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Text Content

 * Who We Are
 * What We Do
   
    * Overview: What We Do
    * Product Maturity Diagnostic
    * Capability Uplift Training
      
       * Essentials of Product Management
       * Other Courses
   
    * Product-Led Program
    * Tailored Service Plan
    * Advisory & Coaching Services

 * Insights
 * Contact Us

 * Who We Are
 * What We Do
   * Overview: What We Do
   * Product Maturity Diagnostic
   * Capability Uplift Training
     * Essentials of Product Management
     * Other Courses
   * Product-Led Program
   * Tailored Service Plan
   * Advisory & Coaching Services
 * Insights
 * Contact Us

Menu
 * Who We Are
 * What We Do
   * Overview: What We Do
   * Product Maturity Diagnostic
   * Capability Uplift Training
     * Essentials of Product Management
     * Other Courses
   * Product-Led Program
   * Tailored Service Plan
   * Advisory & Coaching Services
 * Insights
 * Contact Us


NOT SATISFIED WITH YOUR RETURN ON INVESTMENT IN YOUR PRODUCT TEAM?

We Solve This Problem


NOT SATISFIED WITH YOUR RETURN ON INVESTMENT IN YOUR PRODUCT TEAM?

We Solve This Problem


WHAT KEEPS YOU UP AT NIGHT?

Product failure
You’ve created the wrong product. More than once. A poorly defined target market
means they underperform and don’t scale as planned. Some don’t even launch at
all.
People not performing
People who don’t know what they’re doing. Poor sequence decisions. Things take
too long and results are low quality. Difficulty working across the
organisation.
Aggressive competitors
You’re not innovating fast enough to keep up with an increasing field of
competitors. You are losing market share or worried you will soon.
Budget blowouts
Poor planning means more resources are required to build than expected. Things
take too long to deliver. More costs are incurred because of failed products and
features.
Missed revenue targets
Product is difficult to sell. It doesn’t solve the customer’s problem. Its’
value proposition is hard to communicate. The pricing is wrong. The target
market is too small.
Product failure
You’ve created the wrong product. More than once. A poorly defined target market
means they underperform and don’t scale as planned. Some don’t even launch at
all.
People not performing
People who don’t know what they’re doing. Poor sequence decisions. Things take
too long and results are low quality. Difficulty working across the
organisation.
Aggressive competitors
You’re not innovating fast enough to keep up with an increasing field of
competitors. You are losing market share or worried you will soon.
Budget blowouts
Poor planning means more resources are required to build than expected. Things
take too long to deliver. More costs are incurred because of failed products and
features.
Missed revenue targets
Product is difficult to sell. It doesn’t solve the customer’s problem. Its’
value proposition is hard to communicate. The pricing is wrong. The target
market is too small.
Product failure
You’ve created the wrong product. More than once. A poorly defined target market
means they underperform and don’t scale as planned. Some don’t even launch at
all.
People not performing
People who don’t know what they’re doing. Poor sequence decisions. Things take
too long and results are low quality. Difficulty working across the
organisation.
Aggressive competitors
You’re not innovating fast enough to keep up with an increasing field of
competitors. You are losing market share or worried you will soon.
Budget blowouts
Poor planning means more resources are required to build than expected. Things
take too long to deliver. More costs are incurred because of failed products and
features.
Missed revenue targets
Product is difficult to sell. It doesn’t solve the customer’s problem. Its’
value proposition is hard to communicate. The pricing is wrong. The target
market is too small.



PRODUCT FAILURE

You’ve created the wrong product. More than once. A poorly defined target market
means they underperform and don’t scale as planned. Some don’t even launch at
all.


PEOPLE NOT PERFORMING

People who don’t know what they’re doing. Poor sequence decisions. Things take
too long and results are low quality. Difficulty working across the
organisation.


AGGRESSIVE COMPETITORS

You’re not innovating fast enough to keep up with an increasing field of
competitors. You are losing market share or worried you will soon.


BUDGET BLOWOUTS

Poor planning means more resources are required to build than expected. Things
take too long to deliver. More costs are incurred because of failed products and
features.


MISSED REVENUE TARGETS

Product is difficult to sell. It doesn’t solve the customer’s problem. Its’
value proposition is hard to communicate. The pricing is wrong. The target
market is too small.

THE CYCLE OF PRODUCT FAILURE




WHAT'S THE COST OF DOING NOTHING?

0
Launches Per Year
0
%
Of Products Fail
$
0
Trillion
Annual Cost of Failures
*Study on Product Failure Rates.

WHY DOES THIS HAPPEN?


YOUR ORGANISATION DOESN’T KNOW HOW TO LEVERAGE PRODUCT MANAGEMENT TO DRIVE
BUSINESS VALUE.

This happens when you don’t have a working product practice in your
organisation.
You may have product people, but, the entire organisation is not aligned to the
critical role of modern product management.
You may prioritise the sales and marketing of your product over delivering the
product that your customers need.
Over time this mentality cemented itself, and you’ve not changed your ways of
working.
This means it is hard for you to attract and hire good product people. You may
not even know how to recognise what they look like.
This happens when you don’t have a working product practice in your
organisation.
You may have product people, but, the entire organisation is not aligned to the
critical role of modern product management.
You may prioritise the sales and marketing of your product over delivering the
product that your customers need.
Over time this mentality cemented itself, and you’ve not changed your ways of
working.
This means it is hard for you to attract and hire good product people. You may
not even know how to recognise what they look like.
This happens when you don’t have a working product practice in your
organisation.
You may have product people, but, the entire organisation is not aligned to the
critical role of modern product management.
You may prioritise the sales and marketing of your product over delivering the
product that your customers need.
Over time this mentality cemented itself, and you’ve not changed your ways of
working.
This means it is hard for you to attract and hire good product people. You may
not even know how to recognise what they look like.

What We Do
 * This happens when you don’t have a working product practice in your
   organisation.
 * You may have product people, but, the entire organisation is not aligned to
   the critical role of modern product management.
 * You may prioritise the sales and marketing of your product over delivering
   the product that your customers need.
 * Over time this mentality cemented itself, and you’ve not changed your ways of
   working.
 * This means it is hard for you to attract and hire good product people. You
   may not even know how to recognise what they look like.

How We Help Solve This Problem


ORGANISATIONS THAT INVEST IN PRODUCT MANAGEMENT CAPABILITY AND SOLVE THESE
PROBLEMS LEAP IN VALUE:

0
x
Enterprise Value
0
x
Growth Rate
0
x
Revenue Multiple

*Study on the return on investment for “Product-Led Organisations” vs those that
are not.


WE CALL THESE
PRODUCT-LED ORGANISATIONS.


BRAINMATES HELPS ORGANISATIONS
BECOME PRODUCT-LED.

Talk to Us to Leap in Value


WHY CHOOSE BRAINMATES TO HELP SOLVE YOUR PRODUCT PROBLEMS?

Brainmates brings a unique offering to the table that others can’t.



 * Product is what we do.
 * We have a deep bench of experienced product practitioners with real-world
   experience across many domains.
 * For the past 18 years, we’ve successfully solved many product challenges –
   always learning from those experiences to stay ahead of the product curve.
 * We used that singular focus on product to develop rich consultancy frameworks
   and create the leading IP on product management.



What We Do


HOW TO CHOOSE A PARTNER



Product is what we do.
We have a deep bench of experienced product practitioners with real-world
experience across many domains.
For the past 18 years, we’ve successfully solved many product challenges –
always learning from those experiences to stay ahead of the product curve.
We used that singular focus on product to develop rich consultancy frameworks
and create the leading IP on product management.
Product is what we do.
We have a deep bench of experienced product practitioners with real-world
experience across many domains.
For the past 18 years, we’ve successfully solved many product challenges –
always learning from those experiences to stay ahead of the product curve.
We used that singular focus on product to develop rich consultancy frameworks
and create the leading IP on product management.
Product is what we do.
We have a deep bench of experienced product practitioners with real-world
experience across many domains.
For the past 18 years, we’ve successfully solved many product challenges –
always learning from those experiences to stay ahead of the product curve.
We used that singular focus on product to develop rich consultancy frameworks
and create the leading IP on product management.

What We Do

ORGANISATIONS WE’VE HELPED SOLVE PRODUCT PROBLEMS:




3 REASONS TO CHOOSE BRAINMATES:


1.


OUR PROVEN PRODUCT-LED PROGRAM WILL HELP YOU DELIVER A HIGHER RETURN ON
INVESTMENT, FASTER.

Learn more about our Product-Led Program
Read more
Read less
The Brainmates Product-Led Program brings active change to your organisation,
working across six areas that are essential to product maturity.
 * We diagnose the root problems, preventing you from success.
 * Uplift your organisational and team capabilities by teaching your team to
   fill in the missing gaps.
 * Work with you to apply the learnings in your real products and help you
   implement the changes required.
 * Guide your leadership to drive the outcomes you need.
 * Get you into position to repeat the process on your own.


THE BRAINMATES PRODUCT-LED PROGRAM:

Strategy & Roadmap
Area 1


STRATEGY & ROADMAP

Develop a bold vision and strategic priorities to deliver outcomes that are
clearly linked to business strategy.
Structure & People
Area 2


STRUCTURE & PEOPLE

Create the right organisational and product structure and hire and onboard the
right people with the required skills.
Practice & Process
Area 3


PRACTICE & PROCESS

Implement product management and capability frameworks across your team to
achieve business outcomes.
Discover & Deliver
Area 4


DISCOVER & DELIVER

Implement continuous discovery and iterative delivery to solve valuable customer
problems that also deliver business value.
Measure & Respond
Area 5


MEASURE & RESPOND

Measure what matters and create insights that drive decision-making in changing
environments.
Align & Transform
Area 6


ALIGN & TRANSFORM

Align the entire organisation to balance customer needs with business benefits
to achieve product growth.


2.


THE BRAINMATES APPROACH MEANS WE WORK WITH YOU AS A COLLABORATIVE PARTNER.

Our Proven Process
Read more
Read less

We don’t teach you and then leave you to decipher how to implement on your own.
Unlike other big-name consultancies, we don’t just do it for you and then leave
you unable to do it without us.

 * We find your competitive edge and create a unique framework that sets you
   apart from your competition – we don’t use a one-size-fits-all framework that
   your competition uses too.
 * Teach you how, but, we also help you do the work until you can do it on your
   own.
 * Set you up for success, and are there as your partner to help you sustain it.


01 ASSESS

We undertake a comprehensive evaluation of your product practice maturity across
the six key areas underpinning product-led practices.

We deliver a best practice recommendations report on how to improve your product
practice.




03 SUSTAIN

We provide ongoing advice and coaching from our experienced product consultants
to support embedding of best practice recommendations and sustain capabilities.

We help you look forward into the future and iterate to sustain capability gains
as your needs change.




02 UPLIFT

We create and deliver a tailored program of professional development and best
practice frameworks to uplift team and organisational product practice
capabilities.

We work with you to apply these new capabilities to real product problems.


3.


OUR TRACK RECORD OF RESULTS IN PRODUCT MANAGEMENT OVER THE PAST 18 YEARS.

Who We Are
Read more
Read less
We’ve been there, done that. We’ve seen the pain and overcome the problems to
help hundreds of organisations build strong product practices, over and over
again.



 * We only solve product problems.
 * We learn from the product problems we see and continually refine how to solve
   them.
 * Our deep bench of product practitioners spend their time thinking about the
   future of product to ensure you stay ahead of the curve – and ahead of your
   competition.



Core to realising Standards Australia’s ambitious strategic objectives, is the
ability to design and deliver better and more innovative products and services,
to our stakeholders and customers.

In support of this ambition, Standards Australia engaged Brainmates to undertake
a Product Maturity assessment, and subsequently to work with us in establishing
a Product Centre of Excellence.

Brainmates’ extensive product expertise, coupled with their ability to structure
a CoE growth agenda and to coach our product team, has set us well on the way
towards building this capability.

Andrew Whelan IT Delivery Manager, Standards Australia

We came to Brainmates at a time that was pretty challenging for us, and the work
we’ve done together has set us up to lead the market.

We’ve now have the right foundations in place, and our executives now see the
product team as a major performance driver.

Jack Simpson GM – Product/UX/CX, Tabcorp

Woolworths has been partnering with Brainmates for a few years to help build
product capability and product standards.

They helped us build our product capability matrix and career ladder and
therefore understand the needs we have in our business but also understand the
challenges in market to find top product talent.

They also have great talent in their business to help build out a program such
as this and were very excited to partner with us on a program that is customised
to Woolworths.

Petra Gross GM Digital Products, WooliesX

We have been partnering with Brainmates for the last year to accelerate our
product maturity, which has helped uplift our product team practice and our
cross-functional effectiveness.

Brainmates have become trusted advisors to our leadership team.

Erica Wass VP Product, Secure Code Warrior

We have been partnering with Brainmates for the last year to accelerate our
product maturity, which has helped uplift our product team practice and our
cross-functional effectiveness.

Brainmates have become trusted advisors to our leadership team.

Erica Wass

VP Product, Secure Code Warrior

Core to realising Standards Australia's ambitious strategic objectives, is the
ability to design and deliver better and more innovative products and services,
to our stakeholders and customers.

In support of this ambition, Standards Australia engaged Brainmates to undertake
a Product Maturity assessment, and subsequently to work with us in establishing
a Product Centre of Excellence.

Brainmates’ extensive product expertise, coupled with their ability to structure
a CoE growth agenda and to coach our product team, has set us well on the way
towards building this capability.

Andrew Whelan

IT Delivery Manager, Standards Australia

We came to Brainmates at a time that was pretty challenging for us, and the work
we’ve done together has set us up to lead the market.

We’ve now have the right foundations in place, and our executives now see the
product team as a major performance driver.

Jack Simpson

GM - Product/UX/CX, Tabcorp

Woolworths has been partnering with Brainmates for a few years to help build
product capability and product standards.

They helped us build our product capability matrix and career ladder and
therefore understand the needs we have in our business but also understand the
challenges in market to find top product talent.

They also have great talent in their business to help build out a program such
as this and were very excited to partner with us on a program that is customised
to Woolworths.

Petra Gross

GM Digital Products, WooliesX

We have been partnering with Brainmates for the last year to accelerate our
product maturity, which has helped uplift our product team practice and our
cross-functional effectiveness.

Brainmates have become trusted advisors to our leadership team.

Erica Wass

VP Product, Secure Code Warrior

Core to realising Standards Australia's ambitious strategic objectives, is the
ability to design and deliver better and more innovative products and services,
to our stakeholders and customers.

In support of this ambition, Standards Australia engaged Brainmates to undertake
a Product Maturity assessment, and subsequently to work with us in establishing
a Product Centre of Excellence.

Brainmates’ extensive product expertise, coupled with their ability to structure
a CoE growth agenda and to coach our product team, has set us well on the way
towards building this capability.

Andrew Whelan

IT Delivery Manager, Standards Australia



IT’S TIME TO SLEEP AT NIGHT AGAIN.
TALK TO A PARTNER WHO CAN HELP SOLVE YOUR PRODUCT PROBLEMS.

Get Your Free Consult



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DRIVE HIGHER BUSINESS VALUE

GET CUTTING-EDGE INSIGHTS ON HOW TO LEVERAGE PRODUCT MANAGEMENT IN YOUR
ORGANISATION.




Brainmates helps organisations leverage product management to drive business
value with products customers love.


 * Phone (AUS)1800 272 466
   Phone (OS)+61 1800 272 466

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