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Members
 * Affinity Partners
 * Awards
 * Certification
 * Education
 * PPAI Media
 * Product Safety Aware
 * Regional Associations
 * Research
 * Sponsorship & Advertising Opportunities
 * Volunteer Opportunities

Events Advocacy
 * Corporate Responsibility
 * Diversity, Equity & Inclusion
 * GET IN TOUCH! Campaign
 * Legislative Action Watch

News The PPAI Expo
Why Join Association Directory My PPAI
Become a Member


 * An Impressive Education Lineup
   
   The PPAI Expo Conference
   
   The PPAI Expo Conference, a new professional development experience, held all
   day Monday, January 10 helps you stay on top of current business trends with
   an impressive lineup of extraordinary education sessions and speakers. Learn
   from industry leaders and influencers.
   
   View The Schedule
   

 * The PPAI Expo
   
   The PPAI Expo 2022
   
   Start planning for THE Experience of the year, The PPAI Expo 2022. THE One
   where you’ll be face-to-face with knowledgeable exhibitors and discover THE
   Best selection of products and solutions, in person, under one roof. Exhibits
   open Tuesday-Thursday, January 11-13 and The PPAI Expo Conference, a new
   professional development experience, held all day Monday, January 10.
   
   Register Today
   Learn More

 * An Impressive Education Lineup
   
   The PPAI Expo Conference
   
   The PPAI Expo Conference, a new professional development experience, held all
   day Monday, January 10 helps you stay on top of current business trends with
   an impressive lineup of extraordinary education sessions and speakers. Learn
   from industry leaders and influencers.
   
   View The Schedule
   

 * The PPAI Expo
   
   The PPAI Expo 2022
   
   Start planning for THE Experience of the year, The PPAI Expo 2022. THE One
   where you’ll be face-to-face with knowledgeable exhibitors and discover THE
   Best selection of products and solutions, in person, under one roof. Exhibits
   open Tuesday-Thursday, January 11-13 and The PPAI Expo Conference, a new
   professional development experience, held all day Monday, January 10.
   
   Register Today
   Learn More


The PPAI Expo The PPAI Expo Conference
PPAI Media Features

Service Superheroes: Creating Forever Customers



Delivering superb customer service requires a particular set of skills:
patience, resourcefulness, organization and relentless dedication to making the
customer’s life easier. Ask anyone who has experienced top-notch customer
service and they will likely remember someone who is also kind and reassuring,
whose sole focus is on exceeding customer expectations. Continue Reading

 





Market To Market: Gray Pride



Golden agers, mature adults, seniors. Whatever you call them, people in their
60s, 70s, 80s and older make up a massive portion of the population. While
there’s no exact age that one achieves senior-citizen status, most dictionaries
define a senior citizen as someone over age 65.

Around the world, there are more than 750 million seniors, with about 54 million
in the United States, according to research group Brookings. By 2060, the
National Council on Aging projects there to be 98 million older adults living in
the U.S. The population for those 85 and older is projected to increase 118
percent between 2019 and 2040, rising from 6.6 million to 14.4 million. Continue
Reading





Self-Promos: Show Your Clients Your Creativity



Over the years, as I navigated the waters of the promotional products industry,
I have discovered that if I want to survive, stay relevant and top-of-mind, I
have to do things differently from my competition.

In looking at my deliverables, the products and services I sold to my clients, I
realized something was missing. I had to change my thought process. I needed to
churn the waters. I needed to become a disrupter. That term often causes a
negative response, bringing to mind someone who is contrary and difficult, but
not in this case. Becoming a disrupter was an internal process. I learned to
disrupt my mindset, flip what I did on its head and differentiate it by taking
it to the next level. One of the things I identified was that many of my
competitors were doing the same thing and most of the things they were doing
lacked creativity. So, I became a disrupter. Continue Reading





The PPAI Conference

The PPAI Conference



January 10, 2022 

The PPAI Expo Conference helps you stay on top of current business trends with
an impressive lineup of extraordinary education sessions and speakers. Learn
from industry leaders and influencers. View The PPAI Expo Conference Schedule.
Register for The PPAI Expo.






GENERAL SESSION KEYNOTE | BREAKTHROUGH THINKING FOR BREAKTHROUGH SALES



Monday, January 10, 2022 9-10 AM

Business change is happening at the speed of light. Simply put, the skills of
yesterday have to be enhanced and continually evolve in the new business
landscape. Those who will thrive are breakthrough thinkers who embrace five
critical skills in a VUCA (Volatility, Uncertainty, Complexity and Ambiguity)
environment and win. These skills will take your organization to the next level.



Simon Bailey

General Session | Building A Framework For Diversity, Equity And Inclusion In
The Workplace



Monday, January 10, 2022 12:45-1:45 PM 

Diversity Equity and Inclusion (DEI) is an important topic in our industry,
especially considering changing demographics, globalization and the competition
for talent. Join industry leaders as they discuss the challenges and
opportunities of creating and sustaining an inclusive culture. They will discuss
their experiences implementing a diversity, equity and inclusion framework. The
panelists will also explore best practices for sustainability, human capital
management and supplier diversity.



Johanna Gottlieb, Kathy DiFrancesco, Elise Lindborg, Latisha Marshall, Tommy
Lewis


Save Significant Money On Shipping




Your membership entitles you to 50 percent off FedEx Express services and 30
percent off FedEx Ground as well as other FedEx discounts including services at
FedEx Office. Don’t waste money—enroll in this program and ship everything via
FedEx. Most members save more than their dues in shipping costs each year. Log
in at My.PPAI.org to find out how you can enroll. 



Software And Solutions To Lead You To Success




As PPAI’s official technology provider, SAGE provides a host of business
management services for PPAI members to run their businesses including product
research, presentations, virtual samples, CRM, order management, project
management, websites, company stores and more. Get started today with your SAGE
Total Access subscription included with your PPAI membership.





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