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STARBUCKS PRIVACY STATEMENT
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STARBUCKS PRIVACY STATEMENT
At Starbucks, we approach data and privacy as we approach everything we do: we
put people first.
As part of our effort to protect your privacy and to comply with applicable
privacy and data protection laws, we strive to consider all of our data
governance practices through the lens of the recognized principles of data
minimization, limited collection, and limited use, among other key areas
addressed below. We do so to respect and maintain your trust. In other words, we
believe that taking care of you includes taking care of your data and privacy.
Grab a cup of coffee and learn more below.
Last Revised: November 10, 2021
STARBUCKS PRIVACY STATEMENT
Overview
This Starbucks Privacy Statement describes the types of personal information
that we collect, how we use it, how and when it may be shared, and the rights
and choices you have with respect to your information. It also explains how we
communicate with you and how you can make requests or submit inquiries to us
about your information. Our goal is to help you understand how we use your
information to improve our products, services, marketing, and interactions with
you, as part of our commitment to maintaining your trust. Thank you for taking
the time to read and understand our data and privacy related practices.
This Privacy Statement, as well as our Terms of Use and other important
policies, are available on our Online Policies page. If you do not agree with
our Terms of Use or this Privacy Statement, please discontinue use of our
websites and mobile applications immediately.
Contents
You may skip to the specific sections of our Privacy Statement by selecting any
of the sections listed below.
1. Applicability and Scope
2. Updates to this Privacy Statement
3. Information We Collect
4. How We Use Your Information
5. How We Share Your Information
6. How We May Allow Others to Collect Your Information
7. Cookies, Web Beacons, and Similar Technologies
8. Starbucks Mobile Applications
9. Your Choices
10. How to Manage Your Account Information and Your Privacy Rights
11. How We Protect Your Information
12. Retention and Disposal of Your Information
13. Children’s Privacy
14. Starbucks® Rewards
15. Starbucks WiFi
16. Additional Disclosures for California Residents
17. Additional Disclosures for Data Subjects in the EEA, the U.K. and
Switzerland
18. Participation in the Privacy Shield Frameworks
19. Contact Us
1. APPLICABILITY AND SCOPE
This Privacy Statement ("Statement") applies to the websites located at
starbucks.com, starbucksreserve.com, princi.com, starbucks.ca, the Starbucks
mobile applications available at
https://www.starbucks.com/coffeehouse/mobile-apps, and any other websites or
applications owned and operated by Starbucks brands or products that direct the
viewer or user to this Statement.
In this Statement, the terms "Starbucks," "we," and "us" refers to Starbucks
Corporation and its respective subsidiaries and affiliated companies. Note that
websites that are owned and operated by Starbucks may contain links to digital
properties that are owned and operated by other companies. This Statement does
not apply to websites and services that are owned and operated by unaffiliated
third parties.
2. UPDATES TO THIS PRIVACY STATEMENT
This Statement went into effect on the “Last Revised” date noted near the top of
this page. We may update this Statement from time to time. We will notify you of
any modifications to this Statement that might materially affect your rights or
the way that we use or disclose your personal information prior to the change
becoming effective by means of a message on this website. We encourage you to
look for updates and changes to this Statement by checking the “Last Revised”
date when you access our websites and mobile applications.
3. INFORMATION WE COLLECT
As you use our websites and mobile applications or visit one of our stores, we
collect information about you and the services you use. The information we
collect falls into three main categories: (1) information you voluntarily
provide us; (2) information we collect from you automatically; and (3)
information we collect from other sources.
Some examples of when we collect this information include when you browse or
make a purchase on one of our websites or mobile application; create a Starbucks
account; use our website or mobile application to purchase, reload or redeem a
Starbucks Card; use the order and pay functionality in our mobile applications;
buy or send a gift card or e-gift; or participate in a survey or promotion.
(a) Information You Voluntarily Provide Us
Some information we collect is provided when you use our services, such as when
you create an account, add a Stored Value Starbucks Card, or join Starbucks
Rewards loyalty program; pay for products; book a Starbucks Roastery tour; or
submit online forms through our websites or mobile applications.
This may include your first and last name, username, password, email address,
postal address, phone number, financial account information such as a credit
card number, the day and month of your birthday, demographic information (such
as your gender), and any other information you give us, such as to participate
in a promotion or to contact Starbucks customer service.
You may also choose to permit us to access information directly from your
device, such as information in the device’s “contacts list". The term “your
device” as used in this Statement refers to any computer, tablet, smart phone or
other device you are using to access our websites or to operate the Starbucks
mobile applications. For more information about mobile application permissions,
please see the Starbucks Mobile Applications section below.
You may also in some instances provide us information about other people, such
as name, phone number and email address, including when you direct us to send
someone a gift card or e-gift.
(b) Information We Collect Automatically
Purchasing Information – We may collect information about your transactions in
our stores, on our websites or via our Starbucks mobile applications including
what products you purchase, how frequently you purchase them, any Rewards or
promotions associated with a purchase, and the products you have placed on your
“Wishlist" or “My Bag" for future purchase.
Device and Usage Information – We may collect information about your browser or
device. This information may include the type of device you are using, your
operating system, your browser, your internet service provider, your domain
name, your internet protocol (“IP”) address, your device and mobile ad
identifiers (e.g., Apple IDFA or Android AAID), the website that referred you to
our website, the web pages of our website that you view (including the date and
time you viewed them), the services or functionality you access or use
(including the date and time of your access or use), and the subject of the ads
you click or scroll over. To collect this information, we may use log files that
record events in connection with your use of our services, as well as cookies
and similar technologies, such as web beacons embedded in marketing emails to
monitor the engagement of recipients.
CCTV Information – Closed circuit video surveillance cameras (“CCTV”) may be
installed at some of our retail locations to monitor building security and
assist in crime prevention, detection, and investigation, and to ensure the
health and safety of our staff and visitors to our facilities.
Location Information – We may collect information about the location of your
device, such as information that identifies your device’s precise location (for
example, GPS latitude and longitude level) or its approximate location (e.g.,
less precise location estimated based on a browser or device’s IP address). We
may also use location-based technology in our retail locations, such as
iBeacons, to collect information about the presence of your device, if your
Bluetooth is turned on and your device settings allow for this.
We collect this location information or derive it from your GPS, WiFi, Bluetooth
or other device settings for purposes of enhancing or facilitating our services,
such as to enable the functionality of our websites or mobile applications that
provide you with information about stores near you, to enable you to remotely
order and pay for our products and services, or so that you may have certain
Starbucks products delivered to you by a third-party vendor.
We may also use information about the location of the device you are using to
help us understand how our websites, mobile applications, and other services and
functionality are being used, or to deliver more relevant advertising or
personalized experiences for you, including tailored marketing offers or
messages based on your location or related context such as the time of day or
weather. If you want to opt out of the collection of this location information,
please see the section below titled Your Choices. To learn more about our
mobile-based location services, please see the Starbucks Mobile Applications
section below.
(c) Information We Collect from Other Sources
Some information we collect is from unaffiliated sources, including in some
cases information that is publicly available, provided by or purchased from
marketing business partners, or present on social media platforms.
For example, we may collect information you submit to a blog, a chat room, or a
social network like Facebook or Twitter. We may also collect or license
information about you from other companies and organizations, such as
information aggregators or event or promotion co-sponsors, including to
supplement information that we receive from you. We may also in some cases
receive information about you from Starbucks-affiliated entities, which we
handle in accordance with this Privacy Statement. By gathering additional
information about you, we can correct inaccurate information, enhance the
security of your transactions and help prevent fraud, and give you product
recommendations and special offers that are more likely to interest you.
4. HOW WE USE YOUR INFORMATION
We use your information for business and commercial purposes, including to
provide the products and services you request, to perform customer service
functions, for security and fraud prevention, for marketing and promotional
purposes, and to perform website and mobile application analytics.
We may use the information we collect about you in a variety of ways, including
to:
(a) To Provide Our Services. We process certain personal information when you
access or use our services, including to:
* process your purchases of, or requests for, products and services;
* register and verify user accounts;
* support and improve our loyalty programs, such as Starbucks® Rewards;
* deliver gift cards or e-gifts, and any associated personalized messages, in
accordance with your instructions;
* facilitate the functionality of our websites and mobile applications,
including payment-related functionality; and
* customize experiences and personalization when you are in and around our
stores, if you have given permission for location sharing.
(b) To Communicate With You. We process certain information in order to
communicate with you in relation to your accounts, our services, our marketing,
and your requests, including to:
* communicate with you about orders, purchases, returns, services, accounts,
programs, contests, and sweepstakes;
* respond to your customer service inquiries and requests for information;
* post your comments or statements on our websites;
* send you personalized promotions, content, and special offers;
* communicate with you about our brands, products, events, or other promotional
purposes;
* implement your communications preferences, such as sharing information with
Starbucks business partners so that they may email you about their
promotions, products and initiatives; and
* provide important product safety information and notice of product recalls.
(c) For Research, Development, and Improvement of Our Services. We want to
ensure that our website, mobile applications, and services are continually
improving and expanding so that we meet and exceed your needs and expectations.
To do so, we may process certain personal information, including to:
* maintain, improve, and analyze our websites, mobile applications, ads, and
the products and services we offer; and
* detect, prevent, or investigate suspicious activity or fraud.
(d) To Enforce our Terms, Agreements, or Policies. To maintain a safe, secure,
and trusted environment for you when you use our websites, mobile applications,
and other services, we use your personal information to ensure our terms,
policies, and agreements with you and any third parties are enforced.
(e) To Comply with Applicable Laws. We may be required to process certain
personal information under certain laws and regulations, such as tax laws, as
well as to:
* maintain appropriate records for internal administrative purposes; and
* comply with applicable legal and regulatory obligations, and respond to
lawful governmental requests, as needed.
(f) With Your Consent. We may process certain personal information in order to
fulfill any other business or commercial purposes at your direction or with your
consent.
5. HOW WE SHARE YOUR INFORMATION
We share your information as needed to fulfill the purposes described in this
Privacy Statement and as permitted by applicable law. This includes sharing
among Starbucks-affiliated entities for internal business purposes, sharing with
service providers to help perform business functions at our direction, sharing
with your consent, sharing for marketing purposes, sharing as part of corporate
transactions, and sharing to protect lawful interests.
We may share your information in the following circumstances:
(a) When We Work Together – We may share information between and among Starbucks
Corporation, its subsidiaries, and affiliated companies for purposes of
management and analysis, decision making, and other business purposes. For
example, we may share your information with our subsidiaries and affiliated
companies to administer our loyalty programs, process orders and requests, and
expand and promote our product and service offerings.
(b) When We Work with Service Providers – We may share your information with
service providers that provide us with support services, such as credit card
processing, website hosting, email and postal delivery, location mapping,
product and service delivery, analytics services, or conducting academic
research. We strive to contractually prohibit these service providers from
retaining, using, or disclosing your confidential personal information for any
purpose other than performing agreed upon services for us.
(c) When We Work on Business Transactions – If we become involved with a merger,
corporate transaction or another situation involving the transfer of some or all
of our business assets, we may share your information with business entities or
people involved in the negotiation or transfer.
(d) When Sharing Helps Us Protect Safety and Lawful Interests – We may disclose
your information if we believe that the disclosure is required by law, if we
believe that the disclosure is necessary to enforce our agreements or policies,
or if we believe that the disclosure will help us protect the rights, property,
health or safety of Starbucks or our customers or partners.
(e) When We Work with Marketing Service Providers – We may share your
information with marketing service providers to assess, develop and provide you
with promotions and special offers that may interest you, administer contests,
sweepstakes and events or for other promotional purposes.
(f) When You Give Consent – We may share information about you with other
companies if you give us permission or direct us to share the information.
(g) When the Information Does Not Identify You – We may share your information
in a way that does not directly identify you. For example, we may share
information about your use of our websites and mobile applications in a manner
that does not identify you, or we may combine information about the nature or
frequency of your transactions with similar information about other people and
share the aggregated information for statistical analysis and other business
purposes.
(h) When You Post on Our Websites – If you post information on a blog or another
part of our websites, the information that you post may be seen by other
visitors to our websites, including your user name.
6. HOW WE MAY ALLOW OTHERS TO COLLECT YOUR INFORMATION
When you use our websites or mobile applications, we may allow third parties to
collect device and usage information and location information across your
different devices through mobile software development kits, cookies, web beacons
and other similar technologies.
These third parties collect this information for the following purposes and for
other purposes consistent with their own privacy policies:
To Display Ads for Products or Services – We allow some advertising companies to
collect this information in order to display ads that are more relevant to you
across your different devices and on our own and others’ websites and mobile
apps. Please see the Your Choices section of this Statement for more information
about opting out of targeted advertising and controlling the use of cookies, web
beacons and other similar technologies.
To Understand the Use of Our Services – We allow certain service providers to
collect this information to help us understand how our websites and mobile
applications are used and to assist us in improving the content and operation of
our online properties (e.g., compiling analytics and measuring user engagement
with a particular website or feature through A/B testing). These service
providers collect aggregate statistical usage data that is not matched or linked
to any individual user.
To Make the Services of Other Companies Work on Our Websites – We allow
companies to use cookies, web beacons, and other similar technologies to enhance
the operations of particular services and functionality of our websites and
mobile applications. For example, we allow Adobe to set and enable special
cookies that are necessary to deliver video content for Adobe Flash Player.
These cookies are called Flash cookies. To manage Flash cookies, see the “Your
Choices” section below.
To Link Your Activity on Our Websites to Your Social Networks – We have added
certain features to our websites and mobile applications that allow social
networks (such as Facebook and Twitter) to track the activities of their members
or collect certain information when they use our website or mobile applications.
These features may include technologies called "plug-ins" and "widgets."
Plug-ins create a direct link between two websites, and widgets are interactive
mini-programs that provide other companies’ services on our websites. If you are
concerned about the way a social network is tracking your activity, please
contact the social network or review its privacy policy. For example, you can
review Facebook’s data-use policy at https://www.facebook.com/about/privacy/.
7. COOKIES, WEB BEACONS AND SIMILAR TECHNOLOGIES
We and others may use a variety of technologies to collect information about
your device and use of our websites and mobile applications. These technologies
include first- and third-party cookies, web beacons, JavaScript, entity tags,
and HTML local storage. Most web browsers can be programmed to accept or reject
the use of some or all of these technologies, although you must take additional
steps to disable or control other technologies. For more information on
exercising your preferences in relation to cookies and similar technologies,
please see the section of this Statement titled Your Choices.
Cookies – Cookies are small data files that are sent from a website’s server and
are stored on your device’s hard drive either for only the duration of your
visit ("session cookies") or for a fixed period ("persistent cookies"). Cookies
contain information that can later be read by a web server.
Web Beacons – Web beacons are small, transparent images that are embedded in web
pages, applications, and emails that are sometimes called “clear gifs," “single
pixel gifs", "page tags" or “web bugs." We use web beacons to track the web
pages you visit, to test the effectiveness of our marketing, and to find out if
an email has been opened and acted on.
JavaScript – JavaScript are code snippets embedded in various parts of websites
and applications that facilitate a variety of operations including accelerating
the refresh speed of certain functionality or monitoring usage of various online
components.
Entity Tags -- Entity Tags are HTTP code mechanisms that allow portions of
websites to be stored or “cached" within your browser and validates these caches
when the website is opened, accelerating website performance since the web
server does not need to send a full response if the content has not changed.
HTML5 Local Storage – HTML5 local storage allows data from websites to be stored
or “cached" within your browser to store and retrieve data in HTML5 pages when
the website is revisited.
These and similar technologies are used for the following purposes:
Services and Functionality – Some of these technologies are required to allow
you to access and use our websites or mobile applications and the various
services and functionality we offer. Without these technologies, some of the
services and functionality on our websites and mobile applications would not
work properly.
Performance Monitoring – Some of these technologies help us analyze and estimate
traffic and assess the volume of use of services and functionality on websites
and mobile applications. They show us how visitors and customers interact with
our digital properties, whether there are any errors, the degree to which
certain web pages, applications, services or functionality are accessed and used
and how they are performing or operating. When these technologies are used for
performance monitoring, no directly identifiable information (e.g., your name,
email address or phone number) is collected.
User Convenience – Some of these technologies enhance the ease of use of our
websites and mobile applications and the services and functionality they make
available by accelerating load and refresh times and remembering information
that you have provided on prior visits to our websites or when you last used a
website or mobile application service or functionality.
Marketing – Some of these technologies are used to tailor your experience on our
website, within our mobile applications, or across your applications or devices
by controlling the promotions, advertisements and other marketing messages that
may appear when you access or use these or other digital properties.
Taken together, these technologies help us learn which services and
functionality you are using and how you are accessing information about us. We
may use this information to personalize your visit to a website or use of a
mobile application or to send you relevant promotions and advertisements.
8. STARBUCKS MOBILE APPLICATIONS
In certain locations, Starbucks may offer the Starbucks mobile application
(“Application”) for our customers’ use and enjoyment. For more information on
the Starbucks® Application for iPhone® or Android™, please visit:
https://www.starbucks.com/coffeehouse/mobile-apps or your device’s mobile app
store.
By downloading, installing, accessing or using the Application, you (the “User”)
consent to all actions that we take with respect to your data consistent with
this Starbucks Privacy Statement. Use of the Application entails information
collection in accordance with the Information We Collect section above, and
includes user controls for Application functionality, such as location services,
purchasing e-gifts, and setting push notification and in-app message
preferences.
User Information -Through the use of an iOS, Android or other supported hardware
device, some functionality of the Application may require the transmission of
certain information provided by you, including:
* username and password;
* e-mail address;
* billing address;
* phone number;
* financial information, such as payment card numbers or account numbers;
* information related to a Starbucks stored value card (“Starbucks Card”);
* voice; and
* GPS location (together, “User Information”).
This User Information may be needed in order to purchase Starbucks products
through the Application. You have multiple options to securely and conveniently
make your purchase, including:
* by using the Application to pay in the same manner as you would pay with a
Starbucks Card (“Mobile Payment”);
* by making payment via your mobile device using a Starbucks Card prior to
arriving at the store (“Method of Payment,” or “MOP”); and
* by placing an order using voice commands (“Voice Ordering”).
As described further below, certain optional information may also be shared with
Starbucks through the Application, including:
* Personalized messages for individuals to whom you would like to purchase and
send a Starbucks gift card (“eGift”), and names and email addresses from a
device’s “contacts” list if you choose to import a recipient’s contact
information from there;
* advanced analytics information such as location data, diagnostic and usage
data, and user interactions;
* location-based information, such as through GPS, Bluetooth-enabled iBeacons,
or other location-based technology to enhance the user experience so that you
may order ahead, receive directions, and see what is available at nearby
stores; and
* the day and month of your birthday, so that we may recognize you on your
special day (we don’t ask for your birth year for this).
Controlling Application Functionality
Location Services - In order to use certain Application functionality, such as
MOP and location-based services and technology, you must either (a) enable
“location services” in the Application; and/or (b) set the permissions in your
mobile device to allow communication of this information. More information about
adjusting location services on iOS devices may be found here, and additional
information on managing an Android device’s location settings may be found here.
If you allow for location sharing, your device may communicate with us in ways
that allow for us to customize your experience in and around Starbucks stores,
to monitor the effectiveness of our marketing efforts, to tailor messages based
on your time and location patterns, and to limit the number of times you see a
promotional message or offer.
Voice Ordering - In order to use certain Application functionality such as Voice
Ordering, when available, you must (a) enable “microphone” and “speech
recognition” in the Application; and/or (b) set the permissions in your mobile
device to allow communication of this information.
If you use such Application functionality, including location services and voice
ordering, you consent to the transmission of User Information to Starbucks
and/or its agents, and authorize Starbucks and/or its agents, to record,
process, and store such User Information as necessary for the Application
functionality and for purposes described in the Starbucks Privacy Statement.
Please see the rest of this Privacy Statement for more information about how we
may use and store personal information, and how to opt out of sharing personal
information.
eGifts - If you choose to use Application functionality that allows you to send
messages or eGifts to third parties, you must first obtain their permission to
provide their personal information, such as their name, phone number or email
address, to Starbucks. The referred information will be used by Starbucks for
the purpose of contacting the third party, on your behalf, to carry out the
requested functionality, for example, by emailing an eGift. Although you may
enter the recipient’s contact information into the Application, you also have
the option to provide the recipient’s contact information by granting Starbucks
permission to access your device’s contacts.
User Responsibility
You are solely responsible for maintenance of the confidentiality and security
of any User Information which you transmit from or store on a Device for
purposes of the Application, including Mobile Payment, MOP and Voice Ordering,
and for all transactions and other activities undertaken with any Starbucks Card
registered in the your name, whether authorized or unauthorized. You agree to
immediately notify Starbucks of any unauthorized transactions associated with
the Application including Mobile Payment, MOP, Voice Ordering, or any other
breach of security. Starbucks shall not be responsible for any losses arising
out of the loss or theft of User Information which you transmit from or store on
a Device or from unauthorized or fraudulent transactions associated with the
Application.
Email Communications, Push Notifications, and In-App Messages
The Application allows all users to set preferences for receiving promotional
email communications from Starbucks, receiving push notifications on your
device, and receiving inbox messages. Please note as well that you may opt-out
of receiving email communications at any time by adjusting your Starbucks online
account settings as described in the How to Manage Your Account Settings section
below, or by clicking the “unsubscribe” link included within any commercial
email we send you.
9. YOUR CHOICES
You have control over your promotional communications preferences, mobile
application functionality, cookie settings, interest-based advertising
preferences, Flash cookies, and more.
Promotional Communication Choices
You can opt out of receiving promotional emails and mailings by informing us of
your preference at the time you sign up for a Starbucks account, by modifying
your promotional preferences online in your account’s profile management
section, or by following the “unsubscribe” instructions in the promotional
emails we send you. Similarly, you may opt in to receive text messages,
telephone calls and mailings. Please note that if you opt out of receiving
promotional communications from us, we may still send you transactional
communications, including emails about your Starbucks accounts or purchases.
Mobile Functionality – As described in the Starbucks Mobile Applications section
above, location services, push notifications, and voice transmissions may be
adjusted or disabled within your device settings.
Cookies, Web Beacons and Similar Technologies – You may be able to reject
cookies, web beacons, entity tags and HTML5 local storage by adjusting the
appropriate settings in your browser. Each browser is different, but many
browsers have preferences or options that may be adjusted to allow you to either
accept or reject cookies and certain other technologies before they are set or
installed, or allow you to remove or reject the use or installation of certain
technologies altogether. If you want to learn the correct way to modify your
browser settings, please use the Help menu in your browser or review the
instructions provided by the following browsers: Internet Explorer, Google
Chrome, Mozilla Firefox, Safari Desktop, Safari Mobile; and Android browser.
For more information on how to opt-out of tracking technology from Google
Analytics, click here.
Interest-Based Ads – Many advertising companies that collect information for
interest-based advertising are members of the Digital Advertising Alliance (DAA)
or the Network Advertising Initiative (NAI), both of which maintain websites
where people can opt out of interest-based advertising from their members. To
opt-out of website interest-based advertising provided by each organization’s
respective participating companies, visit the DAA’s opt-out portal available at
http://optout.aboutads.info/, the DAA of Canada’s opt-out portal available at
https://youradchoices.ca/en/tools, or visit the NAI’s opt-out portal available
at http://optout.networkadvertising.org/?c=1..
Residents of the European Union may opt-out of online behavioral advertising
served by the European Interactive Digital Advertising Alliance’s participating
member organizations by visiting https://www.youronlinechoices.eu/.
To opt-out of data collection for interest-based advertising across mobile
applications by participating companies, download the DAA’s AppChoices mobile
application opt-out offering here: https://youradchoices.com/appchoices.
Adobe Flash Player Technology – We allow Adobe to set and enable special cookies
that are necessary to deliver video content for Adobe Flash Player. You cannot
remove Flash cookies simply by changing your browser settings. If you would like
to limit the websites that can store information in Flash cookies on your
device, you must visit the Adobe website:
http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html.
"Do Not Track" Technology – Some newer web browsers have a "Do Not Track"
preference that transmits a "Do Not Track" header to the websites you visit with
information indicating that you do not want your activity to be tracked. We
currently do not respond to browser "Do Not Track" signals, as there is no
standard for how online services should respond to such signals. As standards
develop, we may develop policies for responding to do-not-track signals that we
will describe in this Privacy Statement.
10. HOW TO MANAGE YOUR ACCOUNT INFORMATION AND YOUR PRIVACY RIGHTS
Starbucks believes in putting you in control of your personal information. Upon
request we will provide you with information about whether we hold any of your
personal information and how it is used. You may access, correct, or remove your
personal information by visiting your user account, such as at
Starbucks.com/Account, or by contacting us as described in the Contact Us
section below. As required by law for taxes and other record keeping purposes,
we are unable to completely delete an account from our internal records.
In addition, to submit an information request as a U.S. resident, please click
here; or to submit an information request as a Canadian resident, please click
here.
11. HOW WE PROTECT YOUR INFORMATION
Starbucks protects your information using technical, physical, and
administrative security measures to reduce the risk of loss, misuse,
unauthorized access, disclosure or modification of your information. When you
transmit highly sensitive information (such as a credit card number) through our
website or in one of our mobile applications, we encrypt the transmission of
that information using the Secure Sockets Layer (SSL) protocol.
However, no security system is perfect, and due to the inherent nature of the
Internet, we cannot guarantee that data, including personal information, is
absolutely safe from intrusion or other unauthorized access by others. You are
responsible for protecting your password(s) and maintaining the security of your
devices.
12. RETENTION AND DISPOSAL OF YOUR INFORMATION
Starbucks stores personal information as needed to accomplish the purposes
identified in this Privacy Statement and to meet legal requirements, including
record retention, resolving disputes, and enforcing our agreements. Our
retention of your personal information is governed by applicable law. This
storage period may extend beyond the term of your relationship with Starbucks.
The personal information that you provide us is stored and processed on servers
owned by Starbucks and other companies in the United States, Canada or elsewhere
around the world, including locations outside of the country or jurisdiction
where you are located. Regardless of the company or person who processes your
information and where it is processed, we will take steps to transfer and
protect your information through appropriate safeguards in accordance with
applicable data protection laws and this Privacy Statement. See also the
Participation in Privacy Shield Frameworks section below.
When personal information is no longer needed, or in any event, after legal
authority to retain it has expired, personal information will be destroyed, in
accordance with local law and pursuant to procedures established in relation to
the relevant Starbucks system or process.
13. CHILDREN’S PRIVACY
We do not intend for our websites or online services to be used by anyone under
the age of 13. If you are a parent or guardian and believe we may have collected
information about your child, please contact us immediately as described in the
"Contact Us" section of this Statement. For more information, please see our
Terms of Use.
14. STARBUCKS® REWARDS
If you would like to become a Starbucks® Rewards member, please see the
Starbucks® Rewards Terms of Use available at
https://www.starbucks.com/rewards/terms.
15. STARBUCKS WIFI
Many Starbucks stores support providing you access to wireless internet (WiFi)
at no charge. For any such WiFi access, please carefully review the terms of use
listed on the activation page prior to accepting and connecting.
16. ADDITIONAL DISCLOSURES FOR CALIFORNIA RESIDENTS
In the preceding twelve months we may have disclosed these categories of
personal information for a business purpose:
* Identifiers
* Sources of Information – We collect identifiers from the information you
voluntarily provide to us; from the information we automatically collect;
and from other sources, as outlined in Section 3(a)-(c) above.
* Purpose of Information Collected – We collect identifiers to provide our
services; to communicate with you; for research and development and
services improvement; and to comply with applicable laws, and as otherwise
outlined in Section 4 above.
* How we share it – We share identifiers with our service providers; to
protect lawful interests; and for any other purpose with your consent, as
otherwise outlined in Section 5 above.
* Personal information under California Civil Code section 1798.80
* Sources of Information – We collect Section 1798.80 information from the
information you voluntarily provide to us; from the information we
automatically collect; and from other sources, as outlined in Section
3(a)-(c) above.
* Purpose of Information Collected – We collect Section 1798.80 information
for the purposes outlined in Section 4(a)-(f) above.
* How we share it – We share identifiers with our service providers; to
protect lawful interests; and for any other purpose with your consent, as
otherwise outlined in Section 5 above.
* Commercial information
* Sources of Information – We collect commercial information from the
information you voluntarily provide to us; from the information we
automatically collect; and from other sources, as outlined in Section
3(a)-(c) above.
* Purpose of Information Collected – We collect commercial information to
provide our services; to communicate with you; for research and development
and services improvement; and to comply with applicable laws, and as
otherwise outlined in Section 4 above.
* How we share it – We share commercial information with our service
providers and Starbucks affiliates, as outlined in Section 5(a), (b) and
(e) above.
* Electronic network activity information
* Sources of Information – We collect network information through the
information you voluntarily provide to us; from the information we
automatically collect; and from other sources, as outlined in Section
3(a)-(c) above.
* Purpose of Information Collected – We collect network information to
provide our services; to communicate with you; for research and development
and services improvement; and to comply with applicable laws, and as
otherwise outlined in Section 4 above.
* How we share it – We share network information with our service providers;
to protect lawful interests; and for any other purpose with your consent,
as outlined in Section 5 above.
* Geolocation data
* Sources of Information – We collect geolocation data through the
information you voluntarily provide to us; from the information we
automatically collect; and from other sources, as outlined in Section
3(a)-(c) above.
* Purpose of Information Collected – We collect geolocation data to provide
our services; to communicate with you; for research and development and
services improvement; and to comply with applicable laws, and as otherwise
outlined in Section 4 above.
* How we share it – We share geolocation data with our service providers; to
protect lawful interests; and for any other purpose with your consent, as
outlined in Section 5 above.
* Inferences
* Sources of Information – We develop inference data through the information
you voluntarily provide to us; from the information we automatically
collect; and from other sources, as outlined in Section 3(a)-(c) above.
* Purpose of Information Collected – We develop inference data to provide our
services; to communicate with you, and for research, development, and
services improvement, as outlined in Section 4(a)-(c) above.
* How we share it – We share inference data with our service providers and to
protect lawful interests, as outlined in Section 5 above.
How We Sell Your Information – In the preceding twelve months we have not sold
personal information. We do not sell personal information, but we recognize that
the CCPA defines “personal information” in such a way that making available
identifiers linked to you for a benefit may be considered a “sale.”
In addition to the Your Choices section above’s description for opting out of
interest-based advertising and controlling browser settings, California
consumers may also use the Digital Advertising Alliance’s tool to send requests
under the CCPA for a web browser to opt out of the sale of personal information
by some or all of that framework’s participating companies by accessing the
DAA’s tool here: https://www.privacyrights.info/, or by downloading the DAA’s
AppChoices mobile application opt-out here:
https://www.privacyrights.info/appchoices.
Your Rights
Access to Specific Information and Data Portability Rights – Subject to certain
exceptions, if you are a California resident you have the right to request a
copy of the personal information that we collected about you during the 12
months before your request. Once we receive your request and verify your
identity, we will disclose to you:
* The categories of personal information we have collected about you;
* The categories of sources for the personal information we have collected
about you;
* Our business or commercial purpose for the information collection;
* The categories of third parties with whom we share that personal information;
* The specific pieces of personal information we collected about you;
Deletion Request Rights – You have the right to request that we delete any of
your personal information that we collected from you and retained, subject to
certain exceptions.
Opting Out – As described in “How We Sell Your Information” above, California
residents have the right to opt-out of having their personal information sold.
Non-Discrimination – California residents may not receive discriminatory
treatment by the business for exercising your CCPA rights.
Exercising Access, Data Portability, and Deletion Rights – To exercise the
access, data portability, and deletion rights described above as a California
resident, please submit a verifiable consumer request to us by either:
Phone: 1-800-STARBUC (782-7282); or by submitting this form. Please note that in
order to verify your request, we may require you to verify personal information
that we already have on file for you or to provide additional information.
Use of an Authorized Agent to Submit a Request – Only you or a person you
formally authorize to act on your behalf, may make a verifiable consumer request
related to your personal information as a California consumer. If you use an
authorized agent to submit such a request, we will require written proof that
the authorized agent has been authorized to act on your behalf or a copy of the
power-of-attorney document granting that right.
Direct Marketing – If you are a California resident, you can request a notice
disclosing the categories of personal information we have shared with third
parties for the third parties’ direct marketing purposes. To request a notice,
please submit your request by postal mail to:
Starbucks Customer Service
Starbucks, P.O. Box 20430, Augusta, GA 30916
Privacy Rights Metrics (January 2020 – December 2020) – Includes requests from
the United States and Canada:
Right to Know
* Requests Received – 498
* Requests Complete – 336
* Requests unable to be completed* – 162
* Average completion time – 9 days
Right to Delete
* Requests Received – 2,659
* Requests Complete – 1,266
* Requests unable to be completed* – 1,393
* Average completion time – 13 days
*Requests may be unable to be completed due to factors such as inability to
verify the customer, duplicate requests, or no information is found
17. ADDITIONAL DISCLOSURES FOR DATA SUBJECTS IN THE EEA, THE U.K., AND
SWITZERLAND
This section provides general information about how Starbucks collects, stores,
uses, transfers and otherwise processes personal data in or from certain
countries in the European Economic Area, the United Kingdom, and Switzerland
(together, for purposes of this section of the Privacy Statement, “EEA”), in
accordance with the General Data Protection Regulation (GDPR) and its local
implementations. This section does not supersede the applicability of any
privacy policy found on the website of an EEA-based Starbucks affiliate with
whom you have engaged, as that entity would be the data controller with respect
to your personal data and the entity to which your data subject rights requests
should be directed.
Lawful Bases of Processing – Where a Starbucks entity is acting as a data
controller that determines the purposes and means of processing your personal
data, such as when we collect, use, and share personal data as described in the
Information We Collect, How We Use Your Information, and How We Share Your
Information sections above, we must have a lawful basis for processing for doing
so. Our lawful bases for processing personal data include:
* to conclude or perform a contract with you, for example to:
* process your purchases of or requests for products and services, including
delivering gift cards in accordance with your instructions;
* communicate with you about orders, purchases, returns, services, accounts,
programs, contests, and sweepstakes;
* for our legitimate business purposes, including to:
* respond to your customer service inquiries and requests for information;
* maintain, improve, and analyze our websites, mobile applications, ads, and
the products and services we offer;
* detect, prevent, or investigate security breaches or fraud; and
* facilitate the functionality of our websites and mobile applications;
* to comply with our legal obligations, for example to maintain appropriate
records for internal administrative purposes and as required by applicable
law, and provide important product safety information and notice of product
recalls; and
* on the basis of your consent, for example to send you via email and other
electronic means personalized promotions and special offers or informing you
about our brands, products, events, or other promotional purposes.
You can withdraw your consent at any time by modifying your promotional
preferences in your Starbucks user account online, or by contacting us as
described in the Contact Us section below.
Your EEA Data Subject Rights – Under certain circumstances, by law you have the
right to:
* Request access to your personal information (commonly known as a “data
subject access request”). This enables you to receive a copy of the personal
information we hold about you.
* Request correction of the personal information that we hold about you.
* Request erasure of your personal information. This enables you to ask us to
delete or remove personal information where there is no good reason for us
continuing to process it.
* Object to processing of your personal information where we are relying on a
legitimate interest (or those of a third party), or where we are processing
your personal information for direct marketing purposes.
* Request the restriction of processing of your personal information. This
enables you to ask us to suspend the processing of personal information about
you.
* Request the transfer of your personal information to another party, when
possible.
* Not be subject to automated decision-making producing legal or significant
effects on an individual, which we do not engage in.
To exercise any of these rights, please see the How to Manage Your Account
Information and Your Privacy Rights section above, or contact us as set forth in
the Contact Us section below and specify which GDPR privacy right(s) you wish to
exercise. We must verify your identity in order to honor your request, which we
will respond to within 30 days of receipt.
Retention – As described in the Retention and Disposal of Your Information
Section above, as a general rule, we keep your data for only as long as it is
needed to complete the purpose for which it was collected or as required by law.
We may need to keep your data for longer than our specified retention periods to
honor your requests, including to continue keeping you opted out of marketing
emails, or to comply with legal, regulatory, accounting or other obligations.
Transfers Outside the EEA – Your personal information may be transferred to,
stored, and processed in a country other than the one in which it was collected,
including the United States. It may also be processed by staff operating outside
the EEA who work for Starbucks or for our third-party service providers. In such
cases, we will take appropriate steps to ensure an adequate level of data
protection of the recipient as required under the GDPR and as described in this
Privacy Statement.
Complaints – If you have any issues with our compliance, you have the right to
lodge a complaint with an EEA supervisory authority (link). We would, however,
appreciate the opportunity to first address your concerns and would welcome you
directing an inquiry first to us per the Contact Us section below, or to our
U.S.-based third-party dispute resolution provider (free of charge) at
https://feedback-form.truste.com/watchdog/request. You may also contact our Data
Protection Officer (“DPO”) at any time at privacy@starbucks.com.
18. PARTICIPATION IN THE PRIVACY SHIELD FRAMEWORKS
On July 16, 2020, the European Court of Justice invalidated the EU-U.S. Privacy
Shield Framework as a transfer mechanism for data between EU and U.S. companies.
On September 8, 2020, the Swiss supervisory authority similarly announced that
it no longer considered the Swiss-U.S. Privacy Shield Framework as adequate for
personal data transfers from Switzerland to the U.S. Starbucks Corporation will
utilize alternate appropriate safeguards going forward for such data transfers.
Even though the Privacy Shield Frameworks have been invalidated, Starbucks will
continue to honor its commitments with respect to EU and Swiss personal data
transfer pursuant to Privacy Shield prior to the respective Frameworks’
invalidation.
Starbucks Corporation participates in and has certified its compliance with the
EU-U.S. and Swiss-U.S. Privacy Shield Frameworks. Starbucks is committed to
subjecting all personal data received from European Union (EU) member countries,
Switzerland, and the United Kingdom in reliance on the Privacy Shield
Frameworks, to the applicable Principles. To learn more about Privacy Shield,
visit the U.S. Department of Commerce’s Privacy Shield List here:
https://www.privacyshield.gov/list.
Starbucks is responsible for the processing of personal data it receives, and
subsequently transfers to a third party acting as an agent on its behalf, under
the Privacy Shield Framework. Starbucks complies with the Privacy Shield
Principles for all onward transfers of personal data from the EU, the U.K., and
Switzerland, including the onward transfer liability provisions.
With respect to personal data received or transferred pursuant to the Privacy
Shield Framework, Starbucks is subject to the regulatory enforcement powers of
the U.S. Federal Trade Commission. In certain situations, Starbucks may be
required to disclose personal data in response to lawful requests by public
authorities, including to meet national security or law enforcement
requirements.
If you have an unresolved privacy or data use concern that we have not addressed
satisfactorily, please contact our U.S.-based third-party dispute resolution
provider (free of charge) at https://feedback-form.truste.com/watchdog/request.
Under certain conditions, more fully described on the Privacy Shield website
here: https://www.privacyshield.gov/article?id=How-to-Submit-a-Complaint, you
may be entitled to invoke binding arbitration when other dispute resolution
procedures have been exhausted.
19. CONTACT US
We welcome your questions, comments and concerns about privacy. You can contact
Starbucks Customer Service online at http://customerservice.starbucks.com (by
phone at 800-Starbuc (782-7282), or by postal mail at: Starbucks Customer
Service, Starbucks, P.O. Box 20430, Augusta, GA 30916.
You may also contact our U.S. privacy team by submitting this form, or our
Canadian privacy team by submitting this form.
You may reach our Global Privacy Department and our Data Protection Officer at
privacy@starbucks.com.
Additional contact information may be found below for various Starbucks
entities.
* Country – Canada
* Entity Name – Starbucks Corporation (Canada)
* Entity Address – P.O. Box 20430, Augusta, GA 30916 USA
* Additional Contact (If Any) –
* Customer Service
* 800-Starbuc (782-7282)
* tel.: 800-Starbuc (782-7282)
* Country – France
* Entity Name – Starbucks Coffee France SAS
* Entity Address – 38 rue des Jeûneurs, 75002 Paris
* Additional Contact (If Any) –
* Customer Support
* service.clientele@starbucks.fr
* tel.: +33 01 44 76 72 00
* Country – Germany
* Entity Name – AmRest Coffee Deutschland Sp. Z oo & Co. KG
* Entity Address – Dachauser Strasse 6, 80335, Munich
* Additional Contact (If Any) –
* Customer Relations
* Starbucks.Gaesteservice@amrest.eu
* tel.: +49 (0) 89.551.555.990
* Country – U.K.
* Entity Name – Starbucks Coffee Company (UK) Limited
* Entity Address – Building 4 Chiswick Park, 566 Chiswick High Road, London,
W4 5YE
* Additional Contact (If Any) –
* Customer Support
* UKInfo@support.starbucks.com
* tel.: +443330050449 or +442088345050 (app)
* Country – U.S.
* Entity Name – Starbucks Reserve; Princi
* Entity Address – Starbucks, P.O. Box 20430, Augusta, GA 30916
* Additional Contact (If Any) –
* Customer Service
* http://customerservice.starbucks.com
* tel.: 800-Starbuc (782-7282)
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