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Thursday, 23 November


MARKETING INSIGHTS EVENT: CREATING TRUST IN THE TRAVEL PERMA-CRISIS

In a time of travel perma-crisis, there's never been a more important time for
brands to understand how to navigate the marketing challenges

By GOLD79
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DATE AND TIME

Thu, 23 Nov 2023 14:00 - 15:00 CET


LOCATION

Online


ABOUT THIS EVENT

 * 1 hour
 * Mobile eTicket

In a world where natural disasters have dominated the summer headlines, from
wildfires in Rhodes, to floods in Skiathos and an earthquake in Morocco (to name
a few), the travel industry has faced unprecedented issues in 2023. Amid the
chaos, brands have faced marketing challenges on all fronts, and with the
perception that we’re now in a travel perma-crisis, there’s never been a more
important time to understand how to navigate these and retain and grow trust
with consumers.



We've delved deep into the heart of consumer behaviour during these trying
times. Join us for a discussion as a panel of seasoned experts unveil the most
critical findings and offer invaluable advice to brands.



• Discover What User Data Reveals – uncover consumer needs, preferences, and
behaviours amid a crisis.

• Navigate the Crisis Timeline – learn how to proactively tackle crises and
seize opportunities as they arise.

• Harness the Media Landscape – Make the best use of every media opportunity.

• Establish Trust – explore how an optimised media and channel strategies can
position your brand as a trusted source and industry leader.

• 2024 Travel Trends – get ahead of the curve by uncovering the trends shaping
the travel sector's future.



We invite you to be part of this illuminating discussion, designed to empower
your travel brand for the challenges and opportunities ahead.



Places are limited, and the insights you'll gain are (literally) priceless.
Don't miss out on the chance to revitalise your travel brand and emerge stronger
from the storm. Join us as we unveil the roadmap to success in the post-crisis
travel world.

For more info on GOLD79, visit www.gold79.co.uk

To request our crisis credentials and experience, email nick@gold79.co.uk






TAGS

 * Online Events
 * Things To Do Online
 * Online Seminars
 * Online Business Seminars
 * #marketing
 * #event
 * #travel
 * #strategy
 * #digital
 * #socialmedia
 * #insights
 * #publicrelations
 * #content_creation


ABOUT THE ORGANISER

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GOLD79
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