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A NEW WAY TO WIN IN FRESH

Cut through the complexity of fresh grocery with best-in-class tech that grocery
teams love to use

Request a demo

How it works




FRESH MATTERS MOST

Customers care about fresh more than ever. Transform performance in your most
critical categories with a holistic approach to fresh.



93% of grocers have seen the demand for fresh food rise since 2020.

Opportunities in Fresh: 2022 Report




92% of grocery leaders agree that using modern technology will help them attract
and retain talent.

Opportunities in Fresh: 2022 Report




91% of grocery leaders agree that increasing the accuracy of orders will improve
product shelf life.

Opportunities in Fresh: 2022 Report






THE AFRESH TRANSFORMATION, BY THE NUMBERS:

+3%

Sales increase

+94%

Adherence rate

+7%

Faster inventory turns

+20%

Labor efficiency

25%

Shrink reduction

80%

Stockout reduction


MEET THE
AFRESH PLATFORM

Purpose-built for fresh foods, Afresh goes beyond traditional demand forecasting
and perpetual inventory to drive optimal decisions across the fresh supply
chain.


Solution overview


Get the playbook






THE AFRESH ADVANTAGE

Cutting-edge machine learning and easy-to-use workflows deliver transformational
benefits in fresh ordering and inventory management.

PROFITABLE FRESH CATEGORIES


Accelerate inventory turns

Perfect orders drive lean back rooms and full floors every day
Reduce shrink

Accurate orders minimize waste and markdowns while maximizing days of shelf life
Increase sales

Intelligent order recommendations lead to fresher displays, fewer out of stocks,
and higher sales

CONNECTED DECISION MAKING


Navigate messy data

Tame fresh data complexity and messiness to drive smarter decisions across the
chain
Increase inventory visibility

Understand and act on dynamic inventory positions with unprecedented accuracy
Unify store teams

Drive alignment across merchandising, operations, and IT with integrated
solutions

EFFECTIVE AND EMPOWERED TEAMS


Optimize labor efficiency

Time-consuming tasks like downstacking disappear, while ordering and inventory
processes  become more streamlined
Gain actionable insights

Feedback on order outcomes become learning opportunities for either the employee
or AI
Train teams quickly

Easy-to-use tools that store teams love, reinforce best practices and help
employees of any skill level or tenure succeed

MEET SUSTAINABILITY GOALS


Reduce food waste

Greater accuracy turns inventory faster, keeps displays fresher, and reduces
over-ordering across chain
Reduce GHG emissions

Visibility of supply and demand allows for consolidation of orders, and growing
efficiencies in delivery and handling of all fresh foods
Reduce water usage

Bringing supply and demand into balance streamlines the supply chain to reduce
waste along the way


SEE HOW THE AFRESH PLATFORM CAN IMPROVE YOUR STORE TODAY LOREM IPSUM

Request a demo



A FRESH APPROACH

Fresh is fundamentally different and more complex than center store. Drive
results with the right tool for the job.


CENTER STORE DATA

Consistent UPCs, pack sizes, and discrete units are clean and predictable


FRESH DEPARTMENT DATA

Multiple factors shift daily, making data highly variable and hard to predict


CENTER STORE MERCHANDISING

Biannual planograms are mostly static with some promotions


FRESH MERCHANDISING 

Fresh displays shift constantly to accommodate variability, seasonality, and
quality


CENTER STORE WORKFLOWS

Consistent packaging and barcodes make inventory management straight-forward


FRESH TEAM WORKFLOWS

Teams need to manage a wide variety of item types, including hyper-perishables
and random weights
More




FRESH INNOVATION AT ALBERTSONS


By partnering with Afresh, we are now able to improve our processes to better
manage our fresh product supply and provide our store teams with a tool to
better predict demand and monitor inventory.
Susan Morris
,
EVP and Chief Operations Officer at Albertsons Companies
We're still looking for those individuals who approach produce as an art. But
with Afresh, if a produce manager leaves, the knowledge that you'll have an
increase in cherry orders during the summer doesn't leave with them.
Jason Resner
,
Meat Category Manager at Fresh Thyme
Our customers know that they can find the freshest, highest-quality foods and a
great assortment at Heinen’s. The partnership with Afresh enables us to continue
to deliver on that promise of excellent food and the best in-stock rate.
Jeff Heinen
,
Co-CEO of Heinen’s





CUSTOMERS TRUST AFRESH


See customer stories



WITH AFRESH, WHAT’S GOOD FOR BUSINESS IS ALSO GOOD FOR THE PLANET.

Our advances in tech always come back to our vision: to sustainably nourish the
world with fresh food.
About Afresh



AFRESH WILL TRANSFORM YOUR FRESH DEPARTMENTS. SEE IT IN ACTION.

Request a demo




MORE FRESH IDEAS AND TOOLS.

See all resources

 * Press
 * •
   Article


AI IS NOW ANALYZING YOUR GARBAGE

Artificial intelligence has its sights set on your trash as companies use the
tech to tackle food waste.

Explore

 * Press
 * •
   Article


A.I. IS SPYING ON THE FOOD WE THROW AWAY

Artificial intelligence is peering into restaurant garbage pails and crunching
grocery-store data to try to figure out how to send less uneaten food into
dumpsters.

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 * Solution
 * •
   Article


THE FUTURE OF FRESH INVENTORY: HOW AFRESH'S MACHINE LEARNING MODEL IS
REIMAGINING INVENTORY MANAGEMENT

Afresh’s inventory estimator (InvHMM) marries the predictive power of machine
learning with the flexibility of hidden Markov models to offer grocery retailers
a robust solution that not only enhances inventory accuracy but also optimizes
ordering and mitigates shrink.

Explore

 * Solution
 * •
   Article


THE GAME-CHANGING ADVANTAGES OF AI IN GROCERY

Afresh is setting a new standard for operational excellence in fresh. Our AI
equips grocery retailers with the tools to reduce shrink, ensure optimal stock
levels, and facilitate smarter, data-driven ordering. In this way, our
leading-edge AI not only elevates operational efficiency but also enhances
customer satisfaction by fueling an exceptional in-store experience.

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 * Press
 * •
   Case Study


REDUCING FRESH STRAWBERRY LOSS & WASTE IN THE RETAIL SUPPLY CHAIN

The Pacific Coast Food Waste Commitment (PCFWC) commissioned a study on food
waste in thefresh strawberry supply chain to identify hotspots and suggest
interventions to reduce food loss and waste (FLW) and maximize profit.

Explore

More


The smartest solution for fresh
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