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WE VALUE YOUR PRIVACY

We and our partners store and/or access information on a device, such as cookies
and process personal data, such as unique identifiers and standard information
sent by a device for personalised advertising and content, advertising and
content measurement, audience research and services development. With your
permission we and our partners may use precise geolocation data and
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consenting. Please note that some processing of your personal data may not
require your consent, but you have a right to object to such processing. Your
preferences will apply to this website only. You can change your preferences or
withdraw your consent at any time by returning to this site and clicking the
"Privacy" button at the bottom of the webpage.
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Home > Privacy Policy


TECHNOLOGYADVICE PRIVACY POLICY

Effective Date: March 1, 2014 (Updated September 20th, 2023)

THE FOLLOWING DESCRIBES THE INFORMATION THAT TECHNOLOGYADVICE COLLECTS AND HOW
IT USES SUCH INFORMATION. PLEASE READ THIS PRIVACY POLICY CAREFULLY BEFORE USING
THIS WEBSITE. BY USING THE SERVICES OR SUBMITTING PERSONAL INFORMATION THROUGH
THE SERVICES, YOU EXPRESSLY CONSENT TO THE PROCESSING AND USE OF YOUR PERSONAL
INFORMATION ACCORDING TO THIS PRIVACY POLICY.


PRIVACY STATEMENT

TechnologyAdvice, LLC and its subsidiaries (collectively “TechnologyAdvice”) are
committed to safeguarding your privacy online. This privacy policy applies to
Your information that TechnologyAdvice collects and receives. By using this
website (“Website”) You agree to the terms of this Privacy Policy. Please read
the following policy to understand how Your Personal Information will be treated
as You use TechnologyAdvice’s Services. The following discloses our information
gathering and dissemination practices. All capitalized terms not defined in this
Privacy Policy have the same meaning as defined in TechnologyAdvice’s Terms of
Use.


PERSONAL INFORMATION DEFINED

For this Privacy Policy, “Personal Information” means information that is
personally identifiable such as names, addresses, e-mail addresses, or phone
numbers, as well as other non-public information that is associated with a User.
TechnologyAdvice collects and uses Personal Information as described in this
Privacy Policy from the Users of our Services.


PERSONAL INFORMATION TECHNOLOGYADVICE COLLECTS

TechnologyAdvice collects Personal Information upon Your consent. This
information might be used to send you product recommendations, articles via a
newsletter, or more information about a particular technology vendor, depending
on the form you fill out and the consent you provide at the time you fill out
that form.

Product Recommendations: TechnologyAdvice collects Personal Information from You
in order to connect You with sellers of technology (“Services”) that You are
searching for. When You give TechnologyAdvice access to Personal Information for
this purpose, You consent to receive product recommendations and technology
buying advice from TechnologyAdvice via email or phone call, and with your
consent the Website may pass your data along to technology vendors who meet your
requirements.

Email Newsletters: TechnologyAdvice collects email addresses to provide readers
of our blogs with updates via email newsletters. These email newsletters contain
links to blog posts, product recommendations, and links to research white papers
that match your technology or industry interests.

Get Pricing: Should You request pricing details for a particular technology
listed on the site, TechnologyAdvice will collect Personal Information such as:

 * Email address
 * Name
 * Phone number
 * Industry
 * Company demographics

When You consent to receive pricing details for a technology, TechnologyAdvice
will contact you with those pricing details. With your consent, the Website may
pass your data along to technology vendors who meet your requirements.

Product Reviews: TechnologyAdvice uses your personal information to verify Your
identity and to ensure you are not a current or previous employee of the
technology company or their direct competitors.

TechnologyAdvice collects the following Personal Information that You submit
voluntarily. You may provide TechnologyAdvice with additional information about
You as You use the Services such as:

 * physical addresses
 * telephone numbers
 * information regarding Your business (e.g., business name, revenue thresholds,
   etc.)
 * information regarding Your business needs and technology requirements
 * other personally identifiable information You affirmatively provide to us
   such as LinkedIn profile information

When You contribute posts and reviews, participate in TechnologyAdvice surveys
(either directly, or through third party service providers), or provide any
other Content to the Services through other means, TechnologyAdvice will collect
all the information You provide. In connection with reviews, posts, and surveys,
TechnologyAdvice (and/or its third party service providers) may collect a wide
variety of product- and vendor-related information.

Please be aware that while some pieces of information that You provide to
TechnologyAdvice would not be sufficient to identify You when seen by another
User without any context, the combination of different pieces of information
that You have provided for viewing by other Users, or any contextual
information, may allow other Users and TechnologyAdvice to identify You.

When You contact TechnologyAdvice by sending TechnologyAdvice an e-mail or when
You use any of our contact forms, TechnologyAdvice will collect any information
that is contained in (and/or attached to) Your e-mail, text message, or that You
enter into such forms.

TechnologyAdvice does not collect, process or control any sensitive personal
information such as Physical or Mental Health, Political Beliefs or Genetics,
etc.


LEGAL GROUNDS FOR PROCESSING INFORMATION UNDER GDPR

For our direct marketing activities, we employ Legitimate Interest as legal
grounds for processing data.


BROWSING THE WEBSITE

If You browse through the Website without entering any Personal Information,
TechnologyAdvice will automatically gather and store certain information about
Your visit. This information does not identify You personally and cannot be
linked back to You unless You decide at some point to identify Yourself. If You
are only browsing, TechnologyAdvice may collect the following information
(whenever possible): IP address, domain name, the type of browser and operating
system used to access the Website, the date and time You access the Website, the
pages You visit (click-through), and if You linked to the Website from another
website, the address of that website as well as additional information related
to Your visit. TechnologyAdvice uses Your IP address to help diagnose problems
with our server, and to administer the Website.


COOKIES

TechnologyAdvice may place “cookies” on Your personal computer. “Cookies” are
small identifiers sent from a web server and stored on Your computer’s hard
drive, similar to a license plate, that help TechnologyAdvice to recognize You
if You visit the Website again. TechnologyAdvice use cookies to record session
information, such as record user-specific information on what pages You access
or visit, record past activity in order to provide better service when You
return to the Website, ensure that You are not repeatedly sent the same banner
ads, to customize Website content based on Your browser type, and to track how
You found the Website. Cookies are not designed to be used to get data from Your
hard drive, Your e-mail or any other personal data about You.

To protect Your privacy, TechnologyAdvice does not use cookies to store or
transmit any Personal Information about You on the Internet. You can reject
cookies by changing Your browser settings. Please note, however, that if You
reject our cookies, it is possible that some web pages may not properly load,
Your access to certain information might be denied or You might have to enter
information about Yourself more than once.


MINORS

TechnologyAdvice does not knowingly collect personally identifiable information
by anyone under the age of 18. Do not fill out any forms on the site if You are
under the age of 18 and do not provide TechnologyAdvice with any information
regarding any individual under the age of 18.


USE OF PERSONAL INFORMATION

Personal Information You submit to TechnologyAdvice, or to third parties that
support us in collecting information, is used by us to provide You and other
Users with the Services, to respond to requests that You make, to improve our
Services, and to operate, maintain, and improve the features, functionality,
performance, and support of the Services.


TECHNOLOGYADVICE USES THE PERSONAL INFORMATION THAT IT GATHERS ABOUT YOU FOR THE
FOLLOWING PURPOSES:

 * To provide our Services to You, to communicate with You about Your use of the
   Services, to respond to Your inquiries, to fulfill Your orders, and for other
   customer service purposes, which may include communicating with You via email
 * To tailor the content and information that TechnologyAdvice may send or
   display to You, personalized help and instructions, and to otherwise
   personalize Your experiences while using the Website or the Services
 * For customer loyalty programs
 * To share with website affiliates, and/or vendors of products You have given
   us consent to contact You regarding products or services as a means of
   establishing communication between both You and such vendors or affiliates.
 * For marketing and promotional purposes. For example, TechnologyAdvice may use
   information You provide to contact You in the manner(s) You request at the
   time that data is collected. TechnologyAdvice may collect your email address
   to send You news and newsletters, special offers and promotions, or to
   otherwise contact You about products or information You expressed interest
   in. TechnologyAdvice also may use the information that TechnologyAdvice
   learns about You to assist us in advertising our Services on third party
   websites.
 * To better understand how users access and use the Website and Services, both
   on an aggregated and individualized basis, to improve the Website and
   Services and respond to user desires and preferences, and for other research
   and analytical purposes


PUBLIC POSTINGS

One of the purposes of the Services is for Users to share product- and
vendor-related information with other Users. Therefore, You should assume that
any information (including any Personal Information You may choose to provide,
but excluding Your registration information) that You post will be made
available to other Users of the Services. TechnologyAdvice may provide You the
ability to anonymously post certain comments, in which case TechnologyAdvice
will not include Your contact information (i.e., name, username, email address,
or postal address) on the Website in connection with such comments. However, You
should know that TechnologyAdvice’s internal records may associate Your contact
information with such comments.


FEEDBACK

If You provide feedback about the Services, TechnologyAdvice may use and
disclose such feedback for any purpose, provided TechnologyAdvice does not
associate such feedback with Your Personal Information. TechnologyAdvice will
collect any information contained in such feedback and will treat the Personal
Information in it in accordance with this Privacy Policy.


DISCLOSURE OF PERSONAL INFORMATION

Except as otherwise stated in this Privacy Policy, TechnologyAdvice does not
disclose to or share Your Personal Information with third parties, unless You
ask or authorize TechnologyAdvice to do so. TechnologyAdvice may provide Your
Personal Information to third party service providers and suppliers who work on
behalf of or with TechnologyAdvice to provide You with some of the services and
features of the Services and to help us communicate with Users. However, these
service providers and suppliers do not have any independent right to use this
information except to help TechnologyAdvice provide the Services.
TechnologyAdvice may share some or all of Your Personal Information with any
parent company, subsidiaries, joint ventures, or other companies under a common
control (collectively, “Affiliates”), in which case TechnologyAdvice will
require Affiliates to honor this Privacy Policy.


DATA RETENTION

Unused data and data that falls outside of categories we deem commercially
viable will be deleted. To ensure the accuracy of our recommendations and the
privacy of Personal Information, TechnologyAdvice analyzes all records annually
and deletes any that have gone untouched, unprocessed, and unreferenced in a
timespan of 5 years. Data that has been requested to be forgotten will be
deleted promptly.


MERGERS

In the event TechnologyAdvice goes through a business transition such as a
merger, acquisition by another company, or sale of all or a portion of its
assets, Your Personal Information will likely be among the assets transferred.
You acknowledge that such transfers may occur, and that any acquirer of
TechnologyAdvice or its assets may continue to use Your Personal Information as
set forth in this Privacy Policy.


LEGAL OBLIGATION TO DISCLOSE

TechnologyAdvice may (and You authorize us to) disclose information
TechnologyAdvice has collected from and about You (including Personal
Information) if TechnologyAdvice believes in good faith that such disclosure is
necessary to (a) comply with relevant laws or to respond to subpoenas or
warrants served on us; (b) to enforce our TechnologyAdvice Terms of Use and
Privacy Policy; or (c) to protect and defend the rights or property of us, the
users of our Services, or third parties.


DATA COMPLIANCE

GDPR (GENERAL DATA PROTECTION REGULATION)

TechnologyAdvice adheres to rights of data subjects set out by the GDPR
standards. Under these standards individual citizens of the European Union (EU)
and the European Economic Area (EEA) have the right to:

 * Be forgotten. At any time you may contact TechnologyAdvice’s Data Protection
   Officer and request that your data be fully removed from all of our
   databases.
 * Update or change your Personal Information
 * Transfer your Personal Information to another data processor or controller
 * Object to the processing of your personal information

If You would like to make a subject access request (SAR) to view, delete, or
otherwise change the data stored in the TechnologyAdvice database, please
contact our Data Protection Officer by emailing
datacontroller@technologyadvice.com.

CCPA(CALIFORNIA CONSUMER PRIVACY ACT)

Through our site and partners, we receive data that you actively submit, as well
as data that we track when you request information, or otherwise actively send
us data. We usually collect data such as your name, email address, business
address, telephone number, and other information related to the business you
represent.

TechnologyAdvice adheres to rights of data subjects set out by CCPA. Residents
of California upon verification have the right to

 * The right to know which personal information is being collected
 * The right to know if personal data is being sold or shared, and to whom
 * The right to object to the sale of personal data
 * The right to access one’s own personal information
 * The right to equal service and price, even for consumers who exercise their
   privacy rights

We may deny your deletion request if retaining the information is necessary for
us or our service providers to:

 1. Complete the transaction for which we collected the personal information,
    provide a good or service that you requested, take actions reasonably
    anticipated within the context of our ongoing business relationship with
    you, or otherwise perform our contract with you.
 2. Detect security incidents, protect against malicious, deceptive, fraudulent,
    or illegal activity, or prosecute those responsible for such activities.
 3. Debug products to identify and repair errors that impair existing intended
    functionality.
 4. Exercise free speech, ensure the right of another consumer to exercise their
    free speech rights, or exercise another right provided for by law.
 5. Comply with the California Electronic Communications Privacy Act (Cal. Penal
    Code § 1546 seq.).
 6. Engage in public or peer-reviewed scientific, historical, or statistical
    research in the public interest that adheres to all other applicable ethics
    and privacy laws, when the information’s deletion may likely render
    impossible or seriously impair the research’s achievement, if you previously
    provided informed consent.
 7. Enable solely internal uses that are reasonably aligned with consumer
    expectations based on your relationship with us.
 8. Comply with a legal obligation.
 9. Make other internal and lawful uses of that information that are compatible
    with the context in which you provided it.

To exercise these rights listed above you can contact us by
Calling 615-285-4849 x 113
Email us at datacontroller@technologyadvice.com

Or Mail us at
TechnologyAdvice
Attn:Data Controller
3343 Perimeter Hill Dr
Suite 100
Nashville, TN 37211

ALTERNATIVELY YOU CAN OPT OUT OF SALE – HERE

Only you or a person registered with the California Secretary of State that you
authorize to act on your behalf, may make a verifiable consumer request related
to your personal information. You may also make a verifiable consumer request on
behalf of your minor child.

You may only make a verifiable consumer request for access or data portability
twice within a 12-month period. The verifiable consumer request must:

 * Provide sufficient information that allows us to reasonably verify you are
   the person about whom we collected personal information or an authorized
   representative.
 * Describe your request with sufficient detail that allows us to properly
   understand, evaluate, and respond to it. We cannot respond to your request or
   provide you with personal information if we cannot verify your identity or
   authority to make the request and confirm the personal information relates to
   you. We will only use personal information provided in a verifiable consumer
   request to verify the requestor’s identity or authority to make the request.


SECURITY

TechnologyAdvice works hard to protect Information You provide from loss,
misuse, and unauthorized access or disclosure. These steps take into account the
sensitivity of the Other Information we collect, process and store, and the
current state of technology. TechnologyAdvice has deployed all of these
requirements in our systems and processes both internally as well as with
upstream data providers to ensure the security of Personal Information:

 * Hardware-level and/or software-level encryption
 * Data minimization
 * Data pseudonymization
 * Data encryption at rest
 * Data encryption in transit


INFORMATION SHARING

On occasion TechnologyAdvice will make available to potential advertisers,
research firms, and business partners aggregated results from research it has
conducted regarding visitors to the Website. TechnologyAdvice may count, track,
and aggregate visitor activity into our analysis of general traffic flows to the
Website and may merge this information into group data, which may then be shared
on an aggregated basis with potential advertisers, research firms, and business
partners. In such case, TechnologyAdvice will only provide demographic
information on an aggregated basis and does not disclose individual reader
information. We improve our products and advertising by using Microsoft Clarity
to see how you use our website. By using our site, you agree that we and
Microsoft can collect and use this data.


LINKS TO OTHER WEB SITES

 * The Website may contain links to Third Party Sites that are not owned or
   controlled by TechnologyAdvice. The provision of such links is for Your
   convenience and does not signify TechnologyAdvice’s endorsement of such web
   sites or location or its contents. TechnologyAdvice has no control over, does
   not review and is not responsible for the privacy policies of or content
   displayed on Third Party Sites. Please be aware that the terms of this
   Privacy Policy do not apply to Third Party Sites.
 * DISCLOSURE: TechnologyAdvice may have affiliate marketing agreements set up
   with a portion of the products mentioned in blog posts or other pages on the
   site. If a user clicks through to a product from this Website and makes a
   purchase, TechnologyAdvice may be entitled to a portion of the revenue
   generated from this purchase.


NOTIFICATION OF PRIVACY STATEMENT CHANGES

From time to time, TechnologyAdvice may use Personal Information for new,
unanticipated uses not previously disclosed in this Privacy Policy. If
TechnologyAdvice’s information practices change at some time in the future
TechnologyAdvice will post the policy changes to this Website to notify You of
these changes and provide You with the ability to opt out of these new uses. If
You are concerned about how Your information is used, You should check back at
this Website periodically.


CONTACTING THE TECHNOLOGYADVICE DATA PROTECTION TEAM

If You have any questions about this Privacy Policy, the practices of this
Website, or Your dealings with this Website, please contact the TechnologyAdvice
Data Protection Officer at datacontroller@technologyadvice.com or 615-285-4849.

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