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VIRTUAL TOUR

CREATE, SHARE, AND DISCOVER

Get Started - It's Free!

THE #1 TOOL FOR VIRTUAL TOUR

Create, edit, and share your virtual tours.
Klapty is an online tool and platform for creating and sharing virtual tours.
It’s the first social network for virtual tours, and it’s trusted by over 50,000
users worldwide.
Real estate agents, photographers, dronists, hotel owners, companies, and
creatives all love using Klapty because it is easy, and doesn’t require any
technical skills.
Accessible from your computer and your smartphone, virtual tours created on
Klapty will help you captivate your audience, engage with your potential
clients, and gain visibility.

Let’s go - It's Free!

DISCOVER VIRTUAL TOURS

Explore the world by looking up specific categories of virtual tours.
Buy or rent your next property, boat, car, plane, or holiday rental. Explore
museums, aerial views, fine arts, 3D creations, construction sites, as well as
events and trade shows. Find a business near you: shops, schools, showrooms,
offices, and recreational centers.

Explore & Search

HOW TO CREATE VIRTUAL TOURS ON KLAPTY?

IT’S QUICK AND EASY

Create an account: To start using Klapty, simply click on the “Sign Up” button.
It’s fast and free.

Capture your space : Klapty is compatible with all smartphones photos, panoramic
photos and all 360 cameras photos(JPG). You can also hire a Pro Photographer
through Klapty.

Upload your photos to Klapty: Click on “Create a Virtual Tour,” fill in the
details of the tour and upload your panoramic or normal photos. It’s unlimited
and easy.

Enhance your virtual tour: Make use of all of our features. Add hotspots to go
from one view to one other, add “i” information hotspots, add 2D photos, and
much more. Your tour will be even more interactive and will provide an unique
experience for viewers and clients.

Share your virtual tour: As soon as you publish your immersive virtual tour,
it’ll be ready to share worldwide. You can also embed your tour into any
website.

Create a Tour Now - It's Free!

HOW TO SHARE OR EMBED VIRTUAL TOURS

Now that your first virtual tour is live on Klapty, you might ask, “What should
I do next?” You can share your virtual tour online and increase its visibility
to reap in all the benefits.

Share everywhere

Click the “Share” button, copy the URL, and paste it anywhere you want to share,
such as on websites and on social media (classifieds websites, Facebook,
WhatsApp, LinkedIn, email, SMS, etc.)

Embed into your website

Click the “Share” button and copy your embed code. All virtual tours created on
Klapty can be embedded into any webpage on your website.

Post on social media

Virtual tours created on our platform can be shared on other social networks
such as Facebook, Twitter, LinkedIn, WhatsApp, Telegram, Quora, Tumblr, Reddit,
and more!

Generate a QR Code

Klapty can generate QR codes. When scanned, the QR code will link directly to
the virtual tour. You can save it on your phone, your computer, or print it out
on paper.

Start Now - It's Free!

BOOST YOUR BUSINESS

Virtual tours will give your business a powerful boost by enhancing your
uniqueness. Virtual tours are a well-loved tool for photographers, real estate
agents, and everyone else, because they’re able to showcase every corner of a
place, which speeds up the sales process. Virtual tours will save you time and
money. Hotels, B&Bs, restaurants, and various companies are all fans of
Klapty tours. Instead of plain text with regular photos, potential visitors can
get the full immersive experience of walking through the premises.

Your Klapty profile and your virtual tours are indexed on major search engines
(Google, Bing, Yandex, etc.), which means extra marketing for you thanks to
organic indexing (SEO). Be ever-present on the internet.

WHY VIRTUAL TOURS?

Virtual tours are the number one choice for millions of real estate agents,
photographers, hotel owners, marketers, travelers, and everyone in between. Give
your clients and visitors a realistic and immersive experience instead of basic
2D images. Virtual tours help save time and money for you and your clients. As
well, virtual tours will help reduce unnecessary and non-eco-friendly trips.
Everything counts for our planet.

Virtual tours boost sales

Make your property or company stand out with a comprehensive virtual tour
created on Klapty. Believe us when we say, clients love immersive tours much
more than basic pictures or monotonous videos.

Virtual tours enhance brand image

Although virtual tours are becoming increasingly popular, a lot of companies
still aren’t using them, overestimating their cost or difficulty. Klapty has
revolutionized the way to create and publish virtual tours. Create your tour in
a few minutes and attract new clients easily and quickly.

Immersive tours foster creativity

Klapty offers tonnes of features that don’t require any technical skills. Awaken
your creativity, make stunning transitions, and surprise your viewers with
breathtaking virtual tours.

Klapty virtual tours connect people

Klapty is not only a user-friendly tool for creating virtual tours online, it’s
also a social network for like-minded people to meet up with other professionals
and other virtual tour enthusiasts.

Create a 360° Virtual Tour - It's Free!

WHAT ARE VIRTUAL TOURS?

Virtual tours, also called immersive tours, are a set of photos linked together
so that the viewer gets the full “walkthrough” experience. Some people think
virtual tours are time-consuming and expensive to create. Klapty proves
otherwise. Our goal is to make virtual tours accessible to everyone. All Klapty
tours can be viewed across devices with just a click: Mac, PC, smartphone (iOS
and Android), tablet and VR headset.

Get Started Now - It's Free!

WHO NEEDS VIRTUAL TOURS?

REAL ESTATE PROFESSIONALS

Today, a virtual tour is essential to rent or sell a property. It will save you
time and money in a secure way. Of course, it also attracts more potential
buyers.

PHOTOGRAPHERS

Create virtual tours easily and quickly. Get hired online, gain visibility and
show the world your talents.

CONSTRUCTION COMPANIES

Create virtual tours during every step of the construction process: before,
during, and after completion. Enhance your portfolio to attract new clients and
investors. Showcase your amazing work and stand out against competitors.

DRONISTS

Finally! The perfect place to showcase your fantastic aerial shots via virtual
tours. And why not sell your services online?

ARCHITECTS AND 3D DESIGNERS

Do you make 3D renderings, floor plans, or do home staging? Klapty is the place
to be. Showcase your work and get hired online.

ENTREPRENEURS, SCHOOLS, AND COMPANIES

Now more than ever before, every business needs to be online. Don’t wait!
Create virtual tours for shops, schools, bars, restaurants, and more.

TOURISM, HERITAGE SITES, AND CITIES

Your country, your city, and its monuments deserve to be shown on a global
stage! Showcase them in an immersive way

ARTISTS, INFLUENCERS, AND INDIVIDUALS

Virtual tours are not only for professional, they’re for everyone. Everything
from your art to your holiday souvenirs should be shared to help you relive the
good times.

KLAPTY PRO & GOLD: EVEN MORE FEATURES

We've created lots of bonus features with the Pro and Gold Account following
your many requests.

The Pro and Gold Account will allow you to: switch to private mode, lock your
virtual tours with a password, add your own logos, add a link to your website,
add background MP3 audio, and add a floor plan. And much more features...

See account pricing

VIRTUAL TOUR HISTORY

In 1787, artist Robert Barker created a 360° panorama by painting onto a
cylindrical surface and viewed from the inside. The word panorama was first used
on the 11th of June, 1791.

On the 29th of December, 1900, Louis Lumière filed a patent for the Photorama,
the first panoramic photography process allowing the projection into a circular
space of a single frame to recreate a complete 360° view.

The projection of the 360° view was successful because Louis Lumière applied the
Cinematograph shutter principles to his device. From February 1902 to spring
1903, over 600 panoramic photographs were taken and projected before the public
in Paris, in a venue measuring 20 metres in diameter. These panoramic images
held the promise of reinventing the trend for pictorial panoramas from the end
of the 18th century. At the end of the 19th century, 360 photography was born by
assembling multiple photos to create a single 360° photo. One of the first
online virtual tour viewers was Apple QuickTime.

In January 2020, Klapty finally made virtual tours accessible to everyone in the
entire world.

Be a part of the story

WHAT USERS ARE SAYING ABOUT KLAPTY

Florence P.

REALTOR

Amazing! I even got a response on a Sunday. The best!

Eric L.

DRONE VIDEOGRAPHER

At the risk of repeating myself, you are the best. Quick answers to questions
and with great kindness. Thanks to all of you.

Jehanne J.

REALTOR

Very responsive and friendly. Gabriel attended to my needs and questions!

Stéphane C.

PRO PHOTOGRAPHER

Excellent!

Nadège L.

REALTOR

Responsive and above all very friendly, pleasant, you allowed me to dare to take
the plunge; I thank you! See you soon!

Relief Drone Pictures

DRONE VIDEOGRAPHER

A nice site for viewing 360 images and creating virtual tours. Easy to use, good
quality and very intuitive! I highly recommend giving it a try! PS: very
responsive customer support :) Welcome KLAPTY!

Pascal R.

REALTOR

Obviously Startup, responsive, innovative… Our discussion made me want to
discover more.

Florian D.

3D ARCHITECT

Fortunately we have professional sites like this. As well, a site that is human!
With exceptional people skills!

Aude A.

PRO PHOTOGRAPHER

Very responsive and very competent customer support, open to any suggestions for
improvement. All the best in this great adventure!

Ender M.

REALTOR

Wonderful customer service and affordable plans.

Max monsport06

DRONE VIDEOGRAPHER

Always responsive, efficient and pleasant. Top ?

Egor P.

3D ARCHITECT

Klapty allow me to showcase my creations and get new clients

Valérie C.

REALTOR

Professional and readily available thank you very much

Christophe B.

360 PASSIONATE

Lovers of 360 photos, I recommend this very practical and intuitive platform. A
very nice and present team, attentive to all your comments and questions.

Philippe C.

REALTOR

Simple and efficient!

Philippe S.

PRO PHOTOGRAPHER

Nothing to say just perfect

Pierre D.

REALTOR

Discovered by chance this week, 100% convinced by your services, I embark with
you in the world of 360°!

Martynas S.

360 PASSIONATE

Excellent service, highly recommended

Florence P.

REALTOR

Amazing! I even got a response on a Sunday. The best!

Eric L.

DRONE VIDEOGRAPHER

At the risk of repeating myself, you are the best. Quick answers to questions
and with great kindness. Thanks to all of you.

Jehanne J.

REALTOR

Very responsive and friendly. Gabriel attended to my needs and questions!

Stéphane C.

PRO PHOTOGRAPHER

Excellent!

Nadège L.

REALTOR

Responsive and above all very friendly, pleasant, you allowed me to dare to take
the plunge; I thank you! See you soon!

Relief Drone Pictures

DRONE VIDEOGRAPHER

Pascal R.

REALTOR

Obviously Startup, responsive, innovative… Our discussion made me want to
discover more.

Florian D.

3D ARCHITECT

Fortunately we have professional sites like this. As well, a site that is human!
With exceptional people skills!

Aude A.

PRO PHOTOGRAPHER

Very responsive and very competent customer support, open to any suggestions for
improvement. All the best in this great adventure!

Ender M.

REALTOR

Wonderful customer service and affordable plans.

Max monsport06

DRONE VIDEOGRAPHER

Always responsive, efficient and pleasant. Top ?

Egor P.

3D ARCHITECT

Klapty allow me to showcase my creations and get new clients

Valérie C.

REALTOR

Professional and readily available thank you very much

Christophe B.

360 PASSIONATE

Lovers of 360 photos, I recommend this very practical and intuitive platform. A
very nice and present team, attentive to all your comments and questions.

Philippe C.

REALTOR

Simple and efficient!

Philippe S.

PRO PHOTOGRAPHER

Nothing to say just perfect

Pierre D.

REALTOR

Discovered by chance this week, 100% convinced by your services, I embark with
you in the world of 360°!

Martynas S.

360 PASSIONATE

Excellent service, highly recommended

‹›

THE VIRTUAL TOURS BLOG

slide 3 to 7 of 14

360 VIRTUAL TOURS FOR REAL ESTATE - PART 2

In this second article covering 360 virtual tours in the real estate sector, we
review the benefits of such a solution for companies active in this field.
Improve presentation At one point in time and in certain regions, when demand
for property was at its peak, it was sufficient for real estate professionals to
publish an ad with a few average looking photos to reach a client. This period
is now mostly over. The overall quality of real estate websites has improved
over time, with better showcasing of properties (professional photography, use
of video). Despite these many improvements, such websites often remain
frustrating to visitors, as they lack interactivity. A person interested in a
given property may wonder what the surroundings look like, or how the kitchen is
fitted and their discovery will be limited to the small number of photos on the
website or by a video that doesn't cover a given aspect of the property. With a
high-quality 360 virtual tour, the future buyer can explore an entire property,
at his own rhythm, from the comfort of his own home. His interest and curiosity
are totally fulfilled during this property search session. Beyond exploring the
different parts of a property, a real estate agent my provide the visitor with
specific information on each part of the product (local history, information on
local services and public transportation). Furthermore, the visitor can click on
the various objects situated in the place in order to obtain more information,
be it through a notice, a link to a PDF document or with a video or animation.
This could for example be the full details of the various appliances in a
kitchen. On a larger scale, virtual tours produced using Klapty will allow
clients to automatically generate a property's floorplans, which they can review
leisurely, before they even contact the real estate agent. Optimising activity
Beyond an improved presentation of properties, it is the various features
included within a virtual tour that will help real estate professionals save
precious time. The first benefit which comes to mind it that of visit
optimisation. People having spotted a property on a website after seeing a few
photos and videos, are often disappointed as soon as they enter the building.
Helping visitors gain a better idea of a property using a virtual tour therefore
avoids useless visits. A better situation for all involved, the client, the real
estate agent and the environment. This also helps exclude "real estate
tourists", people visiting properties to satisfy their curiosity, without any
real purchase intent. Visitors requesting a property visit after "falling in
love" with it during a virtual tour are therefore serious clients. This virtual
visit will have helped them answer many of their questions. The real estate
agent will therefore spend less time answering questions and have more time for
the negotiation phase and to promote other properties in his portfolio.

360 VIRTUAL TOURS FOR TOURISM - PART 2

In this second article covering to the tourism sector, we review the benefits of
such solutions for the various companies active in this field. Creating
emotion As travelling for a holiday is supposed to be a pleasurable activity,
people in charge of travel destinations and tourist establishments must help
future travellers dream of their next vacation. Getting people to discover a
city or a tourist attraction, using a high-quality virtual tour, helps convey a
place's atmosphere or a facility highlight its various benefits. A
visitor's first impressions, delivered by the tour within the comfort of their
home, will generate various emotions. If these emotions are positive, the person
is more likely to make a booking for their next holiday. An entire tourist guide
industry has witnessed strong growth in the past decades, promoters in the
tourism sector often finding it difficult to share the beauty of their
destinations, sites or tourist facilities efficiently, in order to ensure their
popularity. With the virtual tour, it has now become much easier for a hotel
manager to promote the beautiful new spa in his hotel, or a museum director to
showcase a new upcoming exhibition. Help plan Most people plan their
holidays beforehand, and the 360 virtual tour truly provides added value in this
context. As far as destinations are concerned, future visitors can gain a good
grasp of a place and of its most interesting attractions, thereby helping them
plan their visits. This helps tourists based in one place, but wanting to
discover its surroundings, and is a necessity for people travelling throughout
an entire region, having to book accommodation in various locations. Combined
with a booking system, a virtual tour helps people book well in advance, making
it easier for professionals in the tourism sector to plan their upcoming
activity level. The presentation of a destination's accommodation offer is
enriched using a virtual tour, making it possible for example for a hotel
manager to showcase various aspects of his hotel (restaurant, spa, business
centre, ...). In the same way, hotels may use the virtual tour to explain usage
of their facilities, helping guests discover the features in an interactive and
natural manner. People wanting to make a booking will therefore have a better
idea of an establishment, thereby reducing the time spent during the booking
process. Lastly, a good quality virtual tour serves as a guarantee for guests,
allowing them to explore an establishment and its surroundings before booking.
This helps avoid traps such as the hotel with a view on the local landfill, or
worse... Impossible locations Access to some valuable tourist locations is
sometimes restricted due to their popularity or for security reasons. In some
cases, this involves protecting monuments or natural sites from mass tourism, in
order to maintain such places for future generations. This is for example the
case of the Grotte de Lascaux, in which the prehistorical wall paintings were
starting to decay with the visitors' breathing, resulting in the authorities
opening a replica of the cave next to it. Using virtual tours helps keep visits
to such locations "open", while protecting them from tourist presence. Other
interesting places may be difficult to reach or dangerous. As most people
aren't Mike Horn or Bear Grylls, visiting such locations is made possible using
a virtual tour.

VIRTUAL TOURS FOR ALL BUSINESS SECTORS - PART 3

Have it produced in-house or call upon one of the many professional
photographers available on Klapty's website? This third article in our series on
virtual tours in different business sectors focuses on production. We will
examine the best practices and some of the constraints that need to be
considered in order to produce a high-quality tour. Showcasing A first
important rule: There is no point producing the greatest virtual tour ever, if
it is not properly showcased. Whatever you want to promote, a property, a
restaurant or a hotel room, creating an effective virtual tour implies you make
the place look attractive beforehand. This involves highlighting the most
interesting aspects, ensuring elements in each scene are set harmoniously and
creating small details the visitor will find attractive. You may want to check
some of the rules of home-staging:
http://www.makingyoufindable.com/top-15-home-staging-rules-according-to-studies/
Also beware of elements that may drive your shooting off-track when filming
your tour. An animal walking into your camera's field of view will mean you need
to start all over again... Beyond the interior aspects of your virtual tour's
subject, it is often valuable to help the visitor grasp its surroundings, by
shooting through the building's windows or from a balcony. Another approach
involves starting your virtual tour outside the building, thereby allowing the
visitor to obtain a 360-degree view, then entering the premises. Any
photographer or film director will confirm that light is the key to success in
their activity. Although most recent 360 degree cameras make it easy for most of
us to shoot our own 360-degree tours affordably, ensuring a proper uniform
lighting throughout the tour is still complex for most people. Calling upon a
professional 360 photographer, many of which you can find on Klapty, is still
the best way to ensure your projects' success. A proper distribution Once
you have produced a professional 360 virtual tour, it is important to have it
distributed to as many relevant people as possible. The first factor here is
that of loading speed. If visitors need to spend a long time waiting for your
virtual tour to load, or every time they interact with it, they will soon run
away from your website. Optimising the servers on which your tour is hosted is
therefore critical. The Klapty platform was designed from scratch with this in
mind and allows for high-speed virtual tour distribution. Being able to rapidly
load your tour is great, but people must first be able to find it. Ensuring the
website on which your tour is hosted is properly referenced with the main
website search engines is a key criterion for success. This is even critical in
sectors such as tourism, as you may have visitors from anywhere worldwide. The
best chance for them to find your virtual tour is to have it located on a
website with good SEO. Klapty, who wants to become the Instagram of 360 virtual
tours, has made search engine optimisation a business priority. Any virtual tour
published on Klapty will be easy to find, even for a person on the other side of
the planet. Two other aspects remain important to ensure your tour's success:
> Mobile compatibility: A growing number of visitors will explore virtual tours
using smartphones, which implies your virtual tours must be compatible with most
of today's mobile devices > Complementarity: Several studies show that combining
a virtual tour with high-quality photos is the best way to promote a place.
Don't hesitate therefore to have a few good quality pictures taken during your
virtual tour production

360 VIRTUAL TOURS FOR TOURISM AND REAL ESTATE INDUSTRIES - PART 4

The previous articles regarding the various usages of virtual tours in the
tourism and real estate sectors may not yet have you convinced of their
advantages. Here, we introduce some hard figures that may help you realise the
strength of such solutions and adopt them in your company. In this last article
of our series on the usage of virtual tours in the tourism and real estate
sectors, we provide some interesting usage statistics. Real estate sector
There are three main ways to showcase a property and their efficiency has been
analysed in a study provided on the vri.mc website: > Providing only the
property's characteristics (surface, location, …): 24% of visitors are
interested in the property > Providing the characteristics along with photos
and videos: 37% of visitors are interested in the property > Providing the
characteristics along with photos and videos, completed by a 360 virtual tour:
Interest for the property climbs to 48% There are currently 30'000 real estate
professionals worldwide, in over 90 countries, using virtual tours to showcase
their properties. Yet, this only represents 22% of actors involved in the
sector! Using virtual visits should be attracting many more people in this
sector, as shown in the following statistics issued by several important real
estate websites: > Realestate.com.au: Virtual tours increase online
interactions by 600% and per agent calls by 200% > Apartments.com: Reach 50%
more qualified buyers > Realtor.com: 50% of visitors spend over two minutes
exploring virtual tours > Se Loger: Property adverts using virtual tours have
3-5x more contact requests Tourism sector As we saw in a previous article, a
majority of people spend time preparing their next holiday: > 85% of people use
the web to prepare their travel > They visit on average 22 websites, during 9.5
different sessions, before booking their travel (Source: Google ThinkInsights
2011) Making travel planning more efficient (save time) and more pleasant (help
the visitor dream) using a virtual tour therefore provides a true-added value at
this stage. Figures published on panomatics.com show how efficient virtual
tours are: > Hotels providing virtual tours are seen 87% more online than those
without > Visitors spend 5-10x more time on the websites of hotels with virtual
tours > Tourism websites using virtual tours generate 50% more interaction than
those only using photos > 75% of clients state that using virtual tours had a
critical impact on their travel booking decisions (Source:
panomatics.com/statistics)

KLAPTY STORMS THE VIRTUAL TOUR MARKET

With more than 40’000 users won since June 2020, a successful subscription model
launch and growing revenues, Klapty is on the fast track. The Fribourg startup
cofounded by Raynald Salah and Corentin Saez offers an online platform that
allows everyone to create and share virtual tours. article here from
Startupticker.ch & Eugène Schön
=> https://www.startupticker.ch/en/news/klapty-storms-the-virtual-tour-market

ALL YOU NEED TO KNOW ABOUT HOSTING A LIVE VIRTUAL OPEN HOUSE

How is the Real Estate Market Changing? The COVID-19 pandemic has given the
property market a significant jolt and will continue to do so for quite some
time. However, this is in no way just doom and gloom as it also opens new
possibilities to use technology to help sellers in presenting their properties
in the best possible light and buyers to filter out the houses they like more
before making an in-person visit. The housing market is also changing and most
big economies are predicting that price will maybe shrink in 2020. This requires
even greater marketing skills and tools to be used to attract the right kind of
buyers whilst navigating the ubiquitous uncertainty that’s surrounding us with
governments updating instructions on safety and social distancing all the time.
Why a Virtual Open House is a Great Idea? Even before the lockdown situation
came about, hosting virtual open houses and lifestreaming to a big potential
audience was gaining momentum for quite some time. It has a number of benefits
for all involved - saves time and money and in the current situation it is the
safest option. Additionally there are also other pros to go virtual : Real
estate agents - cover a much bigger area geographically and appeal to a much
greater audience by using contacts, social media and wider connection networks.
In addition the recording of the virtual open house then becomes a valuable
piece of digital content which the agent can publish on social media for it to
be shared and for the potential audiences to engage with. Lead generation also
increases during and after a virtual open house and if you are familiar with how
to maximize its potential it can drive a lot of secondary interest in other
properties in your portfolio. Buyers - more than 95% of buyers start first to
search online for their next house. Virtual tours and open houses offer an
additional opportunity to find out more about the property you’re interested in
than just a few ordinary photos do. You can have most of the benefits of a
face-to-face open house and even if you miss the life-event, you can always
watch the 360 tours afterwards. What is a ‘Virtual Open House’? By now
you’re probably wondering, what is a virtual open house? Well, it can take many
shapes and forms, depending on the technology used and on the experience of the
estate agent who is running it. Simply put, a virtual open house is a
combination between a screenshare of a 360 tour + Cam with voice called " Video
Conferencing ". You can use a variety of "virtual meeting" tools depending on
what you’re comfortable with or have access to. Tips and Tricks to Create the
Perfect Virtual Open House #1 Shoot your property in 360 degrees and create a
virtual tour in Klapty.com It’s possible to do a 360 virtual tour with just your
smartphone, however if you can afford an upgrade and invest in a good 360 camera
or hire a 360 professional photographer, you will raise the quality of the
production and set yourself apart from your competitors. This will give you a
much better opportunity to capture the right angle and show the best features of
the property in their best light, literally and figuratively speaking. Now that
you have the property in 360° you just need to upload on klapty.com your 360
panoramas in order to create your virtual tour. #2 What Software to Use? There
are many options available to share live 360 VR tours on the market so you need
to choose depending on your preference, previous experience and equipment. If
you want to use video conferencing then the choice is huge. You can go for
Skype, Google Meet, Microsoft Teams, Zoom or Webex and share it on Facebook Live
or Persicope. There’s plenty of information you can find out about each one of
these so here we want to focus briefly on how you can leverage the options that
Zoom gives you! Zoom This is the solution that we think works best for virtual
open houses as other you can share your screen with a good quality for your
final user or your audience. It’s a very popular and user-friendly tool that
gives you all the functionalities you need to organize and schedule meetings.
You can share the link via email, instant messaging or publish it to any of your
social media pages. Screen sharing is a piece of cake with Zoom and you also
have a great chat function for participants to post their comments and
questions. As a meeting organizer you can mute participants and unmute them when
they ‘raise their hands’ so you avoid background noise or people speaking all
at the same time. Zoom offers a free option, which sets a limit of 40 minutes
and up to 100 attendees, which should cover most cases. It’s best if you login
via a desktop device or laptop as you’ll be able to see the chat and all other
functions in the best possible way. However, participants can join via the
mobile app too. Whatever software solution you decide to go for, our advice is
to test it thoroughly before your first virtual open house so you can run it
like a pro. #3 Prepare ahead of time : try with your family, friends and your
team first Before the live, make sure you do at least one test run so if there
are any technical issues (e.g. internet connection, using the video conferencing
and screen sharing software, camera angles and light, microphone, loudspeakers,
webcam etc.) you can deal with them beforehand. Trying first with friends and
family will also help you to gain more confident for the big moment ! No matter
if you make the live with only one person or hundred, you need to prepare
yourself first in order to be ready. Preparation is important so best to make a
script to follow and practice before live streaming. #4 During the live : The
big day It’s best to start by showing the front of the property and entering via
the front door as you would if you’re showing a potential buyer in-person. Don’t
forget the attention to detail, upgrades, finishes etc. In addition give some
brief information about the neighbourhood, local amenities, schools, facilities
and so on. Make sure you also stop to answer questions from the audience during
the livestream. #5 Have Fun Whatever you do, be yourself, relax on the day and
have fun with the tour. We are all learning in this era of new technologies and
even if your tour is not perfect with adequate preparation and using your
natural flair you can make sure that mistakes will not be costly. #6 Reuse and
repurpose your content You can record your livestream video and reuse it for
YouTube or to publish on your website, Facebook page or other Social Media
platforms. This can generate many additional leads and prolong the life of your
tour. You can even reach out to those who didn’t have time to attend so they can
view the recording. 360 virtual tours worldwide. Simple, fast and
affordable. Always.

IMMOMATIN TOUTED KLAPTY AS THE FUTURE INSTAGRAM OF 360 VIRTUAL TOURS!

ImmoMatin consider Klapty as the future Instagram of 360 virtual tours! The idea
was presented a year ago (2019), at the RENT trade fair in Paris and during the
European photography annual meeting. The forth year, in 2020 (January), Klapty
was launched to let people create and publish virtual tour. We believe that the
virtual map of the world is skyrocketing and the technology that showcases
everything should be in our hand. The reason YetiVisit SA, the creator of
Klapty.com, come with the idea to help scale real estate business in the 360
worlds. Klapty is the first real estate virtual directory or ad portal that let
people create 360 virtual tours with ease. Currently, the platform has over 1400
supporting photographers doing greater success in their business. Also, it has
two operating modes that let real estate dealers integrate their virtual tour
with us either by submitting the tour without paying any cost or by being a
subscriber of the Klapty. Besides, klapty is not just confined to one country;
our photographers are from 85 different countries that set their own rate and
notes. Also, virtual showing everything will give a real look at your business,
and you will be able to get more leads than just visitors. How would it benefit
the real estate business? Well, businesses will be able to show their future
buyers high-quality images of every corner and nook of the house without making
them travel to the property. Also, your property would have amazing artefacts,
beautiful fixtures and impressive wall treatments that you can describe without
saying a single word. It will give clients an instant experience of being in the
location. With us, business is gaining huge reorganization and work effectively
in the market. So show your work and double the interaction, attraction and the
time spent considering your work. Bonus, the business share will also double!
Source :
https://www.immomatin.com/articles/visites-virtuelles/klapty-futur-instagram-de-la-visite-virtuelle-360.htm

6 REASONS TO USE KLAPTY IN REAL ESTATE MARKETING

If you have ever been in the buying and selling process, you must know the
traditional way. You go to a real estate agent, see pictures of properties and
apartments, and shortlist properties for real-life visits. But, once you reach
the place, it doesn't seem similar to what was showcased in pictures. These
discrepancies between the listing and the real visits are not just
time-consuming, but also very discouraging for new home buyers. That's when
virtual reality comes into play. VR can help real estate agents get more
clients, grow their business, and deliver top-notch services. Using 360 virtual
tours help to create transparency, allowing clients to virtually inspect the
property without going anywhere. Here's how VR technology can help you: Make
Your Business Stand Out: When you are providing competitive services like real
estate, it becomes very easy to get your services lost in the competition. With
your competitors offering the same things and promising the same services, it
doesn't matter if the other brokers are as good as you, your clients will surely
deviate. However, video marketing in real estate helps your business stand out.
Unlike other radio ads or classified, video ads can highlight your listing and
make your real estate agency stand out. Let You Virtually Stage Your Property:
According to the reports, 40% of buyers claim that home staging offers positive
effects on buyer's decision and over 80% say that staging a home help
visualizing the empty property as their future home. Staging is one of the most
effective and best ways to market properties; it allows buyers to see an empty
space as a livable place. Just keep in mind to tailor your virtual staging to a
specific audience. Accentuate The Hidden Features Of Your Property: Good
pictures help you quickly sell your properties. In fact, homes that use
professional photos to list on their website sell 50% faster than the homes that
show standard photos. Considering that, video marketing is the next step to make
your listing more attractive and appealing. You can create a video tour by
using a 360-degree or can also create a 'highlight reel' of the property that
you want to sell quickly. Both tactics will help you generate more leads and
will give you more buyers. It Saves Time: Virtual reality saves time of
sellers and buyers, as you don't need to travel from one property to another. A
real estate broker will give you virtual tours by sitting in their office.
Moreover, the virtual reality in real estate will help clients get access to
property 24x7. With the help of this technology, buyers can visit their houses
at any time. Also, it increases the global reach and helps to showcase the
property to those clients who are living at a distance. Virtual Tour Help
Building Emotional Connection: Since virtual tours help clients visualize
their property, getting fully involved in the imagination builds an emotional
connection of clients with the house. Unlike traditional tours, buyers can take
virtual tours at their continence, thereby focusing on every detail. It
involves clients more deeply than other conventional 2D images, which completely
look different. It Gives A Stress-Free Shopping Experience: Choosing the
right home is one of the toughest decisions of home buyers. However, with 360
virtual tours, the stressful part of home buying today happens online, where
most people feel comfortable. If reports from the National Association of
Realtors are to be believed, over 93% of home searches happen online.
Conclusion: Virtual reality has now become a huge thing, as it can easily
transform any industry, and the real estate industry is no exception.

VIRTUAL TOURS | CREATING AND PUBLISHING USING KLAPTY

Are you looking for the best virtual tour software to create unlimited 360
tours? Well, your search is over! Klapty is there for you! With Klapty, you
don’t need to be an expert in creating amazing virtual tours; its distinct
features enable you to create and share as many virtual tours with ease. We are
eager to introduce you to Klapty’s new feature that helps you organize the posts
well and share it with your friends. Why Klapty? For professionals working in
diverse fields, including construction, architecture, real estate, hospitality,
education, etc., the ability to create detailed, high-quality virtual tours has
become a standard. And, integrating new technology to the existing system can be
a bit messy, and make you wonder where to begin. Here are some of the reasons
why businesses have started using Klapty to allow their customers an impressive
virtual tour to the event avenues, real estate, corporate offices, etc.- Enjoy
High-Quality Virtual Tour with Easy-To-Use Software Klapty enables you to
create 360 virtual tours by just signing or logging to the platform. You can
create seamless customized tours while adding images, audios, videos, labels,
text, and more! Besides creating a high-quality tour, you get several editing
tools to improve the quality of the images or videos. The best part- it’s
easy and lets you create an unlimited number of virtual tours. Plus, you can
share the posts on mobile devices as well! Klapty Is A Secure Platform Not
we provide you with a reliable platform to upload 360 content, but we also
guarantee security and its long life. From images to passwords, everything
remains protected, and authentication is in your control. Klapty Offers Good
Adaptability As there is a great variance in our user base, and the industries
we serve, we think about the functionality of our platform across the devices.
Klapty is responsive on mobile devices, desktops, iPhone, iPad, or VR headsets.
From sending links via emails to allowing integration with social networking
sites, Klapty makes it easy for you to reach your audience. What Is The Best
Way To Create Virtual Tours With Klapty? Here are some of the best practices
and constraints to be considered while creating a virtual tour using Klapty-
Showcasing Properly Is Quite Crucial Whether you want to promote a restaurant,
corporate meeting hall, or any type of property, there’s no point producing a
high-quality tour is it isn’t showcased properly. So, it is crucial to make the
place look attractive beforehand. Beware of the elements that may drive your
shooting off-track. Another great approach is to start the virtual tour outside
the building, thus allowing the visitor to obtain a 360-degree view. Besides,
calling upon a professional photographer, many of which can be found on Klapty,
is the best way to pave the way for your project’s success. Distribute The Posts
Among Relevant People Here, the first factor to consider is loading speed. If
the visitors have to spend time waiting for a virtual tour post to load, they
will run away from your website soon. However, Klapty was designed with this in
mind and offers high-speed virtual tour distribution. Further, to view your
content, people must be able to find it first. It’s even critical in the
sectors, such as tourism, where worldwide visitors search for the content. Well,
the best way to help them find your virtual tour is to locate it on a website
with good SEO. Klapty aims to become Instagram of 360 virtual tours! It focuses
on SEO as a business priority. So, any virtual tour you publish on Klapty will
be easy to find for anyone. 360-degree virtual tours with Klapty offer true
value to the professionals working in all business sectors. With this platform,
it’s easy to produce, publish high-quality images, and share them in your
network. Start your 360 virtual tour journey with Klapty today and give your
business a way to bloom!!

THE FUTURE OF PHOTOGRAPHY

Although the first 360-degree image productions date back to the beginning of
the 20th century, with for example the first projection of a 360 panorama
produced by Raoul Grimoin-Sanson at the 1900 Universal Exhibition, this
technology has only recently been adopted by a professional audience and often
with caution. Initially quite expensive and technically complex, panoramic image
technology is the object of regular discoveries amongst photographers. These
days, it provides a promising future, and is progressively replacing traditional
photography in many sectors/industries. Despite its stitching defects
(connection of the different images to produce a panorama), the democratisation
of panoramic imagery on mobile devices is helping the general public familiarise
with this technology and reduces any apprehension involved with its usage.
What impact on the audience? Several studies show that the emotional response
of 360 virtual tour and virtual reality users is much stronger than that of
people viewing classic photographic images. Subjects also engage to a greater
extent with this type of content. A study of 1'300 adults by Greenlight VR shows
that 71% of those surveyed believe that brands using VR are "more modern and
forward-looking". What technological progress? Technological progress in the
360 field are relentless, and the launch of cameras capable of capturing two
spherical images using two very wide-angle lenses (>180 degrees) set back to
back, has allowed for much better quality 360 panoramas. The market for 360
cameras is one of fierce competition. Despite three brands currently leading the
pack (Ricoh with its Theta Z1, Insta360 with the One X and GoPro with
the « Fusion ») with reasonable prices (especially when comparing with pioneers
in this market, such as Matterport), it is difficult to predict at this stage
who will be the winner. Which uses in the future? 360-video, which is yet only
at its early stages, will provide even greater possibilities. One can imagine
merging 360-video with virtual reality, a situation in which one could evolve in
a totally interactive way in a realistic environment. This technology however
still faces many challenges before it can reach a professional level similar to
that of 360 images, namely: - A picture quality that isn't as good as that of
current digital film - A new conceptual approach to film directing. One can't
for example position an actor at given point in a scene, as you would
with conventional film (since the person viewing the film chooses his point of
view, and may not necessarily look in a given direction) - A complex
post-production process, which implies high production costs - The lack of a
proper software solution allowing virtual graphic objects to be inserted into a
film's scenes with ease We can however expect these different obstacles to be
progressively lifted, with the increasing adoption by the general public of
virtual reality headsets (with the dropping prices of such solutions) and the
many innovations provided by start-ups in this field. Pioneers or not? Some
companies, such as Hong-Kong Airlines and its advert using a 360 film,
or Marriott Hotels with its virtual reality travel agencies, allowing people to
experiment a destination before travelling (using one of their hotels, of
course), have decided not to wait until these technologies are all mature, and
want to acquire a 360 experience which will certainly prove to be a competitive
advantage in years to come. If these companies are acting as pioneers, the
situation is different with the 360 virtual tour, a solution that is already
well-tested, fully functional and available to all, both to view and produce. In
another series of articles, we will explore the way in which 360 virtual tours
can be used in different sectors. To be followed...

INTERVIEW WITH JULIEN DISERENS

In this interview with members of the de Rahm real estate agency in Lausanne, we
discuss their use of virtual tours and of the YetiVisit solution. This 360
virtual tour platform is the first developed by the team in charge of Klapty.
Good afternoon Julien Diserens, you are currently a Business Analyst with de
Rham, a client of YetiVisit. Today, I would like to discuss your experience with
360. Hello, I have asked two colleagues to take part in this interview: Mr.
Lopez, our Marketing Manager and Mr. Bonvin, our main YetiVisit user in the past
year. To start, can you tell me more about your company? So, de Rham is
based in Lausanne, was founded over 100 years ago and is active throughout the
Leman region. Our main activities involve property management, brokering,
property valuation & appraisal. How has this market evolved in recent years,
and what impact has this had on your activities? We are now in an offer-based
market which has strongly evolved. This wasn't the case previously, and requires
greater marketing means and activity. In the previous era, with an interesting
property, little effort was required to uncover several clients. This is not the
case today, be it for property sale or rental. Products need to look "sexy", to
be branded. Therefore, we now have a three-person marketing team to help manage
such tasks. Is this true for your entire product-range, or only some types of
property? This is especially the case with mid-range properties, with many
projects currently under way in the eastern part of Lausanne. There is therefore
a high-level of competition and property prices are higher than they should be.
As a consequence, it is not always easy to find tenants. They are now
increasingly volatile, and don't mind moving for a slightly lower rent. At one
point in time, a person renting a property would stay for 10-15 years. This
situation is mostly about rentals, what about property sales? We haven't
noticed any major changes, except for an increased competition due to online
platforms. Property owners have nevertheless increased their expectations, with
a greater focus on showcasing their products. They are the main drivers of
current changes. How can 360 virtual tour solutions help with some of these
issues? Today, the newer generations place a greater emphasis on visuals and
immersion, as they want everything immediately, with a click, text has therefore
become secondary. Therefore, virtual tours and high-quality photography have
helped us differentiate from our competitors. Based on these premises, what
criteria did you use to select YetiVisit? At the time, we were seeking a fast
and straightforward solution. We wanted to manage the entire process internally,
and therefore required a solution which could provide autonomy, without it being
too expensive. Had you already had any other experiences with 360? Yes, with
external suppliers. These were very positive, but we depended on them. We had to
organise property visits, manage timings and rely on their planning. During
your experience with YetiVisit, what type of property have you showcased on the
platform? An entire range, from a studio, to a villa costing several millions.
It therefore covers your entire product range, both in rental and property
sales? That is the case, as well as commercial property. You therefore shot
the 360 images internally. How did you organise this? We used a Ricoh Theta V,
and we are waiting to try the Z1 in order to further improve the quality. Our
goal is to cover our entire range of properties, but with a high demand, we have
setup a ticketing system. The property managers use this to brief our marketing
team on their needs for the promotion of a given property. What is the main
source of 360 virtual tour requests, the property managers or the owners? Six
months ago, our managers didn't hold all the cards to provide owners with the
guarantee that all had been done to promote their property. Because of this, we
setup a training to help property managers understand the new possibilities,
their features and costs involved. We also conducted A/B testing on our website
to help demonstrate that the property ads using these new techniques were
performing much better than those without. We have since experienced a much
stronger internal demand for 360 virtual tours. Have you managed to precisely
demonstrate the added-value of 360 for property promotion? Well, we didn't
just analyse the 360, but conducted a comprehensive overview of the new property
ads, which contain 360 virtual tours and much better photography. 360
necessarily helped improve our promotions, but we didn't isolate this element.
We studied the global ad success level, as one entity. We had to explain to our
managers that in 2019, a typical "nice 2 bedroom flat in Lausanne" ad with a
picture of the facade wasn't enough anymore. You now need to use sophisticated
wording, nice imagery and 360 virtual tours. We need to use these tools, as the
owners are now requesting we do so. Are the owners specifically asking for
360, or do they just request improved ads? It's global, both. There was often
a high level of frustration with the existing promotions. When this is the case,
the first thing we do is the review the ad. In this context, 360 did help us
improve the content. As far as the general public and property buyers are
concerned, do they request virtual tours when they aren't provided? It
depends, but I recall the example of a property that had been on the market for
over six months, and when we added a virtual tour to the ad, it was rented two
days later. We also had a property in Ecublens for sale for one million francs,
and it wasn't selling. We sent a colleague along to shoot some good photos and
produce a virtual tour. The people who finally purchased the property told us
they had noticed it after we had made these changes to the ad. One truly
realises that visuals are the crux in today's world. Have any managers
reported a reduced number of "useless" property visits since you've introduced
virtual tours? We haven't reviewed this issue, but our managers are very
pleased, as things are much better than before. We were wondering from a
sustainability perspective, whether the level of travel of your managers had
been reduced following the use of virtual tours. Have you had any feedback about
this? It is difficult for us measure this aspect for rentals, since many
visits are organised by the previous tenant, or with the concierge. 360 virtual
tours must certainly reduce the number of useless visits, when for example
someone realises that the kitchen is not bright enough. Has using 360 virtual
tours had a positive impact on your brand image, are you perceived as being
ahead of your competitors? Well, today all real estate agents of a given size
use or should be using 360. I believe this is the case for most of them. There
will always be good and bad students. Everybody realises that 360 is useful, but
the approach not always the same. We decided to manage everything internally,
whereas many of our competitors call upon external photographers. This helps us
be responsive and sometimes produce better images. We are clearly at the
avant-garde, with consequently, a very good brand image. What will be the
place of 360 in real estate in the future? What potential improvements have you
identified? Integrating Home Staging with 360 tours is clearly a requirement,
if this can be executed at a reasonable cost. Cost is an important aspect for
the rental market, as our fees are much lower than those of property sales. Our
internal approach has mostly involved developing promotional packages with costs
that vary according to the means involved. www.derham.ch

INTERVIEW WITH RAYNALD SALAH

During this interview in September 2019, Raynald Salah discusses his experience
with virtual tours, the new Klapty adventure and his vision for the future of
360 platforms. - Good afternoon Raynald, you are the founder of YetiVisit, a
360 virtual tour solution. Can you tell me more about your experience in this
area? So, first I started my career as an IT specialist, then moved later to
photography when I decided to become a certified Google StreetView photographer.
At that time, I produced more than 300 virtual tours throughout the
French-speaking part of Switzerland. While creating these tours, I came to
realise the missed opportunities of 360. In those days, producing tours was
still highly technical, and was well beyond most people's capabilities. Creating
and distributing tours was difficult and involved using the right tools. The
different phases were very time-consuming. - Looking into the 360 market, both
from a company user perspective and from that of a photographer,
which conclusions do you reach? The situation is quite obvious; there are
slightly more than 10 firms worldwide leading this market, which help users
create virtual tours. Some platforms are easier to use than others, the
outcome however is almost always identical. At the end of the day, they don't
provide much innovation, no true added value for their clients. - What about
the situation with photographers? The main concern is the way most platforms
which call upon photographers today tend to push them into a "Uber like"
business model. They often don't have a direct contact with the end-client, and
must answer platform requests very rapidly in order to obtain any contracts. One
also notices that the artistic aspect of photography is disappearing, as the
platforms apply automatic treatments to the images, thereby losing the
photographer's touch. Finally, photographers often find it difficult to win new
contracts and manage the administrative aspects of their activity at the same
time. They often lack marketing skills, it's simply not their job. - There is
therefore some kind of levelling down of the quality of what's produced?
Exactly, we are witnessing a move to highly standardised images, which removes
the photographer's know-how from the production, her/his artistic touch. It also
results in a levelling down of revenue for this profession. A photographer would
need to be involved in 6 to 7 shootings a day on many of these online platforms
to live decently. - Photographers can't therefore make a living out of these
platforms or develop tight relationships with their clients. Exactly. One of
our goals with a new platform we are currently developing is to change this
situation, we want to remove the "Uber like" approach to photography, in order
to safeguard this profession. We want to put people back at the core of this
business. - As far as this is concerned, were do you currently stand with your
projects? After identifying these different issues, we were convinced things
couldn't go on this way and decided to create a platform that would be the exact
opposite of those currently in the market. I can't discuss too many things
regarding the Klapty project, as it's still a secret. It will provide many
benefits, both to photographers and to companies wanting to produce high-quality
360 virtual tours. The new platform will be quite revolutionary. - Can you
identify some of the sectors you want to target with this new solution? Well,
there are many, as we notice today that virtual tours aren't only for the real
estate sector, even if 80% of agencies use them today to improve upon the
traditional use of photography. Feedback we've received and our market research
regarding the 360-market show that real estate is only one small part of the
market. There is a demand in many other sectors, such as hotels, retailers and
even in industry. - So, many sectors which don't currently use 360 tours, will
soon be adopting platforms such as Klapty? Exactly, we are already witnessing
a strong adoption level in a variety of sectors, but with low added-value, due
to a lack of innovative features on the existing platforms. We want to provide a
strong added-value to our clients. - Coming back to the "Uber like" issue with
photographers, I believe you have a few surprises for them with Klapty. Can you
tell us more without revealing the secrets of the new platform? There will be
a greater flexibility for photographers, a more humane approach. They will be
able to master their activity and therefore deliver better results. I'm afraid I
can't tell you much more for the moment.

360 VIRTUAL TOURS FOR REAL ESTATE - PART 1

Why spend time & budget on creating 360 virtual tours? To follow the latest
trend? To match your competitors? In this series of articles, we will be
examining the different aspects of virtual tours, and discover that this can not
only increase your revenue, but also reduce the costs involved in promoting your
properties. In this first article, we explain why using 360 virtual tours has
become mandatory for any serious professional in the real estate sector. An
increasingly competitive market As a professional in real estate, you will
have noticed the tightening of the market in recent years. The time is long gone
by when all you needed to sell a property was a poster in your agency's window
and a few photos on your website. These days, the number of actors in the market
has increased, as well as their level of communication targeting prospects. Real
estate professionals wanting to be successful not only need to have attractive
content to showcase their properties, but need to ensure this content is
distributed throughout many channels. This communication must be seen by many
potential clients, through a good search engine optimisation of their websites
and promotions on various web platforms. What's the point creating great content
to promote your products on your website and on social media if you're not
highly visible? New behaviours The current situation is complexified by the
increasing attractivity of small ad sites such as LeBonCoin (who currently
displays 950'000 properties for sale or rental in France). These channels
totally bypass real estate agents, which makes it increasingly important for
them to improve their communication using attractive new solutions, such as the
virtual tour. All is not bleak however in the sector and some socioeconomic
evolutions have had a positive effect. It is for example the case with the
increase in professional mobility, which has involved people having to move more
often, thereby increasing the number of transactions. Families in this situation
often must change regions or even countries, and must therefore seek a new home
to purchase or rent without being physically present in their new destination.
Virtual tours provide a strong added value in such a situation, helping people
discover the properties on the market in a region and only organising property
visits when they find one which perfectly fits their requirements. An asset
for your activity Beyond the necessity for professionals to react proactively
to changes in their sector, 360 virtual tours provide further benefits. First of
all, adopting this promotional tool improves the way clients perceive their
brand, giving it a dynamic image, one of a company having adopted a modern and
efficient solution to inform its clients. Furthermore, the interactive and
playful aspect of virtual tours result in visitors spending more time on real
estate websites and researching a greater number of properties. 360-degree
virtual tours therefore provide true added value for real-estate professionals.
This is now possible with the rapid evolution of 360 technologies, making it
increasingly easier to produce the required images and by a growing ecosystem of
specialised photographers, capable of providing high-quality 360 shots at a
reasonable price. In our next article in this series, we will identity the main
benefits of virtual tours for the real estate sector. Stay tuned!

VIRTUAL TOURS FOR THE TOURISM INDUSTRY - PART 1

Doesn't the pleasure of travel involve changing your environment and leaving to
meet other cultures and landscapes? If this is the case, why would tourism
professionals spend time and budgets to produce virtual tours? In a series of
articles, we shall explore the different aspects of virtual tours and observe
that using these solutions can truly highlight a destination, hotel or museum.
In this first article, we question the reasons which now make it compulsory for
any serious professional in the tourism sector to adopt 360 virtual tours.
Travel requires preparation When a person decides to set out on a journey,
they rarely do so without any preparation. Most people prepare their travel,
particularly when these involve travelling to remote destinations or multiple
stops. Beyond the travel logistics (which mean of transportation, which hotel,
...), it's the destination that must get the traveller excited. Tourists don't
purchase a product, but a dream, an escape. 360 virtual tours therefore help
people discover a city, a venue or various leisure activities long before they
depart. These visits will allow travellers to check many travel details from the
comfort of their home, without wasting too much time. With the rising standards
of living in the emerging countries and the rise of low-cost tourism, the travel
sector has witnessed a true revolution in recent years. This change has involved
stronger competition amongst the various actors and a professionalisation of
their communication activities. All professionals in the sector, transport
managers, heads of tourism, hotel managers or museum managers, therefore need to
make their offers more attractive and to circulate them more widely. Internet
changed the world In this context, the growth of Internet platforms such as
TripAdvisor, Hotel.com and many others, represents both a chance and a challenge
for professionals of the tourism sector. The high visibility of these platforms
makes them essential to promote any offer, yet the commissions they charge
represent significant amounts, thereby resulting in reduced revenue for the
different operators. It has therefore become increasingly difficult for tourism
professionals to only promote their offer through their company's website. A
virtual tour platform, which helps showcase tourism products in a highly
visible, interactive and comprehensive manner, with a wide web distribution,
provides a true added value in this area. Another phenomenon related to the
expansion of online solutions, is resulting in a true crisis amongst many actors
of the tourism sector; this involves people organising their own travel, without
calling upon travel agencies or tour operators. The recent bankruptcy of Thomas
Cook is only the latest victim of the power Internet has conferred to consumers
in this sector. Tourism professionals using virtual tours can follow this new
trend, by helping people wanting to manage their own travel prepare their
holidays. Furthermore, virtual tours allow visitors to discover an environment
in an immersive manner without having to wear a virtual reality headset. People
can therefore discover their next holiday destination from the comfort of their
home, without having to use any special equipment. Enhances your activity
Beyond the need to respond in a proactive way to the different changes in their
sector, tourism professionals will benefit in many ways when using 360 virtual
tours. First of all, adopting this promotional tool improves the way clients
perceive their brand, giving it a dynamic image, one of a company having adopted
a modern and efficient solution to inform its clients. Furthermore, the
interactive and playful aspect of virtual tours result in visitors spending more
time on the tourism websites and providing more interaction. 360-degree virtual
tours therefore provide true added value for tourism professionals. This is now
possible with the rapid evolution of 360 technologies, making it increasingly
easier to produce the required images and by a growing ecosystem of specialised
photographers, capable of providing high-quality 360 shots at a reasonable
price. Virtual travel will never replace the true experience, it does however
provide a foretaste of one's upcoming destination and thereby generates positive
emotions, even before the person takes the first step. In our next article in
this series, we will identity the main benefits of virtual tours for the tourism
sector. Stay tuned!

360 VIRTUAL TOURS FOR REAL ESTATE - PART 2

360 VIRTUAL TOURS FOR TOURISM - PART 2

VIRTUAL TOURS FOR ALL BUSINESS SECTORS - PART 3

360 VIRTUAL TOURS FOR TOURISM AND REAL ESTATE INDUSTRIES - PART 4

KLAPTY STORMS THE VIRTUAL TOUR MARKET

ALL YOU NEED TO KNOW ABOUT HOSTING A LIVE VIRTUAL OPEN HOUSE

IMMOMATIN TOUTED KLAPTY AS THE FUTURE INSTAGRAM OF 360 VIRTUAL TOURS!

6 REASONS TO USE KLAPTY IN REAL ESTATE MARKETING

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