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BCU DOUBLES DOWN ON FINANCIAL WELLNESS WITH ENRICH EDUCATION PLATFORM



Last Update: January 26, 2017

BCU has selected the award-winning Enrich™ Financial Wellness Platform from
iGrad to be the online and mobile centerpiece of BCU’s enhanced Life. Money.
You.™  financial education program.  The Life. Money. You. microsite will be a
financial well-being command center for the 200,000+ BCU members as they pursue
their goals.

“Because we’re a not-for-profit financial institution owned by our members, we
are very careful about who we partner with,” said Buck Austin, BCU’s Member
Education Program Manager, adding, “We went through a rigorous market analysis
process and iGrad clearly set themselves apart from any other company because of
their innovative approach to personalized learning and the high quality of
resources.”

BCU is a pioneer in leveraging innovative technology to deliver the best
available financial wellness resources to their members.  BCU recently completed
a major upgrade to their Mobile Banking experience, and will be rolling out a
new Online Banking site to offer greater accessibility via wearable
technologies.

“Our promise to those we serve is ‘We’ve Got Your Back’ and we believe the
Enrich Platform will help us deliver that to our members. Enrich will help us
put more of our members on the path to reaching their aspirations,” says Mr.
Austin.

iGrad has a long-standing commitment to using technology to deliver an effective
learning experience, and the platform benefits from a deep source of user data.
The interactive platform employs adaptive learning and personalized action plans
to maximize engagement, and offers rich resources such as videos, games, and
articles.

“We now have a very defined understanding of how to engage learners,” says Kris
Alban, Executive Vice President at iGrad. “The Enrich platform is the most
comprehensive and interactive financial wellness education tool in the
marketplace today.  We are very pleased to partner with BCU and are looking
forward to assisting them in achieving their goals.”

About iGrad:

iGrad, a technology-driven financial wellness education company, encompasses two
unique and award-winning white-label platforms: iGrad™ and Enrich™, both
designed to cover a wide spectrum of money stresses and needs. Both platforms
offer a high level of interaction, customization, and adaptive learning
technology. iGrad is a three-time winner of Education Program of the Year (The
Institute for Financial Literacy), Best Product award for three years running
(University Business Magazine), as well as the Outstanding Consumer Information
Award (AFCPE).

The iGrad platform - for higher education - is established in over 600 schools,
empowering students to make wise financial decisions and easing their financial
stress. The Enrich platform - for employers and financial institutions - uses a
prescriptive approach to develop a personalized financial wellness action plan
for every user.

About BCU:

BCU is a $2.5 billion full-service, not-for-profit, financial institution
providing SEG and community banking to over 200,000 members in all 50 states and
Puerto Rico. BCU is noted for setting new standards in bringing together
technology and member service in the fast-changing world of financial services.
As an organization, BCU is committed to improving members’ financial well-being
through the brand promise We’ve Got Your Back. Membership is open to several
prestigious employers around the country and those living or working in
Chicago-area communities.


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Enrich Partners With BCU For Further Financial Wellness

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