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WHAT IS INCLUDED?

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PRODUCT ROADMAP FRAMEWORK

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STATE OF PRODUCT DATA 2022

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FIXING 10 COMMON UX MISTAKES

PRODUCT-LED AWARDS 2022 - YOUR FINALISTS

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5 PRODUCT QUESTIONS FOR 2023 | JAN 12, 2023

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PRODUCT OPERATIONS | CANADA | JAN 13TH, 2023

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PRODUCT-LED SUMMIT, AUSTIN | FEB 16 - 17

PRODUCT-LED SUMMIT, NEW YORK | MARCH 14 - 15

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PRODUCT-LED FESTIVAL VOL. 5

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Product-Led Growth Go-to-Market Customer Success and Onboarding Metrics &
Measurement AI & Machine Learning Product Leadership Achieving Scale


Reports


50 SHADES OF PM PLAYBOOK

Read more
Members-only
Product-Led Growth


HOW TO DRIVE PRODUCT-LED GROWTH WITH DATA-DRIVEN DECISION MAKING

- Read more -
Members-only
Product Development


EFFECTIVE STEPS YOU CAN TAKE TO CREATE A WINNING PRODUCT STRATEGY

- Read more -
Members-only
Members-only
Product-Led Growth


WHO SHOULD LEAD PRODUCT-LED GROWTH?

Is it product? Is it the business? Is it marketing? If you’re into tech, digital
marketing, and revenue operations, or have just been actively interested in the
digital world for the past 2 years, I’m sure you’ve read all about growth,
growth loops, and product-led growth....

 * Roberto Guerra

4 min read
Members-only
Product Leadership


CHANGE MANAGEMENT: LEARNING THE HARD WAY

Change is a hard but necessary state of growing organizations. Here is
everything I learnt over the past 12 months. The hope is that this will support
any large scale change management you may take on or be part of....

 * Chris Compston

12 min read
Members-only
Membership content


4 TRIED AND TESTED WAYS TO STRUCTURE A GROWTH TEAM

Andrea Wang, Principal Product Manager for Growth at Amplitude, shares some of
her personal experience with scaling out the growth team, including what you
need to consider and finding the best talent....

 * Andrea Wang

14 min read
Members-only
Podcast


GIVING PEOPLE IN PRODUCT THEIR TIME BACK, WITH OSEYI IKUENOBE

We chat to Oseyi Ikuenobe, Head of Product for Orders & Checkout Experience at
Square. Oseyi talks us through his journey in financial technology, his passion
for opening doors for small businesses, and the power of making space to achieve
bigger things....

 * Adam Bennett

2 min read
Members-only
Product-Led Alliance


PRODUCT-LED ALLIANCE MEETUP | OAKLAND | JANUARY 26TH, 2023

Join us in-person on Thursday, January 26th for our second Product-Led Alliance
meetup in Oakland, where you get the chance to connect, engage, and network with
fellow product-led professionals. 💫...

 * Rebecca Boucher

1 min read
Members-only
Product Management


A PRODUCT MANAGER CAREER PATH GUIDE

A product manager identifies a customer’s needs and the overall business
objectives required to fulfill those needs. They determine how the product will
meet the customer’s expectations, detail what success looks like, and rally the
team to bring the vision into reality....

 * Michael Pierce

10 min read
Members-only
Product Operations


MYTHS OF PRODUCT OPERATIONS

I wanted to dispel some of the myths around the role of product operations, and
the impact they're having. This is from my perspective and other product ops
teams may operate differently....

 * Chris Compston

5 min read
Members-only
Product-Led Growth


ALL YOU NEED TO KNOW ABOUT BUILDING A KILLER PRODUCT-LED GROWTH LOOP

Growth loops are a self-sustaining strategy that reinvests the output of one
stage as input to the next. Thus achieving a compounding effect that doesn't
require splurging on acquisition channels to grow users and revenue....

 * Dave Rigotti

5 min read
Members-only
Reports


50 SHADES OF PM PLAYBOOK

We thought we’d cut through the noise and put together a definitive (and
evolving) guide on the current product management job titles. Together with
Amplitude, we’ve decoded the many different types of PM roles out there....

 * Adam Bennett

1 min read
Members-only
AI & Machine Learning


WHAT YOU NEED TO BUILD PRODUCTS WITH AI

What does it really mean to build products with artificial intelligence? How
much AI knowledge should a product manager have? And is it actually better to
build or buy an AI platform? The experts weighed in on the above questions and
more....

 * Product-Led Alliance

10 min read
Members-only
Product Management


HOW TO USE THE FIVE WHYS TECHNIQUE DURING USER INTERVIEWS LIKE A PRODUCT MANAGER

I’ll detail how I use the “Five Whys” framework during discovery as a tool to
coax and cajole as much information out of customers as possible. All so that I
am better able to understand the root issue or problem the customer is asking me
to solve in the first place....

 * Ian Khor

4 min read
Members-only
Product Operations


PRODUCT OPERATIONS MEETUP | VIRTUAL | JANUARY 10, 2023

Join us virtually on Tuesday, January 10th for our third Product Operations
Meetup, where you'll get the chance to re-connect, re-engage, and network with
fellow Product Ops professionals. 💫...

 * Rebecca Boucher

1 min read
Members-only


PRODUCT-LED SUMMIT AUSTIN: CONVINCE THE BOSS

Use this handy template to get your budget request over the line and mingle with
100+ PMs at the Product-Led Summit in Austin....

 * Product-Led Alliance

1 min read
Members-only


PRODUCT-LED SUMMIT NEW YORK: CONVINCE THE BOSS LETTER

Use this handy template to get your budget request over the line and mingle with
100+ PMs at the Product-Led Summit in New...

 * Product-Led Alliance

1 min read
Members-only
Product Operations


PRODUCT OPERATIONS CANADA MEETUP | VIRTUAL | JANUARY 13, 2023

Join us virtually on Friday, January 13th for our first ever Product Operations
Virtual Meetup for our Canadian members. You'll have the chance to connect,
network and get to know fellow members from Canada. It might even lead to an
in-person meetup in your area! 💫...

 * Rebecca Boucher

1 min read
Newsletter

Get industry insights


Join
Event List
Top 5 product questions to ask in 2023 [webinar]
January 12, 2023
Online
Product-Led Summit | Austin
February 16-17, 2023
Austin
Product-Led Summit | New York
March 14-15
New York
Product-Led Leadership Accelerator
April 17, 2023
Live & online
Product-Led Alliance was founded in December 2019 with a vision of providing an
independent learning platform for product pioneers, growth gurus, and
go-to-market experts from around the world.
We’re committed to sharing Product-Led growth success stories, experiences &
challenges.

ABOUT
 * Contribute
 * Media Guide
 * Ambassadors
 * Mission

RESOURCES
 * Podcasts
 * Reports

GENERAL
 * Events
 * Membership
 * Community

Learn
Product-Led Growth Go-to-Market Customer Success and Onboarding Metrics &
Measurement AI & Machine Learning Product Leadership Achieving Scale



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