR MARKETING

The top roadblock that constrains a business is growth without a clear strategy.

It’s too easy to skip over the importance of a custom marketing strategy. That
can cost a company untold amounts of revenue and steal its ability to dominate
the market.

Being unintentional about how a business gets profitable customers has a
downside. It's as if they are driving through fog at night without their lights
on.

We use a reliable framework to help you attract more of your ideal customers,
while avoiding targeting the wrong people and wasting valuable marketing
dollars.

This approach can help you achieve sustainable, profitable growth.

Our Services


BOOST GROWTH WITH
FLEXIBLE CMO-LEVEL LEADERSHIP & STRATEGY

3 WAYS WE CAN WORK TOGETHER

Book a Call


FRACTIONAL CMO

We develop a custom strategy tailored to your goals. We lead your team to bring
it to life. We use the Functional Marketing Framework to drive you towards
sustainable growth.

Discover How


HALF-DAY CONSULT

We dive deep into your marketing to create a clear map of your customer journey
with the next steps for success.

Discover How


ONGOING ADVISOR

This is for businesses who we’ve already worked with as a fractional CMO or done
a half-day consultation. We help keep your team focused and accountable so they
stay on track towards hitting your goals.

Discover How

Testimonials


SEE WHAT OUR CLIENTS ARE SAYING

"With Blue Wind Marketing's help and guidance, my Texas business has grown by 3X
this year! Blue Wind Marketing is detail-oriented, easy to work with, and highly
reliable. If you want to take your marketing to the next level, hire Blue Wind
Marketing!"



Maksim Orlovich

CEO

TaxProtestMap

"Before working with Blue Wind Marketing, we had a difficult time standing out
in a crowded market. Blue Wind Marketing helped us completely reimagine our
brand. Working with Blue Wind Marketing has been a game-changer. I give Blue
Wind Marketing my highest possible recommendation."



Hush Paz

CEO

Sense & Sound


OUR VALUES: WHAT WE STAND FOR

SINCERE CANDOR



An atmosphere of trust



OPEN-MINDEDNESS



Exploring different perspectives



CONTINUOUS IMPROVEMENT



A commitment to excellence


ARE YOU READY TO DRIVE
GROWTH WITH FLEXIBLE CMO-LEVEL
LEADERSHIP & STRATEGY?

LET’S GET STARTED



CONNECT

STRATEGY

TRANSFORMATION

Book a 30-minute call to see if a fractional CMO is a good match for you.

After that, we’ll dive into your challenges and goals. Then we’ll create a
personalized approach to help you achieve them.

Get a tailored marketing strategy in 30 days and the leadership to oversee its
execution.



Book a Call


GROW YOUR BUSINESS
WITH A FRACTIONAL CMO

Your Name *




Your Email *




How Can We Help You? *




Your Phone Number (optional)




* Required fields




We respect your privacy and will never share your information.



SEND MY MESSAGE



FAQ


FREQUENTLY ASKED QUESTIONS



Your Questions Answered: The Basics of a Fractional CMO for Growth

What is a fractional CMO, and how does it differ from a full-time CMO?

A fractional CMO offers high-level marketing leadership and strategy on a
part-time basis. They usually work with businesses ranging from $3 million to
$50 million in annual revenue. But they may not have the budget or the need for
a full-time CMO.




3 Key Differences:




1. Cost

Hiring a full-time CMO can be a steep cost for many businesses. According to
Salary.com, the average base salary is $361,632 in the USA. The average total
cash compensation (base and incentives) is $533,547 in the USA.




In contrast, a fractional CMO is much more affordable. Their price depends on
your specific situation and how involved they are. They give you access to
superior marketing leadership and strategy. A fractional CMO can help you choose
the right marketers, tools, and channels.




2. Time

A full-time CMO works at least 40 hours per week on your business. This option
is a better fit for businesses with annual revenue over $50 million.




A fractional CMO works part-time. The amount of time a fractional CMO dedicates
depends on how much support you need and what your goals are. This is a great
match for those that want a marketing leader, without full-time support.




3. Focus

Both fractional and full-time CMOs bring valuable experience to the table. But
their focus may differ. A fractional CMO often works with multiple clients. This
allows them to draw on a wide range of experiences and insights that can benefit
your business. In contrast, a full-time CMO may have a narrower focus, dedicated
only to one company.




A fractional CMO is a great stepping stone to a full-time CMO. They provide
flexible and cost-effective marketing leadership. Also, they lay the groundwork
for sustainable growth. That makes them an excellent choice for businesses
looking to unlock better growth.

What are the benefits of hiring a fractional CMO?

1. Cost-Effective Leadership

Access high-level marketing leadership and strategy for a fraction of the cost
of a full-time CMO.




2. Better Management of Marketing Budgets

Elevate your marketing outcomes by better allocating your budget. From hiring to
advertising to software. Waste less money on ineffective channels and
unnecessary tools.




3. Hiring the Right Marketing Talent

Receive expert guidance on how to hire the right marketers for your business
needs, whether they’re an employee, freelancer, or agency. This ensures you’re
not overpaying for roles you don’t need or underpaying for important skills.

What types of businesses can benefit from a fractional CMO?

A fractional CMO can help a wide range of businesses making over $3 million in
annual revenue. At this stage, companies are ready to unlock the next level of
growth without the cost of hiring a full-time CMO. 




A fractional CMO can offer flexible leadership and a tailor-made strategy. They
lead the team and develop a strategy based on each business's needs.

How fast can a fractional CMO start making an impact on our marketing efforts?

A fractional CMO can make an impact within 60–90 days. They want to get a
thorough understanding of your marketing upfront.




3 Keys Ways:




1. Prioritizing campaigns that build momentum

A fractional CMO will identify and focus on what campaigns can create quick
wins. By looking at existing campaigns, they can shift resources better.


2. Creating a clear map of your customer journey

A fractional CMO will map out the path a customer takes from start to finish.
From that, they can identify areas for improvement. This helps create a strategy
that elevates the customer experience and drives revenue.


3. Assessing what roles are unnecessary and needed

A fractional CMO will review your marketing team to find inefficiencies. That
will help them discover which roles are redundant or not hitting their goals.
They can suggest changes that better align with your goals.


GET THE MARKETING EXPERTISE YOU NEED TO GROW YOUR BUSINESS

Delegate your marketing outcomes to an expert to take your time back and see
greater return on your marketing budget.

Book a Call



About

Services

Contact

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