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Text Content

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 * Home
 * Solutions
    * CATI
    * Polling
    * Face-to-Face
    * Healthcare
    * Qualitative Recruitment
    * Mystery Shopping
    * Bespoke Studies
   
   
   CATI
   
   Telephone Interviewing - we hear you
   
   
   LIVE PHONE POLLING
   
   We are public and political opinion polling data collection experts
   
   
   FACE-TO-FACE
   
   A variety of data collection techniques to suit your needs
   
   
   HEALTHCARE
   
   Dedicated specialist healthcare research division of TKW Research
   
   
   QUALITATIVE RECRUITMENT
   
   Consumer market research recruitment specialists
   
   
   MYSTERY SHOPPING
   
   Keep your customers coming back for more with unrivalled insights that will
   empower exceptional customer experiences
   
   
   BESPOKE STUDIES
   
   Where others see complexity, we see opportunity

 * Who We Are
   
   WHO WE ARE
   
   TKW Research Group is one of the largest Australia's largest,
   independently-owned market research agency.
    * History
    * Team
    * Privacy & Quality Compliance
   
   
   HISTORY
   
   Incorporating many well-known market research data collection brands, TKW
   Research Group is now one of the largest market research field agencies in
   Australia and New Zealand.
   
   
   TEAM
   
   A strong, passionate team makes a company, come and meet ours!
   
   
   PRIVACY & QUALITY COMPLIANCE
   
   Our commitments to our clients and our interviewees.

 * Knowledge Box
 * Contact Us

0489 934 300



MARKET RESEARCH DATA COLLECTION SPECIALIST


Welcome to TKW Research Group, Australia’s largest and most trusted market
research data collection agency.
How we do itTalk to us


WE COLLECT DATA AND TRANSFORM IT INTO MEANINGFUL INSIGHT


TKW Research Group is one of the largest independently owned data collection
agencies in Australia and New Zealand
How we do itTalk to us


POLLING


We are public and political opinion polling data collection experts - find out
how we are making Live Phone Polling cost-competitive again
Read more






WE’RE AUSTRALIA’S LEADING INDEPENDENT DATA COLLECTION AGENCY


EMPOWERING YOUR MARKET RESEARCH INSIGHTS BY COLLECTING THE RIGHT DATA IN THE
RIGHT WAY

TKW Research Group is Australia’s premier data collection agency. With a strong
reputation and expertise in diverse industries, we are the trusted partner for
market research consultancies, government entities, businesses and commercial
organisations, and academic institutions. Specialising in quantitative and
qualitative data collection methods, our experienced team delivers accurate and
actionable data. Empower your decision-making with timely insights from TKW
Research Group.

CATI

Whether you’re looking to reach business or consumer respondents, our CATI
experience ensures we deliver outstanding results every time.

LIVE PHONE POLLING

We are public and political opinion polling data collection experts - find out
how we are making Live Phone Polling cost-competitive again.

FACE TO FACE

Nothing beats the insights gained face to face – intercepts, recruiting, central
location testing and door to door. We offer full CAPI capabilities.

HEALTHCARE

Our vast healthcare experience is backed by our extensive databases of both
medical professionals and patient groups, putting you in touch with the right
people for your study.

MYSTERY SHOPPING

Keep your customers coming back for more with unrivalled insights that will
empower exceptional customer experiences

BESPOKE STUDIES

Where others see complexity, we see opportunity - we get ‘inside’ your business
so we can specifically design a tailored programme for your needs.




YOU WILL BE IN GOOD COMPANY




WHO WE ARE


TKW RESEARCH GROUP IS AUSTRALIA’S LEADING DATA COLLECTION AGENCY.

We’ve built a reputation by consistently delivering data collection and
recruitment services on budget, on time, and on spec. TKW Research Group is
Australia’s most trusted research data collection and recruitment organisation.
We use the latest technology to collect high quality, in depth data for market
research and stakeholder consultation. This ensures our research partners enjoy
efficient, engaging, and ethical access to respondents.


500+


EXPERIENCED INTERVIEWERS

Our model of providing outsourced data collection is not only highly
cost-effective but also renowned for its superior quality. This combination has
made us a preferred choice for many of leading research providers, not only
within Australia but also on a global scale.
4


APAC LOCATIONS

We conduct studies from our centres in Melbourne, Sydney, Auckland, and Fiji.
25+


YEARS EXPERIENCE

Since 1997, we have continuously refined our survey strategies, enabling our
clients to take advantage of the knowledge we've accumulated from past projects.



WHY WORK WITH US


WE HELP YOU SEE THROUGH THE CONFUSION AND TRULY UNDERSTAND YOUR MARKET DATA.

01. Data collection is what we do

Your brand is more likely to succeed when built on a foundation of accurate
insights and an understanding of the real people that make up your consumer
base. We customise our approach to meet your objectives, deadlines and budget to
give you real insights that make a real difference.

Our Qualitative and Quantitative solutions help you to tap into people’s
behaviours and motivations:

 * Understand what people are doing, thinking and feeling
 * See and experience the shopper journey through their eyes
 * Engage and create with your customers
 * Get close to real people using proven techniques including groups, workshops,
   depths and hangouts
 * Develop and refine ideas through groups and workshops

02. Experts in list qualitative recruitment

Client lists provide a pre-qualified pool of targets familiar with your brand or
service, guaranteeing relevant feedback. Existing contact lists expedite
recruitment, saving time and launching research faster. TKW Research Group have
a specialised recruitment division for B2B and B2C list recruitment to leverage
your client or customer networks for richer data and informed decisions. TKW
Research Group excel in customised recruitment for specific qualitative research
projects.

Here’s what they offer:

 * Targeted Audiences:
   * B2C and B2B: They can recruit consumers directly relevant to your product
     or service, or business professionals who make purchasing decisions.
   * Industry Specialists: Need insights from healthcare professionals? TKW has
     the expertise to find the right doctors, nurses, or other specialists for
     your study.

 * Research Methods Supported:
   * Product Testing: They can recruit participants for testing your product in
     a central location or even in their own homes.
   * Usability Testing: Find real users to evaluate the usability and user
     experience of your website, app, or prototype.
   * Shopalongs and Shopping Safaris: Get in-the-moment insights by having
     participants take researchers along on their shopping trips.
   * Online Bulletin Boards: Engage in online discussions with a targeted group
     to gather detailed feedback.
   * Focus Groups and In-Depth Interviews: Facilitate group discussions or
     conduct one-on-one interviews with carefully selected participants.

 * The Benefit:
   * By recruiting the  right people  for your specific research needs, TKW
     Research Group ensures you gather  in-depth and genuine insights  from your
     target market. This allows you to make informed decisions about product
     development, marketing strategies, and overall customer experience.

03. Quantitative research that’s more than just number crunching

Our quantitative team love drawing insights from complex data sets, and we do
this by professionally surveying a representative sample over the phone, over
the web, or in person. Whether you’re after a quick snapshot or more in depth
data, we can customise a CATI, WATI or Face to Face solution to meet your needs.
Our face to face teams are experts at intercepts, mystery shopping,
observations, major events research and they’re comfortable in any location.
They can use the latest tablet technology to collect responses or old fashioned
pen and paper when the need arises. Our team is passionate about deciphering
what the numbers really mean.




WHAT OUR CLIENTS SAY ABOUT US

“Bridgestone Select implemented face-to-face mystery shopping at all of our
Bridgestone Select stores. My CX offered an easy to use solution, delivering us
an outcome with minimal fuss and the ability to adjust the program at short
notice.”

ADAM TREMBATH

Bridgestone Select

“Zoos Victoria have been working with TKW Research Group for seven years. They
have been excellent in pinpointing our strengths and weaknesses in the
Admissions and Retail areas of our business. Their unbiased mystery shopping
results have enabled us to continually improve our sales and visitor experience
front-line teams. Their service is always professional and prompt and I highly
recommend using TKW Research Group for your mystery shopping research.”

EAMONN VERBERNE

Zoos Victoria

“Congratulations from us all on such a stellar job smashing the target at the
State Library. You exceed the target every time! We all really appreciate this –
please pass on our collective thanks to the team.”

LUCY SHORROCKS

Morris Hargraves McIntyre







KNOWLEDGE BOX


INSIGHT DRIVEN INNOVATION

Read our latest blogs, white papers, and other insight pieces.

THE CONCH POLL: A VOICE FROM THE PAST, ECHOES IN THE PRESENT

In the sun-drenched islands of the Pacific, long before the advent of modern
polling techniques, a unique and powerful method of community engagement existed
- the conch poll. This wasn't…



ANALYZING THE 2024 ELECTION POLLS: HARRIS NUDGES AHEAD OF TRUMP

If you're feeling a mix of excitement and anxiety about this year’s election,
you're not alone. The race between Joe Biden and Donald Trump is heating up.
Here is our…



UK ELECTION: POLLS VS REALITY

As the polls clearly predicted, Keir Starmer’s Labour Party won a convincing
landslide victory in the recent UK General Election. Labour had held what looked
like an unassailable lead for…



STATE OF THE UK POLLS ON ELECTION EVE

In all likelihood, by this time tomorrow the UK will have a new Prime Minister
and a new party in power. That’s according to the polls, which are all quite…



MAKING CATI AFFORDABLE AGAIN

The challenge with CATI is that it requires highly-trained interviewers using
state-of-the-art technology to conduct what can be lengthy interviews. This
quickly gets expensive which can limit the ability of…



PRECISION POLLING CAN UNCOVER VOTER INTENTIONS SEAT-BY-SEAT

In a UK general election where every seat counts, having access to accurate,
granular constituency-level data is not just a nice thing—it's a necessity. With
TKW Research's proven methodology, cutting-edge…

View All




START UNDERSTANDING YOUR MARKET.

Discover how TKW Research Group can empower your business with insightful data.
Get in touch with our experts now.
Talk to us


 * Home
 * Solutions
    * CATI
    * Polling
    * Face-to-Face
    * Healthcare
    * Qualitative Recruitment
    * Mystery Shopping
    * Bespoke Studies

 * Who We Are
    * History
    * Team
    * Privacy & Quality Compliance

 * Knowledge Box
 * Contact Us

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 * 
 * 
 * 
 * 




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Empowering your market research insights by collecting the right data in the
right way


ASSOCIATIONS AND ACCREDITATION:



CONTACT INFO

MELBOURNE (Head Office)
83B Hartnett Drive
Seaford, VIC, 3198
SYDNEY
Suite 1
345 Pacific Highway
North Sydney, 2060 NSW
Auckland
Level 5
210 Khyber Pass Road
Grafton, Auckland, 1023 NZ
Fiji
TKW Collective Pte Ltd, Kalabu TFZ
Valelevu, Nasinu, Suva FIJI


TKW RESEARCH GROUP

 * CATI
 * Healthcare
 * Face-to-face
 * Qualitative Recruitment
 * Mystery Shopping
 * Bespoke Studies
 * Who We Are
 * Knowledge Box
 * Contact Us

© 2023 TKW RESEARCH GROUP P/L
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