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Effective URL: https://www.quantcast.com/
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<form id="mktoForm_2672" class="newsletter-request qc-mkto-form"></form>Text Content
WE VALUE YOUR PRIVACY
We and our partners store and/or access information on a device, such as cookies
and process personal data, such as unique identifiers and standard information
sent by a device for personalised ads and content, ad and content measurement,
and audience insights, as well as to develop and improve products. With your
permission we and our partners may use precise geolocation data and
identification through device scanning. You may click to consent to our and our
partners’ processing as described above. Alternatively you may access more
detailed information and change your preferences before consenting or to refuse
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Please note that some processing of your personal data may not require your
consent, but you have a right to object to such processing. Your preferences
will apply to this website only. You can change your preferences at any time by
returning to this site or visit our privacy policy.
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Your audience is constantly evolving. So should your advertising.
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DIGITAL ADVERTISING ALL STARS
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SIMPLY BETTER DIGITAL ADVERTISING GET UP TO 44% MORE OUTCOMES AND 50% TIME
SAVINGS TODAY.*
* FORRESTER TEI REPORT
Find Out How
DIGITAL ADVERTISING DOESN’T
HAVE TO BE HARD
Marketers and publishers need to tame digital advertising complexity and
consistently deliver exceptional results. That’s why they trust Quantcast.
At Quantcast, peerless first-party data and innovative machine learning combine
with stellar service and support to solve your hardest problems in advertising.
We make complex things simple and amazing things possible.
slide 2 of 7
TD BANK CAPITALIZES ON RISING DEMAND FOR INVESTMENT PRODUCTS
> “The proof of the pudding is in the eating, and we’re always driving
> performance with Quantcast. We have a joint business objective, and that’s
> what’s important in advertising on a platform.”
Viviana Machado
Digital Transformation Lead,
TD Bank Canada
Watch Video Testimonail Read Case Study
MICROSOFT MAXIMIZES GROWTH IN THE CLOUD BY PARTNERING WITH QUANTCAST
> “Finding a partner like Quantcast that has consistent and reliable offerings
> at a global level, provides incredible strategic value. Quantcast is always
> looking for ways to push the envelope. Ultimately, the people at Quantcast
> feel like an extension of the team, and it’s really great to have that kind of
> support.”
Mike Ru
Senior Marketing Manager, Brand, Advertising, and Research Group,
Microsoft
Watch Video Testimonial
ADOBE OPTIMIZES THEIR MESSAGING TO RESONATE WITH AUDIENCES
> “The thing that your team has really embraced with us is understanding that we
> have certain goals and objectives – you work with us to find the solutions,
> the products, and the tactics that are right for our business. And you keep
> iterating on that.”
Steve Weeks
Director of Performance Marketing,
Adobe
Watch Video Testimonial
DELL DRIVES PERSONALIZATION AT SCALE WITH INNOVATIVE DIGITAL MARKETING STRATEGY
> “We really enjoy working with our Quantcast team because they get it. They
> take the time to understand our priorities and our pain points. They work with
> us, side by side, on creative and innovative problem solving.”
Anamaria Alba
Head of Demand Generation and Marketing Automation,
Dell
Watch Video Testimonial
EQUIFAX COUNTERS ATTRIBUTION BLINDSPOTS AS THIRD-PARTY COOKIES GO AWAY
> “Quantcast has been a valuable partner of Equifax in recent years,
> consistently delivering great results for our campaigns. With their unique
> data and modeling, they’ve earned the spot as the top performing partner for
> us.”
Joella Duncan
Director of Media Strategy,
Equifax Global Consumer Solutions
Read Case Study
LANCÔME BRINGS OFFLINE BRAND ONLINE WITH PROGRAMMATIC ADVERTISING
> “We were thrilled with the results that Quantcast delivered for Lancôme. Their
> brand solution was instrumental in engaging customers and prospects and
> driving awareness with different user groups. The results that they drove
> surpassed our targets and expectations, and demonstrated that programmatic
> advertising can really play a role within brand campaigns.”
Yin Hong
Senior Product Manager,
Lancôme
Read Case Study
HEARST USES MACHINE LEARNING MODELS TO FIND RECEPTIVE AUDIENCES
> “We have a partnership with Quantcast that we value tremendously. The entire
> team is very knowledgeable, incredibly responsive, helpful and proactive. A
> partnership with Quantcast is one [where] we find that you’ll work with
> exceptional people.”
Mike Smith
Chief Data Officer,
Hearst
Watch Video Testimonial
TD BANK CAPITALIZES ON RISING DEMAND FOR INVESTMENT PRODUCTS
> “The proof of the pudding is in the eating, and we’re always driving
> performance with Quantcast. We have a joint business objective, and that’s
> what’s important in advertising on a platform.”
Viviana Machado
Digital Transformation Lead,
TD Bank Canada
Watch Video Testimonail Read Case Study
MICROSOFT MAXIMIZES GROWTH IN THE CLOUD BY PARTNERING WITH QUANTCAST
> “Finding a partner like Quantcast that has consistent and reliable offerings
> at a global level, provides incredible strategic value. Quantcast is always
> looking for ways to push the envelope. Ultimately, the people at Quantcast
> feel like an extension of the team, and it’s really great to have that kind of
> support.”
Mike Ru
Senior Marketing Manager, Brand, Advertising, and Research Group,
Microsoft
Watch Video Testimonial
IT’S TIME TO DEMAND MORE FROM YOUR DIGITAL ADVERTISING
Join thousands of global leaders and access the insights, productivity, and
sheer performance of the Quantcast Platform.
Contact us to learn how you can get double-digit performance gains and reap
benefits that will enable you to:
* Understand your customers and digital audiences
* Save time planning, activating, and measuring campaigns
* Navigate a privacy-first world
* Thrive in a world without cookies
COOKIELESS ADVERTISING DON’T MISS REACHING HALF OF THE INTERNET AUDIENCE!
Join hundreds of global marketers already succeeding without third-party
cookies. Acquire new customers, measure effectiveness, and drive better
results today.
Activate Cookieless Today
> “With Quantcast’s cookieless solution, we’re able to target more of our
> audience and in environments where we previously couldn’t reach them,
> resulting in increased exposure, onsite actions, and greater campaign
> effectiveness.”
Joseph McKenna
Head of Programmatic UK & Worldwide,
mSix&Partners
MAXIMIZE THE IMPACT OF YOUR BRAND MARKETING SPEND
Build better awareness and consideration by planning audiences and inventory
more effectively with the Quantcast Platform and see the real-time impact on
your consideration and conversion performance metrics.
Learn How
GAIN DOUBLE-DIGIT PERFORMANCE ADVERTISING OUTCOMES
“The result [of the Platform] is top performance at maximum cost efficiency.
Quantcast delivers a strategic edge and preparedness for the future amid changes
in the digital marketing space.”
Forrester TEI Report, January 2022
Quantcast Platform named a “next-generation DSP 2.0” that provides:
44%
increase in customer conversions over traditional DSPs
50%
time savings over traditional DSPs
Get the Report
PARTNER WITH BRANDS, AGENCIES, AND PUBLISHERS TO DRIVE BETTER BUSINESS OUTCOMES
Whether you’re a brand, agency, or publisher, you’ll be able to deliver better
performing advertising by reaching your audiences using one of the world’s
largest first-party unique data sets and our AI engine, Ara.
BRANDS
Reach new and existing customers
* Increase overall market share
* Create memorable moments
AGENCIES
Plan, activate, measure with ease
* Apply AI-driven, first-party data for stronger outcomes
* Future-proof your marketing
PUBLISHERS
Uncover granular audience insights
* Attract premium demand and drive higher revenue
* Lead in a privacy-first world
WAYS TO GET STARTED
slide 2 of 4
* Live Demo
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* Live Demo
* Free Online Education
BECOME A DIGITAL ADVERTISING EXPERT
Our on-demand format provides the flexibility to learn at your own pace–and get
certified. We offer a digital advertising primer and a Quantcast Platform track.
Sessions are led by industry professionals with 15+ years of experience and
feature interviews with advertising experts and practitioners from top agencies
and brands.
Stay relevant in the ever-changing advertising world and find the course right
for you.
Visit the Academy
FREE ACCESS TO UNIQUE REAL-TIME AUDIENCE INSIGHTS, BACKED BY CONSENT TO SUPPORT
YOUR BUSINESS. GET STARTED TODAY.
RICH AUDIENCE INSIGHTS QUANTCAST MEASURE
Inform product and content strategy, and highlight your unique value to
advertisers, with incredible insight into the characteristics and ever-changing
interests of your website audience.
CONSENT MANAGEMENT PLATFORM QUANTCAST CHOICE
A free and powerful consent management platform built for publishers and
advertisers to meet key privacy requirements including ePrivacy Directive, GDPR,
and CCPA. With Quantcast Choice, you can easily control, customize, and manage
consumers’ consent preferences.
LEARN WHAT DIFFERENTIATES US FROM TRADITIONAL PLATFORMS AND WHAT BENEFITS WE
WILL BRING TO YOUR BUSINESS.
PLAN, ACTIVATE, MEASURE, AND INNOVATE
We are taking an entirely new approach to advertising on the open internet.
Discover how Quantcast works in this short explainer video.
DEMO VIDEO
See for yourself how easy it is to plan, activate, measure, and innovate
effective marketing and advertising campaigns with just a few clicks in this
short demo video.
SEE THE QUANTCAST PLATFORM IN ACTION
Whether you’re a brand, agency, or publisher, schedule a demo meeting today to
see Quantcast in action and to learn how we can help you reach new customers,
drive incremental growth, and deliver on your most essential business outcomes.
Request Demo
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Download The advertiser’s guide to new brand metrics by Digiday and learn
tactics for improving awareness and conversions.Get the Guide
Download The advertiser’s guide to new brand metrics by Digiday. Get the Guide